Blue-Illustrative-Research-Presentation 20241031 105147 0000
Blue-Illustrative-Research-Presentation 20241031 105147 0000
Survey
Presentation by Group 3
What is survey in
research?
Survey research is a method
used to collect data from a
sample of individuals in
order to gain insights into
their opinions, attitudes,
behaviours, or
characteristics.
•It involves designing •Survey research can be
a set of questions, conducted using various
methods such as online
either open-ended or
surveys, phone
close- ended, and
interviews, face-to-face
administering them interviews or mailed
to a targeted group. questionnaires.
Steps in conducting iN
conducting survey research
Your paragraph in conducting
survey research involves several
key steps to ensure the
collection of reliable and valid
data. Here's a general overview
of the process:
1. Define Research
Objectives Clearly articulate the goals and
the objectives of your survey.
Determine what information
you wa,nt to gather, the
population you want to study
and the research questions you
aim to answer.
2. Select Survey Type.
Choose the appropriate type of survey
that aligns with your research
objectives. Decide whether you are
conducting a descriptive, exploratory,
explanatory, cross-sectional,
longitudinal, or other type of survey.
3. Develop Based on your objectives,
Research formulate specific research
questions that the survey
Questions: will address. These
questions will guide the
design of your survey
instrument.
4. Design the Survey
Instrument:
Choose Question Types: Decide between
closed-ended questions(multiple choice,
Likert scales) and open-ended
questions(text- based responses).
CREATE QUESTIONS: Develop
clear, concise, and unbiased
questions.