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Thesis Statement

Thesis
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19 views2 pages

Thesis Statement

Thesis
Copyright
© © All Rights Reserved
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Thesis Statement: "The Influence of Social Media on Youth: Exploring Herbert Marcuse's

Concept of New Forms of Control in Advanced Industrial Society"


The Aim of the Study: To investigate how social media platforms shape youth behaviors,
perceptions, and interactions in alignment with Herbert Marcuse's concept of new forms of
control in advanced industrial society. This study explores how social media influences youth
engagement, identity formation, and information consumption, drawing on Marcuse's analysis
of technological manipulation and societal control to understand the impact of digital
technologies on young individuals in contemporary society.
The Problem:

1. What are the key elements of Herbert Marcuse's concept of new forms of control in advanced
industrial society, particularly about technology and social control?

2. How does social media shape youth identities, relationships, and social consciousness in
contemporary society?

3. What are the implications of social media influence on youth identity formation, self-esteem, and
social relationships within the framework of technological manipulation and societal control identified
by Herbert Marcuse?

Scope of the Study:

Focus on Youth: The study specifically targets youth as the primary demographic, examining how social
media influences their behaviors, perceptions, and interactions.

Theoretical Framework: Marcuse's Critique of Advanced Industrial Society. The research is grounded in
Herbert Marcuse's theories, particularly his concepts of technological manipulation and societal control.

Technological Rationality: Marcuse argues that advanced industrial societies utilize technology
not just for productivity but as a means of social control. This technological rationality shapes
individual consciousness and social relations, leading to a form of integration that suppresses
critical thought and genuine needs. (Marcuse, H. (1964). One-dimensional man: Studies in the
ideology of advanced industrial society. Boston, MA: Beacon Press.)

One-Dimensionality: In his work, Marcuse describes how individuals become one-dimensional,


conforming to the prevailing norms and values of society, which are often mediated through
technology and consumer culture (Marcuse, H. (1964). One-dimensional man: Studies in the
ideology of advanced industrial society. Boston, MA: Beacon Press.). This concept can be applied
to analyze how social media platforms create environments that promote conformity and limit
critical engagement among youth.

https://www.marxists.org/ebooks/marcuse/one-dimensional-man.pdf

Qualitative Analysis: The research design for examining the influence of social media on youth,
particularly in relation to Herbert Marcuse's concept of new forms of control in advanced industrial
society, will employ a qualitative approach through a contextual analysis.
RRL:

Book:

"It's Complicated: The Social Lives of Networked Teens" by danah boyd - This book provides an in-depth
analysis of how teens use social media and the implications for their social lives and identity formation.

https://www.researchgate.net/publication/
281562649_It's_Complicated_The_Social_Lives_of_Networked_Teens

"Social Media and Identity Formation among Youth" edited by Catherine Montgomery and John Johnson

"Networked: The New Social Operating System" by Lee Rainie and Barry Wellman

Journal:

"Social Media Use and Adolescent Mental Health: Findings from the UK Millennium Cohort Study" by
Kelly, Patalay, and Booker (2018)
https://www.thelancet.com/journals/eclinm/article/PIIS2589-5370(18)30060-9/fulltext
"The Role of Social Media in Identity Formation among Youth: A Narrative Review" by Turkle, S. (2017)

"Youth, Identity, and Digital Media" by David Buckingham (2008)


https://www.academia.edu/679733/Youth_Identity_and_Digital_Media

SOCIAL MEDIA INFLUENCES TO TEENAGERS June 2020


Authors: Cherry Nuñez-Rola Visayas State Universit, Niña Jen Ruta Canayong Cebu Normal University
https://www.researchgate.net/publication/342436676_SOCIAL_MEDIA_INFLUENCES_TO_TEENAGERS

A Meta-Analysis of the Effects of Social Media Exposure to Upward Comparison Targets on Self-
Evaluations and EmotionsOpen DataOpen Materials by Carly A. McComb,Eric J. Vanman &Stephanie J.
Tobin

https://www.tandfonline.com/doi/full/10.1080/15213269.2023.2180647

Reports & Studies:

"Teens, Social Media & Technology" and "Social Media Use in 2021." BY BROOKE AUXIER AND MONICA
ANDERSON

https://www.pewresearch.org/internet/2021/04/07/social-media-use-in-2021/

Theses and Dissertations

"The Impact of Social Media on the Identity Formation of Adolescents" by Stephanie Brown (2019)

"Social Media, Youth, and Psychological Well-being: A Critical Analysis" by Rachel Smith (2020)

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