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MAEC 3 GUIDE QUESTIONS

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MAEC 3 GUIDE QUESTIONS

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20220024907
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DE LA RITA, MARCO GABRIEL MAEC 3 – Sustainability and Strategic Audit

Mrs. Marie Antonette B. Emata August 14, 2024

A. Why Sustainability Matters?

1. What is sustainability? Where does the term come from?


- The word sustainability means being environmental-friendly. It is a defined behavior that
people do in which they prioritize avoiding causing damage to our environment/natural
resources while achieving their respective goals. The word came from the Latin word
“sustinere” which means to sustain, maintain, support, uphold, or endure.

2. What is sustainable development?


- Sustainable development basically means to meet our present needs without compromising
the ability of the future generations to meet their own needs. This idea focuses on
safeguarding our natural resources in such a way that we adapt practices that reduce
environmental impact so that the future generations won’t have to suffer.

3. What is the Bruntdland Commission? What major contribution to the definition of


Sustainable Development?
- The Bruntdland commission was created by the World Commission on Environment and
Development in which they introduced the idea of sustainable development and how we can
achieve it. Through the Bruntdland commission the term and concept of sustainable
development was spread and made known to all. It described sustainable development as
acts that meet our present needs without jeopardizing the ability of the future generations to
do the same for themselves.

4. What are the 3 pillars of sustainability and define each.


- The 3 pillars of sustainability are environmental, social, and economic. These pillars are
essential in achieving the concept of sustainable development. (1) Environmental
sustainability is basically trying to develop one’s self while preserving and protecting our
environment for the future. (2) Social sustainability aims to reduce inequality in societies.
Lastly, (3) economic sustainability is to ensure that all actions done are financially feasible
and can be beneficial in the long-term.

5. Give all the sustainability issues in relation to each pillar of sustainability.


(1) Environmental - Climate change, deforestation, biodiversity loss, pollution
(2) Social - Inequality, lack of access to education and healthcare
(3) Economic - Unsustainable growth, income inequality

6. How is capitalism now defined with the application of sustainable development?


- Sustainable capitalism combines the typical driven by profit incentives of business with
social responsibility and environmental conservation. Long-term value creation, moral
corporate conduct, and striking a balance between profit and the well-being of the
environment and society ought to be emphasized.

7. Give 3 cases of companies applying sustainability in their organizational policies. Briefly


expound.
- Tesla: By creating electric vehicles to lower carbon emissions, investing in renewable
energy technology, and working towards a sustainable energy future, Tesla advances
sustainability.
IKEA: They implement its "People & Planet Positive" strategy by committing to renewable or
recycled materials, reducing its carbon footprint, and investing in renewable energy sources.
Patagonia - Patagonia focuses on environmental sustainability by using recycled materials,
reducing its carbon footprint, and encouraging responsible consumption through its "Worn
Wear" program.
B. Integrating Sustainability into Business
1. What is Corporate Citizenship and why are businesses/organizations accepting this effort?
- Corporate Citizenship refers to a company's commitment to ethical practices and positive
social and environmental impact. Businesses are embracing this initiative to improve their
reputation, attract customers, and engage employees who value social and environmental
responsibility. It also helps with risk management and long-term sustainability.

2. Compare the definition of stakeholder before and after sustainability development has
been introduced.
- Even before sustainability development, stakeholders were typically defined as those who
had direct financial or operational relationships with a company, such as shareholders and
employees. The definition of sustainability evolved to include a broader range of groups, such
as communities, environmental organizations, and future generations. This shift emphasizes
a company's responsibility to consider the long-term social and environmental consequences
of its decisions.

3. What is reputation management? Explain why companies are concerned about their
reputation and its effects on stakeholders.
- Monitoring and influencing how the public, stakeholders, and media perceive a company is
known as reputation management. Companies are concerned about their reputation because
it directly influences customer trust, brand loyalty, and market position. A positive reputation
can attract customers and talent, whereas a negative one can result in lost business and
strained stakeholder relationships.

4. What is Systems Thinking for Sustainability?


- Systems Thinking for Sustainability is an approach that sees organizations as components
of a larger, interconnected system. It entails understanding how various components and
processes within and outside the organization interact and influence one another. This
perspective assists businesses in developing strategies that address complex sustainability
challenges in a holistic manner, taking into account long-term effects on the environment,
society, and economy.

5. What is Value Chain perspective? Cite changes to value chains in businesses after
applying sustainability.
- The Value Chain viewpoint evaluates all of the operations that a corporation does to deliver
a product or service, from initial sourcing to final delivery. Businesses that implement
sustainability frequently witness improvements such as the use of eco-friendly products,
increased energy efficiency, and improved labour standards. These reforms are intended to
decrease environmental impact, raise ethical standards, and provide long-term value across
the value chain.

6. Is sustainability a synonym of corporate social responsibility? Why or why not?


- Sustainability and Corporate Social Responsibility are connected, but not same.
Sustainability emphasizes long-term environmental, economic, and social balance, ensuring
that resources fulfil present requirements without jeopardizing future generations. Corporate
Social Responsibility, on the other hand, encompasses a wide range of ethical behaviours
and community participation, including sustainability as well as charity and fair corporate
practices.
7. What is sustainability strategy and planning?
- Sustainability strategy and planning entail creating a long-term plan to incorporate
environmental, social, and economic factors into a company's activities. This includes
formulating goals, developing action plans, and adopting behaviours that promote sustainable
development. It tries to link company actions with sustainability goals in order to secure good
outcomes and long-term viability.

8. What is stakeholder engagement? How is this relevant to sustainability in businesses?


- Stakeholder engagement is the practice of actively involving individuals and groups who are
affected by or may influence a company's operations in decision-making and communication.
It is essential to sustainability because it enables businesses to understand and manage their
stakeholders' problems and expectations, resulting in more effective and inclusive
sustainability strategies.

SOURCES:

- Wikipedia Contributors. (2024, August 9). Sustainability. Wikipedia; Wikimedia Foundation.

https://en.wikipedia.org/wiki/Sustainability#:~:text=The%20term%20sustainability%20is%20de

rived,sustainability%20referred%20to%20environmental%20sustainability.

- What is sustainable development · Sustainable Development Commission. (2024). Sd-

Commission.org.uk. https://www.sd-commission.org.uk/pages/what-is-sustainable-

development.html

- Brundtland Report | Sustainable Development & Global Environmental Issues | Britannica.

(2024). In Encyclopædia Britannica. https://www.britannica.com/topic/Brundtland-

Report

- The 3 pillars of sustainability: environmental, social and economic. (2023, June 15).

Enel.com. https://www.enel.com/company/stories/articles/2023/06/three-pillars-

sustainability

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