VB Package B CONTRACT 2024 IRIS
VB Package B CONTRACT 2024 IRIS
FRANCHISE AGREEMENT
• Unit 1201 Summit One Tower, Brgy Highway Hills, Shaw Boulevard
Mandaluyong City.
• www.breakthroughrevolution.com
• www.facebook.com/breakthroughrevcorp
• +6326210925
WITNESSETH
WHEREAS, the FRANCHISEE desires the right to establish, own and operate a
Vita Bella Coffee Shop subject to and in accordance with all the terms and conditions of
this AGREEMENT, and in adherence and conformity to the SYSTEM STANDARDS.
ARTICLE I.
DEFINITION OF TERMS
1. For purposes of this FRANCHISE AGREEMENT, the following terms shall have the
following meanings:
a. VITA BELLA COFFEE shall mean Vita Bella Brand beverages, drinks, other
frozen dessert products and other food items, distributed under a license for
distribution and sale.
b. MARKS shall mean the Vita Bella name and trademarks, service marks, logos,
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ARTICLE II.
TERM, COMMENCEMENT, EXPIRATION AND RENEWAL
3. EXPIRATION OF TERM – The expiration date is the day immediately before the
second anniversary of commencement date of operations. This AGREEMENT confers
no right to continuation, renewal, or a subsequent franchise agreement on or after the
EXPIRATION DATE.
4. RENEWAL
a. The FRANCHISEE shall have the opportunity to renew the contract for a
second two (2)-year term (the "RENEWAL TERM") subject to the mutual
agreement of the parties.
b. To renew the contract, the FRANCHISEE must make a request in writing, at
least sixty (60) days before the EXPIRATION DATE.
c. If the FRANCHISOR agrees to renew the franchise, the FRANCHISEE must
timely execute that RENEWAL AGREEMENT in accordance with the
FRANCHISOR’s current requirements.
ARTICLE III.
OBLIGATIONS OF THE FRANCHISOR
operations;
h. Provide and deliver the ingredients, products, and food items to the
FRANCHISEE. The FRANCHISOR will make its best effort to deliver these
items within one (1) week after order confirmation. However, it is the duty of
the FRANCHISEE to maintain proper stock levels to ensure continuous
operation and to accommodate potential delivery delays;
i. Process returns provided it meets the following return policies;
j. Provide the inclusions of the franchise as follows:
ARTICLE IV.
OBLIGATIONS OF THE FRANCHISEE
1. The FRANCHISOR authorizes the FRANCHISEE to use the Marks in accordance with
and subject to the directions and limitations set by the FRANCHISOR as follows:
a. The Marks should be used solely for the purpose of promoting the Business
and in connection therewith;
b. The FRANCHISEE shall not prejudice or damage the goodwill in the Marks
nor the reputation of the FRANCHISOR;
c. Should the FRANCHISEE become aware of any infringement on the Marks
committed by any other party or any trading with Marks similar or identical to
the Marks, the FRANCHISEE shall immediately notify the FRANCHISOR
thereof;
d. The FRANCHISEE shall comply with all reasonable requirements from time to
time laid down by the FRANCHISOR as regards the use and presentation of
the Marks;
e. The FRANCHISEE shall avoid putting signages that are not approved by the
FRANCHISOR and those not in line with the company’s standards. Personal
signages made and displayed at store premises must first be approved by the
FRANCHISOR.
2. In order to maintain the uniform high standards of the VITA BELLA Coffee brand, and
to protect the FRANCHISOR’s intellectual property rights and maintain the common
identity and reputation of the franchise network, the FRANCHISEE hereby undertakes
to;
6. In addition to the foregoing obligations, the FRANCHISEE shall comply with all the
laws and legal compliance in connection with and incidental to the operation of the
business.
ARTICLE V.
PROHIBITIONS AND PENALTIES
2. The termination or expiry of this Agreement shall be without prejudice to any rights
and obligations conferred or imposed by this Agreement.
ARTICLE VII.
POST TERMINATION
3. The FRANCHISEE shall not, for a period of one (1) year, thereafter directly or
indirectly participate, be engaged, concerned, or interested in a business that
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competes with the VITA BELLA COFFEE brand, which operates within a radius of
sixteen kilometers (16km) from any other shop premises or businesses of the
FRANCHISOR or other FRANCHISEES. This restriction does not apply to a
"carinderia," which is a small-scale, local eatery that primarily serves traditional,
homemade meals and does not focus on selling coffee or similar beverages as a
primary product.
ARTICLE VIII.
COPYRIGHT
1. The copyright and all other rights in the text of the Manual photographs all other
documents supplied by the FRANCHISOR and all trade secrets or confidential
information contained therein are the property of the FRANCHISOR.
ARTICLE IX.
MISCELLANEOUS
1. Entire agreement – This Agreement and the Manual expresses the entire agreement
between the parties hereto which supersedes any other and conflicting negotiations or
agreements on the subject matter hereof and that:
a. the parties confirm that the whole of their negotiations and intentions have
been included herein;
b. the FRANCHISEE, having been informed of the terms and conditions of the
franchise in the Order Receipt online form and the Order Policy on non-
issuance of monetary refunds, have already agreed to be bound by the terms
and conditions of the franchise as set forth herein upon making such deposits
or payments online prior to the execution of this Franchise Agreement;
c. a FRANCHISEE who makes a deposit or pays in full simultaneously with the
execution of this Agreement shall likewise be bound to the covenants stated
herein, as well as the applicable and consistent terms of the Order Receipt and
Order Policy reproduced herein;
d. any extraneous agreement or covenant that may be made with third parties
including but not limited to independent distributors or other agents, as the
case may be, made before, during or after execution of this Franchise
Agreement, in relation to matters and terms of the franchise, shall be
ineffective and shall in no way bind the parties hereto without their express
written consent; and
e. there are no warranties, representations or other matters relied upon by the
FRANCHISEE causing his signature hereto which have not been satisfied
herein;
2. Amendment – This Agreement shall not be modified or amended in any way except
by a written instrument signed by both parties hereto, which shall be attached to this
original Agreement and shall form an integral part hereof.
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3. Waiver – Waiver by the FRANCHISOR of any particular default by the FRANCHISEE
shall not affect, impair or delay the FRANCHISOR’s rights in respect of any
subsequent default of any kind by the FRANCHISEE
4. Severability – If any item or provision contained in this Agreement or any part thereof
shall be declared or become unenforceable invalid or illegal for any reason, the
FRANCHISOR shall have the right to terminate this Agreement on thirty days’ notice
in writing to the FRANCHISEE.
6. Improvements
a. The FRANCHISEE shall use all reasonable endeavors to conceive and develop
new and improved methods of carrying out the business and improvements
in the operating procedures and other additions or modifications to the
business model.; and
b. The FRANCHISEE shall give the FRANCHISOR the right of first refusal at a
fair price.
7. Force majeure – Force majeure events will render this Agreement suspended during
the period and until such period that the FRANCHISOR reasonably believes any party
to this agreement is prevented or hindered from complying with its obligations. If such
a period of suspension exceeds 180 days:
a. all money due to the FRANCHISOR shall be paid immediately; and
b. the FRANCHISEE shall immediately cease trading, until further notice from
the FRANCHISOR.
8. Arbitration – If any dispute arising between the parties hereto concerning the
construction interpretation or application of any of the provisions of this Agreement,
during or after the termination of this agreement, shall be referred to the arbitration of
a single arbitrator to be determined by the FRANCHISOR
FRANCIS T. TOLENTINO
COO, JLT BRC MITCH MONESA B. TISEKAR/IRIS
Franchisor CATHRINE B. CORPORAL
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Franchisee
SIGNED IN THE PRESENCE OF:
____________________________________ ____________________________________
ACKNOWLEDGMENT
known to me and to me known to be the same persons who executed the foregoing
instrument, VITA BELLA FRANCHISE AGREEMENT, consisting of TEN(10) pages
including this page where this Acknowledgment is written and acknowledged to me that
the same is their free and voluntary act and deed.
NOTARY PUBLIC
Different Areas and Location are considered in the establishment of stores as well as how it is presented
in chosen locations.
Representation of some examples of considerable areas for store establishment as seen on Google
Maps.
2. Between Indoor facility small Bldg. with 20 steps from Main Entrance with own foot traffic-
road near Indoor Private
-2 KM marker distance depending on the road traffic.
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3. Between Semi outdoor near main road –
semi outdoor near main road
-2.5 km marker distance depending on the concentration of market.
4. Between mall to –
mall
-less than 1km marker distance depending on the placement in malls. Preferably 1 branch at
least 60 steps from main door of mall or depending on the mall foot traffic.
Area and Location must be first approved and designated by the franchisor.
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Image 2.2 Photo Not Ours and for illustration only items are not included in the inclusions
1.1 For the alfresco outdoor type setup, a sample outdoor arrangement covering approximately 30
square meters of kiosk area is recommended. Please note that renovations are not included in
the package and will be the responsibility of the franchisee. This outdoor setup is perfect for
attracting a large market of bikers and pedestrians who enjoy walking, strolling or cycling around
the area
1.2 Open store type inside a facility. Must be placed in a secure indoor environment. Extension and
other designs not included in the package.
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2. Equipment and Ingredients Inclusions
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