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1.

Importance of the right people for EcoforEveryone’s success and the role of Internal and
External Ambient Conditions in Strategic HR Management:

It’s very crucial for EcoForEveryone to hire the right people, because the company’s
competitive advantage heavily depends on the innovation in renewable energy technology
and this area is also marked by rapid advancement and intensifying competition. Well trained
or highly skilful employees can develop the cutting-edge products for the company, such as
efficient solar cells and advanced energy storage solution and keep the company’s pace with
the latest technological trends. However, EcoForEveryone also needs to add new faces in their
HRM team. In this rapidly growing competitive market, the company must make sure that
their strategy is well enough to compete in this highly competitive market.

• Internal Ambient Condition: include factors that the company can influence, such as
corporate culture, organizational structure, and the quality of HR practices
(Hungenberg, 2012). Moreover, EcoForEveryone must establish some efficient HR
practices such as employee training programs to ensure that the employees are ready
to meet the demand of the competitive industry.
• External Ambient Condition: The major external environmental factors include social,
technological, political, legal and economic factors (Kharade, 2021). EcoForEveryone is
currently facing a growing number for competetors in the technological industry.

2. Strategies for Attracting Suitable Employees in the Future:

To attract the suitable and top talent in the market, EcoForEveryone can adopt the following
point:

• Strengthen Employer Branding Around Sustainability: EcoForEveryone should focus


on their commitment to sustainability and environmental impact because there are
many skilled candidates who are motivated by a purpose.
• Offer Competitive Compensation and Flexible Work Arrangements: In a competitive
market, EcoForEveryone must offer attractive compensation packages that should
attract skilled candidates.
• Establish Partnerships with Universities and Training Institutions: EcoForEveryone
should build partnerships with these institutions to attract new talent.
Reference:

• Ronit Kharade,(2021). HUMAN RESOURCE MANAGEMENT EXTERNAL AND INTERNAL


ENVIRONMENT. https://www.slideshare.net/slideshow/human-resource-
management-environment/248950682
• Hungenberg, H. (2012). Strategisches Management in Unternehmen: Ziele - Prozesse
- Verfahren. Gabler Verlag.

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