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Expired Leads

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Christalyn Seminiano
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34 views2 pages

Expired Leads

Uploaded by

Christalyn Seminiano
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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EXPIRED/CANCELLED LISTING

I’m signing with another realtor already. Can you discount your commission?

I feel like you owe it to yourself to get a second opinion and interview Sorry, no. Monika is worth full price, and honestly, I would be
another realtor. Monika is not a rookie agent; she has sold over 25 concerned with a cut-rate broker. Why are they offering discounts?
mln dollar value of real estate deals in the last year. She would love
an opportunity to meet with you to at least show you what she can do If realtor Monika could get you a price for your home that would justify
for you to get your property sold. her commission, would that change your mind? I’m willing to bet that I
can sell your home at a price that would cover my commission and
Great! Have you already signed a listing agreement? It’s only natural get you the profit margin you’re looking for. Are you with me?
to have a choice of what agent to work with, and I think that’s the only
way to find the agent that gets you the best deal. I’d love to share a Call me in 6 months and then we'll talk.
marketing plan that I lined up for your house. What do you think of
that?
Allow me to introduce realtor Monika briefly. She has sold over 25 mln
dollars worth of real estate in the last year. She is with the number 1
I’m relisting it with the same agent. brokerage in the country if you are familiar with Douglas Elliman. She
would love to help you out any way that she can to sell your property.
OK, I completely understand that. Can I ask you a question, though? Is there a good email so she can send over her credentials to and
Why do you think you’ll get a different result doing the same thing? then in a couple months maybe you can set the time to meet in
What is your agent planning on doing differently this time? person with Monika.

Wait for response. Bring me the buyer and I will pay you buyer’s agent’s commission
I get it. They seem really nice. But here’s an idea. If you have 15 So from what I understand you are willing to pay a buyer’s agent’s
minutes, I’d love to offer you a second opinion on selling your home commission if he would bring a buyer to you, is that right? I’m just
for more money and less stress with realtor Monika. curious Mr. Seller if Monika could show you the way where she could
make up for that difference of the commission that you are looking to
I’m not selling it anymore. save by selling it yourself. Is that something you might be interested in
looking at?
The reason why I’m calling is that Monika was monitoring the property → set appointment
while it was on the market and she was shocked that it didn’t sell. She
is 100% sure that it should have sold a while ago. I’m calling to see if I don’t think I’m ready
you’d be open to meeting with her for an interview for a job to actually
sell your property? That’s perfectly fine. And I think that’s a very healthy approach that
will help you get an even better price on the sale. So we don’t need to
We are not putting it back on the market list it now. Instead, how about I warm up the market for you? I have a
few buyer agents that might be interested in the property. I can create
I can appreciate that. But let me ask you a quick question: If there some buzz for your property before it’s listed and have some qualified
were a buyer for your home—the perfect, non-contingent, pre- buyers already lined up. When do you think you’ll be ready?
approved buyer who would pay your asking price and close in 30 days
—would you reconsider selling the home?
EXPIRED/CANCELLED LISTING
Questions:
 And what if you had sold the home, where would you be
moving to? If appropriate, what’s waiting for you in …?

 What is your ideal time frame for getting there?

 And Mr. Seller I’m confused… really, because it sounds like


you have a great home… Why do you think your home didn’t
sell?

 What kind of weekly feedback did you get from your agent?
Really…so you’re not any further ahead than when you first
started…

 I’m curious, how did you choose the agent that you were listed
with?

 And what marketing strategies did they use to sell your home?
It sounds like your home could have been more aggressively
marketed. Let Monika stop by for 15 or 20 minutes and show
you what she is doing differently to make sure that your home
sells - this time.

 Mr. Seller, Monika is actually specializing in selling homes just


like yours, that have been on the market and didn’t sell and i’d
like to set up a schedule for Monika to meet with you for 15-20
minutes and show you exactly how she can do the same thing
for you. What would be the best time…?

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