Ravi Rakesh Tiwari

8779126367/7506451826
[email protected]

Career Highlights

 Have nearly 13+ years of experience as Data Scientist and Big Data Analyst in
Software, Retail, Pharmaceutical, Telecom and Manufacturing domain.
 Developed Large language model with team members to use as Chat bots.
 Well Versed with Machine Learning and predictive modeling concepts like Linear
Regression (Simple and Multiple), Logistic Regression, Principal Component analysis,
SVM, classification models, statistical test t-test, z-test and ANOVA, Deep Learning
(RNN, CNN), Natural Language Processing (NLP).
 Good working knowledge of AI deployment and CI/CD pipelines
 Worked on projects related to point of sales (p-o-s) for retail giants like Dmart and
FutureBazaar
 Developed the recommendation engine for the accelerator prediction for targeted
customers
 Time series model (ARMA, ARIMA and SARIMA) for financial domain like NBFCs and
Banking clients
 Hands on work experience in R, Python (NumPy, Pandas, Scikit-learn, Nltk, Tensorflow,
Pytorch and Keras), SPSS, SAS/BASE, SAS/EG, SAS/DI, Tableau, MySQL and MS Office
tools.
 Working Knowledge of agile framework and project management tools like Jira and
Confluence (Documentation).
 Extracted the data from SQL sources like SQL Data bases, Data warehouse, Text
documents
 Implementing ETL on the data and extracting it for live connections and performing
data cleaning On Raw data like missing value analysis, normalizing data and
transforming it to meaningful pattern and formats, for Feature Engineering
 Possess good analytical, interpretational and problem-solving skills.
 Played a key role in taking over onshore projects to offshore with smooth transition
by actively participating in knowledge transfer and tandem processes of Retail
domain.
 Interacted with the onshore clients (SMEs) effectively using statistical and business
skills and received good appreciations for the solutions provided.
 Used Root Cause Analysis (RCA) for providing solutions to issues that were faced
during BAU phase of the project.
 Worked on Banking Domain for NBFC Companies.
 Hands on experience in NLP projects like sentiment analysis, cosine similarity and text
analytics.
Work Experience:
Sr. Data Scientist Multiple Clients

Elios Technologies Dec-2023 - Present

 Supporting clients on deploying uses data science

algorithms as per their problem and project

 Worked for pharma giants like AstraZeneca and Pfizer for

Verbatim analysis and developing NLP model to identify
most accurate and frequently used prescribed by each of
the specialist

 Developing monthly and quarterly reports using tableau

for sales report and product report

 Using predictive models for drug development applying

machine learning algorithms, and deep neural network
models, along with regular old-fashioned regression
analysis techniques.

 Developing NLP models for accelerator mapping to help

support executive to assist customers on most relevant
SRs (Service request)

 Training and helping in house data science team for

interviews and project related technologies like Python,
tenser-flow and tableau

Sr. Data Scientist VMware software, Bangalore

Primus global tech. Pvt. Ltd Oct-2021 to Nov-2023

 Data science support for functional and cross functional teams

 Data Science team uses machine learning algorithms to segment
loyalty members into actionable clusters. It will also suggest loyalty
program strategies to maximize revenues from these customer
segments. Examples of loyalty campaigns are points top-up, free
tier upgrade, bonus rewards and many other options for VMWare
customers
  Part of C-o-E (center of Excellence) team which supports various
data science and analytics activities within the organization

 Part of the team which used Large language Models for

development of chat bots

 Worked on projects like segmentation of planning group (PGs) into

identical cohorts so we can purpose them most relevant
accelerators

 Predict the most relevant accelerators based on Service request

(SRs) desc of customer (PGs) which helps in reduction in SRs and
gain in dollars

 Content based recommendations using NLP packages like Nltk

and algorithm like TF-IDF, Count-Vectorizer and Spacy

 Mapping of products to most relevant accelerators so it saves

time and effort of support executives (SE) and project managers
(PMs) using Cosine similarity

 Used unsupervised Machine Learning techniques like k-means, k-

modes for cohort analysis of customers

 Used supervised Machine Learning techniques like logistic

regression to predict where a customer is going to churn or not

 Worked on Analytics projects like accelerators Roi and Dashboard

using Tableau

 Project Management using Jira board and documentation using

Confluence Page

 Used Cloud Base ML tools to performs ML-ops and text processing

Freelancer – Data Science INDEPENDENT

Data Consultant Sep-2019 to Sep-2021

 Worked for several projects as data science and Machine learning

support and consultant to do Predictive Modelling, Data Visualization
and process optimization

 Worked on projects related to meteorological data, telecom and

electronics and manufacturing

 Worked with different ecommerce industry giants like Amazon and

Flipkart and develop the model related to point of sales and
customer churn analysis
  Used different tools and packages of R and Python

 Machine learning libraries like scikit-learn, Tensor Flow

 Developed time series model for sales analysis over 5 year time period
 Assisting research and PhD’s in their project assignments, Developing
POC’s
 Developing and sharing dashboard for clients as data science support

Sr. Software Engineer – Data Science LTI, Mumbai

L and T Infotech Limited Dec-2018 to Aug-2019

 Worked for several projects as data science to do Predictive

Modelling, Data Visualization and process optimization

 Developing Python matpotlib Dashboard for semiconductor

manufacturing client to identify various defects in through each step
of process of making chips

 Used statistical techniques like ANOVA and Decision tree to

check best performing Machines

 Machine reliability and semiconductor durability analysis and

identifying pattern among different process Tools and Photo Ids(A
manufacturing process)

 Developing and maintaining different dashboards as per client

requirement

 Used google locker, tableau and PowerBI for dashboard management

and report generation

Consultant – Data Science NHBS, Mumbai

NHBS Pvt. Ltd. Apr-2018 to Nov-2018

 Worked for NHBS as Consultant to do Predictive Modelling, Data

 Management, Optimizing SQL Queries
 Developing retail merchandising KPIs like Shrinkage Percentage,
Shrinkage Value, Sales through for retail clients using python
packages.

 Monthly Data Report on basis of Brand, Merchandise, Category and

Client for Retail
  Data Science team engages in data sciences projects with retail
Clients that are not directly related to loyalty rewards but use our
loyalty algorithms to provide insights.

 Ad-hoc Reports as per client’s requirement

 Launching Periodic reports on Month-on-Month Basis

 Used Network science for supply chain optimization

 Completed projects on various customer segmentation and

acquisition requirements.

SME – Statistics Chegg Inc, Delhi

Chegg Inc Oct-2017 to Apr-2018

 Has worked for Chegg Inc. as Freelancer SME consultant to solve queries related
to Python, Statistics and Data Analysis

Asst. Manager – Statistics and Research TRA Research, Mumbai

TRA Research May-2017 to Sept-2017

 Analytical reports of the Consumer usable Brands Marketing Integrated

solutions with the help of Market Performance Indicator (MPI) mainly shares of
investment and the share of voice.
 Big data and analytics data modelling and data management using Scala and
HDFS.

 Engage in mining, requirement specific data from existing data base and Brand
Profile.

 Assisting in Primary Market Research and Syndicate Research study namely

Brand Trust Report(BTR) and India’s Most Attractive Brands(MAB)

 Segmentation of Users data according to different attributes for better

understanding of brand behavior

 Validating the questionnaire data through different statistical concepts and tools
like SPSS, Python and SAS/Base

Sr. Analyst Cegedim /IMS Health, Mumbai

IMS Health- Pharmaceutical/Medical Analytics Sep-2014 to Sep-2015

 Analytical reports of the Medical Marketing Integrated solutions with the

help of Market Performance Indicator (MPI) mainly shares of investment
and the share of voice.

 Presentations made for quarterly/monthly on Promotional tracking system on

the basis of Marketing Persuasion Indicator.
  Reports in form of charts and graphs showing the brand trends in market.
Studying the Longitudinal Patient Data Base for specific brand.

 Collating Monthly, Quarterly data according to client’s requirements. Reports

created through the process of collecting, collating and analyzing data.

 Segmentation of Patients data according to different specialties(doctor)

for better understanding of brand(Drug) penetration

 Analyzing Primary Market Research (PMR) data using statistical packages

SPSS and generate report accordingly.

 Generate cross-tabulation, Frequency distribution and carry Hypothesis

testing for PMR projects.

 Creating charts and dashboard using tableau and Excel.

Data Analyst Informate Mobile Intelligence, Mumbai

Nielsen Mobile and Web Analytics Apr-2011 to Sep-2014

 Analyzing the performance of brands based on panelists’ Internet usage data

captured through meter.
 Measuring and analyzing consumer behavior, advertising effectiveness, brand
advocacy and buzz by using metrics like hits, page views, sessions, durations
etc(google analytics).
 Providing a 360 degree view of how consumers engage with online media.

Job responsibility includes:

 Defining and measuring the universe using statistical techniques.

 Generating weights for the panelists and checking data consistency by comparing
month on month basis.
 Computing pair-wise correlation between entities based on panelists’ behavior using
SPSS/Python. The correlations are used as guidelines to select/delete behavioral
targets for online weighting and to make sure that the behavioral targets chosen are
not significantly correlated.
 Analyze the impact of demographic targets on user behavior using regression analysis
to determine the best model fit in SPSS.
 Generate monthly reports using Business Intelligence(BI) tools like Pentaho or Saiku by
making MDX Queries.
 Generating client reports based upon panelists’ Application and Website
usage data (DPD,SPD,DPS…etc) and user demographics.
 Regular interaction with onshore Nielsen counterpart to understand the new
requirements and explain the analysis that the team has done.
 Handling client inquiries and providing solutions.
 Analyze customer data/panelist for Churn-out and customer retention queries.

SPSS-Statistician Sept-2010–Feb-2011
  Worked as Statistician, role was to carry out demonstration of software,POCs and give
hands on training to client.
 During the period have consulted the Researchers, Doctors, Gov. Employees,
Executives and Management-Students.
Job responsibility includes:

 Key role was to make client give hands on SPSS.

 Increase the sale of SPSS and for this give them proof of concepts of every analysis.
 Carry out demonstration of Software.
 Generating reports for universe according to requirement of client for
different retail/research/healthcare products.
 Handling client inquiries and providing solutions.

Achievements

 Part of team which Received Star Performer award for a project which is vetted by the
On-Shore partners for its utility.
 Received appreciation from client for being proactive in providing solution in an ad-hoc
request for Project Micromanagement, which became a case study for entire Informate-
Nielsen Mobile device Measurement.
 As a fresher became part of the core team for a new pilot project on mobile device
measurement and made the process quickly to get it live within short period (4
months).
 Part of the team which built a Saiku application, to optimize the process of exporting
data from 3rd party platform into Excel files.
 Successfully conducted knowledge transfer sessions for associates in online domain.

Education

 Post Graduate Diploma in Applied Statistics from University of Mumbai July2010-(63%)

 Bachelor of Science in Statistics from Bhavan’s College April2009-(60%)
 HSC (XIIth), Science from Maharashtra State Board Feb2005-(63%)
 SSC (Xth) from Maharashtra State Board March2003-(77%)

Technical Expertise

 Sound Knowledge in Advanced statistical Concepts like Logistic and Linear Regression Analysis, Multivariate
Analysis, Cluster Analysis, Factor Analysis, Conjoint Analysis, Multi-Dimensional Scaling, Principal
Component analysis, Discriminant analysis, Sampling techniques, Clinical Trials and Design of Experiments.