Scribd
Upload
38 views3 pages

Marketing Manager - Shopsy CRM

Uploaded by

vectorreal
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
38 views3 pages

Marketing Manager - Shopsy CRM

Uploaded by

vectorreal
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 3

About Shopsy:

Shopsy, Bharat’s fastest growing hyper-value e-commerce platform, emerged as the third most
downloaded Android app in India in 2022. At Shopsy, we are committed to offering a value-
based and convenient shopping experience to our consumers by leveraging our deep
understanding of their needs. In 2023, Shopsy aims to continue working towards its vision to
offer a wide-range of products for customers at affordable prices, while being a value-based and
reliable platform.

About the Job:

Marketing Manager - Shopsy CRM & Engagement

Shopsy’s Marketing team at Flipkart is hiring a Marketing Manager – CRM & Engagement who
would be responsible for actively tracking and improving key CRM & engagement metrics. We
expect the person in this role to have a strong understanding of program management, data
driven growth approaches along with innovative thinking and structured problem solving. The
person in this role will also need to partner with brand, business & external vendors to drive
initiatives set to achieve the annual targets taken on platform metrics.

The person in this role will be responsible for:

• Day to Day CRM operations


o Push notification campaign management
o Managing the team
o Review & optimizing content & creative formats.
• Tracking & improvement of the metrics
o Analyzing campaign metrics
o Initiatives to improve existing metrics.
• Ideate, execute & program manage engagement constructs to drive repeat visitors &
customers

Key Requirements & Skills:

● Data Analytics and decision making skills


● Strong customer experience focus and understanding
● Structured Thinking; Innovative & keen problem solving skills
● High Bias for action and Audacious thinking
● Strong stakeholder management
● Creative thinking preferred

Technical capabilities - good to have:

● Expertise in Excel & google sheets


● Familiar with Saas tools & software’s

Educational/ Work ex:

● MBA from a reputed institute


● 1-3 Years of experience in relevant role

What you'll do:

● You will own some of the CRM & engagement metrics end-to-end from analyzing,
Optimizing & driving initiatives to drive growth
● You will execute quantitative analysis that translates data into actionable insights.
● You will drive metrics data driven decision making through the stakeholders.
● You will influence new opportunities for business based on internal/ external approaches &
initiatives
● You will drive the team to adopt new and innovative ways of solving business problems.
● experimenting and implementing initiatives to platform growth via various CRM channel

You might also like