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Business Plan

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0% found this document useful (0 votes)
13 views6 pages

Business Plan

Uploaded by

abibatbasiru
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Astonishing Grip cakes N' More Business plan

Executive summary

All-round the world, the highlight of most events is the cutting of cake. This might be weddings,
birthdays, retirements, bridal shower, promotion at work or graduation party.

However,cake baking and making is not just about combining cakes and baking materials. It is n art of
combining baking ingredients in the right ratio and recipes, decorating it beautifully so that people can
appreciate the sight as well as enjoy the taste of it. We at Astonishing Grip cakes N' More, are artist in
this business.

Astonishing Grip cakes N' More is poised to offer the best quality cakes and pastries that you won't find
elsewhere, our cakes and pastires are attractive, excellent tasting, well baked, fried, and prepared in the
most hygienic environment. We operate with high standard. Our management comprises professionals
in the cake making business, caterers and event planners .

We are not only concerned with your cakes and pastries but also interested in giving your event the best
services that brings great admiration and satisfaction. We also run a training session duration of four-six
months for people interested in cake baking and pastries. We are not only limited to that, we offers
event planning services, organizing birthday surprises and food trays, small chops in large quantity, as
well as indoor and outdoor catering services.

Location

We are suitated in offa, kwara state. We have the ambition of expanding our business to areas like
osogbo, ibadan, Ilorin and Lagos in the possible nearest future. This is because areas like Offa, kwara
state have a population density so their is tendency for different places to be buzzling with celebrations.
Their is always alot of joyous occasion in multiple locations on weekends, the location have rich supply
of baking ingredients and, as such, we can function as a business.

Market

The market for our service is readily available, there are alot of occassions being planned weekly. Events
are also organized, and our services is not limited to celebrations, but also conferences,seminars,
meetings. Therefore, we can

. Bake all kinds of exquisite cakes

. Pastries like meat pie, doughnuts, Chin chin, egg roll and so on

. Handling large small chops for conferences and seminars as well as confectionaries.

Our patronage stems from mosque, churches, banks,, Government and private estblishments as well as
individuals.

Vision
"At Astonishing Grip cakes N' More, our vision is To be number one go-to company for all types of cakes,
pastries and events, renowned for our exquisite designs, exceptional taste, and outstanding customer
service. We aim to create unforgettable experiences for our clients, making every occasion a sweet and
cherished memory. We envision a future where our brand is synonymous with excellence, creativity,
and joy, inspiring a sense of wonder and delight in all who encounter our creations."

Mission:

"At Astonishing Grip cakes N' More, our mission is to craft exquisite cakes that delight the senses and
exceed our clients' expectations. We are dedicated to:

- Providing exceptional quality and attention to detail in every cake we create

- Building long-term relationships with our clients through outstanding customer service

- Fostering a culture of creativity, innovation, and teamwork

- Using only the freshest ingredients and sustainable practices to minimize our environmental footprint.

. To produce the best quality cakes, pastries and food services

. To have 99.99% customer satisfaction in our services

. To ensure the best results in our event planning.

Products

. All types of cakes (birthdays, weddings, anniversary,graduation, etcetera.), Foil cakes, cupcakes, cake
parfait

. Smallchops, meat pie, doughnuts, chinchin, sausage roll, egg roll, chicken &fries, Food tray.

Services

. Indoor catering

. outdoor catering

. Birthday surprises
. Event planning and management

. Training

. Dealers of baking items and ingredients

Strengths:

1. *Unique Selling Point (USP)*: our cake business offers custom designs, setting us apart from
competitors.

2. *Experience*: our 2+ years of baking experience ensures high-quality products.

3. *Flexibility*: we can adapt to changing trends and customer preferences.

Weaknesses:

2. *Dependence*: The business relies heavily on our skills and presence, making it vulnerable to your
absence.

3. *Initial Start-up Costs*: Renting a studio and purchasing equipment can be expensive.

4. *Marketing Challenges*: Reaching a wider audience and competing with established businesses can
be difficult.

Opportunities

We take advantage of the fact that marketing is expanding.

Threats

Our major threats is stiff competition. The country has lot of fast food, restaurant, emerging cakes and
event planner that may offer cheap prices that will translate but not necessarily standard services.

Equipments

Baking pan
Trays

Oven

Rolling pins

Steamer

Frying pans

Cooking utensils

Cutleries

Baking ingredients: flour,sugar,eggs, butter, baking powder, baking soda

Cake decorating set

Cake icing

Gas cylinders

Financial requirements

Here's an example of a financial requirements section for your cake business plan:

Financial Requirements:

- Start-up Costs:

- Studio rent and security deposit: ₦200,000

- Agent fee- #50,000

- Agreement and commission-#50,000

- Equipment and supplies: ₦300,000

- Marketing and advertising: ₦50,000

- Legal and accounting fees: ₦100,000

Total: ₦750,000
- Working Capital:

- Monthly dues: ₦50,000

- Utility deposits: ₦50,000

- Initial inventory and supplies: ₦100,000

- Employee salaries and benefits: ₦150,000

Total: ₦350,000

- Funding Request:

- We are seeking a loan/ grant of ₦2,000,000 to cover start-up costs and working capital.

This section outlines the initial investment required to set up and run the business, as well as the
funding needed to cover ongoing expenses. You can adjust the amounts based on your specific needs
and circumstances.

Remember to also include a detailed financial projection, such as income statements, cash flow
statements, and balance sheets, to demonstrate the financial viability of your business.

Managements Team

- Basiru Abibat (Owner and Head Baker)

- 2+ years of baking experience

- Expertise in cake design and decoration

- Responsible for overall strategy and direction

- (Babawale Tajudeen) Assistant baker

- 2+ years of baking experience

- Assists with cake production and decoration

- Supports the head baker in managing the studio


- [Bashir Jelilat] (Marketing and Sales Manager)

- 2+ years of marketing experience

- Responsible for promoting the business and generating sales

- Develops and implements marketing strategies

As the business grows, we will consider adding more team members, such as:

- Additional bakers and decorators

- Customer service representatives

- Delivery and logistics staff

Our services are too notch and we have the skilled and able workforce . These are the reasons why we
are the best

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