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2 Time Series Analysis and Forecasting

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0% found this document useful (0 votes)
21 views

2 Time Series Analysis and Forecasting

Uploaded by

namisha211
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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TIME SERIES ANALYSIS AND

FORECASTING
INTRODUCTION TO TIME SERIES ANALYSIS
A time-series is a set of observations on a quantitative variable
collected over time.
Examples
 Dow Jones Industrial Averages
 Historical data on sales, inventory, customer counts, interest
rates, costs, etc
Businesses are often very interested in forecasting time series
variables.
Often, independent variables are not available to build a
regression model of a time series variable.
In time series analysis, we analyze the past behavior of a
variable in order to predict its future behavior.
COMPONENTS OF TSA
Time Frame (How far can we predict?)
 short-term (1 - 2 periods)
 medium-term (5 - 10 periods)
 long-term (12+ periods)
 No line of demarcation

Trend
 Gradual, long-term movement (up or down) of demand.
 Easiest to detect
COMPONENTS OF TSA (CONT.)
Cycle
 An up-and-down repetitive movement in demand.
 repeats itself over a long period of time

Seasonal Variation
 An up-and-down repetitive movement within a trend occurring periodically.
 Often weather related but could be daily or weekly occurrence

Random Variations
 Erratic movements that are not predictable because they do not follow a pattern
TIME SERIES PLOT
Actual Sales

$3,000

$2,500

$2,000
Sales (in $1,000s)

$1,500

$1,000

$500

$0
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21

Time Period
COMPONENTS OF TSA (CONT.)
Difficult to forecast demand because...

– There are no causal variables


– The components (trend, seasonality,
cycles, and random variation) cannot
always be easily or accurately
identified
CATEGORIES OF TIME-SERIES MOVEMENTS
Categories of Time-Series Movements
 Long-term or trend movements (trend curve): general direction in which a time
series is moving over a long interval of time
 Cyclic movements or cycle variations: long term oscillations about a trend line
or curve
 e.g., business cycles, may or may not be periodic
 Seasonal movements or seasonal variations
 i.e, almost identical patterns that a time series appears to follow during
corresponding months of successive years.
 Irregular or random movements
Time series analysis: decomposition of a time series into these four basic
movements
 Additive Modal: TS = T + C + S + I
 Multiplicative Modal: TS = T  C  S  I

7
MEASURING ACCURACY
We need a way to compare different time series techniques for a given data set.
4 common techniques are the:
n 
Yi  Y
mean absolute deviation, MAD = i 1 n
i

100 n Yi  Ŷi
mean absolute percent error, MAPE = 
n i 1 Yi
the mean square error,
MSE = 
n

Yi  Y i  2

i 1 n
root mean square error
RMSE  MSE
• We will focus on MAPE as it is unit independent

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