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Color Theory

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Color Theory

Uploaded by

awelhussein6
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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Graphic Design course

naol.debebe
Introduction
Color theory dictates how colors
can be combined for optimal
use. There are three basic
categories of color theory that
are logical and useful : The
, , and the
.
Primary colors
These colors by
mixing any of the colours and
in the
environment. The three primary
colors are – , and .
Secondary colors
These colours are formed
primary colors in
equal proportion. The three
secondary colors are- ,
and .
Tertiary colors
These colors are formed by

in equal
proportion. The six tertiary colors
are- , ,
, ,
and .
Tertiary colors
Generally, and are
not considered . They are
considered as the
. is the
complete of light while
is the complete of
light.
Formation of colours
on color wheel
Secondary colors
Red + Yellow=
Yellow + Blue=
Blue + Red=
Tertiary colors
Red + Orange=
Yellow + Orange=
Yellow + Green=
Blue +Green=
Blue + Violet=
Red + Violet=
Color schemes
1. Complementary color scheme
These are any two colors which
are to
each other . This
color scheme
and .
For eg- ,
, .
2. Split-complementary color scheme
This color scheme is created by
or
on the color wheel and
then
.
For eg the
would be and
.
3. Analogous color scheme
This color scheme includes the
colors that are
on a color wheel in
a .
For eg- , and
.
4. Achromatic colors scheme
An achromatic color scheme is
simply
, , and
. These are all shades of black,
white and grey.
5. Triadic color scheme
Any three colors with a balanced

collectively make a triadic


color scheme.
For eg- , and .
6. Warm/cool color scheme
The range of colors a
are known as
warm colours.
For eg- .
The range of colors a
are known as
cool colors.
For eg- .
7. Monochromatic color scheme
This color scheme is
called ,
and . This color
scheme ,
and to the viewer.
For eg- is then
would be and will
be .
Hue
Hue is defined as
.
For eg- , , , etc
Tints
Tints are formed by
in some proportion.
For eg-
Shades
shades are formed by
in some proportion. For
eg-
Tones
Tones are formed by
in some proportion. For
eg-
Color Psychology
White

The color white is color at its most and pure, the


. The of white is ,
, and .
White

an ,
both the and . Its
is , and , and
. White encourages clarity of thought/clear thinking.
Green

Green is the color of , and . Green is a color that


. It is a that makes
you . Green is universally associated with nature, linked
as it is to grass, plants and trees.
Green

It also , being the and . Green


and . Green health,
and . Green is the and should be
and .
Red

Red the most and is ,


such as , , and . It's the universal color ,
, , and .
Red

Red is , and . Red


through many different cultures, including
, , , , , , and .
Red

, generally our most


and . It exudes a . It
, , and .
Orange

This is the hue of , , and ,


. Orange and , the physical energy
and . Orange ,
, , and . It can also have a stimulating effect,
particularly on the appetite.
Orange

Orange calls to mind , , and . Orange


makes you . Orange and
. Like red, and but is not as
overpowering. It is , it
.
Violet

Purple and . The color


purple is often , , , , and .
Purple also meanings of
and .
Violet

This color is a , so
and . The of the
violet are
.
Blue

Blue calls to mind . It is


and . Blue is a and
. The color blue both and is
and .
Blue

Blue meanings of
and . Colors
are known as and . These colors are
often described as
.
Yellow

The radiant color of yellow in the


observer. Yellow is said to promote happiness more than any of
the other major colors. . It
and .
Yellow

: it is often associated with , but


. ,
it's able to . It's the
and .
Black

In color psychology, is symbolic of


and . In contrast, the color
meaning .
Black

Black has a wide range of associations.


and , but it can also
and .

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