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Generation Like Documentary

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Sherlyn De Troeye
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9 views

Generation Like Documentary

Uploaded by

Sherlyn De Troeye
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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GENERATION LIKE DOCUMENTARY

 Comment the following quotes from the documentary:

“The more likes you get, the happier you feel”

“You are what you like”

“Oreo is gay”

“The currency of likes turns into actual currency”

“Your consumer is your marketer”

 What do you know about…

 Tyler Oakey
 Steven Fernandez
 The Audience
 Kiip

 Answer the following questions:

1° How do celebrities use social media to advertise?

2° How are marketers using social media to “build” brand “trust”?

3° Are marketers being transparent or invisible when using technology as


described in the documentary?

4° Why could we say that the movie “Hunger Games” is a metaphor of our society?

5° What is Corporate Sponsorship?

6° What is “serendipity by design”?

7° What is the paradox of “generation” like in the end?


REFLECTION PART!

1° Please circle any of the following social network services that you have an account
with:

YouTube Facebook Twitter Tumblr Instagram

2° Explain what “Like”ing someone’s post on Facebook means to you.

3° Does knowing others “Like” what you “Like” influence you? Explain.

2° What are your thoughts on the discussions and topics that the teenagers in the
beginning are talking about:

Is your profile picture really your identity?


Are the likes you get more about your picture/comments or are they about YOU?
Are the Likes you give a true reflection of who YOU are?

3° Is social media a real form of empowerment?

Have you ever considered that liking something is a form of advertising?


If a “like” is something that creates valuable data, are you helping selling a product by making
it popular?

4° How do you think social media is changing the meaning and power of being popular
(famous)?

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