Worksheet - 4 - ValueProposition - Business Model

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Worksheet - 4 - ValueProposition - Business Model

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Laura Ayala

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________________________________________________________________________________________________________________

VALUE PROPOSITION

Targeted customers and

their problem (pains)
___________________________________________________
__
___________________________________________________
__
___________________________________________________
__
Size of the problem (in €, preferably)
___________________________________________________
__
___________________________________________________
__
___________________________________________________
__
Proposed solution to the
problem
___________________________________________________
(solution strengths that allow __
to solve the needs and meet the ___________________________________________________
wants of the target segments)
__
___________________________________________________
__
How it can be compared
to other available
___________________________________________________
solutions.
(relevant advantages __
over alternatives, considering the ___________________________________________________
target-customers’ needs and wants) __
___________________________________________________
__
___________________________________________________
__
___________________________________________________
__

___________________________________________________
Additional benefits for customers __
___________________________________________________
__
___________________________________________________
__
___________________________________________________
________________________________________________________________________________________________________________

__
___________________________________________________
__
________________________________________________________________________________________________________________

BUSINESS MODEL

___________________________________________________
1. WHO? __
Who is the target
customer (segments)? persona ___________________________________________________
__
___________________________________________________
__
___________________________________________________
__
___________________________________________________
__

2. WHAT? ___________________________________________________
What do you offer the __
target customer?
___________________________________________________
Summarized value proposition __
___________________________________________________
__
___________________________________________________
__
___________________________________________________
__

3. HOW? ___________________________________________________
How is the value __
proposition created?
___________________________________________________
Key processes, resource and __
partnerships essential to produce ___________________________________________________
value with profit
__
___________________________________________________
__
___________________________________________________
__

4. REVENUE? ___________________________________________________
What are the revenue __
streams?
___________________________________________________
How is the business going to make __
money? ___________________________________________________
__
________________________________________________________________________________________________________________

___________________________________________________
__
___________________________________________________
__

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Worksheet - 4 - ValueProposition - Business Model

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Worksheet - 4 - ValueProposition - Business Model

Uploaded by

________________________________________________________________________________________________________________

Targeted customers and

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