Intro - Congrats on Being Here

By the end of this guide, you will be able to answer the question:

“What is my big WHY in life right now? What is something worth my struggle and
journey?”

You probably feel like a loaded gun. Or an arrow drawn back on a bow thinking “I am
so ready, I’ve got all this energy, I want things to be different… but I have no idea
where to aim. AAHHH!”

Which leads you to this guide. To save you some time, this guide will NOT work if
you aren’t willing to get uncomfortable and do the work. If you plan on going
through this, not immediately have an answer come to you, and give up because it’s
“hard”... just stop now. Again.. Naval says “All of man's problems arise because he
can't sit by himself in a room for 30 minutes”.

You will need to take time to sit with yourself

to figure this out, despite the discomfort. If
you do that, I guarantee you will find clarity.
And I’m so confident that if you go through
this and you DON’T find the clarity you are
looking for, you’ll get a full refund - [this guide
was free ;)].

The bottom line is.. This guide will be as great

or useless as you make it. Why am I so confident in that?

I have worked in the personal development and business consulting space for close
to a decade - working closely with some of the biggest names in the space. I’ve

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shared laughs and tears with people navigating all parts of life. Individuals who
have hit their lowest low to $1M+ / mo earners who seemingly have everything.

Turns out, no matter what stage of life you are in or where you come from, the
majority of people want the same thing. They want to feel like they matter. And
that comes from having “work” or a journey that matters. Through my years in
development, you will fall into one of these 3 groups:

1. You already know what you want to do, you are just too scared to do it
2. You have too much information, you just don’t know what to pick
3. You FEEL like you don’t have the slightest clue of where to go and what to do

And most of you will fall into option 1. What that means is you don’t need the rest
of the guide, you just need to go take the first step - but you already know that
(cmon, you got this).

If you find yourself in the other two categories, the most common mistake is to
make HAPPINESS the goal. Take it from two individuals most consider “very
successful”:

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Jordan Peterson says “It’s [happiness] not something to aim at – because it’s not an
aim. And if happiness is the purpose of life, what happens when you’re unhappy?
Then you’re a failure.”

Alex Hormozi says “People who optimize for happiness itself treat it like.. I am
going to eat so good, I’ll never be hungry again. Or I want to sleep so good I’ll never
be tired again.” Which doesn’t make sense.

Happiness is a by-product from LIVING (taking action) in alignment with yourself.

So we are going to optimize you and your inputs that generate the most meaning
for you, and therefore, long term happiness.

Section 1: The Pareto Principle

If you have stuck with me for a while, you have heard me talk about this brilliant
law of life. And it has helped me simplify myself, my life, and my way of
progressing towards where I want to be.

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Simply put.. 20% of inputs produce 80% of results. And this applies in ALL areas of
life. Want to see?

Sports - in the 2014-2015 La Liga season for Real Madrid, the team scored 116
goals through all games. 5 of the 31 players (16.1% of players) scored 96 of the 116
goals (82.7% of goals). Cristiano had 48, Benzema had 15, Bale had 13, Rodriguez
had 13 and Hernandes had 7.

I’ve put in years of work into sales and on any team I have ever been on, the top
performers contribute the vast majority of overall revenue (which is why sales
CAN pay well for those who were asking). The top make 80% of the sales, generate
80% of the revenue, and make 80% of the earnings of the entire team.

Now think about your life. There are a few things you do that produce the most
meaning in your life. There are a few things that produce the most stress.
Logically, what would happen if you stopped doing the one thing that is most
responsible for sabotaging your progress… and replaced it with more of the one
thing giving you the most meaning (and happiness as a by-product)?

Simple as that.

First exercise:
Get out a piece of paper and write down 7-10 things you do that give you the most
meaning and 7-10 things you are doing that are causing you to go backwards. Oh
and 7 is the minimum. If you need to FORCE yourself to sit and think to complete
the list, do it. It is training your mind to operate as it was designed. Digging deep
for answers is a skill you can build.

Don’t try to replace every negative with every positive. All you need to do is have
the list and use the pareto principle and focus on a one for one trade. Shifting that
one will produce the most results. How would life feel if it got 80% better from
one shift you make?

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Section 2: Ikigai - “A Reason for Being”

You were given a snapshot of this framework in the recent video posted. Now is
the time to fine tune this process for yourself. Is this process going to produce
the PERFECT next step for you?

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No.

But it will do wonders when it comes to pointing you in the direction of your true
north. From there, it is a simple process of trying and iterating.

Sit with yourself and go through this process and journey of finding yourself.
Force yourself to think of 3-5 answers for each prompt - again, train your mind to
think. Don’t limit yourself to the present but search your past for clues, as well.

First section: Do What You Love

What did you enjoy doing as a child or in your early adult years?

What do you do now in your spare time that makes you happy?

Second section: Do What You are Good at

Do you know your strengths and skills? What are they?

What do people ask you to help them with?

Third section: Do Something the World Needs

What and who inspires you?

What makes you annoyed or frustrated?

Fourth section: Do Something You can be Paid for

What service or product could you sell (what would people pay you for)?

What job could you do?

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Do NOT limit your thinking. Opportunity is everywhere and people have made
significant money from unordinary tasks: online writing, managing communication
(emails, offers, etc.) for individuals, creating discord communities.

If you are struggling to find the minimum number of answers (I never said this
would be easy), here are some prompt questions to help your brain search for
answers.

Childhood
■ What did you enjoy most of all during your childhood?
■ What memories are strongest?
■ What emotions do they bring to mind?
■ How do these memories, thoughts, and emotions affect you today?

Over your lifetime

■ What have been the most significant events in your life since your childhood?
■ What have been the greatest changes (inside and outside your control)?
■ When were your emotions most affected?

Present
■ What brings you happiness daily (is it something you do, or something that
happens to you)?
■ When do you feel most happy?
■ When do you feel most fulfilled?
■ What makes you smile and feel joy when you think of it?

The greatest joy

■ When do you experience your strongest emotions?
■ What and when do you feel most moved?
■ When do you experience your greatest curiosity?
■ What do you do that never leaves you feeling bored?

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Finding your passions
■ What is it you do without being asked?
■ What would you continue to do, even if the rest of the world failed to
understand why?
■ What would you do even if you had all the money you needed?
■ What do you look forward to in the future?
■ What makes you feel most alive and want to stay alive?

This will help give you clarity on your path. To maximize your progress, we are going
to spend time getting to know where you are in life. Prepare yourself… you will need
to look hard in the mirror for this.

Section 3: Who are YOU Really?

Go through this prompt and be honest with yourself. Tony Robbins says “Change
happens when the pain of staying the same is greater than the pain of change.”
—---------------
-How long have you felt lost?

-What have you tried to do to find

your way?

If nothing, why haven’t you tried

anything?

-What happened after you tried

XYZ to find your way?

If you don’t know, why haven’t you

figured out what worked and what
didn’t?

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If you do know, did you double down on what worked and avoid what didn’t?
Why or why not?

-Pretend for a second… if your life stayed the same as it is now for the next 5
years, how would that feel?

-How much longer do you want to stay in your current state?

No one can force you to change. And only you can do it for you. It starts with one
step. So lean on your best skills / attributes to help you on your journey.

Dive deeper…

-Who do you want to become as a person? And what do you really want in your
personal and professional life?

-Do you have the physical energy to accomplish your goal of becoming who and what
you want to be?
-What major factors are affecting your current energy levels and how could you
improve?

-Where have you been stepping up in life recently?

-Where have you been backing down? And what is causing the difference?

-If you had to explain what makes you successful now (or what made you successful
in the past to someone), what would you say? (hint.. Do more of this)

Now put it all together…

-What are 3 words that describe who you need to be in order to accomplish your
goal?

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-What are 3 actions / inputs that you need to CONSISTENTLY take to accomplish
your goal?

-What would need to happen over the span of a week (what you would need to
accomplish) in order to look yourself in a mirror and be happy with yourself and
your week?

Answer these questions for yourself. Congratulate yourself for going through this.
The universe will NOT reward someone who is undeserving. And you took a step
towards where you need to go.

Section 4: You Know what You Need to

Do
At this point you should have everything you need to get started. Any reason (cough
cough..) excuse you have is just that, an excuse to delay yourself.

If you are feeling nervous about taking the step.. know that it is normal to have heightened
emotions. It is supposed to feel like this! It’s a sign to test your hypothesis. Know that
fear and excitement often feel the same, your mind tries to protect you and defaults to
fear.

You don’t need more time.

You don’t need more info.
You don’t need a perfect path.

I have spoken to individuals who have spent $100,000 after speaking with me for an hour.
Learn to trust yourself and re-learn how to learn. You try, analyze, adjust, repeat.
Logically, if you play that game over a long enough horizon you will not fail. You either win
or run out of time.

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And most people consistently lose because they expect to achieve what 99% of people
don’t after 1 or maybe 2 tries. That isn’t how this game works.

This isn’t going to be a perfect journey. Amazon started as an online book store and look
what it has turned into - if Jeff waited until he had this current version of Amazon in his
mind, we wouldn’t have Amazon.

Apple constantly sends out updates to fix and improve their product.

Shoot, the Tesla Cybertruck even had a recall. The most “successful” people society looks
up to are continuously going through that same simple model. Why don’t you give yourself
enough grace to allow you to do the same?

The journey is only perfect if you take it. It’s a lot of problem solving. But you have to
start. Keep it simple. Act. And keep me posted on your journey.

I am rooting for you more than you know-

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