Forbes Clear Thinking
Forbes Clear Thinking
Shane Parrish.
He states a clear realm of behavioural science to the point that it becomes actionable.
1) The emotion default: we tend to respond to feelings rather than reason and facts.
In the realm of finance, it is undeniable that emotions can multiply all your progress by 0.
Emotions lead to rash decisions because they are centred in our system 1 : perhaps the
archetypes.
Our system 2 is the processor in out brain that is slower and deliberate, source 1 is fast
autonomic emotional thinking
Money is inherently emotional: investment managers, gurus and advisors are taught to
insist that the consumers, followers, and clients separate themselves from their
emotions,
Money is inherently emotional so we need to deal with those emotions rather than
suppress or ignore them.
The ego default: ‘ we tend to react to anything that threatens our sense of self-worth or
our position in a group hierarchy’
Other’s perceptions of us. : failure can lead to rash and emotional decision making.
Riches have become a matter of perception, we are thrown into constant comparison
We habit form and comfort seek, we tend to resist change, prefer ideas and processes