Data is the new oil
Data is the new oil
In the era of digital transformation, one thing is clear - data is the new oil.
But just like crude oil, raw data is of little value unless refined and utilised
effectively. That’s where data centralisation comes into play.
Data centralisation is the process of consolidating data from disparate
sources into a single repository. This not only enhances data accessibility
but also improves data integrity, security, and decision-making.
Here are some key benefits of data centralisation in digital transformation:
Increased Efficiency: Centralised data eliminates the need for manual data
collection from various sources, saving time and resources.
“Data is the new oil. It’s valuable, but if unrefined it cannot really be used.
It has to be changed into gas, plastic, chemicals, etc to create a valuable
entity that drives profitable activity; so must data be broken down,
analyzed for it to have value.”
Data has grown to be a useful resource for organizations all around the
world in the digital age. The amount of data being produced has grown
tremendously as technology has advanced, providing a huge body of
knowledge that may be leveraged to spur development, innovation, and
competitive advantage. Similar to oil, important commodities like data
need to be processed and refined in order to be useful. Although many
organizations understand the value of data, they might not be utilizing it
to its full potential. We’ll look at why data is the new oil in this post and
what organizations are doing wrong with data management.
Data’s ability to offer insights into client behavior and preferences is one
of its main advantages. Businesses can learn more about what their
consumers desire, how they engage with goods and services, and what
variables affect their purchasing decisions by studying customer data.
This data can be utilized to improve product offers, create more focused
marketing efforts, and enhance the overall customer experience.