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Language Research

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Language Research

lesson plan
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Grade Level: 10

School: Angono National High School


Grade 10
DAILY LESSON PLAN
Learning Area: English
Teacher: Cristine Joy G. Collado

Teaching Date: October 8, 2024 Quarter: Second


Grade 10

I. OBJECTIVES (MELC)

MELC: EN10G-IVa-32- Language of Research, Campaigns, and Advocacies


a. Define language of research, campaign and advocacy;
b. Identify the types of campaign and advocacy; and
c. Create an advocacy plan and campaign material for an advocacy
II. CONTENT
Subject Matter: Language of Research, Campaigns, and Advocacies

Materials: Visual Aids, Blackboard, Audio clip

Reference: Second Quarter Module

III.PROCEDURES
A. ROUTINARY ACTIVITIES
1. Prayer
2. Greeting the class: Good morning class!
3. Checking of Attendance: Secretary of the class will you please report the attendance today.
4. Review
 What is research?
 What is language?

5. Motivation (Picture This)


Analyze the picture and identify what campaign they are trying to let the world know.

Activities Campaign Analysis


Analyze the campaign and answer the following questions.

The "Save the Seas" campaign focuses on reducing plastic waste in the oceans.
Every year, millions of tons of plastic end up in the sea, harming marine life and
ecosystems. According to recent research, over 100,000 marine animals die annually
due to plastic pollution. The campaign highlights that plastic bags, straws, and bottles
are the most common pollutants found in the ocean. It encourages people to switch to
reusable products and advocates for stricter laws on plastic use. The slogan of the
campaign is, "Small Changes, Big Impact!" and the call to action is to convince local
governments to ban single-use plastics and educate the public about sustainable
alternatives.
1. What is the main issue being addressed in this campaign?
2. What research or facts are used to support the campaign’s message?
3. What is the slogan of the campaign, and how does it contribute to the overall
message?
4. Who do you think the target audience of this campaign is?
5. In your opinion, do you think this campaign would be effective? Why or why not?

Analysis
 How does research (facts, statistics) strengthen the message of a campaign
and make it more convincing to its audience?
Abstraction
 How can the use of clear and persuasive language in campaigns inspire people
to take action on important issues?

Group Activity
Rubrics
Category Scoring Total Points
Content Accuracy 7 7
Clarity 5 5
Language Use 5 5
Collaboration 3 3
20 points

Group Activity
Each group will work on a different part of an advocacy campaign based on a given cause.

Group 1 Persuasion Pitch (Mental health Awareness)


- Write a short speech that uses at least 3 persuasive techniques from the lesson
Application
Group 2 Slogan Making (Air Pollution)
- Come up with a catchy slogan (1 sentence) that captures the campaign’s goal and
motivates people to take action.
Criteria Points Total Points
Creativity 5 5
Clarity 5 5
Relevance to Cause 5 5
Persuasive Impact 5 5
20 Points

Group 3 Target Audience (Anti-Bullying)


- Create a short message tailored for their target audience.

Group 4 Call to Action (Climate Change)


- Decide on a specific action you want people to take. Then, write a step-by-step
plan on how you’ll encourage people to take that action.
IV.ASSESSMENT
Quiz: Slay or Cap
1. Research studies always use informal and casual language to present findings.
2. The use of emotive language in campaigns can evoke strong feelings from the audience.
3. Modal verbs like “must” and “might” are used in persuasive language to show certainty or
possibility.
4. Advocacy campaigns aim to sell products to the audience.
5. Rhetorical questions are asked to get a specific answer from the audience.
6. Using expert advice in campaigns can help build trust and credibility with the audience.
7. Bandwagon techniques suggest that everyone is supporting an idea, which makes it
persuasive.
8. Repetition is avoided in persuasive writing because it can confuse the audience.
9. Personal pronouns like “you” and “we” are used to involve the reader and make the message
more relatable.
10. Persuasive writing uses evidence like facts and figures to make arguments stronger.
V. ASSIGNMENT

Without assignment

Prepared by:

Cristine Joy G. Collado


(English Teacher)

Checked and Observed by:

Creselita B. Certeza
(Coordinating Teacher)

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