Strengths and Weaknesses - As Psych
Strengths and Weaknesses - As Psych
Experiment Experiment
- Easier to replicate due to - Artificial settings may
standardised procedures produce artificial behaviour
that does not reflect real
life
- Allows precise controls of - Low ecological validity
extraneous variables and - It's not generalisable
of the independent variable - Results can be biased due
so a cause and effect to demand characteristics
relationship can be or experimenter effects
established
Non-participant Non-participant
observation Strengths observation
Weaknesses
+ They can't bias the - May not get as much in-
research depth data
+ Objective