Heimtextil 2021: More than

95 percent of space booked

In the midst of the current coronavirus Virtual offers can of course complement Heimtextil. Top international producers,
crisis, the next edition of Heimtextil from global communication. But personal such as Tessutica/Beaulieu International
12-15 January 2021 in Frankfurt am Main meetings and the experience of touch, Group (Belgium), Manifattura Tessile Di
is proving popular: more than 95 per cent especially in the field of textiles, will remain Nole (Italy), Dina Vanelli (Turkey) and
of the space occupied last time has now essential’. Fancisco Jover (Spain), are represented in
been booked. halls 4.0 and 4.1. In hall 4.2, Leder Fiedler
Internationally leading platforms for wall (Germany) is one of the highlights, as is
Heimtextil thus offers international and textile design Trevira (Germany), with an international
representatives from the sector a superb joint presentation. Here, Heimtextil will
setting in which to launch a successful The world's biggest range of wallpaper
also present furnishing solutions and
season at the world leading trade fair for and wall coverings awaits visitors in hall
specialist offers specifically aimed at the
home and contract textiles in 2021. 3.1. International highlights already
contract furnishing segment and also offers
registered to attend include Grandeco
‘Even though predictions are difficult to the target group of interior designers,
Wallfashion Group (Belgium), Graham &
make at present, we expect to be able to architects and hospitality experts a business
Brown (UK), Komar and Tapetenfabrik
offer international players in the industry a and networking forum.
Gebr. Rasch (both Germany) as well as
first-rate, positive environment for their
Limonta and Zambaiti Parati (both Italy). Everything for interior designers and
businesses in January 2021’, says Olaf
Hall 3.0 also offers a leading global international furnishers
Schmidt, Vice President Textiles & Textile
platform: around 200 international textile
Technologies at Messe Frankfurt. ‘The fact Interior decorators and international
designers are currently registered to
that more than 95 per cent of the space as furnishing retailers will find curtains,
present their new designs here.
compared to the last Heimtextil is now decorative fabrics, carpets, interior sun
Manufacturers of digital printers (including
booked makes us feel very optimistic. We protection and decorative systems in hall
Mimaki/Netherlands and MS Printing
of course hope that the number of 8.0. New product ranges will be presented
Solutions/Italy) and textile processing
companies that end up in difficulty because here, including furnishing fabric collections
companies (including Wybenga
of the crisis will be very low. However, at by textiles editors, such as those by
Machines/Netherlands and ZSK
this early point in time, the very good Baumann Dekor (Austria), Eustergerling
Stickmaschinen/Germany) will present
number of registrations and the Textile Group (Germany), N.V. Wind
their wares in direct vicinity under the
concentration of industry participants at (Belgium), S.I.M.T.A. (Italy), Style Library
‘Textile Technologies’ banner.
the trade fair gives us incredible (with the brand Clarke & Clarke) and The
momentum. As far as the pandemic is Furnishing and upholstery fabrics still in Ashley Wilde Group (both UK). Numerous
concerned, we are convinced that people high demand other major players in the industry from
will still want to meet in person to Germany are also represented in addition
exchange their products – and perhaps Nowhere else is the selection of to the DecoTeam, such as Gustav Gerster,
more so than ever after this crisis year – furnishing and upholstery fabrics, leather W. Schmidt, Albani Group and Hohmann.
and that personal contacts are the best and imitation leather as broad as it is in the Requests for larger order volumes will also
prerequisite for good, long-term business. ‘Decorative & Furniture Fabrics’ segment at be met in hall 8.0, including from

26 PAKISTAN TEXTILE JOURNAL - May 2020

 Fairs and Exhibitions

international manufacturers such as Royal and Miguel Antunes Fernandes Unipessoal sense of the word. Visitors will be
Vriesco (Netherlands), Tanriverdi Mensucat (both Portugal) as well as Microcotton acquainted with the highlights of the trade
(Turkey) and Rovitex (Hungary). (USA) and Nile Linen Group (Egypt). fair through guided tours. For example,
In hall 9.0, the area ‘Beautiful Living’ renowned architects and furnishing experts
Large offer from Asian producers
awaits with strong brands and private will guide visitors in a targeted way to
labels from both the international and In hall 6.1, high-end home textiles innovative and trendsetting companies,
national context. The segment ‘Beautiful producers from Asia with export enabling them to experience exciting
Living’ comprises trendy lifestyle products experience will be exhibiting at the trade product solutions.
such as decorative cushions, blankets and fair. Furniture and decorative fabrics are As a trend barometer and the first port
bedspreads, table and kitchen linen, coated offered here in addition to curtains, sun of call when it comes to design, trend and
table coverings, doormats and other home protection and carpets. Akara, D Decor market forecasts, Heimtextil offers a
accessories. New home collections will be and G. M. Syntex from India are among globally unique presentation and first-rate
presented by a number of companies, those attending. Other textile companies opportunities for inspiration with the
including A. Ferreira & Filhos and Narciso from Asia will be presenting their wares ‘Trend’ element. More in-depth and
Pereira Mendes Herd (both Portugal), either individually or in country pavilions comprehensive than any other event in the
Eskitex (Switzerland), Laupheimer on hall levels 6.0 and 6.2. world, the ‘Trend Space’ in hall 3.0
Kokosweberei, Magma Heimtex Erich In the home textiles segment, visitors showcases the colours, materials and
Hargesheimer and Stuco Taschentücher to hall 10 can expect a wide variety of designs for the upcoming season – curated
Stuchlik (all Germany), Lombarda Trapunte products from Asian manufacturers for and staged by Anja Bisgaard Gaede and
and Marzotto Lab (both Italy), Natures bathrooms, beds and tables. In hall 10.1, her team from SPOTT Trends & Business.
Collection (Denmark), Öncü Grup (Turkey) Fashion Knit Industries (Pakistan) and
The third component ‘Conference’
and STOF (France). Gupta International (India) are among the
brings together all the presentations,
highlights. Hall 10.2 is home to selected
Sleeping redefined discussion panels and workshops that are
producers with high-quality collections,
offered at Heimtextil in five different areas
Innovative new textile products for the such as Yunus Textile Mills, Gul Ahmed
for various visitor target groups.
bedroom can be experienced in hall 11.0. Textile Mills (both Pakistan) and ACS
Workshops and presentations by furnishing
Exciting start-ups and numerous Textiles (Bangladesh). In addition, Hall 10
experts can be attended in the DecoTeam
international top players will offer products will also feature a range of country
(hall 8.0). In addition, Heimtextil offers
for improved sleep. This means that pavilions with exclusive product
presentations. expert contributions to the themes ‘Textile
Heimtextil will also be a global leader in the Technologies’ (hall 3.0), ‘Design Dialog’
bed-related product segment. Those New programme structure: Show, Trend (hall 4.2), ‘Sleep’ (hall 11.0, foyer) and
exhibiting here include Badenia and Conference ‘Green’ (hall 11.0, foyer).
Bettcomfort, Billerbeck Betten-Union, f.a.n.
For more than ten years, Heimtextil has
Frankenstolz Schlafkomfort H. Neumeyer, Exhibitors and visitors to Heimtextil can
expect to see a change to the programme dedicated itself to the theme of
Heinrich Häussling and Traumina (all
Germany), John Cotton Group (UK), structure: in order to organise the sustainability and this will continue in
Lenzing (Austria), MITSA Manufactures numerous events that are aimed at various 2021, with the ‘Green Tours’, ‘Green
Industrials (Spain), Pyrenex (France) and target groups in a clearer and more concise Village’ and the ‘Green Directory’
Standard Fiber (USA). Fashion and Home way and offer good orientation, those supplying information about sustainability
will bring together international top responsible for the trade fair will focus on issues.
producers, including several fashion three areas in future: ‘Show’, ‘Trend’ and Another highlight is the programme for
licensees, in hall 12.0. ‘Conference’ will now be the three main the ‘Interior.Architecture.Hospitality’ theme
Those present will include Bedding elements of the trade fair, providing comprising lectures and a curated product
House, Corn. Van Dijk and Essenza Home Heimtextil participants with comprehensive selection in the library in hall 4.2. All in all,
information and inspiration. architects, interior designers and hospitality
(all Netherlands), Christian Fischbacher and
Schlossberg (Switzerland), Sarar (Turkey), ‘Show’ comprises presentations by experts will find the largest selection of
Sorema (Portugal) and The Lexington international exhibitors at their stands in contract textiles in the world at
Company (Sweden). From Germany, those halls 3 to 12, i.e. the trade fair in the true Heimtextil.
registered to attend so far include Adam
Matheis, Bierbaum Wohnen, Irisette,
Kleine Wolke Textilgesellschaft and
Wilhelm Wülfing. Level 12.1 will function
as a platform for the private label business
and thus the point of contact for large-
volume buyers and industry
representatives. Among those represented
are Doksan Denizli Dokuma and Kemal
Ugurlu Tekstil (both Turkey), Lameirinho

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 Cover New Ground! - New Keynote
Theme for DOMOTEX 2021
The team of DOMOTEX, one of the lead- will be in the spotlight at the next "We need new perspectives, and
ing trade show for floor coverings, is DOMOTEX, running from 15 to 18 DOMOTEX 2021 is dedicated to
optimistic in these challenging times, January 2021 in Hannover, Germany. providing incentives for our industry,"
working full steam to provide the indus- New challenges, new orientation, the reports Sonia Wedell-Castellano, Global
try with a first-class, safe and secure new normal: Now, more than ever, Director of DOMOTEX. "The Global
platform to facilitate a significant society and the economy are being called Flooring Alliance, i.e. the association of
upswing in business: DOMOTEX 2021 upon to rethink every facet of life. Every international flooring wholesalers, has
will take place from 15 – 18 January crisis brings forth its own opportunity – reported a positive run in the first quarter
2021. the opportunity to discover and travel of 2020, despite the corona crisis. Some
down new paths. The makers of exhibitors have even reported generating
Innovative techniques for the skilled DOMOTEX have taken up this challenge. unexpected growth as a result of an
trades, modern approaches to retailing, With the new Keynote theme of "Cover acceleration of public projects. And so
new inspiration for commercial New Ground!", their aim is to motivate we, too, are optimistic in these
contracting, plus exciting new materials people to go beyond previous strategies, challenging times and will ensure that in
and forward-looking trends – all of this visions and experiences in flooring design January 2021 we can offer the flooring
and, above all, a change of perspective and applications and look to the future. industry a first-class platform and a

28 PAKISTAN TEXTILE JOURNAL - May 2020

 Fairs and Exhibitions

"We are going to widen these from the previous "Framing Trends"
benefits," declares Wedell-Castellano. special show, they bring together
"By swiftly reacting to the needs of our inspiration and business requirements
exhibitors and visitors, we are taking even more strongly. Amidst all these
special efforts to ensure that a trip to the
special areas, DOMOTEX offers its
fair becomes even more efficient and
exhibitors exclusive business hubs: In
attractive than it already is. Our strategy
hosted communication zones,
is to continue to discuss with as many
players as possible about the contribution manufacturers and customers can
we can make to the success of our withdraw to a relaxing environment and
stakeholders through agenda-setting, conclude business deals.
storytelling, special platforms and As a special highlight for the hand-
additional offerings. Initial roundtable made carpets, the "Carpet Design
discussions with exhibitors and
Awards" will again be presented in Hall 3
associations have taken place in recent
in 2021 and the best nominations and
weeks and months, with more in the
winners will be shown in a special
planning."
exhibition. In addition, the accompanying
Highlights and business hubs in every forum program with exciting topics
display sector – free participation related to the precious items will be
options for exhibitors expanded to three days at the fair.
Already at DOMOTEX 2020, the
Changes to site plan: Shorter distances
previous close dialogue with industry
between halls
players led to a change in exhibition
layout: The various product categories With the decentralization of the
were brought together even more
"Framing Trends" into the display
systematically to provide tradeshow
category-focused "Flooring Parks" in the
attendees with the best possible market
respective halls, the southern halls are
overview. And this process will continue
at DOMOTEX 2021, where the individual moving northwards and the western halls
product categories will have their own southwards – making walking distances
creative hotspots under the motto "Cover shorter. The new site plan, which is
New Ground!" adapted to the needs, helps attendees
At these so-called "Flooring Parks", navigate their way around the exhibition
the display sectors of Carpets, Fibers & grounds even more quickly and
clearly perceptible upswing for their Yarns in Hall 11 as well as Resilient conveniently.
businesses. Of course, we also guarantee Flooring & Design Flooring, Parquet &
"We will also continue to maintain
the safety of our guests by implementing Laminate Flooring and Application &
the hygiene and distance concepts our informative, high-caliber event
Installation Technology in Hall 12 will
specified by the Robert Koch Institute." program with our Speakers Corner,
each have their own stage, with product
highlights staged in concrete interior Guided Tours and award ceremonies.
Where else, if not at the world's These are so much appreciated by the
applications and functioning as trend
leading trade show for floor coverings? community and will now also take place
shows. In keeping with the lead theme of
A highly international scope and a the fair, these inspiring interiors will in their respective market environment,
high-caliber audience are the key features present an optimistic, forward-looking i.e. Halls 3, 11 and 12. With well-known
of DOMOTEX. In January 2020, some angle on floor coverings. Exhibitors who speakers and guides, we can guarantee
35,000 visitors, 70% of them coming wish to show their products in exactly this we'll be catering to all the special needs
from abroad, attended DOMOTEX for context can submit their interior designs and requirements of the various target
information and ordering purposes. and receive their own free area, thus
groups," says Wedell-Castellano." For
Decision-makers accounted for some making themselves visible as industry
invited guests at our Retailer's Club, for
90% of all attendees, taking in the pacesetters in keeping with the motto
"Cover New Ground!" example, we are opening an ample-sized
products and services of 1,400 exhibitors
lounge in Hall 7, which will serve as a
from more than 60 nations. Figures like These "Flooring Parks" however will
central meeting point for all retailing
these underscore the status of this world- not only serve as a source of inspiration
leading trade fair as a global marketplace for interior decorators and trend-oriented delegations. We are working at full speed
for the industry, where not only new visitors, but will also provide retailers with to smooth out all the details and provide
contacts are made, but concrete business an incentive for their own unusual our customers with all the relevant
deals are sealed. product displays. As a measure derived information as soon as possible."

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