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Anacity - 01 Company & Usps

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30 views5 pages

Anacity - 01 Company & Usps

Uploaded by

pabbisiddharth
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Company Overview: ANACITY operates in 123 cities across India,

managing 6,500+ communities, with over 2.4 million users and a 92%
retention rate. It has expanded into the Middle East and North Africa
(MENA) region with a growing presence.

Product Features:

● ANACITY provides a comprehensive digital solution for managing various


aspects of community life, including parking, visitor management,
booking amenities, security access, and concierge services.
● It integrates IoT technology for enhanced management efficiency and
offers advanced analytics, reporting, and data protection.
● The platform is tailored for both residential and commercial spaces,
simplifying the management of office spaces, including meeting rooms,
parking, and inventory.

Product Highlighted

Privacy and Security: Data privacy is a high priority. The platform offers
role-based access, 256-bit SSL certificates, and dedicated AWS servers,
ensuring data remains under the developer’s control. It’s also moving
toward GDPR compliance.

Awards and Recognition: ANACITY has been recognized with multiple


awards for being a leading PropTech (property technology) solution,
focusing on digital transformation, innovation, and data transparency.

Target Market: The platform serves developers, facility management firms,


co-working operators, and large real estate groups, providing solutions
across a range of industries, including hotels, resorts, retail malls, and
educational institutes.
Success Stories: ANACITY has successfully implemented its solution for
large clients, including Blackstone office parks, DLF (India’s largest real
estate developer), and Majid Al Futtaim (a prominent developer in the
Middle East). These implementations have enhanced community
management and user experiences through digital tools.

Future Vision: ANACITY is focused on innovative solutions such as


smartwatch-enabled visitor control, QR-based access, and eliminating
manual access cards to make community management smarter and
more efficient.

Product USPs and Highlight

1. Comprehensive Community Management Platform:


○ ANACITY offers an all-in-one solution for managing both residential
and commercial spaces, including visitor management, parking
allocation, amenities booking, and security access control.
○ Highlight : Showcase the platform’s capability to handle everything
from facility management to security and convenience,
emphasizing the seamless integration across different community
management tasks.
2. Premium Technology with Global Reach:
○ ANACITY is a highly awarded platform, recognized for its innovative
solutions in community management, with successful
implementations across India, the Middle East, and North Africa
(MENA).
○ Highlight : Use awards and global success stories to build credibility,
mentioning partnerships with major clients like DLF, Blackstone, and
Majid Al Futtaim.
3. Simplified User Interface (UI/UX):
○ ANACITY is designed to be intuitive and accessible for all
demographics, simplifying complex community management
processes.
○ Highlight : Promote ease of use and the time-saving aspects for
property managers, residents, and employees. Visuals and
testimonials from users can reinforce this in push ads.
4. Data Privacy and Security:
○ ANACITY provides a high level of data protection with role-based
access, 256-bit SSL encryption, and a commitment to GDPR
compliance. The platform allows developers and communities to
maintain ownership of their data.
○ Highlight : Focus on security and data control, which are major
concerns for property managers and developers. Use messaging
such as “Your data, always secure, always in control” in both push
and pull ads.
5. Seamless Integration with IoT and Smart Solutions:
○ The platform integrates with IoT devices for smart visitor
management, automated parking, and smart elevator controls,
offering futuristic, efficient solutions.
○ Highlight : Use visuals of IoT-based features like smart access control,
visitor QR scans, and automated parking. Demonstrate how
ANACITY is enabling the “smart city” of the future.
6. High Retention and Customer Satisfaction:
○ ANACITY boasts a 92% retention rate and strong customer
satisfaction, reflected in its high app rating (4.8).
○ Highlight : Testimonials from happy clients and users, along with
trust-building statistics such as “92% retention rate” and “4.8-star
rating,” can feature prominently in both push and pull campaigns.
7. Customization and Scalability:
○ The platform is adaptable for both small and large communities,
making it suitable for different markets, whether it’s residential
complexes or corporate office parks.
○ Highlight : Highlight the scalability of the platform with messaging
like “From small communities to mega developments, ANACITY
scales with you.”
Target Audience for ANACITY

(SaaS Community Management Product):

1. Real Estate Developers:


○ Why: Large residential and commercial developers need efficient
management tools for properties they own or operate.
○ Use Case: Managing multiple properties, streamlining
communication, access control, visitor management, and ensuring
a seamless experience for residents or tenants.
○ Pain Points Solved: Simplified property management, enhanced
security, and improved resident satisfaction.
2. Facility Management Companies:
○ Why: These companies are responsible for day-to-day operations
and maintenance of properties, requiring efficient tools for
inventory management, issue tracking, and seamless integration
with tenants.
○ Use Case: Managing help desks, security, bookings, and
maintenance for large facilities.
○ Pain Points Solved: Centralized management of diverse operations,
easy coordination with multiple stakeholders, and streamlined
service requests.
3. Co-Working Spaces:
○ Why: Co-working spaces need seamless community management
for shared spaces, bookings, and security.
○ Use Case: Managing shared amenities like conference rooms,
handling security for frequent visitors, and providing seamless
access control.
○ Pain Points Solved: Efficient visitor and resource management,
automated booking systems, and improving user satisfaction
through a seamless experience.
4. Commercial Office Parks:
○ Why: Large office parks housing multiple businesses require
comprehensive solutions for tenant and visitor management,
parking allocation, and facility maintenance.
○ Use Case: Streamlining parking, improving tenant experiences, and
enabling efficient communication.
○ Pain Points Solved: Streamlining entry and exit processes, managing
tenant expectations, and ensuring better security and amenity
management.
5. Residential Communities (HOAs):
○ Why: Homeowners’ associations need solutions to manage
residential communities effectively and ensure seamless
communication with residents.
○ Use Case: Managing amenities, handling service requests, and
maintaining clear communication.
○ Pain Points Solved: Efficient issue resolution, improved resident
satisfaction, and community building.
6. Property Management Firms:
○ Why: These firms manage properties on behalf of landlords, ensuring
operations, maintenance, and tenant satisfaction.
○ Use Case: Managing multi-property portfolios, streamlining services,
and handling tenant queries effectively.
○ Pain Points Solved: Better communication with tenants, reduced
operational inefficiencies, and streamlined reporting.

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