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Understanding Media

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Understanding Media

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dxb4707021
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INTERNATIONAL INDIAN SCHOOL RIYADH

CLASS-7 SOCIAL AND POLITICAL LIFE


CH-6 UNDERSTANDING MEDIA
I. Define:

1. Publish- This refers to news reports, articles, interviews,


stories, etc., that are printed in newspapers, magazines and
books for a wide audience to read.
2. Censorship: This refers to the powers that government has to
disallow media from publishing or showing certain stories.
3. Broadcast- Broadcast refers to a TV or radio programme that
is widely transmitted.
4. Public protest- When a large number of people come together
and openly state their opposition to some issue. Organising a
rally, starting a signature campaign, blocking roads etc. are
some of the ways in which this is done.

II. Answer the following:


Q1. In what ways does the media play an important role in a
democracy?
Ans. 1. Media plays an important role in a democracy by providing
news.
2. By discussing events taking place in the country and the world.
3. Through the media, we learn about issues related to the working of
the government.
Q2. You have read about the ways in which the media sets the
agenda. What kind of effect does this have in a democracy? Provide
two examples to support your point of view.
Ans. 1. The media also plays an important role in deciding what
stories to focus on.
2. By focusing on particular issues, the media influences our
thoughts, feelings and actions and bring those issues to our attention.
3. Due to the significant influence it plays in our lives and in shaping
our thoughts, it is commonly said that the media “sets the agenda.”
Examples:
1) The media drew our attention to alarming levels of pesticides in
cola drinks.
2) It is through the media that we hear about issues related to the
working of the government.

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