BBA_Annexure_II_Minor
BBA_Annexure_II_Minor
Annexure – II
Practical
Theory
Total
II Foundations of 30 - 30 80 20 100 40 2
Functional
Management
III Entrepreneurial 60 - 60 80 20 100 40 4
Theories and
Practices
IV Business Plan 60 - 60 80 20 100 40 4
Formulation
V Social 60 - 60 80 20 100 40 4
Entrepreneurship
VI Entrepreneurial 60 - 60 80 20 100 40 4
Marketing
Total
II Foundations of 30 - 30 80 20 100 40 2
Functional
Management
1
Four Year Bachelor of Business Administration (Honours/Research) Degree Examination as per NEP 2020
(Can not be opted by a student having ‘Finance and Banking’ or ‘Financial Management’ or
‘Finance’ as a major subject)
Sem Course Subjects Course Teaching Scheme Examination Scheme Credits
Type Code
Total Hours Max. Max. Total Min.
Marks Marks Marks Passing
(TH) * (IM) Marks
Practical
Theory
Total
II Foundations of 30 - 30 80 20 100 40 2
Functional
Management
III Fundamentals of 60 - 60 80 20 100 40 4
Financial
Management
IV Managerial 60 - 60 80 20 100 40 4
Accounting for
Decision Making
V Working Capital 60 - 60 80 20 100 40 4
Management
2
Four Year Bachelor of Business Administration (Honours/Research) Degree Examination as per NEP 2020
Practical
Theory
Total
II Foundations of 30 - 30 80 20 100 40 2
Functional
Management
III Fundamentals of 60 - 60 80 20 100 40 4
Human Resource
Management
IV Psychological 60 - 60 80 20 100 40 4
Theories and HR
Practices
V Recruitment and 60 - 60 80 20 100 40 4
Selection
VI Organisational 60 - 60 80 20 100 40 4
Development
VII Research 60 - 60 80 20 100 40 4
Methodology
Total
II Foundations of 30 - 30 80 20 100 40 2
Functional
Management
III Management 60 - 60 80 20 100 40 4
Information
Systems
IV Business Analytics 60 - 60 80 20 100 40 4
for Managers
3
Four Year Bachelor of Business Administration (Honours/Research) Degree Examination as per NEP 2020
DETAILED SYLLABUS
Faculty of Commerce and Management
Minor Course – Sem II – 2 Credits
Foundations of Functional Management
Course Outcomes
CO1: To evaluate the marketing function and the role it plays significantly in achieving
organizational success
CO2: The students will be able to gain a comprehensive understanding of HRM as a key
function within an organization
CO3: The students will be able to understand the finance functions
CO4: Students will be able to define business analytics and its process along with
understanding the importance of data and different types of analytics.
Unit 1: Introduction to Marketing: Market: Meaning and definition. Marketing Management: Scope,
Definition and importance. Marketing environment: Definition, types and components. Marketing Mix:
Introduction, concept & importance.
Unit 2: Introduction to HRM: HRM - Meaning and definition, Objectives, Scope and importance of
HRM, Role of HRM, Difference between HRM and Personnel Management, Difference between HRM
and HRD
Unit 3: Introduction to Finance: Meaning, Scope and importance of Business Finance. Finance
Functions and their interrelationship, Goals & objectives of financial management, Financial Planning
and Forecasting
Unit IV: Introduction to Business Analytics: Definition and scope of business analytics; Business
analytics process; Importance of data-driven decision making; Types of analytics: Descriptive,
Diagnostic, Predictive, and Prescriptive
Books Recommended:
• Marketing management: Marketing Management by Philip Kotler - 15th Edition, Pearson
Education India
• K Aswathappa, Human Resource & Personnel Management, Fourth Edition, McGraw-Hill, New
York, 2007.
• P. Subba Rao, Personnel &Human Resource Management, Himalaya Publishing, Fifth Revised
Edition, 2014.
• Business Analytics Principles, Concepts, and Applications: What, Why, and How, by Marc J.
Schniederjans | Dara G. Schniederjans | Christopher M. Starkey, Pearson Education; 1st
edition (29 September 2022); Pearson Education,
4
Four Year Bachelor of Business Administration (Honours/Research) Degree Examination as per NEP 2020
• Financial Management – Theory Concepts and Problem, 6th Revised Edition, Dr. R P Rustagi,
Taxmann Publication
• Business Analytics: The Science of Data-driven Decision Making, By U. Dinesh Kumar, Wiley
publication
Q1. Solve all (Four questions from four units of syllabus) 4 x 4 =16
A from unit 1
B from unit 2
C from unit 3
D from unit 4
Q2. (Short answer type question of 8 marks to be answered within 300 words and Long answer type
questions of 16 marks to be answered within 500 words) With Internal Choice from Unit 1
A 8 marks
B 8 marks
OR
C 16 marks
Q3. (Short answer type question of 8 marks to be answered within 300 words and Long answer type
questions of 16 marks to be answered within 500 words) With Internal Choice from Unit 2
A 8 marks
B 8 marks
OR
C 16 marks
Q4. (Short answer type question of 8 marks to be answered within 300 words and Long answer type
questions of 16 marks to be answered within 500 words) With Internal Choice from Unit 3
A 8 marks
B 8 marks
OR
C 16 marks
Q5. (Short answer type question of 8 marks to be answered within 300 words and Long answer type
questions of 16 marks to be answered within 500 words) With Internal Choice from Unit 3
A 8 marks
B 8 marks
OR
C 16 marks