Assignment 1 Case Study
Assignment 1 Case Study
PROJECT MANAGEMENT
BUS – 214
GROUP MEMBERS
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TITLE: Medical information system
INTRODUCTION
The use of technology in medical practices has become crucial in the quickly changing
healthcare landscape to improve patient care and efficiency. The dynamics of pursuing an
important project to update the information systems for a sizeable regional medical practice have
been shown by the case study of Paul Goldberg and his consultancy business. The company,
for doctors, has an opportunity that may push them into a new market. There are obstacles to this
possibility, though, such as the requirement for more funding and obligations that already exist.
The choice to move on with this project is based on their prior experience, knowledge and
Question1. Why did this team not receive the RFP at the same time the larger consulting firms
do?
Answer. Because the purchasing manager did not know their business, Paul's team sent the RFP
much later than other, larger consulting firms. The RFPs were first sent to known firms, which
had already been discussed among the physicians with their patients who worked in these larger
consulting companies. The smaller firm that Paul owned did not have such connections and thus
were not included initially. It was only through Dr. Houser's intervention that Paul's firm became
aware of the opportunity. This explains the challenge faced by smaller firms when competing
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Question2. Why is this team being considered as a candidate to submit a proposal?
Answer. The team led by Paul Goldberg is considered as a candidate to submit a proposal for
various reasons: -
1. Previous relationships with Dr. Houser- Paul and Dr. Houser have worked together on
a project in the past which builds a level of trust and confidence. Her approval of Paul’s
company as the purchasing manager and other doctors might be influenced by this
previous relationship.
systems specially for medical offices is the area of expertise of the consulting firm. Their
3. Training and support- Besides just setting up the technology, the company offers
training to staff members in the doctor’s office. This is necessary to ensure that the new
4. Opportunity for growth- Paul is enthusiastic about the plan and sees it as a big chance
for the company to develop and enter a new market. Physicians searching for an active
partner to handle their information systems can be identified with this goal.
Question3. Develop a bid/no bid checklist to help determine if they should submit a proposal.
Answer. To determine whether Maggie, Paul, and Steve should submit a proposal for the
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Bid/ no bid checklist
1. Competition H There are other large consulting firms bidding for the
firm.
3.consistent with our mission H Computer – based info system for physicians is our
business.
4.opportunities to extend our H Some of the requirements are like the requirements of
practise clients.
previously.
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information system upgraded.
7.resources available to L Only Paul, Maggie, and Steve works for the firm.
prepare quality proposal Maggie already has her hand full of 3 projects with
Maggie.
8.resources available to L With the size of the project, they will have to hire part
Know the nature and needs of the business; would help in preparing a clear focused
proposal.
Weaknesses:
Do not have enough people to prepare the proposal and to complete the project.
Question4. What should Maggie, Paul, Steve do? In explaining your answer, address the concern
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Answer. It is suggested that they present the proposal while taking a methodical approach to
Dialogue of Concerns:
Maggie's Concern: The following proactive acts will lessen the stress on Maggie:
Sharing Workload: To fulfill deadlines with quality, Paul and Steve can share a portion
and the proposal, they might hire a part-time consultant or even an intern to do some of
Interact with Existing Customers: Managing satisfaction levels among current clients
Steve's Concern: The following could allay Steve's worries about their capacity to manage a far
Project Planning: They may create a proper project plan that includes task breakdown,
dates, and resource allocation. This will help them see the path forward and make the job
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Subcontractors or Freelancers: To bolster their arsenal, they might hire independent
contractors with specialized knowledge. They will be able to adequately step up their
Internal Review: They will feel more confident about their abilities if they have an
Paul's Passion: To access it, the proposed effort must be led by:
Obtaining Dr. Houser's Support: His active participation in the proposal drafting
process would provide valuable perspectives and potential endorsements that would
Stress additional value: The proposal will highlight how smaller businesses may easily
outperform larger ones due to their customized approach, responsiveness, and customer
service mentality.
guarantee the best possible contribution of the combined experience in the proposal.
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Every team member's concern can be discussed, and activities can be planned accordingly, to
manage the preparation competitively and, perhaps, win this project. Since they would then be
able to expand up their clientele and abilities in the healthcare industry, this could end up being a
CONCLUSION
The fact that Paul Goldberg’s consulting firm was given serious consideration to submit a
proposal for the information system improvement of the local medical practice and it shows the
value of established connections, specialized knowledge and the capacity to take on bigger
projects. Despite the obstacles presented by present responsibilities and the scope of the
organization, Paul’s passion and strategic approach show the company’s capacity to broaden its
activities and establish its place in the healthcare technology industry. In the end, the choice to
submit a proposal shows the firm’s capabilities as well as its desire to develop and prosper in a
cutthroat industry.
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