0% found this document useful (0 votes)
15 views

BBA_Annexure_II_Minor

BBA course note

Uploaded by

athar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
0% found this document useful (0 votes)
15 views

BBA_Annexure_II_Minor

BBA course note

Uploaded by

athar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 5

Four Year Bachelor of Business Administration (Honours/Research) Degree Examination as per NEP 2020

Annexure – II

List of Minor Courses

Subject: Entrepreneurship Development

(Can be opted by any student having any major subject)


Sem Course Subjects Course Teaching Scheme Examination Scheme Credits
Type Code
Total Hours Max. Max. Total Min.
Marks Marks Marks Passing
(TH) * (IM) Marks

Practical
Theory

Total
II Foundations of 30 - 30 80 20 100 40 2
Functional
Management
III Entrepreneurial 60 - 60 80 20 100 40 4
Theories and
Practices
IV Business Plan 60 - 60 80 20 100 40 4
Formulation

V Social 60 - 60 80 20 100 40 4
Entrepreneurship

VI Entrepreneurial 60 - 60 80 20 100 40 4
Marketing

VII Research 60 - 60 80 20 100 40 4


Methodology

Subject: Marketing Management

(Can not be opted by a student having ‘Business Administration’ or ‘Marketing Management’ as a


major subject)
Sem Course Subjects Course Teaching Scheme Examination Scheme Credits
Type Code
Total Hours Max. Max. Total Min.
Marks Marks Marks Passing
(TH) * (IM) Marks
Practical
Theory

Total

II Foundations of 30 - 30 80 20 100 40 2
Functional
Management

1
Four Year Bachelor of Business Administration (Honours/Research) Degree Examination as per NEP 2020

III Fundamental of 60 - 60 80 20 100 40 4


Marketing
Management
IV Sales and 60 - 60 80 20 100 40 4
Distribution
Management
V Customer 60 - 60 80 20 100 40 4
Relationship
Management
VI Service Marketing 60 - 60 80 20 100 40 4

VII Research 60 - 60 80 20 100 40 4


Methodology

Subject: Financial Management

(Can not be opted by a student having ‘Finance and Banking’ or ‘Financial Management’ or
‘Finance’ as a major subject)
Sem Course Subjects Course Teaching Scheme Examination Scheme Credits
Type Code
Total Hours Max. Max. Total Min.
Marks Marks Marks Passing
(TH) * (IM) Marks
Practical
Theory

Total

II Foundations of 30 - 30 80 20 100 40 2
Functional
Management
III Fundamentals of 60 - 60 80 20 100 40 4
Financial
Management
IV Managerial 60 - 60 80 20 100 40 4
Accounting for
Decision Making
V Working Capital 60 - 60 80 20 100 40 4
Management

VI Corporate Finance 60 - 60 80 20 100 40 4

VII Research 60 - 60 80 20 100 40 4


Methodology

Subject: Human Resource Management

(Can not be opted by a student having ‘Business Administration’ or ‘Human Resource


Management’ as a major subject)
Sem Subjects Teaching Scheme Examination Scheme Credits

2
Four Year Bachelor of Business Administration (Honours/Research) Degree Examination as per NEP 2020

Course Course Total Hours Max. Max. Total Min.


Type Code Marks Marks Marks Passing
(TH) * (IM) Marks

Practical
Theory

Total
II Foundations of 30 - 30 80 20 100 40 2
Functional
Management
III Fundamentals of 60 - 60 80 20 100 40 4
Human Resource
Management
IV Psychological 60 - 60 80 20 100 40 4
Theories and HR
Practices
V Recruitment and 60 - 60 80 20 100 40 4
Selection
VI Organisational 60 - 60 80 20 100 40 4
Development
VII Research 60 - 60 80 20 100 40 4
Methodology

Subject: Business Analytics

(Can not be opted by a student having ‘Business Analytics’ as a major subject)


Sem Course Subjects Course Teaching Scheme Examination Scheme Credits
Type Code
Total Hours Max. Max Max. Total Min.
Marks Marks Marks Marks Passing
(TH) * (PR) (IM) Marks
Practical
Theory

Total

II Foundations of 30 - 30 80 20 100 40 2
Functional
Management
III Management 60 - 60 80 20 100 40 4
Information
Systems
IV Business Analytics 60 - 60 80 20 100 40 4
for Managers

V Data Analytics 60 - 60 80 20 100 40 4


Environment
VI Python - 120 120 100 20 100 40 4
Programming
VII Research 60 - 60 80 20 100 40 4
Methodology

3
Four Year Bachelor of Business Administration (Honours/Research) Degree Examination as per NEP 2020

DETAILED SYLLABUS
Faculty of Commerce and Management
Minor Course – Sem II – 2 Credits
Foundations of Functional Management

Course Outcomes
CO1: To evaluate the marketing function and the role it plays significantly in achieving
organizational success
CO2: The students will be able to gain a comprehensive understanding of HRM as a key
function within an organization
CO3: The students will be able to understand the finance functions
CO4: Students will be able to define business analytics and its process along with
understanding the importance of data and different types of analytics.

Unit 1: Introduction to Marketing: Market: Meaning and definition. Marketing Management: Scope,
Definition and importance. Marketing environment: Definition, types and components. Marketing Mix:
Introduction, concept & importance.

Unit 2: Introduction to HRM: HRM - Meaning and definition, Objectives, Scope and importance of
HRM, Role of HRM, Difference between HRM and Personnel Management, Difference between HRM
and HRD

Unit 3: Introduction to Finance: Meaning, Scope and importance of Business Finance. Finance
Functions and their interrelationship, Goals & objectives of financial management, Financial Planning
and Forecasting

Unit IV: Introduction to Business Analytics: Definition and scope of business analytics; Business
analytics process; Importance of data-driven decision making; Types of analytics: Descriptive,
Diagnostic, Predictive, and Prescriptive

Books Recommended:
• Marketing management: Marketing Management by Philip Kotler - 15th Edition, Pearson
Education India
• K Aswathappa, Human Resource & Personnel Management, Fourth Edition, McGraw-Hill, New
York, 2007.
• P. Subba Rao, Personnel &Human Resource Management, Himalaya Publishing, Fifth Revised
Edition, 2014.
• Business Analytics Principles, Concepts, and Applications: What, Why, and How, by Marc J.
Schniederjans | Dara G. Schniederjans | Christopher M. Starkey, Pearson Education; 1st
edition (29 September 2022); Pearson Education,

4
Four Year Bachelor of Business Administration (Honours/Research) Degree Examination as per NEP 2020

• Financial Management – Theory Concepts and Problem, 6th Revised Edition, Dr. R P Rustagi,
Taxmann Publication
• Business Analytics: The Science of Data-driven Decision Making, By U. Dinesh Kumar, Wiley
publication

Question Paper Pattern

Q1. Solve all (Four questions from four units of syllabus) 4 x 4 =16
A from unit 1
B from unit 2
C from unit 3
D from unit 4

Q2. (Short answer type question of 8 marks to be answered within 300 words and Long answer type
questions of 16 marks to be answered within 500 words) With Internal Choice from Unit 1
A 8 marks
B 8 marks
OR
C 16 marks

Q3. (Short answer type question of 8 marks to be answered within 300 words and Long answer type
questions of 16 marks to be answered within 500 words) With Internal Choice from Unit 2
A 8 marks
B 8 marks
OR
C 16 marks

Q4. (Short answer type question of 8 marks to be answered within 300 words and Long answer type
questions of 16 marks to be answered within 500 words) With Internal Choice from Unit 3
A 8 marks
B 8 marks
OR
C 16 marks

Q5. (Short answer type question of 8 marks to be answered within 300 words and Long answer type
questions of 16 marks to be answered within 500 words) With Internal Choice from Unit 3
A 8 marks
B 8 marks
OR
C 16 marks

You might also like