Block 3
Block 3
7.0 Objectives
7.1 Introduction
7.2 Production Function
7.3 Production Function with one Variable inputs
7.4 Production Function with two Variable inputs
7.5 The Optimal Combination of inputs
7.6 Returns to Scale
7.7 Functional Forms of Production Function
7.8 Managerial Uses of Production Function
7.9 Let Us Sum Up
7.10 Terminal Questions
7.0 OBJECTIVES
After going through this unit, you should be able to:
familiarize with the concepts and rules relevant for production decision
analysis;
understand the economics of production; and
understand the set of conditions required for efficient production.
7.1 INTRODUCTION
Production process involves the transformation of inputs into output. The
inputs could be land, labour, capital, entrepreneurship etc. and the output
could be goods or services. In a production process managers take four types
of decisions: (a) whether to produce or not? (b) how much output to produce?
(c) what input combination to use? and (d) what type of technology to use?
This Unit deals with the analysis of managers’ decision rules concerning (c)
and (d) above. The analysis of the other two decisions will be covered in
Units 8 and Unit 9 of this block.
Where Q is the maximum quantity of output, x1, x2, ….,xn are the quantities
of various inputs, and f stands for functional relationship between inputs and
output. For the sake of clarity, let us restrict our attention to only one product
produced using either one input or two inputs. If there are only two inputs,
capital (K) and labour (L), we write the production function as:
Q = f (L, K)
This function defines the maximum rate of output (Q) obtainable for a given
rate of capital and labour input. It may be noted here that outputs may be
tangible like computers, television sets, etc., or it may be intangible like
education, medical care, etc. Similarly, the inputs may be other than capital
and labour. Also, the principles discussed in this unit apply to situations with
more than two inputs as well.
All inputs can be divided into two categories; i) fixed inputs and ii) variable
inputs. A fixed input is one whose quantity cannot be varied during the time
under consideration. The time period will vary depending on the
circumstances. Although any input may be varied no matter how short the
time interval, the cost involved in augmenting the amount of certain inputs is
enormous; so as to make quick variation impractical. Such inputs are
classified as fixed and include plant and equipment of the firm.
On the other hand, a variable input is one whose amount can be changed
during the relevant period. For example, in the construction business the
number of workers can be increased or decreased on short notice. Many
‘builder’ firms employ workers on a daily wage basis and frequent change in
the number of workers is made depending upon the need. The amount of milk
that goes in the production of butter can be altered quickly and easily and is
thus classified as a variable input in the production process.
Whether or not an input is fixed or variable depends upon the time period
involved. The longer the length of the time period under consideration, the
more likely it is that the input will be variable and not fixed. Economists find
it convenient to distinguish between the short run and the long run. The short
137
Production and Cost run is defined to be that period of time when some of the firm’s inputs are
Analysis fixed. Since it is most difficult to change plant and equipment among all
inputs, the short run is generally accepted as the time interval over which the
firm’s plant and equipment remain fixed. In contrast, the long run is that
period over which all the firms’ inputs are variable. In other words, the firm
has the flexibility to adjust or change its environment.
Activity 1
2. When can we say that a firm is: (a) technically efficient, (b)
economically efficient? Is it necessary that a technically efficient firm
is also economically efficient?
Consider the simplest two input production process - where one input with a
fixed quantity and the other input with its variable quantity. Suppose that the
fixed input is the service of machine tools, the variable input is labour, and
the output is a metal part. The production function in this case can be
represented as:
Q = f (K, L)
The production function given above shows us the maximum total product
(TP) that can be obtained using different combinations of quantities of inputs.
Suppose the metal parts company decides to know the output level for
different input levels of labour using fixed five machine tools. Table 7.1
explains the total output for different levels of variable input. In this
example, the TP rises with increase in labour up to a point (six workers),
becomes constant between sixth and seventh workers, and then declines.
Two other important concepts are the average product (AP) and the marginal
product (MP) of an input. The AP of an input is the TP divided by the
amount of input used to produce this amount of output. Thus AP is the
output-input ratio for each level of variable input usage. The MP of an input
is the addition to TP resulting from the addition of one unit of input, when the
amounts of other inputs are constant. In our example of machine parts
production process, the AP of labour is the TP divided by the number of
workers.
APL = Q/L
As shown in Table 7.1, the APL first rises, reaches maximum at 19, and then
declines thereafter. Similarly, the MP of labour is the additional output
attributable to using one additional worker with use of other input (service of
five machine tools) fixed.
MP L = ∆Q/∆L
Where ∆ means ‘the change in’. For example, from Table 7.1 for MP4
th
(marginal product of 4 worker) ∆ Q = 76–54 = 22 and ∆ L = 4–3 =1.
Therefore, MP4 = (22/1) = 22. Note that although the MP first increases with
addition of workers, it declines later and for the addition of 8th worker it
becomes negative (–4).
139
Production and Cost Figure 7.1: Relationship between TP, MP, and AP curves and the three
Analysis stages of production
The graphical presentation of total, average, and marginal products for our
example of machine parts production process is shown in Figure 7.1.
Examine Table 7.1 and its graphical presentation in Figure 7.1. We can
establish the following relationship between TP, MP, and AP curves.
140
b) If MP = 0, TP will be constant as L increases. The TP is constant Production Function
between workers 6 and 7.
Stages of Production
Based on the behaviour of MP and AP, economists have classified production
into three stages:
Stage 1: MP > 0, AP rising. Thus, MP > AP.
Thus, the economically meaningful range is given by stage II. In Figure 7.1
at the point of inflection (x), we saw earlier that MP is maximized. At point y,
since AP is maximized, we have AP = MP. At point z, TP reaches a
maximum. Thus, MP = 0 at this point. If the variable input is free then the
optimum level of output is at point z where TP is maximized. However, in
practice no input will be freely available. The producer has to pay a price for
it. Suppose the producer pays Rs. 200 per worker per day and the price of a
unit of output (say one apple) is Rs. 10. In this case the producer will keep on
hiring additional workers as long as
Thus, profit maximization implies that a producer with no control over prices
will increase the use of an input until—
Activity 2
1. Fill in the blanks of the following table.
Capital Labour TP APL MPL
1 0 0
1 1 2 2
1 2 5 3
1 3 3 4
1 4 12 3
1 5 14
1 6 2½ 1
1 15¾ 2¼
1 8 11
1 9 1 –2
3. Why is the marginal product of labour likely to increase and then decline
in the short-run?
4. Faced with constantly changing conditions, why would a firm ever keep
any factors fixed? What determines whether a factor is fixed or variable?
Production Isoquants
In Greek the word ‘iso’ means ‘equal’ or ‘same’. A production isoquant (equal
output curve) is the locus of all those combinations of two inputs which
yields a given level of output. With two variable inputs, capital and labour, the
isoquant gives the different combinations of capital and labour, that produces the
same level of output. For example, 5 units of output can be produced using
either 15 units of capital (K) or 2 units of labour (L) or K=10 and L=3 or K=5
and L=5 or K=3 and L=7. These four combinations of capital and labour are four
points on the isoquant associated with 5 units of output as shown in Figure 7.2.
And if we assume that capital and labour are continuously divisible, there would
be many more combinations on this isoquant.
Now let us assume that capital, labour, and output are continuously divisible in
order to set forth the typically assumed characteristics of isoquants. Figure 7.3
illustrates three such isoquants. Isoquant I shows all the combinations of capital
144
and labour that will produce 10 units of output. According to this isoquant, it is Production Function
possible to obtain this output if K0 units of capital and L0 units of labour inputs
are used.
Alternately, this output can also be obtained if K1 units of capital and L1 units
of labour inputs or K2 units of capital and L2 units of labour are used.
145
Production and Cost Similarly, isoquant II shows the various combinations of capital and labour
Analysis
that can be used to produce 15 units of output. Isoquant III shows all
combinations that can produce 20 units of output. Each capital- labour
combination can be on only one isoquant. That is, isoquants cannot intersect.
These isoquants are only three of an infinite number of isoquants that could
be drawn. A group of isoquants is called an isoquant map. In an isoquant
map, all isoquants lying above and to the right of a given isoquant indicate
higher levels of output. Thus, in Figure 7.3 isoquant II indicates a higher
level of output than isoquant I, and isoquant III indicates a higher level of
output than isoquant II.
Q0 = f (K,L)
Those combinations of K and L that satisfy this equation define the isoquant
for output rate Q0.
∆
MRTSL for K =
∆
146
Figure 7.4: Marginal Rate of Technical Substitution Production Function
There is a simple relationship between MRTS of labour for capital and the
marginal product MPK and MPL of capital and labour respectively. Since
along an isoquant, the level of output remains the same, if ∆L units of labour
are substituted for ∆K units of capital, the increase in output due to ∆L units
of labour (namely, ∆L* MPL) should match the decrease in output due to a
decrease of ∆K units of capital (namely, ∆K * MPk). In other words, along an
isoquant,
∆ L * MPL = ∆ K * MPK
Which is equal to
∆
=
∆
MRTSL For K =
There are vast differences among inputs in how readily they can be
substituted for one another. For example, in some extreme production
process, one input can perfectly be substituted for another; whereas in some
other extreme production process no substitution is possible. On the other
hand, in most of the production processes what we see is imperfect
substitution of inputs. These three general shapes that an isoquant might
have are shown in Figure 7.5. In panel I, the isoquants are right angles
implying that the two inputs a and b must be used in fixed proportion and
147
Production and Cost they are not at all substitutable. For instance, there is no substitution possible
Analysis between the tyres and a battery in an automobile production process. The
MRTS in all such cases would, therefore, be zero. The other extreme case
would be where the inputs a and b are perfect substitutes as shown in
panel II. The isoquants in this category will be a straight line with constant
slope or MRTS. A good example of this type would be natural gas and fuel
oil, which are close substitutes in energy production. The most common
situation is presented in panel III. The inputs are imperfect substitutes in this
case and the rate at which input a can be given up in return for one more
unit of input b keeping the output constant diminishes as the amount of input
b increases.
Isoquants may also have positively sloped segments, or bend back upon
themselves, as shown in Figure 7.6. Above OA and below OB, the slope of
the isoquants is positive, which implies that increase in both capital and
labour are required to maintain a certain output rate. If this is the case, the
MP of one or other input must be negative. Above OA, the MP of capital is
negative. Thus output will increase if less capital is used, while the amount of
labour is held constant. Below OB, the MP of labour is negative.
148
Thus, output will increase if less labour is used, while the amount of capital is Production Function
held constant. The lines OA and OB are called ridge lines. And the region
bounded by these ridge lines is called economic region of production. This
means the region of production beyond the ridge lines is economically
inefficient.
1. Choose the input combination that yields the maximum level of output
with a given level of expenditure.
2. Choose the input combination that leads to the lowest cost of producing a
given level of output.
Thus, the decision is to minimize cost subject to an output constraint or
maximize the output subject to a cost constraint. We will now discuss these
two fundamental principles. Before doing this we will introduce the concept
isocost, which shows all combinations of inputs that can be used for a given
cost.
Isocost Lines
If there are 2 inputs, K,L, then given the price of capital (Pk) and the price of
labour (PL), it is possible to determine the alternative combinations of (K,L)
that can be purchased for a given level of expenditure. Suppose C is total
expenditure, then
C = PL * L + PK * K
If only capital is purchased, then the maximum amount that can be bought is
C/Pk shown by point A in figure 7.7. If only labour is purchased, then the
maximum amount of labour that can be purchased is C/PL shown by point B
in the figure. The 2 points A and B can be joined by a straight line. This
straight line is called the isocost line or equal cost line. It shows the
alternative combinations of (K,L) that can be purchased for the given
expenditure level C. Any point to the right and above the isocost is not
attainable as it involves a level of expenditure greater than C and any point
to the left and below the isocost such as P is attainable, although it implies
the firm is spending less than C. You should verify that the slope of the
isocost is1:
− = * =
EXAMPLE
150 1
The negative sign is due to the fact that the slope of the isocost is negative.
Let us first plot the various combinations of K and L that are possible. We Production Function
consider only the case when the firm spends the entire budget of 200. The
alternative combinations are shown in the figure (7.8).
The slope of this isocost is –½. What will happen if labour becomes more
expensive say PL increases to 20? Obviously with the same budget the firm
can now purchase lesser units of labour. The isocost still meets the Y–axis at
point A (because the price of capital is unchanged), but shifts inwards in the
direction of the arrow to meet the X-axis at point C. The slope therefore
changes to –1. You should work out the effect on the isocost curve on the
following:
When both capital and labour are variable, determining the optimal input
rates of capital and labour requires the technical information from the
production function i.e. the isoquants be combined with market data on input
prices i.e. the isocost function. If we super impose the relevant isocost curve 151
Production and Cost on the firm’s isoquant map, we can readily determine graphically as to which
Analysis combination of inputs maximize the output for a given level of expenditure.
For example, if an extra rupee spent on capital generates more output than an
extra rupee spent on labour, then more capital and less labour should be
152
employed. At point Q in Figure 7.9, the marginal product of capital per rupee Production Function
spent on capital is equal to the marginal product of labour per rupee spent on
labour. Mathematically this can be shown as
L K
= ………………………….....….11
Or equivalently,
L L
= …………………………....…...212
K K
Whenever the 2 sides of the above equation are not equal, there are
possibilities that input substitutions will reduce costs. Let us work with
numbers. Suppose PL = 10, Pk = 20, MPL = 50 and MPk = 40. Thus, we
have:
>
21
Recall that is the slope of the isoquant and it is also the MRTS while is the slope of
the isocost line, Since for optimum, the isocost must be tangent to the isoquant, the result
follows. Many text books denote PL which is the price of labour as w or the wage rate and
PK which is the price of capital as r or the rental. The equilibrium condition can thus also be
written as
=
2 Since the MPL = 50, 2 units of labour produce 100 units, while reducing capital by 1 unit
decreases output by 40 units (MPk = 40). Therefore, net increase is 60 units. This, of
course, assumes that MPL and MPk remain constant in the relevant range. We know that as
more labour is employed in place of capital, MPL will decline and MPK will increase (this
follows from the law of diminishing returns)and thus equation (2) will be satisfied.
153
Production and Cost This means that the firm generates more output per rupee spent on capital
Analysis
than from rupees spent on labour. Thus a profit maximizing firm should
substitute capital for labour.
Suppose the firm was operating at point B in Figure 7.9. If the problem is to
minimize cost for a given level of output (B is on the isoquant that
corresponds to 50 units of output), the firm should move from B to Z along
the 50-unit isoquant thereby reducing cost, while maintaining output at 50.
Alternatively, if the firm wants to maximize output for given cost, it should
move from B to Q, where the isocost is tangent to the 100-unit isoquant. In
this case output will increase from 50 to 100 at no additional cost. Thus both
the following decisions:
(a) the input combination that yields the maximum level of output with a
given level of expenditure, and
(b) the input combination that leads to the lowest cost of producing a
given level of output are satisfied at point Q in Figure7.9.
Activity 3
1. Draw an isoquant map using the information available in the following
Table.
154
Isoquant-I Isoquant-II Isoquant-III Production Function
L K L K L K
2 11 4 13 6 15
1 8 3 10 5 12
2 5 4 7 6 9
3 3 5 5 7 7
4 2.3 6 4.2 8 6.2
5 1.8 7 3.5 9 5.5
6 1.6 8 3.2 10 5.3
7 1.8 9 3.5 11 5.5
1a) Which one of the isoquants provides you with highest level of output
and why?
1b) Take any one of the isoquants and compute MRTSLK. What do you
observe about computed MRTS? Explain the observed trend.
Isoquant..........
L K MRTSLK
155
Production and Cost 2. The marginal product of labour in the production of computer chips
Analysis is 50 chips per hour. The marginal rate of technical substitution of
hours of labour for hours of machine-capital is ¼. What is the
marginal product of capital?
3. What would the isoquants look like if all inputs were nearly
perfect substitutes in a production process? What if there was
near-zero substitutability between inputs?
156
In unit 8 we will examine returns to scale from the point of view of cost and Production Function
also advance reasons for increasing and decreasing returns to scale. For the
moment consider the following example. A box with dimensions 4*4*4 has a
capacity of 64 times a box with dimensions 1*1*1, even though the former
uses only 16 times more wood than the smaller box3.4.
Panel A shows constant returns to scale. Three isoquants with output levels
50,100 and 150 are drawn. In the figure, successive isoquants are equidistant
from one another along the ray CZ. Panel B shows increasing returns to scale,
where the distance between 2 isoquants becomes less and less i.e. in order to
double output from 50 to 100, input increase is less than double. The
explanation for panel C, which exhibits decreasing returns to scale, is
analogous.
Q = f (K,L)
Q=
157
Production and Cost where A, α, and β are the constants that, when estimated, describe the
Analysis quantitative relationship between the inputs (K and L) and output (Q).
The marginal products of capital and labour and the rates of the capital and
labour inputs are functions of the constants A, α, and β and. That is,
MPK = AK-1 L
MPL = = AK L
The Cobb-Douglas function does not lend itself directly to estimation by the
regression methods because it is a nonlinear relationship. Technically, an
equation must be a linear function of the parameters in order to use the
ordinary least-squares regression method of estimation. However, a linear
equation can be derived by taking the logarithm of each term. That is,
Y = A* + X1 + X2
158
Types of Statistical Analyses Production Function
Analysis of time series data is appropriate for a single firm that has
not undergone significant changes in technology during the time span
analyzed. That is, we cannot use time series data for estimating the
production function of a firm that has gone through significant
technological changes. There are even more problems associated with
the estimation a production function for an industry using time series
data. For example, even if all firms have operated over the same time
span, changes in capacity, inputs and outputs may have proceeded at
a different pace for each firm. Thus, cross section data may be more
appropriate.
4. Engineering data may overcome the limitations of time series data but
mostly they concentrate on manufacturing activities. Engineering data
do not tell us anything about the firm’s marketing or financial
activities, even though these activities may directly affect production.
The data on capital input has always posed serious problems. Net investment
i.e. a change in the value of capital stock, is considered most appropriate.
Nevertheless, there are problems of measuring depreciation in fixed capital,
changes in quality of fixed capital, changes in inventory valuation, changes in
composition and productivity of working capital, etc.
Activity 2
1. Can you list some more managerial uses of production function other
than those given in section 7.8?
161
Production and Cost
Analysis
7.9 LET US SUM UP
A production function specifies the maximum output that can be produced
with a given set of inputs. In order to achieve maximum profits the
production manager has to use optimum input-output combination for a
given cost. In this unit, we have shown how a production manager
minimizes the cost for a given output in order to maximize the profit.
Also, we have shown how to maximize the output at a given level of cost.
162
2. The marginal product of labour is known to be greater than the average Production Function
product of labour at a given level of employment. Is the average
product increasing or decreasing? Explain.
3. Explain the law of diminishing marginal returns and provide an
example of the phenomenon.
4. Explain why a profit maximizing firm using only one variable input
will produce in stage-II.
5. Explain why an A P curve and the corresponding MP curve must
intersect at the maximum point on the A P curve
6. Explain why MP is greater than (less than ) AP when AP is rising
(falling).
7. Suppose a firm is currently using 500 labourers and 325 units of capital
to produce its product. The wage rate is `25,and price of capital is
`130. The last labourer adds 25 units of total output, while the last unit
of capital adds 65 units to total output. Is the manager of this firm
making the optimal input choice? Why or why not? If not, what should
the manager do?
FURTHER READINGS
Adhikary, M. (1987). Managerial Economics (3rd ed.).Khosla Publishers,
Delhi.
163
Production and Cost
Analysis
UNIT 8 SHORT RUN COST ANALYSIS
Structure
8.0 Objectives
8.1 Introduction
8.2 Actual Costs and Opportunity Costs
8.3 Explicit and Implicit Costs
8.4 Accounting Costs and Economic Costs
8.5 Direct Costs and Indirect Costs
8.6 Total Cost, Average Cost and Marginal Cost
8.7 Fixed and Variable Costs
8.8 Short-Run and Long-Run Costs
8.9 Short Run Cost Function
8.10 Applications of Short Run Cost Analysis
8.11 Let Us Sum Up
8.12 Terminal Questions
8.0 OBJECTIVES
After going through this unit, you should be able to:
understand some of the cost concepts that are frequently used in the
managerial decision-making process;
understand short run cost function; and
understand applications of short run cost function in managerial decision
making.
8.1 INTRODUCTION
The analysis of cost is important in the study of managerial economics
because it provides a basis for two important decisions made by managers:
(a) whether to produce or not and (b) how much to produce when a decision
is taken to produce. There are two types of cost analysis: short run cost
analysis & long run cost analysis.
In this Unit, we shall discuss some important cost concepts that are relevant
for managerial decisions. We analyze the basic differences between these cost
concepts and also, examine how accountants and economists differ on
treating different cost concepts. We shall discuss short run cost function and
its applications in managerial decision making. The short run cost estimates a
helpful to managers in arriving at the optimal mix of inputs to achieve a
164 particular output target of a firm.
Short Run Cost
8.2 ACTUAL COSTS AND OPPORTUNITY Analysis
COSTS
Actual costs are those costs, which a firm incurs while producing or
acquiring a good or service like raw materials, labour, rent, etc. Suppose, we
pay ` 150 per day to a worker whom we employ for 10 days, then the cost of
labour is ` 1500. The economists called this cost as accounting costs because
traditionally accountants have been primarily connected with collection of
historical data (that is the costs actually incurred) in reporting a firm’s
financial position and in calculating its taxes. Sometimes the actual costs are
also called acquisition costs or outlay costs.
Out of pocket costs are those costs that improve current cash payments to
outsiders. For example, wages and salaries paid to the employees are out-of-
pocket costs. Other examples of out-of-pocket costs are payment of rent,
interest, transport charges, etc. On the other hand, book costs are those
business costs, which do not involve any cash payments but for them a
provision is made in the books of account to include them in profit and loss
accounts and take tax advantages. For example, salary of owner manager, if
not paid, is a book cost. The interest cost of owner’s own fund and
depreciation cost are other examples of book cost. The out-of-pocket costs
are also called explicit costs and correspondingly book costs are called
implicit or imputed costs.
167
Production and Cost Past and Future costs
Analysis
Past costs are actual costs incurred in the past and they are always contained
in the income statements. Their measurement is essentially a record keeping
activity. These costs can only be observed and evaluated in retrospect. If they
are regarded as excessive, management can indulge in post-mortem checks to
find out the factors responsible for the excessive costs, if any and take
corrective actions for future. Past costs serve as the basis for projecting future
costs.
Future costs are those costs that are likely to be incurred in future periods.
Since the future is uncertain, these costs have to be estimated and cannot be
expected to be absolutely correct figures. In periods of inflation and deflation,
the two cost concepts differ significantly. Managerial decisions are forward
looking and therefore they require estimates of future costs. Unlike past costs,
future costs are subject to management control and they can be planned or
avoided. Management needs to estimate future costs for a variety of reasons
such as expense control pricing, projecting future profits and capital
budgeting decisions. When historical costs are used instead of explicit
projections, the assumption is made that future costs will be the same as past
costs. In periods of significant price variations, such an assumption may lead
to wrong managerial decisions.
The historical cost of an asset is the actual cost incurred at the time; the asset
was originally acquired. In contrast to this, replacement cost is the cost,
which will have to be incurred if that asset is purchased now. The difference
between the historical and replacement costs results from price changes over
time. Suppose a machine was acquired for `50,000 in the year 2015 and the
same machine can be acquired for ` 1,20,000 in the year 2021.Here ` 50,000
is the historical or original cost of the machine and ` 1,20,000 is its
replacement cost. The difference of `70,000 between the two costs has
resulted because of the price change of the machine during the period. In the
conventional financial accounts, the value of assets is shown at their
historical costs. But for decision-making, firms should try to adjust historical
costs to reflect price level changes. If the price of the asset does not change
over time, the historical cost will be the same as the replacement cost. If the
price raises the replacement cost will exceed historical cost and vice versa.
During periods of substantial price variations, historical costs are poor
indicators of actual costs.
The relevant costs for decision-making purposes are those costs, which are
incurred as a result of the decision under consideration. The relevant costs are
also referred to as the incremental costs. Costs that have been incurred
already and costs that will be incurred in the future, regardless of the present
decision are irrelevant costs as far as the current decision problem is
concerned.
There are three main categories of relevant or incremental costs. These are
the present-period explicit costs, the opportunity costs implicitly involved in
the decision, and the future cost implications that flow from the decision. For
example, direct labour and material costs, and changes in the variable
overhead costs are the natural consequences of a decision to increase the
output level.
Sunk costs are expenditures that have been made in the past or must be paid
in the future as part of contractual agreement or previous decision. For
example, the money already paid for machinery, equipment, inventory and
future rental payments on a warehouse that must be paid as part of long-term
lease agreement are sunk costs. In general, sunk costs are not relevant to
169
Production and Cost economic decisions. For example, the purchase of specialized equipment
Analysis designed to order for a plant. We assume that the equipment can be used to
do only what it was originally designed for and cannot be converted for
alternative use. The expenditure on this equipment is a sunk cost. Also,
because this equipment has no alternative use its opportunity cost is zero and,
hence, sunk costs are not relevant to economic decisions. Sometimes the sunk
costs are also called as non-avoidable or non-escapable costs.
As stated earlier sunk costs are irrelevant for decision making, as they do not
vary with the changes contemplated for future by the management. It is the
incremental costs, which are important for decision-making purpose.
Activity 1
1. A graduate from a business school decides to open business and devote
his full time to its management. What cost would you assign to his time?
Is this implicit or explicit?
Costs can also be classified on the basis of their traceability. The costs that
can be easily attributed to a product, a division, or a process are called
separable costs. On the other hand, common costs are those, which cannot
be traced to any one unit of operation. For example, in a multiple product
firm the cost of raw material may be separable (traceable) product-wise but
electricity charges may not be separable product-wise. In a University the
salary of a Vice-Chancellor is not separable department-wise but the salary of
teachers can be separable department-wise. The separable and common costs
are also referred to as direct and indirect costs respectively. The distinction
between direct and indirect costs is of particular significance in a multi-
product firm for setting up economic prices for different products.
Average cost (AC) is the cost per unit of output. That is, average cost equals
the total cost divided by the number of units produced (N).If TC =`500 and
N = 50 then AC = `10.The average cost concept is significant for calculating
the per unit profit.
Marginal cost (MC) refers to the change in total cost associated with a one-
unit change in output. Marginal cost (MC) is the extra cost of producing one
additional unit. At a given level of output, one examines the additional costs
being incurred in producing one extra unit and this yields the marginal cost.
For example, if TC of producing 100 units is `10,000 and the TC of
producing 101 units is `10,050, then MC at N = 101 equals `50.This cost
concept is significant to short-term decisions about profit maximizing rates of
171
Production and Cost output. For example, in an automobile manufacturing plant, the marginal cost
Analysis
of making one additional car per production period would be the labour,
material, and energy costs directly associated with that extra car. Marginal
cost is that sub category of incremental cost in the sense that incremental cost
may include both fixed costs and marginal costs.
However, it is not very easy to classify all costs into fixed and variable. There
are some costs, which fall between these extremes. They are called semi-
variable costs. They are neither perfectly variable nor absolutely fixed in
relation to changes in output. For example, part of the depreciation charges is
fixed and part variable. However, it is very difficult to determine how much
of depreciation cost is due to the technical obsolescence of assets and hence
fixed cost, and how much is due to the use of equipments and hence variable
cost. Nevertheless, it does not mean that it is not useful to classify costs in to
fixed and variable. This distinction is of great value in break-even analysis
and pricing decisions. For decision-making purposes, in general, it is the
variable cost, which is relevant and not the fixed cost.
To an economist the fixed costs are overhead costs and to an accountant these
are indirect costs. When the output goes up, the fixed cost per unit of output
comes down, as the total fixed cost is divided between larger units of output.
172
Short Run Cost
8.8 SHORT RUN AND LONG RUN COSTS Analysis
The short run is defined as a period in which the supply of at least one
element of the inputs cannot be changed. To illustrate, certain inputs like
machinery, buildings, etc., cannot be changed by the firm whenever it so
desires. It takes time to replace, add or dismantle them. Short-run costs are
the costs that can vary with the degree of utilization of plant and other fixed
factors. In other words, these costs relate to the variation in output, given
plant capacity. Short-run costs are, therefore, of two types: fixed costs and
variable costs. In the short-run, fixed costs remain unchanged while variable
costs fluctuate with output.
Long run, on the other hand, is defined as a period in which all inputs are
changed with changes in output. In other words, it is that time-span in which
all adjustments and changes are possible to realize. Long-run costs are costs
that can vary with the size of plant and with other facilities normally regarded
as fixed in the short-run. In fact, in the long-run there are no fixed inputs and
therefore no fixed costs, i.e., all costs are variable. Thus, in the short run,
some inputs are fixed (like installed capacity) while others are variable (like
the level of capacity utilization); but in the long run all inputs, including the
size of the plant, are variable.
Activity 2
Total Costs
Three concepts of total cost in the short run must be considered: total fixed
cost (TFC), total variable cost (TVC), and total cost (TC).Total fixed costs
are the total costs per period of time incurred by the firm for fixed inputs.
Since the amount of the fixed inputs is fixed, the total fixed cost will be the
same regardless of the firm’s output rate. Table 8.1 shows the costs of a firm
in the short run. According to this table, the firm’s total fixed costs are `100.
The firm’s total fixed cost function is shown graphically in Figure 8.1.
174
Figure 8.1: Total Cost Curves Short Run Cost
Analysis
Total variable costs are the total costs incurred by the firm for variable inputs.
To obtain total variable cost we must know the price of the variable inputs.
Suppose if we have two variable inputs viz. labour (V1) and raw material (V2)
and the corresponding prices of these inputs are P1 and P2, then the total
variable cost (TVC) = P1 × V1 + P2 × V2. They go up as the firm’s output
rises, since higher output rates require higher variable input rates, which
mean bigger variable costs. The firm’s total variable cost function
corresponding to the data given in Table 8.1 is shown graphically in Figure
8.1.
Finally, total costs are the sum of total fixed costs and total variable costs. To
derive the total cost column inTable 8.1, add total fixed cost and total variable
cost at each output. The firm’s total cost function corresponding to the data
given in Table 8.1 is shown graphically in Figure 8.1.Since total fixed costs
are constant, the total fixed cost curve is simply a horizontal line at `100.
And because total cost is the sum of total variable costs and total fixed costs,
the total cost curve has the same shape as the total variable cost curve but lies
above it by a vertical distance of `100.
Corresponding to our discussion above we can define the following for the
short run:
TC = TFC + TVC
where,
TC = total cost
TFC = total fixed costs
TVC = total variable costs
175
Production and Cost Average Fixed Costs
Analysis
While the total cost functions are of great importance, managers must be
interested as well in the average cost functions and the marginal cost function
as well. There are three average cost concepts corresponding to the three total
cost concepts. These are average fixed cost (AFC), average variable cost
(AVC), and average total cost (ATC). Figure 8.2 shows typical average fixed
cost function graphically. Average fixed cost is the total fixed cost divided by
output. Average fixed cost declines as output (Q) increases. Thus, we can
write average fixed cost as:
AFC = TFC/Q
Average variable cost is the total variable cost divided by output. Figure 8.2
shows the average variable cost function graphically. At first, output
increases resulting in decrease in average variable cost, but beyond a point,
they result in higher average variable cost.
AVC =
where,
Q = Output
TVC = total variable costs
AVC = average variable costs
176
Average Total Cost Short Run Cost
Analysis
Average total cost (ATC) is the sum of the average fixed cost and average
variable cost. In other words, ATC is total cost divided by output. Thus,
Figure 8.2 shows the average total cost function graphically. Since ATC is
sum of the AFC and AVC, ATC curve always exceeds AVC curve. Also,
since AFC falls as output increases, AVC and ATC get closer as output rises.
Note that ATC curve is nearer the AFC curve at initial levels of output, but is
nearer the AVC curve at later levels of output. This indicates that at lower
levels of output fixed costs are more important part of the total cost, while at
higher levels of output the variable element of cost becomes more important.
Marginal Cost
Marginal cost (MC) is the addition to either total cost or total variable cost
resulting from the addition of one unit of output. Thus,
∆ ∆
MC = =
∆ ∆
where,
MC = marginal cost
Δ = change in output
ΔTC = change in total cost due to change in output
ΔTVC = change in total variable cost due to change in output
The two definitions are the same because, when output increases, total cost
increases by the same amount as the increase in total variable cost (since
fixed cost remains constant). Figure 8.2 shows the marginal cost function
graphically. At low output levels, marginal cost may decrease with increase
in output, but after reaching a minimum, it goes up with further increase in
output. The reason for this behavior is found in diminishing marginal returns.
The marginal cost concept is very crucial from the manager’s point of view.
Marginal cost is a strategic concept because it designates those costs over
which the firm has the most direct control. More specifically, MC indicates
those costs which are incurred in the production of the last unit of output and
therefore, also the cost which can be “saved” by reducing total output by the
last unit. Average cost figures do not provide this information. A firm’s
decisions as to what output level to produce is largely influenced by its
marginal cost. When coupled with marginal revenue, which indicates the
change in revenue from one more or one less unit of output, marginal cost
allows a firm to determine whether it is profitable to expand or contract its
level of production.
177
Production and Cost Relationship between Marginal Cost and Average Costs
Analysis
The relationships between the various average and marginal cost curves are
illustrated in Figure 8.2. The figure shows typical AFC, AVC, ATC, and MC
curves but is not drawn to scale for the data given in Table 8.1. The MC cuts
both AVC and ATC at their minimum. When both the MC and AVC are
falling, AVC will fall at a slower rate. When both the MC and AVC are
rising, MC will rise at a faster rate. As a result, MC will attain its minimum
before the AVC. In other words, when MC is less than AVC, the AVC will
fall, and when MC exceeds AVC, AVC will rise. This means that as long as
MC lies below AVC, the latter will fall and where MC is above AVC, AVC
will rise.
TVC = W * L
AVC = =W
∆ ∆
MC = =W
∆ ∆
Figure 8.3 shows the relationship between average product and marginal
product, and average variable cost and marginal cost. The relationship AVC
178 = W/AP shows that AVC is at a minimum when AP is at maximum.
Similarly, the relationship MC = W/MP shows that MC is at a minimum Short Run Cost
Analysis
when MP is at a maximum. Also, when AP is at a maximum, AP = MP.
Hence, when AVC is at a minimum, AVC = MC. It is clearly shown that
when MP is rising, MC is falling. And when MP is falling, MC is rising.
The relevant costs to be considered for decision-making will differ from one
situation to the other depending on the problem faced by the manager. In
general, the TC concept is quite useful in finding out the breakeven quantity
of output. The TC concept is also used to find out whether firm is making
profits or not. The AC concept is important for calculating the per unit profit
of a business firm. The MC concept is essential to decide whether a firm
should expand its production or not.
179
Production and Cost Activity 3
Analysis
1. Fill in the blanks in the Table below:
15. 50 174.75
16. 50 162
17. 50 259.25
18. 269.5
19. 50 399
20. 50 450 2.5 22.5 25 101
180
3. Suppose average variable cost is constant over a range of output. What is Short Run Cost
Analysis
marginal cost over this range? What is happening to average total cost
over this range?
In the previous sections of this unit, we discussed total, marginal, and average
cost curves for short run. The relationships between these cost curves have a
very wide range of applications for managerial use. Here we will discuss a
few applications of these concepts.
Earlier we have seen that the optimum output level is the point where average
cost is minimum. In other words, the optimum output level is the point where
average cost equals marginal cost. Consider the following example.
TC = 128 + 6Q + 2Q2
This is a short run total cost function since there is a fixed cost (TFC = 128).
AC = (TC/Q) = + 6 + 2Q
( )
=- +2=0
2 Q2 = 128
Q2 = 64
Q=8
or
( )
MC = = 6 + 4Q = 0
Setting AC = MC
+ 6 + 2Q = 6 + 4Q
- 2Q = 0
2 Q2 = 128
Q2 = 64
Q=8
Figure 8.4 shows the breakeven chart of a firm. Here, it is assumed that the
price of the product will not be affected by the quantity of sales. Therefore,
the total revenue is proportional to output. Consequently, the total revenue
curve is a straight line through the origin. The firm’s fixed cost is `500,
variable cost per unit is `4 and the unit sales price of output is `5. The break
even chart, which combines the total cost function and the total revenue
curve, shows profit or loss resulting from each sales level. For example,
Figure 8.4 shows that if the firm sells 200 units of output it will make a loss
of `300. The chart also shows the breakeven point, the output level that must
be reached if the firm is to avoid losses. It can be seen from the figure; the
breakeven point is 500 units of output. Beyond 500 units of output the firm
makes profit.
TR = P * Q
At breakeven point, TR = TC
Here Q stands for breakeven volume of output. Multiplying Q with price (P)
we get the breakeven value of output. In the case of our example given in
Figure 8.4, TFC = `500, P = `5 and AVC = `4. Consequently,
500 500
Q= = = 500
5−4 1
Therefore, the breakeven output (Q) will be 500 units. Similarly, the
breakeven output value will be `2500 (P × Q = `5 × 500).
In making short run decisions, firms often find it useful to carry out profit
contribution analysis. The profit contribution is the difference between price
and average variable cost (P – AVC).That is, revenue on the sale of a unit of
output after variable costs are covered represents a contribution towards
profit. In our example since price is `5 and average variable cost is `4, the
profit contribution per unit of output will be `1 (`5 – `4).At low rates of
output the firm may be losing money because fixed costs have not yet been
covered by the profit contribution. Thus, at these low rates of output, profit
contribution is used to cover fixed costs. After fixed costs are covered, the
firm will be earning a profit.
A manager wants to know the output rate necessary to cover all fixed costs
and to earn a ‘required’ profit (πR). Assume that both price and AVC are
constant. Profit is equal to revenue less the sum of total variable costs and
fixed costs. Thus
πR = TR – TC
πR = (P * Q) – TFC + (AVC ∗ Q)
Solving this equation for Q gives a relation that can be used to determine the
rate of output necessary to generate a specified rate of profit. Thus 183
Production and Cost πR + TFC = (P * Q) - (AVC *Q)
Analysis
πR + TFC = Q (P - AVC)
Q =
To illustrate how profit contribution analysis can be used, suppose that the
firm in our example (where TFC = ` 500, P = `5 and AVC = `4) wants to
determine how many units of output it will have to produce and sell to earn a
profit of `10, 000. To generate this profit, an output rate of 10,500 units is
required; that is,
,
Q= = 10500
Operating Leverage
(∆ / )∆
= = * or ∗
∆ / ∆
If the price of output is constant regardless of the rate of output, the change in
degree of operating leverage depends on three variables: the rate of output,
the level of fixed costs, and variable cost per unit of output. This can be seen
by substituting the above equation for profit with
π = TR − (TVC + TFC)
= ∗ −( ∗ )−
∗∆ ( )∗∆ / ∗ ( )∗
E =
∆ /
On Simplification,
( )
E = ( )
Example: Consider three firms I, II and III having the following fixed costs,
average variable costs and price of the product.
184
Short Run Cost
Analysis
Firm Fixed Cost (`) Average variable Price of the product
Cost (`) (`)
Firm-I 1,00,000 2 5
Firm-II 60,000 3 5
Firm-III 26,650 4 5
Firm-I has more fixed cost than firm-II, and firm-III. However, Firm-I has
less average costs than firm-II, and firm-III. Essentially, firm-I has
substituted capital (fixed costs) for labour and materials (variable costs) with
the introduction of more mechanized machines. On the other hand, firm-III
has less fixed costs and more average variable costs when compared to other
two plants because firm-III has less mechanized machines. The firm-II
occupies middle position in terms of fixed costs and average variable costs.
( )
For firm – I, Eπ = = 6
( )
( )
For firm – II, Eπ = = 4
( )
( )
For firm – III, Eπ = = 3
( ) ,
Activity 4
2. Give TC=6Q + 2Q2 – Q3, find out the optimum level of output, Q.
185
Production and Cost 3. During the last period, the sum of average profit and fixed costs for a
Analysis firm totaled ` 1, 00,000. Unit sales were 10,000. If variable cost per
unit was ` 4, what was the selling price of a unit of output? How much
would profit change if the firm produced and sold 11,000 units of
output? (Assume average variable cost remains at ` 4 per unit).
In short run, the total cost consists of fixed and variable costs. A firm’s
marginal cost is the additional variable cost associated with each additional
unit of output. The average variable cost is the total variable cost divided by
the number of units of output. When there is a single variable input, the
presence of diminishing returns determines the shape of cost curves. In
particular, there is an inverse relationship between the marginal product of
the variable input and the marginal cost of production. The average variable
cost and average total cost curves are U-shaped. The short run marginal cost
curve increases beyond a certain point, and cuts both average total cost curve
and average variable cost curve from below at their minimum points.
These cost concepts and analysis have a lot of applications in real world
decision-making process such as optimum output, break even output, profit
contribution, operating leverage, etc.
2. Take a firm you are working with or know its nature. Make a list of
relevant cost concepts from the standpoint of an (a) accountant and (b)
economist.
4. What is short run cost analysis? For what type of decisions is it useful?
5. What are marginal costs and incremental costs? What is the difference
186 between these two cost concepts?
6. A pharmaceutical company has spent ₹5 crores on developing and Short Run Cost
Analysis
testing a new antibiotic drug. The head of the marketing department now
estimates that it will cost ₹3 crores in advertising to launch this new
product. Total revenue from all future sales is estimated at ₹6crores, and
therefore, total costs will exceed revenue by ₹2 crores. He recommends
that this product be dropped from the firm’s product offerings. What is
your reaction to this recommendation? The head of the accounting
department now indicates that ₹3.5 crores of corporate overhead
expenses also will be assigned to this product if it is marketed. Does this
new information affect your decision? Explain.
7. When Mr. Kapoor’s father gave him a new Truck costing ₹30 lakhs.
Recently Mr. Kapoor was boasting to some of his friends that his
revenues were typically ₹150,000 per month, while his operating costs
(fuel, maintenance, and depreciation) amounted to only ₹1,20,000 per
month. A truck identical to Mr. Kapoor’s Truck is available on a
monthly rent of ₹35000. If Mr. Kapoor was driving trucks for someone
else, he would earn ₹5000 per month.
a. How much are Mr. Kapoor’s explicit costs per month? How much
are his implicit costs per month?
c. Mr. Kapoor is proud of the fact that he is generating a net cash flow
of ₹30000 (=₹1, 50,000 – ₹1, 20,000) per month, since he would
only be earning ₹5000 per month if he were working for some else.
What advice would you give Mr. Kapoor?
9. The following table pertains to Savitha Company. Fill in the blanks below:
200 0.30
300 0.50
400 1.05
500 360
600 3.00
700 1.60
800 2040
187
Production and Cost 10. Suppose that a local metal fabricator has estimated its short run total cost
Analysis function and total revenue function as
TR = 500Q
11. A TV company sells color TV sets at ₹15,000 each. Its fixed costs are
₹ 30,000, and its average variable costs are ₹ 10,000 per unit. Draw its
breakeven graph, and then determine its breakeven rate of production.
b. If the firm were to sell each calculator at a price of ₹350 rather than
₹ 300, what would be the required sales volume?
FURTHERS READINGS
Adhikary, M. (1987). Managerial Economics (3rd ed.).Khosla Publishers,
Delhi.
188
Long Run Cost
UNIT 9 LONG RUN COST ANALYSIS Analysis
Structure
9.0 Objectives
9.1 Introduction
9.2 Long-run Cost Functions
9.3 Economies and Diseconomies of Scale
9.4 Learning Curve
9.5 Economies of Scope
9.6 Cost Function and its Determinants
9.7 Estimation of Cost Function
9.8 Empirical Estimates of Cost Function
9.9 Managerial Uses of Cost Function
9.10 Let Us Sum Up
9.11 Terminal Questions
9.0 OBJECTIVES
After studying this unit, you should be able to:
9.1 INTRODUCTION
In unit 8, you have learnt about different cost concepts used by managers in
decision- making process, the relationship between these concepts, and the
distinction between accounting costs and economic costs, and short run cost
analysis and its applications in managerial decision making. We will continue
the analysis of costs in this unit also, long term cost analysis will be
discussed.
The long run cost output relationship can be shown with the help of a long
run cost curve. The long run average cost curve (LRAC) is derived from
short run average cost curves (SRAC). Let us illustrate this with the help of a
simple example. A firm faces a choice of production with three different
plant sizes viz. plant size-1 (small size), plant size-2 (medium size), plant
size-3 (large size), and plant size-4 (very large size). The short run average
cost functions shown in Figure 9.1 (SRAC1, SRAC2, SRAC3, and SRAC4) are
associated with each of these plants discrete scale of operation. The long run
average cost function for this firm is defined by the minimum average cost of
each level of output. For example, output rate Q1 could be produced by the
plant size-1 at an average cost of C1 or by plant size-2 at a cost of C2.
Clearly, the average cost is lower for plant size-1, and thus point a is one
point on the long run average cost curve. By repeating this process for various
rates of output, the long run average cost is determined. For output rates of
zero to Q2 plant size-1is the most efficient and that part of SRAC1 is part of
the long run cost function. For output rates of Q2 to Q3 plant size-2 is the
most efficient, and for output rates Q3 to Q4, plant size-3 is the most
190
efficient. The scallop-shaped curve shown in bold face in Figure 9.1 is the Long Run Cost
Analysis
long run average cost curve for this firm. This bold faced curve is called an
envelope curve (as it envelopes short run average cost curves). Firms plan to
be on this envelope curve in the long run. Consider a firm currently operating
plant size-2 and producing Q1 units at a cost of C2 per unit. If output is
expected to remain at Q1, the firm will plan to adjust to plant size-1, thus
reducing average cost to C1.
Most firms will have many alternative plant sizes to choose from, and there is
a short run average cost curve corresponding to each. A few of the short run
average cost curves for these plants are shown in Figure 9.2, although many
more may exist. Only one point of a very small arc of each short run cost
curve will lie on the long run average cost function. Thus, long run average
cost curve can be shown as the smooth U-shaped curve. Corresponding to
this long run average cost curve is a long run marginal cost (LRMC) curve,
which intersects LRAC at its minimum point a, which is also the minimum
point of short run average cost curve 4 (SRAC4). Thus, at a point a and only
at a point a, the following unique result occurs:
Figure 9.2 : Short – Run and Long – Run Average Cost and Marginal
Cost Curves
LRAC
The long run cost curve serves as a long run planning mechanism for the
firm. It shows the least per unit cost at any output can be produced after the
firm has had time to make all appropriate adjustments in its plant size. For
example, suppose that the firm is operating on short run average cost curve
SRAC3 as shown in Figure 9.2, and the firm is currently producing an output
of Q*. By using SRAC3, it is seen that the firm’s average cost is C2. Clearly,
if projections of future demand indicate that the firm could expect to continue
selling Q* units per period at the market price, profit could be increased 191
Production and Cost significantly by increasing the scale of plant to the size associated with short
Analysis
run average cost curve SRAC4. With this plant, average cost for an output
rate of Q* would be C2 and the firm’s profit per unit would increase by C2–
C1.Thus, total profit would increase by (C2–C1)*Q*.
The U-shape of the LRAC curve reflects the laws of returns to scale.
According to these laws, the cost per unit of production decreases as plant
size increases due to the economies of scale, which the larger plant sizes
make possible. But the economies of scale exist only up to a certain size of
plant, known as the optimum plant size where all possible economies of scale
are fully exploited. Beyond the optimum plant size, diseconomies of scale
arise due to managerial inefficiencies. As plant size increases beyond a limit,
the control, the feedback of information at different levels and decision-
making process becomes less efficient. This makes the LRAC curve turn
upwards. Given the LRAC in Figure 9.2, we can say that there are increasing
returns to scale up to Q* and decreasing returns to scale beyond Q*.
Therefore, the point Q* is the point of optimum output and the corresponding
plant size-4 is the optimum plant size. If you have long run average cost of
producing a given output, you can readily derive the long run total cost
(LRTC) of the output, since the long run total cost is simply the product of
long run average cost and output. Thus, LRTC = LRAC *Q.
Figure 9.3 shows the relationship between long run total cost and output.
Given the long run total cost function you can readily derive the long run
marginal cost function, which shows the relationship between output and the
cost resulting from the production of the last unit of output, if the firm has
time to make the optimal changes in the quantities of all inputs used.
192
Activity 1 Long Run Cost
Analysis
1. Explain why short run marginal cost is greater than long run marginal
cost beyond the point at which they are equal?
2. Explain why short run average cost can never be less than long run
average cost?
4. Why is the long run average cost curve called an “envelope curve”?
Why cannot the long run marginal cost curve be an envelope as well?
6. Economists frequently say that the firm plans in the long run and
operates in the short run. Explain.
We have seen in the preceding section that larger plant will lead to lower
average cost in the long run. However, beyond some point, successively
larger plants will mean higher average costs. Exactly, why is the long run
average cost (LRAC) curve U-shaped? What determines the shape of LRAC
curve? This point needs further explanation.
Clearly, Ec is equal to one when marginal and average costs are equal. This
means costs increase proportionately with output, and there are neither
economies nor diseconomies of scale. When there are economies of scale MC
will be less than AC (both are declining) and Ec is less than one. Finally,
when there are diseconomies of scale, MC is greater than AC, and Ec is
greater than one.
194
ECONOMIES OF SCALE Long Run Cost
Analysis
Internal economies
Real and Pecuniary are two types of internal economies. When quantity of
inputs used decrease for a particular level of output, it gives rise to real
economies. When large quantities of input are bought and large quantities of
output are sold, there are savings in the cost of inputs and distribution costs
due to bulk buying and selling, these savings are known as pecuniary
economies.
1. Production economies
Labour Economies
Large scale of production leads to division of labour and
specialization, leading to reduction in costs and time. Due to
large scale production, technical personnel acquire significant
experience and this ‘cumulative volume’ has positive effect on
production and costs, leading to high productivity and lower
costs for large level of outputs.
Technical Economies
Technical economies are related to fixed capital which includes
machinery and equipments. Specialization and indivisibility of
machines and equipments leads to reduction in per unit costs.
Machines have a property of indivisibility so, when large
production (maximum capacity of machine) is achieved, machine
cost is divided between large units.
Inventory economies
The main aim of inventories is to meet random fluctuations in
supply and demand of inputs & output respectively. When size of
firm increases, these fluctuations are eased out due to large
quantity of resources.
195
Production and Cost 2. Marketing economies
Analysis
With increase in output, advertising, R&D (such as developing new
models and designs) expenditures etc. are spread over and
expenditure per unit decreases considerably.
3. Managerial economies
These economies include all the savings and discounts obtained by firm
because of its large size. Few examples of these are:
Large firms have need of large-scale advertising, they are offered better
prices.
EXTERNAL ECONOMIES
External economies are those which are not particular to one particular firm
rather these are shared by all firms operating in a particular industry. These
are external to the firm as they do not arise due to efforts of any one
particular firm, they arise when whole industry expands. These can be
economies of information, economies of concentration, economies of
disintegration etc. These external economies also help in reduction of
production costs just like internal economies.
196
DISECONOMIES OF SCALE Long Run Cost
Analysis
There are several reasons for diseconomies of scale, some of them have been
listed below:
When the size of firm increases more and more employees join the
organization which reduces personal connection with owners and
management which leads to reduction in motivation among employees.
Reduction in motivation leads to reduction in productivity as well.
Communication problems
In short, it can be concluded that diseconomies of scale will come into picture
when with increase in size, management faces tough challenges in regards to
communication, motivation & morale of employees etc. and they are not able
to overcome those challenges.
197
Production and Cost
Analysis
198
Activity 2 Long Run Cost
Analysis
1. Distinguish between internal and external economies of scale. Give
examples.
Therefore, economies of scope exist when the cost of producing two (or
more) products jointly is less than the cost of producing a single product. To
measure the degree to which there are economies of scope, we should know
what percentage of the cost of production is saved when two (or more)
products are produced jointly rather than individually. The following
equation gives the degree of economies of scope (SC) that measures the
savings in cost:
( )+ ( )− ( + )
=
( + )
Here, C (Q1) represents the cost of producing output Q1, C (Q2) the cost of
producing output Q2, and C (Q1, Q2) the joint cost of producing both outputs
(Q1 +Q2).
199
Production and Cost For example, a firm produces 10000 TV sets and 5000 Radio sets per year at
Analysis a cost of Rs.8.40 crores, and another firm produces 10000 TV sets only, then
the cost would be Rs.10.00 crores, and if it produced 5000 Radio sets only,
then the cost would be Rs. 0.50 crores. In this case, the cost of producing
both the TV and Radio sets is less than the total cost of producing each
separately. Thus, there are economies of scope. Thus,
With economies of scope, the joint cost is less than the sum of the individual
costs, so that SC is greater than 0. With diseconomies of scope, SC is
negative. In general, the larger the value of SC, the greater is the economies
of scope.
Activity 3
C = f (S, O, P, T, E….)
S = plant size
O = output level
T = nature of technology
E = managerial efficiency
The cost of production depends on many factors and these factors vary from
one firm to another firm in the same industry or from one industry to another
industry. The main determinants of a cost function are:
a) plant size
b) output level
200 c) prices of inputs used in production,
d) nature of technology Long Run Cost
Analysis
e) managerial efficiency
b) Output level: Output level and total cost are positively related, as the
total cost increases with increase in output and total cost decreases
with decrease in output. This is because increased production requires
increased use of raw materials, labour, etc., and if the increase is
substantial, even fixed inputs like plant and equipment, and
managerial staff may have to be increased.
Engineering Method
The assumption made while using this method is that both the technology and
factor prices are constant. This method may not always give the correct
estimate of costs as the technology and factor prices do change substantially
over a period of time. Therefore, this method is more relevant for the short
run. Also, this method may be useful if good historical data is difficult to
obtain. But this method requires a sound understanding of engineering and a
detailed sampling of the different processes under controlled conditions,
which may not always be possible.
Econometric Method
This method is also sometimes called statistical method and is widely used
for estimating cost functions. Under this method, the historical data on cost
and output are used to estimate the cost-output relationship. The basic
technique of regression is used for this purpose. The data could be a time
series data of a firm in the industry or of all firms in the industry or a cross-
section data for a particular year from various firms in the industry.
202
Depending on the kind of data used, we can estimate short run or long run Long Run Cost
cost functions. For instance, if time series data of a firm whose output Analysis
capacity has not changed much during the sample period is used, the cost
function will be short run. On the other hand, if cross-section data of many
firms with varying sizes, or the time series data of the industry as a whole is
used, the estimated cost function will be the long run one.
The procedure for estimation of cost function involves three steps. First, the
determinants of cost are identified. Second, the functional form of the cost
function is specified. Third, the functional form is chosen and then the basic
technique of regression is applied to estimate the chosen functional form.
The following are the three common functional forms of cost function in
terms of total cost function (TC).
where, a1, a2, a3, b1, b2, b3, c2, c3, d3 are constants.
When all the determinants of cost are chosen and the data collection is
complete, the alternative functional forms can be estimated by using
regression software package on a computer. The most appropriate form of the
cost function for decision-making is then chosen on the basis of the principles
of economic theory and statistical inference.
Once the constants in the total cost function are estimated using regression
technique, the average cost (AC) and marginal cost (MC) functions for
chosen forms of cost function will be calculated. The TC, AC and MC cost
functions for different functional forms of total cost function and their typical
graphical presentation and interpretation are explained below:
The typical TC, AC, and MC curves that are based on a linear cost function
are shown in Figure 9.5. These cost functions have the following properties:
TC is a linear function, where AC declines initially and then becomes quite
flat approaching the value of MC as output increases and MC is constant at b1.
TC = a2 + b2Q + c2Q2
203
Production and Cost AC = (TC/Q) = (a2/Q)+ b2 + c2Q
Analysis
( )
MC = = b2+ 2c2Q
The typical TC, AC, and MC curves that are based on a quadratic cost
function are shown in Figure 9.6. These cost functions have the following
properties: TC increases at an increasing rate; MC is a linearly increasing
function of output; and AC is a U-shaped curve.
The typical TC, AC, and MC curves that are based on a cubic cost function
are shown in Figure 9.7. These cost functions have the following properties:
TC first increases at a decreasing rate up to output rate Q1 in the Figure 9.7
and then increases at an increasing rate; and both AC and MC cost functions
are U shaped functions.
The linear total cost function would give a constant marginal cost and a
monotonically falling average cost curve. The quadratic function could yield
a U-shaped average cost curve but it would imply a monotonically rising
marginal cost curve. The cubic cost function is consistent both with a U-
shaped average cost curve and a U-shaped marginal cost curve. Thus, to
check the validity of the theoretical cost-output relationship, one should
hypothesize a cubic cost function.
TC = a1+ b1 Q
TC
AC = (a1/Q) + b1
MC = b1
Output (Q)
TC = a3 + b3 Q+C3 Q2+d3Q3
Q1 Output (Q)
Using the output-cost data of a chemical firm, the following total cost
function was estimated using quadratic function:
b) Determine the output rate that will minimize average cost and the per unit
cost at that rate of output.
c) The firm proposed a new plant to produce nitrogen. The current market
price of this fertilizer is Rs 5.50 per unit of output and is expected to
remain at that level for the foreseeable future. Should the plant be built?
206
Solution: Long Run Cost
Analysis
( )
MC = = b2 + 2c2Q = –3.36 + 2(0.021) Q = –3.36 + 0.042Q
b) The output rate that results in minimum per unit cost is found by taking
the first derivative of the average cost function, setting it equal to zero,
and solving for Q.
( ) 1016
= + =− + 0.021 = 0
1016
= 0.021; 0.021 = 1016; = 48381; = 220
To find the cost at this rate of output, substitute 220 for Q in AC equation and
solve it.
c) Because the lowest possible cost is Rs. 5.88 per unit, which is Rs. 0.38
above the market price (Rs.5.50), the plant should not be constructed.
The same sorts of regression techniques can be used to estimate short run cost
functions and long run cost functions. However, it is very difficult to find
cases where the scale of a firm has changed but technology and other relevant
factors have remained constant. Thus, it is hard to use time series data to
estimate long run cost functions. Generally, regression analysis based on
cross section data has been used instead. Specially, a sample of firms of
various sizes is chosen, and a firm’s TC is regressed on its output, as well as
other independent variables, such as regional differences in wage rates or
other input prices.
207
Production and Cost Figure 9.8: Typical Long Run Average Cost Curve
Analysis
Many studies of long run cost functions that have been carried out found that
there are very significant economies of scale at low output levels, but that
these economies of scale tend to diminish as output increases, and that the
long run average cost function eventually becomes close to horizontal axis at
high output levels. Therefore, in contrast to the U-shaped curve in Figure 9.1,
which is often postulated in micro economic theory, the long run average
cost curve tends to be L-shaped, as shown in Figure 9.8.
1. In collecting cost and output data we must be certain that they are
properly paired. That is, the cost data is applicable to the
corresponding data on output.
2. We must also try to obtain data on cost and output during a time
period when the output has been produced at relatively even rate.
If for example, a month is chosen as the relevant time period over
which the variables are measured, it would not be desirable to have
wide weekly fluctuations in the rate of output. The monthly data in
such a case would represent an average output rate that could
disguise the true cost- output relationship. Not only should the
output rate be uniform, but it also should be a rate to which the firm
is fully adjusted. Furthermore, there should be no disruptions in the
208 output due to external factors such as power failures, delays in
receiving necessary supplies, etc. To generate the data necessary for Long Run Cost
Analysis
a meaningful statistical analysis, the observations must include a wide
range of rates of output. Observing cost-output data for the last 24
months, when the rate of output was the same each month, would
provide little information concerning the appropriate cost function.
4. For situations in which more than one product is being produced with
given productive factors, it may not be possible to separate costs
according to output in a meaningful way. One simple approach of
allocating costs among various products is based on the relative
proportion of each product in the total output. However, this may not
always accurately reflect the cost appropriate to each output.
5. Since prices change over time, any money value cost would therefore
relate partly to output changes and partly to price changes. In order to
estimate the cost-output relationship, the impact of price change on
cost needs to be eliminated by deflating the cost data by price indices.
Wages and equipment price indices are readily available and
frequently used to ‘deflate’ the money cost.
The accounting and engineering methods are more appropriate than the
econometric method for estimating the cost function at the firm level, while
the econometric method is more suitable for estimating the cost function at
the industry or national level. There has been a growing application of the
econometric method at the macro level and there are good prospects for its
use even at the micro level. However, it must be understood that the three
approaches discussed above are not competitive, but are rather
complementary to each other. They supplement each other. The choice of a
209
Production and Cost method therefore depends upon the purpose of study, time and expense
Analysis considerations.
Source: A.A. Walters, “Production and Cost Functions: An Econometric Survey”, Econometrica, January-
February 1963, PP.49-54
210
Table 9.2 lists a number of well known, long run average cost studies. In Long Run Cost
some industries, such as light manufacturing (of baking products), economies Analysis
Table 9.2: Number of well known, long run average cost studies
*Vinod K. Gupta, "Cost Functions Concentration and Barriers to entry in twenty-nine Manufacturing
Industries of India." Journal of Industrial Economics, November 1, 1968, 59-60
211
Production and Cost Activity 4
Analysis
1. Pradeep Company’s total variable function is as follows: TVC = 50Q –
10Q2 +Q3
c) What is the value of average variable cost and marginal cost at the
output specified in the answer to part (b)?
2. How would you reconcile the findings of Yntena with those of Ezekiel and
Wylie?
3. How would you explain the findings of Johnston (Electricity) in short run
and long run?
6. Some empirical studies have suggested that the marginal cost function is
approximately horizontal, but conventional cost theory suggests that the
marginal cost curve is U-shaped. Provide an explanation for this apparent
inconsistency.
Where AC is the firm’s average cost (in Rs. per unit of the product), and Q is
the output rate.
c) If the price of the firm’s product is Rs. 3 per unit, is the firm making
profits or losses? Explain.
212
Long Run Cost
9.9 MANAGERIAL USES OF COST FUNCTION Analysis
The estimated cost function can help managers to take meaningful decisions
with regard to:
For a given plant, the optimum output level will be achieved at a point where
the average cost is the least. This condition can be easily verified from the
short run total cost function.
The level of output that a firm would like to supply to the market will depend
on the price that it can charge for its product. In other words, a firm’s supply
is a positive function of the product price. To get the firm’s supply schedule,
one needs to know the firm's cost function and its objectives.
Activity 5
1. Can you list some more managerial uses of cost function other than given
in section 9.9?
We have also discussed three forms of cost functions viz. linear cost function,
quadratic cost function, and cubic cost function and their empirical estimates.
Though, empirical estimates of both production functions and cost functions 213
Production and Cost have a lot of use for managerial decision making. There are conceptual and
Analysis statistical problems in estimating such functions. But we understand that it
will be sufficient for the manager if he knows how to interpret the estimates
based on empirical research in her/his decision-making process.
TC=300+3Q+0.02Q2
Where TC is the total cost, Q is the output.
a. What is the corresponding fixed cost function, average fixed cost
function, and variable cost function, average variable cost function?
b. Calculate the average total cost function and marginal cost function.
7. Based on a consulting economist’s report, the total and marginal cost
functions for an ABC company are
TC = 200 + 5Q – 0.04Q2 + 0.001Q3
MC = 5 – 0.08Q + 0.003Q2
The president of the company decides that knowing only these equations
is inadequate for decision making. You have been directed to do the
following.
a. Determine the level of fixed cost (if any) and equations for average
total cost, average variable cost, and average fixed cost.
b. Determine the rate of output that results in minimum average variable
cost.
c. If fixed costs increase to ` 500, what output rate will result in
minimum average variable cost?
8. Given the total cost function for Laxmi Enterprises Co.
TC = 100Q – 3Q2 + 0.1Q3
214
a. Determine the average cost function and the rate of output that will Long Run Cost
Analysis
minimize average cost.
b. Determine the marginal cost function and the rate of output that will
minimize marginal cost.
FURTHER READINGS
Adhikary, M. (1987). Managerial Economics (3rd ed.).Khosla Publishers,
Delhi.
215
Production and Cost
Analysis
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