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COMMUNICATION

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COMMUNICATION

Uploaded by

hakdoghakdog84
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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COMMUNICATION

COMMUNICATION - It is a process of exchanging – information, ideas, thoughts, feelings, emotions


through speech, signals, writing, and behavior.

PROCESS OF COMMUNICATION decoding


encoding
SENDER MESSAGE CHANNEL RECEIVER FEEDBACK CHANNEL
NOISE BARRIER
 THE SENDER

❖ Is a person who makes the attempt to send a message which could be spoken, written,
in sign language, or nonverbal to another person or a group of persons.

Message is a form of communication that conveys information or ideas from one person or entity to
another. It can be expressed in different ways, such as written text, oral speech, images, signals, or
gestures. The purpose of the message is to transmit specific content and can be informative,
persuasive, emotional, or any combination thereof. MESSAGES play a crucial role in human interaction,
whether in everyday conversation, advertising, media, or in the transmission of knowledge and culture.
The clarity and effectiveness of the message are fundamental for successful communication.

How the message is received is influenced by the following factors:

1. Clarity of the message


2. Alertness of the receiver
3. Complexity and length of the message
4. How the information is organized

 THE CHANNEL - Is the medium through which the message travels.

 THE RECEIVER
❖ The person receiving a message.
❖ He must interpret and understand the message.
 THE FEEDBACK
❖ Refers to the process of communicating how one feels about something another person
has done or said.
 THE ENVIRONMENT

❖ Refers to the circumstances in which messages are transmitted and received.


❖ In an environment of trust and confidence, messages are easily transmitted even if these
messages are controversial.
 THE NOISE
❖ Refers to anything that disrupts communication, including the attitude and emotions of
the receiver.
Verbal communication

• It refers to the form of communication in which message is transmitted verbally.


• Communication is done by word of mouth and a piece of writing.
• In verbal communication remember the acronym “KISS” (keep it short and simple).
Verbal communication is divided into:

• Oral communication
o In oral communication, spoken words are used.
o It includes face-to-face conversations, speech, telephonic conversation, video, radio,
television, voice over internet.
o Communication is influence by pitch, volume, speed and clarity of speaking
▪ Advantages – it brings quick feedback. In a face-to-face conversation, by reading
facial expression and body language one can guess whether he/she should trust
what’s being said or not.
▪ Disadvantages – in face-to-face discussion, user is unable to deeply think about
what he is delivering, so this can be counted as a fault.
• Written communication
o In written communication, written signs or symbols are used to communicate.
o In written communication, message can be transmitted via email, letetr, report, memo
etc.
o Written Communication is most common form of communication being used in
business.
▪ Advantages – messages can be edited and revised. Written communication
provides record and backup. A written message enable receiver to fully
understand it and send appropriate feedback.
▪ Disadvantages – written communication doesn’t bring instant feedback. It takes
more time in composing a written message compared to word-of-mouth and
number of people struggles for writing ability.

Nonverbal communication - is the sending or receiving of wordless messages. Such as gesture, body
language, posture, tone of voice or facial expressions, is called nonverbal communication. nonverbal
communication is all about the body language of speaker. Nonverbal communication has the following
three elements –
• Appearance
Speaker – clothing, hairstyle, neatness, use of cosmetics
Surrounding – room size, lighting, decorations, furnishings
• Body language – facial expressions, gestures, postures
• Sounds – voice tone, volume, speech rate
Levels of communication
• Intrapersonal communication is communication that occurs in your own mind. It is the basis
of your feelings, biases, prejudices, and beliefs. Examples are when you make any kind of
decision – what to eat or wear. When you think about something – what you want to do on
weekend or when you think about another person.
• Interpersonal communication is the communication between two people but can involve more
in informal conversations. Examples are when you are talking to your friends. A teacher and
student discussing a treatment. A manager and a potential employee during an interview.
• Small group communication is communication within formal or informal groups or teams. It is
group interaction that results in decision-making, problem solving and discussion within an
organization. Examples would be a group planning a surprise birthday party for someone. A team
working together on a project.
• One-to-group communication involves a speaker who seeks to inform, persuade or motivate
an audience. Examples are a teacher and a class of students. A preacher and a congregation. A
speaker and an assembly of people in the auditorium.
• Mass communication is the electronic or print transmission of messages to the general public.
Outlet called mass media include things like radio, television, film, and printed materials
designed to reach large audiences. A television commercial. A magazine article. Hearing a song
on the radio. Books, newspapers, billboards. The key is that you are reaching a large amount of
people without it being face to face. Feedback is generally delayed with mass communication.

Barriers of Communication
• Physical barriers
• Perceptual barriers
• Emotional barriers
• Cultural barriers
• Language barriers
• Gender barriers
• Interpersonal barriers

How to overcome barriers of communication


• Taking the receiver more seriously
• Crystal clear message
• Delivering messages skillfully
• Focusing on the receiver
• Using multiple channels to communicate instead of relying on one channel
• Ensuring appropriate feedback
• Be aware of your own state of mind/emotions/attitude.

Tools of effective communication


• Be brief
• Manners
• Using “I”
• Be positive
• Good listener
• Spice up your words
• Clarity
• Pronunciation

EFFECTIVE COMMUNICATION CYCLE

MESSAGE encode SEND decode INTERPRET

FEEDBACK

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