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Reviewed Work(s): Power in Print: Popular Publishing and the Politics of Language and
Culture in a Colonial Society, 1778-1905 by Anindita Ghosh
Review by: Sumanta Banerjee
Source: Economic and Political Weekly , Apr. 12 - 18, 2008, Vol. 43, No. 15 (Apr. 12 - 18,
2008), pp. 44-46
Published by: Economic and Political Weekly
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of taking the
left. According help
to some later of
day historians, the arrival the
of print colon
culture, instead of silenc-
administration
these Bengali Muslimto ban
writers of some
Battala, ing pre-print ofpaved
tastes and traditions, its p
cations under the Obscene Publications reacting to the attempts to Sanskritise the the way for their survival within the
Act in 1856. Bengali language by the Hindu pundits ofprinted domain. More importantly, Ghosh
Fort William, in an atavistic return to their rightly states that the entire Bengali
Battala Publications
religious identity, sought to Urduise the bhadralok community could not be identi-
language. Along with the usual stuff of fied with the elite - since a large segment
At the end, Ghosh devotes three chapters
to some typical examples of Battala
moral-messages, social commentaries and consisted of the "petty bhadralok"
social satires, women's writings, romantic
and a stories which it shared with other ("...huge population of educated from
in publications, dobhashi literature the surrounding suburbs of Calcutta
Battala
special group of publications composed
had a high component of epic tales of awhich crowded the lower levels of the
a style that catered to the Bengali Muslim
heroic
readership in those days. Analysing thenature. "In a world threatened with city's government and commercial offices
modernisation,
satires (written and published mainly by dislocation, and corrup-...(whose) coarseness and vulgarity" set
tion",
the "petty bhadraloks"), Ghosh notes theGhosh explains, "the happy talesthem apart from the "refinement of the
"compounding of lower middle class the marvellous and the supernatural educated babu...").
of and
caste aspirations" in their attacks on the meaning and stability, community,
offered These arguments open up an interest-
anglicised members of the educated
andand
fraternity" to the Muslim readership. ing area of investigation, and call for some
She could have added some of the visual comments.
prosperous middle classes, who came * I agree that a strict binary divi-
illustrations
almost invariably from high castes. The of these "marvellous and sion cannot be drawn between elite and
attacks extended to women, whosupernatural"
were figures of the dobhashi popular cultural worlds in 19th century
stereotyped in these satires in a manner Calcutta. It is well known that the scion of
books, which were copied from the Persian
manuscript
that reflected the "converging male con- paintings - as distinct from
a Bengali elite family, Kaliprasanna Sinha,
cern of high and low, rural and urban
the on
style of the Battala woodcut prints that
used the Calcutta street patois to write his
the issue of gender and domestic order".
she reproduces in her book. popular farce Hutom Penchar Naksha, that
By making the woman the scapegoat, An
whootherwise excellently well- the lower class members of Bengali society
documented and engrossing narrative, made use of the elite-introduced print
was "variously depicted as nagging, domi-
thein Print is marred by a few minor medium to narrate their stories, and some
Power
nating and enticing", Battala reflected
concerns of the male writers and readers errors that could have been avoided with of the "respectable bhadraloks" surrepti-
of Calcutta of those days (mainly migrants proper editing. Dwarkanath Tagore (1794-tiously read their spiciest tales. But such
from neighbouring villages), who felt 1846) did not belong to the Pathuriaghataparticular instances of interaction between
harassed by constant demands for money family (p 53); nor was Prasannakumar the privileged eUte and the disadvantaged
from their wives left behind in the villages, Tagore (1803-68) known to be a Brahmolower sections (which also included the
were perpetually gnawed by suspicion of Samaj member (p 54). The two were dis- semi-educated "petty bhadraloks" like
their infidelity in their absence, and allured tant cousins, their common ancestor beingclerks, shopkeepers, traders, Battala
by both fear of and fascination for the urban Jayram Thakur (Tagore). But they branched writers and printers) in the cultural scene
seductive female archetype - the prostitute. off into two different families. Dwar- should not blind us to the wider socio-
Ghosh elaborates on these male-female kanath (Rabindranath's grandfather) built economic sphere, which was far from a
tensions when taking up Battala books aofhouse in Jorasanko in north Calcutta, level-playing field where the members of
and his descendants became members of
assertive female voices (in the chapter the two groups could compete in comfort-
the Brahmo Samaj, while Prasannakumar
'Women Refusing Conformity'), where she able coexistence. The educated upper
discovers a counter-culture of dissidence lived in Pathuriaghata, further west to
classes as the dominating power were in a
by women "in proposing ambiguous and Jorasanko, and established himself as better
a position to initiate a process of
alternative models of the social world, inleader of the city's Hindu gentry. change in Calcutta's society and economy,
holding on to particular speech genres which adversely affected the culture of
despite much reformist opposition. . ." The Survival and Continuity the lower orders by dislocating the tradi-
Ghosh unveils yet another facet of the But these little lapses do not detract from
tional folk artistes. Withdrawal of patron-
variegated contemporary Bengali socio-Ghosh's major arguments which should age from these artistes, propagation of a
cultural life in her chapter dealing withstimulate a debate among scholars work-refined Bengali, imposition of a new set
the 'Muslim Other' - Battala books bying on 19th century Bengali culture. Sheof moral values imbibed from their mid-
Muslim authors, which were written in aargues that, contrary to the usual belief,
Victorian mentors, and an offensive - often
hybrid Bengali (known as 'dobhashi', mix- the print technology could not be mono-
with the help of the colonial, administration
ing Urdu, Arabic and Persian words), andpolised by the "elite" (as evident from the- against what the elite considered "vulgar"
which often reversed the conventional counter-history of Battala). Further, con-in popular culture, led to the gradual
testing the theory that the print-dependentmarginalisation of most of Calcutta's folk
printed script of left-to-right reading and
followed instead the Persian and Arabic entertainments like 'kobigans', 'jatras',
elite culture marginalised pre-technological
style of reading from the right page to the folk cultural forms, she maintains that.'panchalis', female 'jhumur' songs, and
street performances like swangs. flugschriften in Germany, skill-means of communication. The Battala
Even
England,
ingtryck
urban folk paintings like the Kalighat in Sweden, bibliothèque bleu inchapbooks, by offering them entertainment,
'pats*
France, or lubok in Russia. Like Battala, information and instruction, became their
were ousted by the entry of oleographs
they all shared the same features - printedstaple at that stage of their development.
and printed pictures in the market.
Ghosh points out that Battala, on
bycheap
mak-paper and priced at rates that In fact, even today in the vast Bengali
ing use of the print technology, affordable to the semi-literate poor; countryside and the urban slums, where
werehelped
a style that was in close proxi- the transition to the standardised form of
written in to
some of these pre-print folk traditions
mity to colloquial
survive. It indeed circulated reprints of conversation; and pre-literacy is yet to be completed, a new gen-
Gopal Urey's Vidya-Sundar Jatra, for romantic tales, religious myths, eration of semi-literate people are hungry
Dashu
ference
Ray's Panchalis, and popularised sex and violence, and almanacsfor such books. Anindita Ghosh should be
the
stories of
among
wood-print versions of the dying other things.
Kalighat happy to know that Battala is still alive
Significantly
'pat' paintings that embellished its books. enough, most of theseand kicking in modern Kolkata, catering
It is however necessary to delve of cheap popular print culture dis-to their various needs. From the same old
further
types
appeared
into the causes why Battala thrived, in England and other Europeandingy streets, traditional letterpress print
while
the other urban popular cultural forms
countries by the turn of the 20th century,shops are churning out cheap handbooks
while Battala
lost out in the face of the upper class continued to flourish in like Patent Oushad Shiksha (lessons in
offensive. Its success was rooted to the basic
Bengal. The expansion of formal educa-
making patent medicines) for paramedics,
form of the medium that it chose. The tion (through schools) in Europe during
compounders and ayurvedics who practise
print technology was by its very nature the late i9th-early 20th century period,
in the villages, or entertainment material
democratic - in the sense that its tools like BiyerGaan (wedding songs) for women.
absorbed the children of the previous gen-
could be manufactured by the commoneration of semi-literates into the main- While slim paperbacks carrying deceptive
spiritual-sounding titles like Hatha-yoga,
artisans and its products circulated among stream of educated population, who pre-
the masses. From the historical perspec-ferred (and could also afford) the new
serve hard core porn stuff to regular addicts,
there are ingenuously written romantic
tive, Calcutta's Battala was not unique. It standardised literature and newspapers to
had its predecessors in the cheap booksthe old fashioned chapbooks and broad-
tracts like Prempatra (Love-letters), which
profess to teach newly-married couples
that came out from every part of the world sheets. At the same time in Bengal, on the
how to exchange love missives!
wherever printing presses first came up - other hand, the semi-literate people were
from the 16th till the 19th century. Each still undergoing an evolution from the tra-
country had its own variety - chapbooks inditional oral to the new written and printed
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