Week 1: Introduction to Graphic Design Principles

Assignment: Create a Basic Graphic Design

Objective:

Apply basic graphic design principles to create a simple graphic using Adobe Express.

Instructions:

1. Understand Design Principles:

o Review key principles: balance, contrast, alignment, repetition, and proximity.
2. Set Up Adobe Express:
o Open Adobe Express.
o Start a new project and select “Graphic” to create a design.
3. Design Your Graphic:
o Choose a Template: Select a template that allows customization.
o Apply Design Principles: Use different elements like shapes, text, and images
to apply the principles you’ve learned.
o Add Text and Images: Include a headline, a subheadline, and an image that
aligns with your design.
4. Review and Finalize:
o Ensure your design uses all the principles discussed.
o Save your design in JPEG or PNG format.
5. Submit:
o Submit your graphic via the designated platform or email.

Tools:

 Adobe Express (for graphic design)

Week 2: Creating Graphics for Various Media

Assignment: Design a Social Media Graphic Set

Objective:

Create a set of cohesive graphics for social media platforms using Adobe Express.

Instructions:

1. Plan Your Graphic Set:

o Select Platforms: Choose 2-3 social media platforms (e.g., Instagram,
Facebook, Twitter).
o Campaign Theme: Define a theme or message for your graphics.
2. Set Up Adobe Express:
o Open Adobe Express.
 Create separate projects for each platform, using the appropriate size templates
o
(e.g., Instagram post, Facebook cover).
3. Design Your Graphics:
o Use Consistent Branding: Apply a consistent color scheme and typography
across all graphics.
o Include Key Information: Add essential details such as event name, date,
and call-to-action.
4. Review and Finalize:
o Check for consistency in design elements.
o Save each graphic in the appropriate format (JPEG or PNG).
5. Submit:
o Submit all graphics in a zipped folder or individually via the designated
platform or email.

Tools:

 Adobe Express (for creating graphics)

 Unsplash (for high-quality images)

Week 3: Video Creation with Adobe Express

Assignment: Create a Short Promotional Video

Objective:

Develop a short promotional video using Adobe Express.

Instructions:

1. Storyboard and Script:

o Create a Storyboard: Sketch a basic storyboard for your video (e.g., scenes
and transitions).
o Write a Script: Draft a script outlining what will be said or shown in each
scene.
2. Set Up Adobe Express:
o Open Adobe Express.
o Start a new project and select “Video” to begin.
3. Create Your Video:
o Import Assets: Upload images, videos, and audio.
o Edit Video: Add your visuals, text overlays, and transitions according to your
storyboard.
o Add Music: Choose background music from Adobe Express’s library or
upload your own.
4. Review and Finalize:
o Ensure the video flows smoothly and communicates your message clearly.
o Export your video in MP4 format.
5. Submit:
 o Submit your video via the designated platform or email.

Tools:

 Adobe Express (for video creation)

 Pixabay (for royalty-free music and images)

Week 4: Designing Web Content

Assignment: Create a Web Page Layout

Objective:

Design a web page layout using Adobe Express.

Instructions:

1. Understand Web Design Basics:

o Plan Your Layout: Decide on the structure (e.g., header, body, footer).
o Identify Content: Determine what content (text, images) will be included.
2. Set Up Adobe Express:
o Open Adobe Express.
o Start a new project and select “Web Page” to design a layout.
3. Design Your Web Page:
o Choose a Template: Select a web page template and customize it.
o Add Content: Insert text, images, and other elements according to your layout
plan.
o Ensure Responsiveness: Design with different devices in mind (desktop,
tablet, mobile).
4. Review and Finalize:
o Check the layout for visual appeal and functionality.
o Save your design in HTML or PDF format.
5. Submit:
o Submit your web page layout via the designated platform or email.

Tools:

 Adobe Express (for web design)

 Google Fonts (for typography)
Week 5: Integrating Graphics and Videos into Multimedia Projects

Assignment: Develop a Multimedia Presentation

Objective:

Create a multimedia presentation integrating graphics and videos using Adobe Express.

Instructions:

1. Plan Your Presentation:

o Content Outline: Outline the topics and flow of your presentation.
o Gather Assets: Collect relevant graphics and video clips.
2. Set Up Adobe Express:
o Open Adobe Express.
o Start a new project and select “Presentation” to begin.
3. Create Your Presentation:
o Add Slides: Create slides for each section of your presentation.
o Insert Graphics and Videos: Include graphics and videos to enhance your
slides.
o Add Transitions and Animations: Use transitions and animations to make
your presentation engaging.
4. Review and Finalize:
o Ensure the presentation is cohesive and effectively integrates all multimedia
elements.
o Export your presentation in PDF or video format.
5. Submit:
o Submit your multimedia presentation via the designated platform or email.

Tools:

 Adobe Express (for presentation creation)

 Pexels (for free stock videos)

Week 6: Advanced Graphic Design Techniques

Assignment: Design an Advanced Promotional Poster

Objective:

Apply advanced graphic design techniques to create a promotional poster using Adobe
Express.

Instructions:

1. Plan Your Poster:

 o Event/Promotion Details: Define the event or promotion you’re designing
for.
o Design Elements: Decide on advanced elements like custom shapes,
gradients, and textures.
2. Set Up Adobe Express:
o Open Adobe Express.
o Start a new project and select “Poster” to design.
3. Design Your Poster:
o Use Advanced Techniques: Implement advanced techniques such as custom
gradients, layered text effects, and complex shapes.
o Apply Advanced Typography: Experiment with advanced typography
settings.
4. Review and Finalize:
o Ensure the poster is visually striking and professionally designed.
o Save your poster in high-resolution PDF or JPEG format.
5. Submit:
o Submit your poster via the designated platform or email.

Tools:

 Adobe Express (for advanced design)

 Design Seeds (for color palette inspiration)

Week 7: Branding and Identity Design

Assignment: Create a Brand Identity Package

Objective:

Develop a complete brand identity package using Adobe Express.

Instructions:

1. Understand Branding Basics:

o Brand Identity Elements: Define elements like logo, color scheme, and
typography.
2. Set Up Adobe Express:
o Open Adobe Express.
o Start individual projects for each brand identity element (e.g., logo, business
card).
3. Create Brand Elements:
o Logo Design: Create a professional logo using Adobe Express.
o Color Scheme and Typography: Design complementary color schemes and
typography.
o Business Card and Letterhead: Design a business card and letterhead using
your brand elements.
4. Review and Finalize:
 Ensure consistency across all brand elements.
o
Save all designs in appropriate formats (PDF, PNG).
o
5. Submit:
o Submit the brand identity package as a zipped folder or individually via the
designated platform or email.

Tools:

 Adobe Express (for brand identity creation)

 Coolors (for color scheme inspiration)

Week 8: Designing for Mobile Platforms

Assignment: Design a Mobile App Interface

Objective:

Create a mobile app interface design using Adobe Express.

Instructions:

1. Plan Your App Interface:

o Define App Purpose: Determine the purpose and key features of the app.
o Sketch Layout: Draft a basic layout for the app interface.
2. Set Up Adobe Express:
o Open Adobe Express.
o Start a new project and select “Mobile App” template.
3. Design Your Interface:
o Create Screens: Design the main screens (e.g., home, settings, profile).
o Incorporate Mobile Design Best Practices: Ensure designs are optimized for
mobile devices.
4. Review and Finalize:
o Check for usability and aesthetic appeal.
o Save your design in PNG or PDF format.
5. Submit:
o Submit your mobile app interface design via the designated platform or email.

Tools:

 Adobe Express (for mobile design)

 Material Design Guidelines (for best practices)

Hackathon Assignment – Preliminary Round:

Assignment: Develop a Comprehensive Multimedia Project

Objective:

Create a comprehensive multimedia project that includes graphic design, video, and web
content using Adobe Express.

Instructions:

1. Project Planning:
o Define Project Scope: Outline what you want to include in your project (e.g.,
promotional graphics, videos, web pages).
o Create a Project Plan: Sketch a timeline and outline each component of the
project.
2. Create Components:
o Graphics: Design graphics for the project.
o Video: Create a short promotional video.
o Web Page: Design a web page that complements the graphics and video.
3. Integrate Components:
o Combine Elements: Ensure that all elements work together cohesively.
o Finalize Design: Refine each component for consistency and quality.
4. Review and Finalize:
o Check the integration of all components.
o Export all components in suitable formats (e.g., PDF, MP4).
5. Submit:
o Submit the entire multimedia project as a zipped folder or through the
designated platform or email.

Tools:

 Adobe Express (for project creation)

 Dropbox (for file submission)