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16 views

1 Page Celine CV

Uploaded by

Trần Quang
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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Céline Dufay Phan

Dynamic and culturally diverse French-Vietnamese professional, Dynamic and


culturally diverse French-Vietnamese professional, with experience as a Marketing
Executive. Skilled in marketing strategies, cross-cultural communication, and brand
positioning. Expertise in crafting compelling narratives and driving impactful
campaigns.

Contact WORK EXPERIENCE


Phone Email
+84 344 170 603 [email protected] MARKETING EXECUTIVE
LinkedIn: click here 2023 - May 2024 at KNS INTERNATIONAL
Led social media management for four brands, creating engaging content and
Nationality: Vietnamese and French scheduling posts.
Orchestrated advertising campaigns and promotional events, boosting brand
Languages awareness and sales.
Conducted market research to inform strategic decisions and stay ahead of
competitors.
Fluent: French, Vietnamese & English. Managed e-commerce platforms to optimize product visibility and sales
Beginner: Spanish performance, while also organizing impactful events to enhance brand visibility
and industry recognition.
Organizational Skills
MARKETING COORDINATOR
Meta Business Suite July - October 2022 at VIDBEYOND
Microsoft 365 (Excel, PowerPoint, Contributing to the planning of campaigns and the creation of marketing plans.
Word) Conducted market research and assessed consumer satisfaction reports to
identify brand opportunities.
Agile Framework Implementation Assisted in the creation of promotional materials and optimized landing pages for
(Kanban, SCRUM) the company website.
Project Management
Social Media Marketing Campaign JUNIOR ART DIRECTOR
Planning and Execution March - June 2021 at HAVAS GROUP
Familiarity with Social Listening Executed diverse design projects including digital, packaging, TVC, and social
Tools media content.
Market Research and Analysis Collaborated with cross-functional teams, ensuring the seamless execution of
Budgeting and Financial Analysis projects to maintain high-quality standards.
Managed photoshoots and oversaw the production of marketing materials,
Interpersonal Skills ensuring alignment with campaign objectives.

Presentation Skills PRODUCER-DIRECTOR INTERN


Team Leadership and June - September 2020 at CJ ENM VIETNAM [DADA Studio]
Collaboration Directed the filming process, coordinating with the camera team and makeup
Active Listening artists to achieve the desired aesthetic and brand message.
Conflict Resolution
Cross-Cultural Communication EDUCATION
Creative Skills October 2022 - July 2023
GBSB - Global Business School Barcelona
Canva design (advanced) MA - Master of Arts - Communications & Future Marketing
Thesis subject - The impact of social media and influencers, as well as their trends,
Adobe Photoshop (intermediate) on Inditex's brand loyalty and customer retention
Video Production (intermediate)
Video Direction (intermediate) 2017 - 2020
Final Cut Pro Video Editing RMIT - Royal Melbourne Institute of Technology
(intermediate) BA - Bachelor of Arts - Professional Communication
Creative Copywriting (advanced) Micro-credential: Building Cultural Intelligence

Interests 2019
CityU - City University of Hong Kong
BA - Student exchange program - Professional Communication
Traveling Design
2014 - 2017
Culinary Fitness MD - Lycée Français International Marguerite Duras
Higher Education - French baccalaureate

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