INFORMATION TECHNOLOGY FOR BUSINESS
INFORMATION TECHNOLOGY FOR BUSINESS
MODULE 1
E-COMMERCE
Definition
E commerce is defined as the practice of buying and selling products and
services through the internet , or any transaction involving the transfer of
ownership or rights to use goods or services over a computer media network
without the use of paper
Business is conducted using computers , telephones , fax machines , barcode
readers , credit cards , ATM , or other electronic devices.
FEATURES OF ECOMMERCE
Ubiquity:ecommerce is available everywhere and at all times by using the
internet and WiFi hotspots .
Global reach: e commerce technology seamlessly stretches across traditional ,
cultural , and national boundaries and enables worldwide access to internet.
Universal standards:the technical standards of internet are shared by all
nations of the world.
Richness:an individual can see information richness on a company’s blog
related to a product that allows him to purchase that product .
Social technology:e commerce technology has tied up with social media
networking application to provide the best source of content sharing
technology.
Personilasation:technology within ecommerce allows personalization and
customization of marketing messages.
Interactivity:ecommerce technology allows two way communication between
the merchant and the consumer.
Advantages of ecommerce
To business To consumers To society
Lower overall cost Availability of Work from home
Setup cost information
Paper cost
Inventory cost
Telecommunication
cost
Target marketing Wide range of goods Availability at rural
and services areas
Faster access to Convenience of Availability of public
information shopping at home services
Improved customer Increased choice of
service vendors and products
Creating customer
database
COMPONENTS OF ECOMMERCE
1. Business to business B2B
It refers to the business that is conducted between companies .for
example,transaction between wholesalers and manufacturers.
advantages Disadvantages
Increased productivity Limited market
Closer business Lengthy decision
relationship
Instant purchases Inverted structure
E GOVERNANCE
E governance is the application of ICT to the process of govt functioning for
good governance
It aims at improving information and service delivery , encourage citizen
participation in decision making , and making government more accountable ,
transparent, and efficient.
Stages of e governance
One way communication – (execution of laws and policies by govt)
Two way communication – (request and response)
Service and financial transaction
Inter government and intra governmental integration
Political participation through online voting,online public forum etc.
EGOVERNANCE INTERACTIONS
G2C (GOVT TO CITIZENS) - efficient delivery of public services, improving the
quality of govt services, making the govt citizen friendly.
G2B (GOVT TO BUSINESS) – it aims at lowering operational costs, to cut red
tapism ,for services such as licensing , procurement , permits , and revenue
collection.
G2G (GOVT TO GOVT) – interactions between various departments and
agencies of government, interactions between state govt and central govt.
G2E( GOVT TO EMPLOYEES) – using ICT tools to make employees efficient and
increases the satisfaction level of employees.