INVESTIGATE THE CHALLENGES AND PROSPECT OF

MICRO AND SMALL SCALE ENTERPRISES IN NORTH

SHEWA ZONE

Principal Investigator: ADISU Academic Rank: Lecturer

ENGIDA
College: Business and Economics
Department: Marketing Management
Sex: male
Email: [email protected]
Mobile:+251919510938

Co-Investigator: GAMACHU Academic Rank: Lecturer

TARIKU
College: Business and Economics
Department: Marketing Management
Sex: Male
E-mail: [email protected]

Mobile:+251910209037

Tittle: INVESTIGATE THE CHALLENGES AND PROSPECT

OF MICRO AND SMALL SCALE ENTERPRISES IN NORTH
SHEWA ZONE

I
III. Signatures

Name Signature Date

Principal Investigator: Adisu Engida

Co-Investigator: Edao Amano __
Co-Investigator: Lamesa Dereje
Co-Investigator: Gamachu Tariku

College Level Research and Community Service Coordinator:

Name Signature Date

IV. Thematic and Sub-thematic Areas

Thematic Area: agribusiness and marketing

Sub-Theme: Marketing

Research Project Title: INVESTIGATE THE CHALLENGES AND PROSPECT OF MICRO AND
SMALL SCALE ENTERPRISES IN NORTH SHEWA ZONE

 Identify the key challenges faced by MSEs in North Shoa.

Sub-research projects
 Examine the prospects for growth and sustainability within this
sector.

 Provide recommendations to stakeholders for enhancing the

operational environment for MSEs.

II
Table of Contents
Executive summary........................................................................................................... IV
CHAPTER ONE ................................................................Error! Bookmark not defined.
INTRODUCTION .........................................................Error! Bookmark not defined.
1.1. Background of the Study ........................................Error! Bookmark not defined.
1.2. Statement of the Problem ........................................Error! Bookmark not defined.
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1.4. Objectives of the Study ...........................................Error! Bookmark not defined.
1.4.1. General Objectives ...........................................Error! Bookmark not defined.
1.4.2. Specific Objectives ..........................................Error! Bookmark not defined.
1.5. Significant of the Study ..........................................Error! Bookmark not defined.
1.6. Scope of the Study ..................................................Error! Bookmark not defined.
1.7. Organization of the Study ...................................Error! Bookmark not defined.
CHAPTER TWO ...............................................................Error! Bookmark not defined.
2.1 LITERATURE REVIEW ............................................Error! Bookmark not defined.
2.1.1 Theoretical literature .............................................Error! Bookmark not defined.
Key Factors Enhancing the Growth and Development of MSMEs .... Error! Bookmark
not defined.
Problems and Challenges of Micro, Small, and Medium Enterprises Error! Bookmark
not defined.
2.3.1 Lack of access to market and marketing skill ...Error! Bookmark not defined.
2.3.3 Lack of finance .................................................Error! Bookmark not defined.
2.3.4 Lack of adequate infrastructure ........................Error! Bookmark not defined.
2.3.5 Lack of access to technology ............................Error! Bookmark not defined.
2.3.6 Lack of supportive government policy and regulation ... Error! Bookmark not
defined.
Conceptual Framework ..................................................Error! Bookmark not defined.
CHAPTER THREE ...........................................................Error! Bookmark not defined.
3. Methodology ..................................................................Error! Bookmark not defined.
3.1 Descrptio of the study area ......................................Error! Bookmark not defined.
3.2. Sampling design ......................................................Error! Bookmark not defined.
3.3. Source of data .........................................................Error! Bookmark not defined.
3.4. Methods of Data Collection ....................................Error! Bookmark not defined.
.Methods of Sampling ....................................................Error! Bookmark not defined.
3.6. Method of Data Analysis ........................................Error! Bookmark not defined.

III
BUDGET AND WORK BREAK DOWN .........................Error! Bookmark not defined.
Budget Breakdown.........................................................Error! Bookmark not defined.
Research Time Table ......................................................Error! Bookmark not defined.

IV
 Executive summary
This study explores the intricate landscape of micro and small-scale enterprises (MSEs)
in North Shoa, Ethiopia, focusing on the challenges they face and the potential
opportunities for growth. MSEs play a vital role in the Ethiopian economy by
contributing to job creation and poverty alleviation, yet they encounter numerous barriers
that limit their effectiveness. This study therefore seeks to among other things to conduct
an exhaustive appraisal of the state of SMEs in Ethiopia and crucially identifying how
they can be leveraged to augment the developmental quest of the country. It highlights
structural and policy weaknesses that are badly in need of reform that can facilitate the
goal of wrestling down poverty, improving business climate by creating the leeway for
SMEs to take hold of the commanding heights of the economy.

Key Words: Small and Medium Enterprises, Deregulation, Employment, Development