Ch15 Supply Procurement Alan Croucher Baker
Ch15 Supply Procurement Alan Croucher Baker
15 Procurement
and supply
Introduction
Procurement and supply is one of the key links in the supply chain and as such can have a sig-
ni cant in uence on the overall success of the organization. Ensuring that there are su cient
supplies of raw materials at the right price, of the required quality, in the right place and at the
right time is obviously crucial to any manufacturing plant. So important is this process that
over the years many organizations have developed large departments to deal with the sheer
weight of supplier transactions. Recently, however, many companies have been reducing the
number of suppliers they deal with in order to reduce the cost of these transactions.
In addition to supplier reduction programmes, many companies have tried to move away
from the traditional adversarial relationship with suppliers and towards a more partnership-
based approach. is style of relationship recognizes that both parties need to make a pro t to
survive but that there may be areas where, through cooperation, real cost may be removed
from the supply chain and competitive advantage gained by working together.
Of course, procurement is not just about raw materials. e following may also need to be
acquired:
utilities – gas, water, electricity and telephones;
fuel – diesel, petrol and heating fuel;
capital assets – machinery, vehicles and buildings;
corporate travel and hotels;
stationery;
consultancy;
outsourced services – distribution contracts, IT services, etc;
IT equipment – hardware, so ware and support.
Very large sums of money are involved in the above areas of purchasing, with di erent emphasis
placed on different elements depending on the business of the organization concerned.
Procurement and Supply 235
For a transport company, fuel may represent as much as 35 per cent of the total operating budget,
but for a manufacturing plant the major cost may be in the plant running costs. ese costs
need to be carefully managed, but the rst step is to determine some purchasing objectives.
Managing suppliers is another crucial aspect of procurement. ‘How many suppliers should we
have?’, ‘How will we assess their performance?’ and ‘Should we make or buy this component?’
are all key questions that need to be answered if a procurement strategy is to work to the
bene t of the business.
Over the last decade many companies have invested in both hardware and so ware to facilitate
the use of e-procurement, which may be de ned as: the electronic integration and management
of all procurement activities including purchase request, authorization, ordering, delivery and
payment between a purchaser and a supplier.
Procurement is a very large subject. e objective in this chapter is only to highlight the key areas.
Authorization of purchase orders and therefore expenditure should not be in the hands of
the purchasers. To ensure integrity of the process these roles and responsibilities need to be
separated. e purchasers will do the job of selection and negotiation but the nal authority to
spend company money should not be theirs.
inventory levels and for purchase orders and invoices to be e ectively transmitted between the
partners.
e main advantage of VMI is that the overall level of inventory in the client’s warehouse can
be reduced. e vendor is able to schedule deliveries e ciently, as it has better visibility of the
client’s requirements, and can incorporate these requirements at an early stage into production
schedules. For the process to work, there needs to be high levels of trust between the two partners.
is is o en derived from the cultural compatibility of the companies involved. e partners’
IT systems also need to be compatible.
Where the client retains an element of involvement in managing the vendor’s inventory,
this is referred to as co-managed inventory (CMI).
Product specification
An important method of avoiding purchasing substandard supplies is the development of
product speci cations. If vendors are given very clear and precise instructions about what is
being ordered, this will go a long way to avoiding costly misunderstandings. is is espe-
cially true where there are many di erent options associated with components of a product.
For example, when purchasing a car the same model may be o ered for sale with di erent
types of engine, gearbox, paintwork and interior trim. It is important that the choices made
are clearly communicated in writing to the vendor in the form of a request for quotation
(RFQ). Product speci cations should also be included in the purchase order when it is issued
to the supplier.
One extremely e ective method of both reducing suppliers and ensuring consistent accurate
speci cations is to adopt a system of standardization for certain products. It should also
contribute to a reduction in the procurement transaction costs as buyers will simply access
standard speci cations and signal to the supplier that a repeat order is required. If the process
of standardization is widespread then it will also have the bene cial e ect of reducing the
inventory of spare parts required.
The price
is is the area that most people associate with the purchasing process. e price will be deter-
mined by certain factors:
e relative negotiating skills of the purchasing and selling team.
e relative power of the supplier or buyer in the marketplace. Where there are many
suppliers, the buyer’s position will be strong. e converse is also true in that where
there are many buyers and few suppliers then it follows that the supplier will be strong.
e quality of the goods in question.
Detailed knowledge of the product being purchased. For example, when multiple
retailers purchase commodities such as our they will have familiarized themselves
with the costs of wheat and production before entering any negotiation.
How much of the product is generally available for purchase. In other words, if the
product is scarce then prices tend to be higher as purchasers pay higher and higher
prices for the goods. e opposite is true when the product is plentiful.
e distance the goods have to travel from their point of origin to the delivery point.
Associated with this is the mode of transport used. e cost of transporting the raw
materials may represent a large part of the purchase price.
If the goods are being purchased by a buying group, then prices should be lower.
A buying group is a number of companies grouped together in order to pool their
buying power.
240 Procurement and Inventory Decisions
If the product speci cation can be de ned precisely, then prices can be assessed on a like-for-like
basis between suppliers. Discounts may be obtained from suppliers in various ways:
By o ering prompt payment.
Increasing the quantity ordered. As a general rule, the unit price of the item will go
down as the quantity ordered increases.
rough the fact that your company may be a crucial company to the supplier.
rough special or promotional o ers, eg if the goods being supplied are at the end of
their product life cycle.
and bar coded where necessary. How the raw materials are to be supplied needs to be deter-
mined and then discussed in advance with suppliers because they may not be able to meet the
necessary criteria. It will be no good insisting on bar-coded products if a supplier is unable
to comply and, if a supplier cannot comply, a buyer’s receiving operation may be severely
compromised.
is quotation says it all really. It is vital that appropriate amounts of time and e ort are spent
on the purchases that most matter to the organization. erefore, procurement management
must ensure that purchasing is segmented accordingly. Products and services need to be
classi ed according to their criticality to the business and the value of annual purchases.
e four categories usually used are:
1. routine purchases;
2. commodities;
3. critical items;
4. strategic items.
242 Procurement and Inventory Decisions
Figure 15.1 demonstrates how purchases may be easily categorized by assessing how critical
an item may be to the organization and by calculating the annual value of purchases. A strategic
item is one that is both very critical to the business and has a high annual purchase value. At
the other end of the scale, a routine purchase is one that has a low annual purchase value and
is not critical to the business.
Once purchases have been categorized in this way, the process by which they are to be
purchased may be decided upon. Buying processes include:
online catalogues or purchase credit cards;
tendering;
a system of approved suppliers;
strategic partnerships.
Figure 15.1 also shows how the appropriate buying process may be matched with a purchase
category. Online catalogues available to employees will allow them to purchase routine items
quickly and easily. is speeds up the process and limits the cost of these transactions. e
same is true for purchase credit cards.
e tendering process for high annual purchase value commodities will be appropriate where
obtaining the best price is important. A network of approved suppliers and a formal system
for approving suppliers are most appropriate where items are critical to the business but have
a low annual purchase value. Suppliers will have been able to satisfy the purchasing department
that they are able to meet certain criteria satisfactorily on a consistent basis. e criteria used
may include delivery reliability, quality of goods supplied and value for money.
Strategic partnership (see the section on partnerships later in this chapter) will be most appro-
priate where the purchase has high annual value and is critical to the business. In these cases,
it is in the interest of both purchaser and vendor to develop a strong working relationship.
Procurement and Supply 243
Make or buy?
e decision to make goods or provide a service as opposed to buying it is one that is rarely
straightforward. It is not always simply a question of cost. Other issues such as the company’s
reputation or production capacity may be included in the mix. e following is a list of some
of the factors o en considered:
Cost. If the goods or services are to be provided in-house, then it is not simply the
direct costs involved that need to be considered but the wider costs, such as the oppor-
tunity cost of the capital employed. In other words, could the capital tied up in this
exercise produce a better return if invested in another activity? If the activity is to be
provided by a supplier, then the costs associated with managing the supplier and the
transaction costs (eg for processing invoices) should be included in the analysis.
Ensuring supply. As mentioned above, if goods or services are not available when
required then signi cant extra costs may be incurred. e reliability of the supplier and
the quality of its o ering is another crucial part of the decision-making process.
Production capacity. Some parts of an operation may be provided by subcontractors
because a company does not have su cient capacity within its operation to do the job
itself. is may be a very sensible approach to take in certain circumstances. A vehicle
eet, for example, should be kept working full time. erefore, it is better to have
su cient vehicles to achieve this end and subcontract any further work created by
short-term increases in demand. Of course, the opposite is true in that if a production
plant has spare capacity then it may be correct to use it rather than have it stand idle.
Competitive advantage. ere may be certain products, components or processes that
the company wishes to keep secret and so it will not allow any other company to gain
information about them. A revolutionary new product may t this situation.
where there is a choice. ere are certain situations where no choice exists at all and one is
forced to deal with a monopoly situation.
If a partnership approach is desired then suppliers need to be able to respond to this type of
situation. ey must also be companies that are su ciently well established. Company
accounts are public information and are easily obtained. A check should be made to establish
that a company is nancially stable. It would be very unfortunate to spend time developing
a partnership only to see a new partner going into liquidation.
Another consideration is whether or not a supplier wishes to become closely involved with
a major customer. It will be necessary to share information, and the supplier may also deal
with competitors. is could place a supplier in a di cult position and it may decline the
o er of closer ties. Another fear may be that the customer could become so close that it gets
taken over.
It is worth introducing a word of caution at this point. Toyota reduced its supplier base
to such an extent and was so reliant on JIT deliveries that when a re occurred at the premises
of one of its suppliers it was forced to stop its production lines in Japan for a week. At the
time, Toyota owned 22.6 per cent of the supplier, Aisin Seiki, a manufacturer of vital brake
components. e re occurred early in 1997 and brought Toyota to a standstill. is was not
an isolated incident either, because in 1995, a er the Hanshin earthquake in western Japan,
car manufacturers were cut o from some of their suppliers by the disaster. By contrast,
Honda does not have such a closely knit ‘keiretsu’ and has a policy of dual supply for all raw
materials as a hedge against just such a situation.
More recently, a er the devastating earthquake and tsunami in March 2011 in east Japan as
well as the loss of electrical power due to the problems with the nuclear power plant at
Fukushima, many manufacturers experienced substantial disruption to their supply chains.
Toyota estimated that along with Lexus it lost 220,000 units of production globally in the rst
20 days a er the earthquake happened. Subsequently, the total loss of production units
reached 670,000 globally.
ese are extreme examples and should in no way inhibit companies from building closer
ties for mutual bene t. As with all partnerships, the partner has to be selected with care, as not
all suppliers will wish either to engage in this sort of relationship or be suitable. In practice
it is usually the partner with the more power that dictates the terms of the partnership. It is
very di cult for a small company to approach a larger company with a view to instigating
such a partnership. A lack of equality in the partnership will lead to the more dominant
partner dictating terms regarding many aspects of the relationship. is phenomenon has led
some commentators to question whether a true partnership can ever exist between two
commercial parties when one partner holds most of the power. Nevertheless, clear advantages
have been documented where two companies work more on a collaborative basis than an
adversarial one.
Some prerequisites for a successful partnership will include:
compatible cultures;
high levels of trust already in place;
compatible computer systems to aid the electronic sharing of information;
the nancial stability of both parties;
a willing attitude to exploring the advantages of partnership.
In a partnership, members of equivalent departments in both organizations will meet regu-
larly to discuss areas of mutual interest. For example, new product development people from
both organizations will sit down together to see how products may be produced in such a way
as to avoid causing problems for each other. In a similar way, logistics personnel will associate
more freely. Traditionally, in the old adversarial way, only buyer and seller would meet.
246 Procurement and Inventory Decisions
rough this closer liaison, information sharing occurs for mutual bene t. Real bene ts have
been achieved by linking together computer information systems. In this way, a retailer with
an electronic point-of-sale (EPOS) system can provide the supplier with real-time data about
the current level of demand for a given product. is information can lead to real reductions
of inventory carrying in the supply chain and a reduction in stockouts. As the relationship
matures then initiatives such as VMI may be introduced. Ordering and invoicing may be
carried out via EDI, thus reducing transaction costs by the removal of expensive paper-based
systems.
Expediting
Unfortunately, expediting is an uncomfortable fact of life for procurement departments. e
job of an expeditor is to chase suppliers to ensure that goods are delivered on time or that the
remnants of a part order are delivered.
It goes without saying that if there is a high level of expediting required then something
is wrong with the procurement process. Either the suppliers have been poorly selected or are
performing badly. e level of expediting is a bellwether for the health of the procurement
operation in general.
Procurement and Supply 247
E-procurement
E-procurement may be de ned as: the electronic integration and management of all procure-
ment activities including purchase request, authorization, ordering, delivery and payment
between a purchaser and a supplier.
Procurement professionals have seen the bene ts of the widespread use of the internet and
IT systems in general. e internet has opened up a global marketplace for both consumers
and professional buyers alike. Web-based companies such as eBay have created a vast
auction site that connects buyers and sellers all over the world. Some industries have created
Procurement and Supply 249
industry-speci c portals that facilitate the connection of suppliers and buyers. e internet
can be used not only for the purchase of certain goods but the delivery as well. For example,
so ware, music and lms may all be delivered in this way.
Other manifestations of e-procurement include:
online auctions where pre-quali ed bidders compete to win contracts or buy assets;
sending and receiving of documents such as purchase orders, bills of lading, RFQ,
invoices and delivery con rmations;
the use of online catalogues.
e portals may also be used earlier in the process for facilitating collaborative product design.
A practical example:
e European Union (EU) annual budget for 2011 was almost €142 billion. In 2010 the
European Commission published a green paper titled ‘Green Paper on expanding the
use of e-Procurement in the EU’. e Green Paper de nes e-procurement thus:
E-Procurement is a catch all term for the replacement of paper based procedures
with ICT based communications and processing throughout the procurement
chain. E-Procurement involves the introduction of electronic processes to
support the di erent phases of a procurement process – publication of tender
notices, provision of tender documents, submission of tenders, evaluation,
award, ordering, invoicing and payment.
One major motivation for pursuing the expansion of e-procurement is the cost savings
achieved by various government bodies around the EU in the recent past. Below are
some of the examples cited in the Green Paper:
In the UK, the Buying Solutions site reported in its 2008/09 annual report that it
had facilitated sales of over £5 billion, delivering £732 million in savings. e UK
also reported savings frequently exceeding 10% (and even up to 45%) through
the use of e-Auctions and recently announced plans to use e-Auctions to save the
taxpayer up to £270 million by the end of 2011.
250 Procurement and Inventory Decisions
A Portuguese study compared the best bids for public works contracted by 50 Por-
tuguese public hospitals in 2009 (using paper based systems) and 2010 (using
e-Procurement). It concluded that a cost reduction of 18% had been achieved in
2010, due to the increase in competition generated by e-Procurement.
European Commission, ‘Green Paper on expanding the use of e-Procurement in the
EU’. Brussels 18.10.2010 COM (2010) 571 nal
is practical example demonstrates the size of the potential for saving that may be made
through the implementation of e-procurement. Although this example relates to the area of
procurement in the public sector rather than the private sector, it nevertheless demonstrates
clearly what may be achieved. Costs saved in procurement are transferred immediately to the
bottom line of a company’s pro t-and-loss account.
Corruption
ere are many opportunities for corruption to rear its ugly head in the eld of procurement,
such as contracts awarded to friends or family; payments made to procurement sta to ensure
preferential treatment; invoices passed for payment when no goods or services have been
supplied; and many more.
It is important that proper checks are made when recruiting sta to procurement positions.
ere should be a system of oversight for all purchasers’ work. Roles and responsibilities need
to be separated in order to preclude corrupt practices from taking place. Managers need to be
observant about employees who seem to have some new-found wealth and about the people
who come and go in the o ces.
ere will always be corruption, but good systems and processes – with clearly delineated
roles and responsibilities – will help. Managers and senior managers need to be ever vigilant
and closely question sta about the who, what and where of certain purchases. A good discipline
for a manager is to take a selection of POs at random on a regular basis and examine them
in detail.
Procurement and Supply 251
Summary
is chapter has highlighted the crucial role played by procurement as part of the supply
chain. e key areas covered were:
e procurement cycle and the scope of modern procurement; a practical example
of savings gained by the implementation of e-procurement in the EU was outlined.
e setting of procurement objectives with regard to ensuring supply, establishing
a hierarchy of importance, quality, product speci cations, price, origin of goods,
method of delivery and mode of transport used.
How to manage suppliers with regard to the number of suppliers and who they will be,
make or buy decisions, and whether to adopt an adversarial or a partnership approach.
A brief description of vendor-managed inventory (VMI), e-procurement, and col-
laborative planning, forecasting and replenishment (CPFR).
Supplier appraisal, expediting and procurement performance measures were explained.
Factory gate pricing and coordinating inbound and outbound transport needs to
reduce overall supply chain costs.
Corruption.