Dr. D. Y.

Patil Vidyapeeth, Pune

(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

DR. D. Y. PATIL VIDYAPEETH

CENTRE FOR ONLINE LEARNING
PIMPRI, PUNE-411018

PROGRAM STRUCTURE FOR

BACHELOR OF
BUSINESS ADMINISTRATION
(BBA)

Batch 2024-2027

1
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

Program Structure
Program Title: Online Bachelor of Business Administration (Online BBA)
Academic Year 2024-2027

Summary:

Semester Total Credits Total Courses Total Marks

I 24 6 600

II 24 6 600

III 24 6 600

IV 24 6 600

V 24 6 600

VI 24 6 600

Total 144 36 courses (INCLUDING 3600

Project work)

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 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A FIRST YEAR (F.Y) SEMESTER- I

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC101 Fundamentals of 4 30 70 100 60

Management
OBC102 Basics of Marketing 4 30 70 100 60
OBC103 Basics of Accounting 4 30 70 100 60
OBC104 Introduction to 4 30 70 100 60
Economics
OBC105 Environmental 4 30 70 100 60
awareness and
Disaster
Management
OBC106 Business English 4 30 70 100 60
Total 24 600

B.B.A FIRST YEAR (F.Y) SEMESTER- II

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC201 Organisational 4 30 70 100 60

Behaviour
OBC202 Indian 4 30 70 100 60
Economy
OBC203 Marketing 4 30 70 100 60
Management
OBC204 Business 4 30 70 100 60
Environment
OBC205 Indian Banking 4 30 70 100 60
System
OBC206 Soft Skills – I 4 30 70 100 60
Total 24 600

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 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A SECOND YEAR (S.Y) SEMESTER- III

Course Code Course Title Credits Assessment Learner’s

Engagement
Formative Summative Total (Hours)
Marks

OBC301 Human Resource 4 30 70 100 60

Management
OBC302 Banking 4 30 70 100 60
Operations
OBC303 Introduction to 4 30 70 100 60
Psychology
OBC304 Research 4 30 70 100 60
Methodology
OBC305 Business Law 4 30 70 100 60
OBC306 Soft Skills - II 4 30 70 100 60
Total 24 600

B.B.A SECOND YEAR (S.Y) SEMESTER- IV

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC401 Management 4 30 70 100 60

Information
System

OBC402 Entrepreneurship 4 30 70 100 60

Development
OBC403 Introduction to 4 30 70 100 60
International
Business

OBC404 Quantitative 4 30 70 100 60

Techniques
OBC405 Basics of 4 30 70 100 60
Financial
Management
OBC406 Introduction to 4 30 70 100 60
Digital Marketing
Total 24 600

4
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

The list of specializations for Semester- V and VI are mentioned below.

Sr. No Specializations

I Marketing Management (MM)

II Human Resource Management (HRM)
III Finance Management (FM)
IV IT and Systems Management (ITM)
V International Business Management (IBM)
VI Retail Management
VII E- Commerce
VIII Banking Financial Institutions and Insurance

5
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER - V: Marketing Management

(MM)

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC501 Introduction to 4 30 70 100 60

Production
Management

OBC502 Business 4 30 70 100 60

Ethics and
Corporate
Governance
OBC503 Marketing of 4 30 70 100 60
Financial
Services

OBC504 Introduction to 4 30 70 100 60

SMEs
OBM505 Consumer 4 30 70 100 60
Behaviour
OBM-506 Sales 4 30 70 100 60
Management
Total 24 600

*SME’s: Small Medium Enterprises.

6
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER-VI: Marketing Management (MM)

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC601 Project 4 30 70 100 60

Management
OBC602 Event 4 30 70 100 60
Management
OBC603 Fundamentals 4 30 70 100 60
of
E- Commerce
OBM604 Advertising and 4 30 70 100 60
Sales
Promotion
OBM605 Retail 4 30 70 100 60
Management
OBP606 Project Work 4 100 60

Total 24 600

7
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER -V: Human Resource Management

(HRM)

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC501 Introduction to 4 30 70 100 60

Production
Management

OBC502 Business Ethics 4 30 70 100 60

and Corporate
Governance

OBC503 Marketing of 4 30 70 100 60

Financial
Services

OBC504 Introduction to 4 30 70 100 60

SMEs
OBH505 Human 4 30 70 100 60
Resource
Planning

OBH506 Training 4 30 70 100 60

and
Development
Total 24 600

*SME’s: Small Medium Enterprises.

8
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER –VI: Human Resource Management

(HRM)

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC601 Project 4 30 70 100 60

Management
OBC602 Event 4 30 70 100 60
Management
OBC603 Fundamentals 4 30 70 100 60
of
E- Commerce
OBH604 Industrial 4 30 70 100 60
Relations
and
Labour Laws
OBH605 Change 4 30 70 100 60
Management
OBP606 Project Work 4 100 60
Total 24 600

9
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER –V: Finance Management (FM)

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC501 Introduction to 4 30 70 100 60

Production
Management

OBC502 Business 4 30 70 100 60

Ethics and
Corporate
Governance
OBC503 Marketing of 4 30 70 100 60
Financial
Services

OBC504 Introduction to 4 30 70 100 60

SMEs
OBF505 Analysis of 4 30 70 100 60
Financial
Statement

OBF506 Indian 4 30 70 100 60

Financial
system and
Financial
Markets
Total 24 600

*SME’s: Small Medium Enterprises.

10
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER –VI: Finance Management (FM)

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC601 Project 4 30 70 100 60

Management
OBC602 Event 4 30 70 100 60
Management
OBC603 Fundamentals 4 30 70 100 60
of
E- Commerce
OBF604 Long Term 4 30 70 100 60
Finance
OBF605 Direct and 4 30 70 100 60
Indirect Tax
OBP606 Project Work 4 100 60
Total 24 600

11
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER –V: IT & Systems Management

(ITM)

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC501 Introduction to 4 30 70 100 60

Production
Management

OBC502 Business 4 30 70 100 60

Ethics and
Corporate
Governance
OBC503 Marketing of 4 30 70 100 60
Financial
Services

OBC504 Introduction to 4 30 70 100 60

SMEs
OBIT505 Introduction to 4 30 70 100 60
IT
OBIT506 Applications of 4 30 70 100 60
IT
Total 24 600

*SME’s: Small Medium Enterprises.

12
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER –VI: IT & Systems Management

(ITM)

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC601 Project 4 30 70 100 60

Management
OBC602 Event 4 30 70 100 60
Management
OBC603 Fundamentals 4 30 70 100 60
of
E- Commerce
OBIT604 Database 4 30 70 100 60
Management
System

OBIT605 Innovation and 4 30 70 100 60

Technology
Management

OBP606 Project Work 4 100 60

Total 24 600

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 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER –V: International Business Management

(IBM)

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total (Hours)
Marks

OBC501 Introduction to 4 30 70 100 60

Production
Management

OBC502 Business Ethics 4 30 70 100 60

and Corporate
Governance

OBC503 Marketing of 4 30 70 100 60

Financial
Services

OBC504 Introduction to 4 30 70 100 60

SMEs
OBIB505 Fundamentals 4 30 70 100 60
of International
Business

OBIB506 International 4 30 70 100 60

Institutions and
Trade
Implications

Total 24 600

*SME’s: Small Medium Enterprises.

14
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER-VI: International Business

Management (IBM)

Course Course Title Credits Assessment Learner’s

Code Engagement
Formative Summative Total Marks (Hours)

OBC601 Project 4 30 70 100 60

Management

OBC602 Event 4 30 70 100 60

Management

OBC603 Fundamentals of 4 30 70 100 60

E- Commerce

OBIB604 Export Import 4 30 70 100 60

Documentation
and Logistics

OBIB605 International 4 30 70 100 60

Strategic
Management

OBP606 Project Work 4 100 60

Total 24 600

15
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER V: Retail Management

Course Course Title Credits Assessment Learner’s

Code Formative Summative Total Engagement
Marks
OBC501 Introduction 4 30 70 100 60
to Production
Management
OBC502 Business 4 30 70 100 60
Ethics and
Corporate
Governance
OBC503 Marketing of 4 30 70 100 60
Financial
Services
OBC504 Introduction 4 30 70 100 60
to SMEs
OBRM505 Fundamentals 4 30 70 100 60
of Retail
Management
OBRM- Retail Sales 4 30 70 100 60
506 Technique &
Promotion
Total 24 600

*SME’s: Small Medium Enterprises.

16
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER VI: Retail Management

Course Course Title Credits Assessment Learner’s

Code Formative Summative Total Engagement
Marks
OBC601 Project 4 30 70 100 60
Management
OBC602 Event 4 30 70 100 60
Management
OBC603 Fundamentals 4 30 70 100 60
of E-
Commerce
OBRM604 Merchandise 4 30 70 100 60
Management
and Stores
Operations
OBRM605 Customer 4 30 70 100 60
Relationship
Management
(CRM)
OBP606 Project Work 4 100 60

Total 24 600

17
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER V: E-Commerce

Course Course Credits Assessment Learner’s

Code Title Formative Summative Total Engagement
Marks
OBC501 Introduction 4 30 70 100 60
to
Production
Management
OBC502 Business 4 30 70 100 60
Ethics and
Corporate
Governance
OBC503 Marketing 4 30 70 100 60
of Financial
Services
OBC504 Introduction 4 30 70 100 60
to SMEs
OBEC Digital 4 30 70 100 60
505 Business
Management

OBEC Digital 4 30 70 100 60

506 Marketing

Total 24 600

*SME’s: Small Medium Enterprises.

18
 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER VI: E-Commerce

Course Course Title Credits Assessment Learner’s

Code Formative Summative Total Engagement
Marks
OBC601 Project 4 30 70 100 60
Management
OBC602 Event 4 30 70 100 60
Management
OBC603 Fundamentals 4 30 70 100 60
of E-
Commerce
OBEC Business 4 30 70 100 60
604 models in E-
commerce

OBEC E-commerce 4 30 70 100 60

605 application
and securities
OBP606 Project Work 4 100 60
Total 24 600

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 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER V: Banking Financial Services

and Insurance

Course Course Credits Assessment Learner’s

Code Title Formative Summative Total Engagement
Marks
OBC501 Introduction 4 30 70 100 60
to
Production
Management
OBC502 Business 4 30 70 100 60
Ethics and
Corporate
Governance
OBC503 Marketing 4 30 70 100 60
of Financial
Services
OBC504 Introduction 4 30 70 100 60
to SMEs
OBBFSI505 Banking 4 30 70 100 60
Law &
Practice
OBBFSI506 Insurance & 4 30 70 100 60
Risk
Management
Total 24 600

*SME’s: Small Medium Enterprises.

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 Dr. D. Y. Patil Vidyapeeth, Pune
(Deemed to be University)
(Re-accredited by NAAC with a CGPA of 3.64 on a four-point scale at A++ Grade)
Centre for Online Learning

B.B.A THIRD YEAR (T.Y) SEMESTER VI: Banking Financial Services

and Insurance

Course Course Title Credits Assessment Learner’s

Code Formative Summative Total Engagement
Marks
OBC601 Project 4 30 70 100 60
Management
OBC602 Event 4 30 70 100 60
Management
OBC603 Fundamentals 4 30 70 100 60
of E-
Commerce
OBBFSI604 Financial 4 30 70 100 60
Securities &
Markets
OBBFSI605 Investment & 4 30 70 100 60
Portfolio
Management
OBP606 Project Work 4 100 60
Total 24 600

Project Work:

The project shall carry 100 marks as follows-

Project work (Evaluation by the external and internal examiner): 50 Marks

Presentation and Viva-Voce by an external and internal examiner: 50 Marks

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