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8-4-2023 FF Theory Call - Trust vs. Truth 2.0 Summary

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111 views16 pages

8-4-2023 FF Theory Call - Trust vs. Truth 2.0 Summary

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solomonhaddo
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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You are on page 1/ 16

08/04/2023 FF: Trust vs. Truth 2.

Alen’s Live Call Notes : Google Doc URL


The Call Recording : Replay URL

Opening The Call: Warm Up, Recap

00:00 Distinct Perspectives of Truth and Trust

Alen spends the initial part of the discussion on the concept of truth and trust. He
speaks about the individual lens through which all humans view reality, leading to
different perceptions.

To illustrate this, he uses the metaphor of a house viewed from different angles. This
difference in viewpoints brings challenges in marketing where the main task is getting
people to understand and believe in a product or service. He extends this concept to
the fields of marketing and influence, where the goal is to help others see realities from
the marketer's perspective.

02:37 The Power of Isolating Attention for High-Priced Products

Alen introduces the idea of 'attention isolation'. He shares a personal experience where
he used this strategy on a $2,000 crypto niche Video Sales Letter (VSL) with
impressive outcomes. With this, he emphasizes that successfully selling a high-priced
product isn't solely about the product, its story or the hook, but about effectively
isolating the customer's attention.

07:40 Personal Truth Influencing Attention Isolation

Alen dives deeper into the dynamics of truth, trust, and how individual perceptions fit
into the picture. As per Alen, our personal truths spring from the past, based on our
experiences and lessons. These truths could sometimes distort reality and compete
with actual truth. This 'distortion mechanism' can pose real challenges for marketers
trying to grab attention and influence potential customers.
It's this mechanism that often makes it challenging for marketers to grab and hold a
consumer's attention. For instance, if a marketer is trying to convince a consumer about
the efficacy of a product, but the consumer's personal truth (shaped by past
experiences) does not align with this, it may lead to skepticism or outright rejection.

12:00 Changing Present Truth by Modifying Perceptions of the Past

Alen offers an intriguing take on restructuring perceptions to change current truth. He


suggests that by tweaking how people see their past, marketers can effectively change
people's present reality. In a sense, it's like rewriting someone's history (in their mind),
thereby isolating them in the present and pushing their focus to a new perspective. This
cleverly disorientates the person's understanding of truth and the marketer now guides
belief and attention, facilitating convincing conversions.

12:35 Brad Asks: Can You Expand on the Concept of Reality Shift?

Alen recounts a personal experience from his time in Bosnia during the 90s. He talks
about a time when the currency therein collapsed, turning valuable dollar bills into
worthless pieces of paper littered on the streets. He uses this situation to demonstrate
a shift in reality where the past no longer holds its old value, leading to chaos, and
forcing people to seek safety, security, and status. This dramatic shift in reality helps in
attention isolation, Alen explains, as it causes an individual to focus only on
fundamental survival.

13:40 Idan Asks: Why Do We Want to Change the Past and Not Change the Meaning
in the Present?

Alen suggests that if we were to change only the meaning of the present without also
revising the perception of the past, it could lead to an internal conflict. This conflict
arises because past perceptions continue to influence a person's present and future
interpretations. Alen says it's more effective to first change perceptions of the past, as
it helps in altering present truth without creating a discord between the past and
present constructs.

13:53 Confronting the Past: Older Memories Ruling Newer Ones

Alen highlights the overarching power of older memories over newer ones. These older
memories, formed from past experiences and teachings, serve as a dominant force
shaping an individual's perception of the present and the future. In his perspective,
these older, powerful memories play a critical role in perpetuating a person's existing
belief structures, potentially hindering the acceptance of new truths, especially if they
conflict with their existing perceptions.

14:28 Breaking Links with the Past to Create New Truth

Alen talks about breaking the link with the past to create a new truth. He suggests that
the less orderly the connection to the past, the more scope there is to introduce and
establish new truths. He suggests that caution is required when attempting to change
past perceptions, as there's an inherent risk of provoking a defensive reaction that can
ultimately lead to a conflict between the past and present perceptions.

16:43 Recognizing the Mind as a Defensive Machine in Marketing

Alen emphasizes that to excel in marketing, sales, advertising, and copywriting, a deep
understanding of the mind as a defensive machine is crucial. Every mechanism in the
mind, he suggests, serves a defensive purpose. These include justification, fear, and
even desire, among others. When engaging with a potential customer, recognizing this
defensiveness becomes critically important.

He talks about the different languages in which the subconscious communicates,


including tonality, pace, breathing, pitch, body language, heart rate, coherence of
thoughts, etc. Recognizing these subtle changes can help understand the
defensiveness level of an individual's mind and adjust the communication strategy
accordingly.

19:10 The Risk of Counter Arguments and Disputing the Past

Alen shares a valuable insight about the potential risks associated with challenging or
disputing an individual's past. According to him, launching a counter-argument related
to someone's past beliefs or experiences could lead to the generation of negative
feelings and associate them with the person initiating the debate (in this case, the
marketer). This negative association could, in turn, lead to a loss of potential
customers, making the marketing efforts ineffective. It also reinforces his earlier point
about the defensive nature of the mind and its resistance against direct attempts to
alter past perceptions.

Trust vs. Truth 2.0 Call Begins


20:31 Altering Truth: From Creation to Change

Alen dives into the dynamic nature of truth. He clarifies that, while version 1.0 of his
theory was about creating truths, the current discussion is about altering these truths.
According to Alen, believing is about placing confidence in unknown aspects of life,
even when reason reassures us about their validity. He illustrates this point by
explaining how past experiences and the associated older memories can strongly
dictate future beliefs unless their link to the past is severed.

21:55 The Power and Risk of Critical Factor Bypass

Alen introduces the concept of the 'critical factor bypass', a strategy used
predominantly in mass media and propaganda. This technique involves disseminating a
belief or idea so widely that the brain, upon encountering the concept ubiquitously,
deems it as true. The effectiveness of this strategy, Alen points out, can be attributed
to sociology, where safety often stems from group consensus, irrespective of the truth
or falsity of the notion being propagated.

24:22 The Art of Reframing the Past

Progressing the discussion further, Alen outlines how going back to the past and
reframing its meaning can create a drastic shift in the present beliefs of an individual.
He provides an example from a conversation with a friend who believed in not having
children. After introducing the concept that her apprehensions were based on the
assumption of being a single mother, he noticed a significant shift in her perceived truth
about parenting. This act of reframing the past, he suggests, can help one overcome
the limitations set by older memories.

27:10 The Protective Nature of Limitations and Rules

Alen presents a novel perspective on limitations and rules stating that they serve as
protective measures. Whether we talk about societal rules or personal limitations, they
act as defensive mechanisms preventing potential harm. When someone adheres to
certain rules or speaks in rule language, for instance, 'have to', 'must', etc., they reveal a
subconscious origin of limitation that they are upholding.

28:16 Overcoming Personal Limitations with a New Perspective

Alen shares his transformation around the belief in marriage. Despite being initially
opposed to the idea, a friend's counterargument forced him to question his pre-set
limitations. Realizing that he had consistently defied statistics in other realms of life,
Alen understood that he could do the same with marriage. This story serves to illustrate
the process of reframing personal limitations by introducing new perspectives to past
beliefs. This approach could help individuals question their entrenched rules, and work
towards altering them.

28:53 The Role of Rule Identification in Shifting Truths

Alen discusses the important role of identifying 'rules' in shifting truths. He elaborates
that rules, in this context, are the constraints or limitations individuals set for
themselves, usually as a result of past experiences or teachings. For instance, a person
following a keto diet might have a rule that they must limit their carb intake in order to
lose weight. Upon detecting these rules or limitations, one can challenge the
perspectives that fuel them, eventually changing the person's truth about that
particular topic.

30:35 Guiding Towards Self Realization for Truth Alteration

Advancing his point, Alen underlines that you can't change another person's truth
directly. Instead, one can only guide them towards a self-realization where their
existing truth collapses, allowing for a fresh truth to emerge.

If we can locate the source of these limitations, we're able to modify the associated
truths. Alen cautions that this doesn't mean we can change the truth for anyone.
However, we can guide them to a self-realization where their old truth collapses,
making room for a new truth to form.

32:16 The Relationship between Ego, Consequences, and Learning

Alen explores the relationship between the ego, consequences, and learning. According
to him, the ego, the major component of the mind responsible for our sense of identity,
learns from differences and deduces consequences from them. Recognising patterns of
consequences can aid in making decisions that avoid negative outcomes.

34:01 Acceptance and Resistance in Altering Truths

In the process of altering truths, Alen points out that acceptance and resistance come
into play. A state of acceptance allows for forward movement, while resistance hinders
it. However, he warns that attempting to gain acceptance without addressing
resistance leads to stagnation. The goal is to remove resistance first to make room for
acceptance, hence facilitating the alteration of truths.

36:40 Shifting Focus from Resistance to Acceptance to Alter Truths

Alen asserts that focusing on gaining acceptance is essential in the conversion process
of altering truths. This process involves creating agreements that align with the
acceptance state. To gain acceptance, it is crucial first to remove resistance.
Attempting to address one without the other can be consequential and lead to more
resistance. He elaborates that in a hypothetical argument, the effective strategy would
be to first debunk the opposing argument, creating a void, where one can then position
their argument.

38:22 Dismantling Past Beliefs through Meaning and Consequences

To remove resistance and make acceptance automatic, Alen suggests it's crucial to
delve into the past and change its meaning. This includes reframing the interpretations
of experiences and disconnecting them from their consequences, which tend to foster
resistance against change. People's deep-rooted attachment to their past beliefs
originates from the fear of facing perceived negative consequences in the present and
the future.

40:29 Structural and Direct Thoughts

Alen introduces the concepts of 'structural thoughts' and 'direct thoughts.' Structural
thoughts are influenced by language and can alter one's mental frameworks, while
direct thoughts are independent ideas. Alen emphasizes that it's more effective to
focus on changing structural thoughts due to their far-reaching impact on belief
systems.

42:10 The Simplification Process

In order to change structural thoughts, Alen recommends a 'zoom out' approach or an


upward translation for understanding the larger system at play. Most individuals
erroneously believe that simplification involves going into intricate details ('zooming
in'), but Alen advocates for a holistic view.

He uses an example of being in a crowd: you can better understand the dynamics when
you look at it from a higher vantage point. Likewise, explaining complex roles like a
Chief Marketing Officer can be simplified by zooming out to view the elemental
concepts.

44:08 Successful Marketing Through Simplification

Alen underscores that successful marketing offers and philosophies are based on
simplification. By 'zooming out' and simplifying complicated processes, marketers can
change the structure of thoughts, making their offers more compelling. For instance, a
weight loss program can be simplified by focusing on the broader view: 'carbs trigger
insulin, you get fat.’ By articulating these broader, simplified concepts, marketers can
change the structure of thoughts and more successfully sell their products or services.

43:18 Influencing Acceptance Through Choice

Alen highlights the key role choice plays in acceptance. By providing more choices, one
reduces limitations and consequently reduces resistance, leading to an increase in
acceptance. An increase in choice equates to the removal of rules while a decrease in
choice leads to the introduction of more rules. This inverse relationship underpins the
process of facilitating acceptance.

46:48 Impact of Acceptance on Secondary and Tertiary Expectations

Going deeper into acceptance, Alen reveals how accepting one idea or belief may
involuntarily force acceptance of secondary or tertiary aspects linked to the primary
belief. He suggests investigating these secondary and tertiary acceptances as they
further affect the acceptance level and could create potential resistance towards the
primary belief.

48:27 The Role of Choice in Marketing Offers

In the context of marketing, the concept of 'offers' implies that there’s a choice being
presented – a choice to accept or reject the product, service, or ideology being
presented. If one can get a prospective customer to accept every aspect of an offer,
they are more likely to purchase it.

50:13 Salesmanship as the Negotiation of Deals

Alen draws a comparison between salesmanship and negotiating deals. The


acceptance or rejection of an offer signifies the acceptance or rejection of a proposed
deal. Therefore, salesmanship, in essence, is about negotiating deals where both
parties (seller and buyer) find the terms agreeable and acceptable.

52:12 Removing Resistance and Secondary Acceptances

Alen advises first identifying and removing causes of resistance before focusing on
factors that propel acceptance. The mastery of this technique lies in recognizing and
handling the secondary aspects of acceptance - identifying and addressing those
secondary beliefs that may inadvertently be accepted along with the primary belief
and could potentially create resistance.

53:46 Unwinding Resistance for Safer Deals

According to Alen, salesmanship or deal-making is not about converting someone, but


unwinding the factors in their mind that prevent them from accepting the offer.
Important questions to ask include: After accepting the offer, what does the customer
lose? Identifying the loss (like control, safety, or security) can provide insights on how
to reframe the conversation and alleviate their resistance by addressing their fears.

55:51 Reframing From Loss to Gain

By reframing a perceived loss into a gain, one can create a more attractive proposition
for the customer. The deep reframe aims to present every aspect of the offer as a gain
and not a loss. This shifts the customer’s perception and contributes to building
acceptance which, in turn, aids conversion.

Past losses can also be converted into gains. Alen exemplifies this with an anecdote
where he helped someone who had been cheated on to see the benefits of that
situation. By deflecting focus from his heartbreak (the loss) to his opportunity to date
anyone among billions of potential partners (the gain), the individual's perception of
the entire situation was changed from negative to positive.

57:49 Understanding Loss in the Framework of Rules and Limitations

According to Alen, our limitations and rules stem from a fear of repeating the losses we
experienced in the past. Not wishing to suffer such losses again, we set limitations and
establish rules. This is true for individual behaviors as well as societal structures. Laws,
consequences, and rules are designed to prevent loss.
To change a person's attachment to the past and their subsequent beliefs, one strategy
is to let them associate the past with loss. If they accept that the past led to a loss, it
would cause discomfort and prompt an instinctive detachment from the past beliefs.

In the context of marketing, all competing options should be framed as leading to loss
while the promoted product leads to a gain.

1:00:08 Levels of Loss

Different levels of loss connect to varying human needs, such as status, security, and
survival. Noting differences in gender responses, Alen proposes that women react
strongly to a loss of security and men to a loss of status. Invoking these sensitive types
of losses can command greater attention from audiences.

1:01:10 Relation to the Hero’s Journey

Alen links these concepts to the hero's journey, explaining that the initial phase of
separation from the known (often achieved through the notion of ‘truth versus trust
2.0’) sets off the hero on their journey.

Marketers can leverage this psychological pattern, using the initial part of a Video
Sales Letter (VSL) to create separation and detachment from the audience's current
reality (constructed from the past). Building quality rapport, trust, and openness can
facilitate this process and instigate a new hero's journey for the audience.

1:02:37 Openness to Experience and Retaining Choice

Alen highlights "openness to experience" as a critical factor in a person's behavior,


using the example of a friend who would choose the most unusual dishes on a menu. In
such a context, offering choice and cultivating high openness to experience is critical.

He then reiterates that acceptance comes from gain and more specifically from the
gain of choice which consequently promotes status, security, and survival –
fundamental human needs.

1:05:47 Unlinking the Past

Alen recommends separating people from the past - a tactic widely used in the first
quarter of VSLs. This process aims to change the perception of past experiences, often
viewed as losses or failures, into something positive or an opportunity for gain.
1:07:25 Understanding Societal Influence

He suggests identifying the collective beliefs within a community, thereby recognizing


what's being accepted as 'truth' in various social contexts.

Alen advocates for observing market trends, especially from an economic standpoint,
to understand what to bet against. Unlinking current beliefs and shaking up the status
quo becomes a way of creating a unique stance, giving one an edge in a highly
competitive market.

1:08:19 Isaac Asks: Limits of Reframing Loss into Gain?

Alen suggested using timeline language and copy payoffs throughout communication.
This constant shift from loss to gain helps to train the mind to view scenarios more
positively.

Alen then touched upon the art of developing rapport, comparing it to a social game
with significant implications for an individual’s sense of security and safety. This relates
to why people aim to build relationships with high-status individuals, seeking their
alliance.

He stated that the brain functions like a computer calculator, working to balance loss
and gain, which influences our perception of situations and our reactions
correspondingly.

1:12:17 Isaac Asks: How Much To Simplify?

Alen replies that zooming out and tackling everything at once is more effective than
arguing one specific point in detail. The latter approach might invoke invisible, unknown
factors that counteract your influence. Alen emphasizes that their method is about
changing the structure of thoughts, which he identifies as rules, limitations, and paths
that support other thoughts. He believes that changing this structure can change the
general pattern of thoughts, leading to a more impactful influence.

1:15:11 Isaac Asks: Does Changing Thought Impact Identity?


Alen explained that identity is formed largely by limitations, with self-imposed
constraints forming the boundaries of an individual's identity. If a person's limitations
can be removed or expanded, their identity can be profoundly altered.

He suggests that an individual's identity could be empowering or disempowering, but


ultimately, it would be formed by what they believe about themselves and what they
accept as true from others. Therefore, every conversation potentially contributes to
either accepting limitations or empowerment, shaping identity accordingly.

1:17:38 Desire vs. Willpower

Further discussing this, Alen elaborates on the concepts of willpower and desire.
Describing them as two manifestations of the same internal energy, he posits that
desire is a lack of willpower, and willpower is a lack of desire.

Alen then touches upon an esoteric perspective, suggesting that if we consider being a
part of God, the Creator who possesses boundless willpower and zero lack i.e., desire,
we have the ability to access pure willpower by reducing our desires.

1:21:32 From Lack/Denial to Gain/Approval

A desire becomes apparent when we face a situation that doesn't sit well with us - a
form of resistance. Lack or denial (of something) leads to resistance and maintains a
strong desire. In contrast, acceptance implies gaining something which, in turn, reduces
resistance and desire.

In Alen's abstract spiritual model, denials link to fear, which leads to resistance,
mirrored by desire. In contrast, gaining something connects to love, resulting in
acceptance and sparking willpower.

He emphasizes the power of willpower as the key to fulfilling personal and professional
goals, advising people to introspect their desires and transform them into willpower by
remolding their thought structures.

1:26:43 The Parallels in Isolation and Growth

Alen explores the concept of isolation playing a key role in growth and transformation.
He cited examples from various narrative sources, such as priests and monks isolating
themselves in religions and even fictional characters like Batman and Superman
seeking solitude for growth and training. Solitude minimizes distractions, curbs
unproductive desires, and promotes focus, thereby breeding willpower and igniting
creativity.

Alen further introduces his notes from his in-depth studies into esoteric subjects,
explaining the inherent risk of divulging them. Discovering these ideas and wisdom
oneself is crucial. If he imparts his knowledge, it might interfere with personal
exploration and realization, depriving the individual of the journey of discovery, which
is often as important as the destination.

1:29:13 Ali Asks: Relationship Between Desire and Willpower?

Alen clarifies that extreme desire signifies a lack—a void that needs to be filled, which
can imply a sense of incompletion internally. As per his explanation, if one considers
oneself to be a part of God’s creation—the perfect being, then the sense of
incompletion or desire contradicts the innate, inherent completeness. Hence, excessive
desire can be detrimental to accessing one's total potential or power.

1:30:58 Bas Asks: Can You Use Desire to Flip Perception?

Alen confirmed that reframing could indeed be applied universally. He clarifies that
even if one may not desire something, taking steps to actively avoid that thing could
indicate a strong desire to avoid its consequences.

1:32:17 Bas Asks: Do Different People See the Past Differently?

Alen says there’s a broad association between age and these feelings. Younger people
usually deal with feelings of worthlessness, middle-aged individuals may experience
helplessness, and older people often grapple with hopelessness. This pattern isn’t
absolute and varies based on individual life experiences and circumstances.

Alen also pointed out that people from minority groups and women often carry feelings
of worthlessness due to their portrayal and treatment in society. They often feel
inferior, which can result in feelings of worthlessness and spur certain behavioral
patterns and strategies to achieve survival, security, and status.

Ali shares his observation of a local affluent neighborhood where residents live in
multi-million-dollar homes but drive modest cars like Nissans and Toyotas, suggesting
that they don’t link their self-worth to the extravagance of their belongings. They don’t
have anything to prove, which speaks volumes of their inherent sense of worthiness.
Alen adds that it demonstrates how people's behavioral patterns are strongly
influenced by these underlying feelings of worth, helplessness, and hopelessness.

Q&A and Discussion Begin

1:36:08 Bas Asks: How to Handle Limitations Imposed by Oneself?

Alen suggests creating a disassociation between their current state and their natural
state, and then reframing the situation by reverting their perspective to an earlier point
when they were healthier or fitter. This approach invokes a sense of moving towards
their natural, healthier state, making the process seem easier and consistent with their
inherent nature.

1:37:56 Marketing as Change Work

Alen reflected on the broader conversation, viewing marketing as a form of change


work, and emphasizing the importance of acquiring extensive knowledge and
understanding beyond competitors to cause change. The conversation then returned to
the concept of breaking the link with the past for price elasticity and the overall impact
it can have on change work.

1:38:32 Idan Asks: Clarifying The Concepts

Idan sought to reiterate his understanding of the topics discussed to ensure he had
them right. He summarized it as the de-linking of the individual's present from their past
experiences that created beliefs no longer serving them.

Alen illustrated the process using the weight loss example with Ali and managed to
showcase how easy and simple the mental unlinking from something not needed (like
excess body weight) can be.

He emphasized that this unlinking method could be applied to various other aspects of
life, including wealth. By reframing perspective and shedding unnecessary
attachments, actions towards desired goals become simpler and feel more natural. This
idea of 'letting go' of the non-useful beliefs can be revolutionary when applied in a
marketing context or personal development perspective.

1:42:11 Idan Confirms: Unlink then Reinterpret


The unfolding conversation helps Idan understand the process better. Alen is not
necessarily 'canceling' the unhelpful or outgrown belief but unlinking it from the person's
current situation. After unlinking, a redefinition takes place, thereby releasing the hold
the past belief has on the individual.

Alen confirmed this and predicted that once Ali has internally processed this new
perspective, his approach to food is bound to change.

1:43:34 Isaac Shares: Addressing the 'Sweet Tooth' Issue

In response to Alen's invitation to help change a persistent issue, Isaac mentioned his
'sweet tooth' problem. Starting from the premise that his sweet tooth was a means for
him to gain control, Alen flipped the perspective by pointing out the contrary - one
loses control by falling to the sweet cravings. Therefore, Isaac could regain control by
not indulging in the sugar.

Alen concludes his approach with Isaac, challenging him to stop consuming excessive
sugar and regain control.

1:45:16 Idan Opens Up About Fear of Judgment Around People

Alen again applies the reframing strategy, questioning how strangers can judge Idan
when they don't truly know him. Alen suggests that by restricting his behavior, Idan
actually manipulates others into forming judgments based on his limited presentation of
self. Therefore, the judgment comes not from others but from his perception of himself.

Admitting this made Idan laugh, and Alen points out that these moments of laughter
seen in both Isaac and Idan signify the subconscious mind releasing its hold on
long-held beliefs — a sign that the reframing was successful.

Alen further emphasized how powerful this technique could be in a conversation, while
acknowledging its complexity when applied to written formats like copy and emails.

1:47:31 Idan Asks: Applying Concepts to Marketing?

Alen suggested that marketing, unlike a conversation that moves in time, deals with
objects that are stationary in time. Therefore, the context and the story built around
these objects become crucial.
1:49:03 Sam Asks: Gaining More Insight of “God’s Will”

Alen explained that this higher level of understanding finds a person when they are
ready for it. He advised starting with "The Master Key System," a book he credits for
expanding his views. Underlining the transformative power of such knowledge, Alen
admits he is contemplating sharing it in a restricted capacity, careful to avoid its
potential misuse.

1:53:37: Bas on Revisiting The Call

Bas comments that they would need to revisit the call due to the depth it veered into,
especially in discussing topics like God's will. Alen acknowledges this and hints at how
this deep insight into human behavior is being leveraged by marketers without most
people's awareness. He goes on to explain a structure on human desire and how to
leverage this understanding to increase, create, or decrease various aspects of it for
marketing advantage.

1:58:02 Carolyn Shares: Personal Anecdote

Carolyn shares her personal journey from an early focus on tangible markers of success
to a shift towards being open to new possibilities, which eventually led her to a Chief
Marketing Officer role through a series of coincidences. This resonated with Alen's
concept of being open to the universe's signals.

2:02:16 Bas Asks: Intricacies of Belief and Acceptance

Bas questions Alen's contradiction between remaining open to possibilities but not
believing everything at face value. Alen clarifies his approach is to vet new information
against his own perspective and experience. If it aligns, he accepts it, and if it doesn’t,
he rejects it. This aligns with the conceptual framework discussed throughout the
conversation.

2:03:08 Brad Asks: Balance Between Internal and External Factors

Brad discusses the concept of creating internal desire within people while also
constructing an external environment that exerts pressure on them. Alen agrees with
Brad, emphasizing that humans rely heavily on social cues to determine their desires
and ensure they align with societal norms.
Alen highlights that all desire is inherently internal, and any perceived external desires
are mechanisms that aid an individual in reconciling their internal desires.

2:06:22 Carolyn Suggests Emphasizing Intuition over Analysis

Carolyn advises Brad to focus less on overanalyzing and more on quiet reflection. She
suggests that his analytical thought process might be obstructing his ability to tune
into his intuition, which could provide important insights.

Alen agreed, joking that overthinking could lead to complications.

Next Week: Accelerating Dopamine?

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