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I. INTRODUCTION
We live in a society of information technology and there has been the requirement of presenting enormous
amounts of data in such a manner that can be is comprehensive and easily available. Visualization is pictorial
representation of data which aims clear understanding to the user. Each and every organizations are producing
large amount of data every day. Due to the reason, the amount of data storage on the web has increased intensely.
It is very challenging for users to explore, visualize, and use this huge amount of data. Data visualization is directly
related with the design implementation, development, and applications of computer made pictorial representation
of the data. This permits management people to see the analysis in visualized format and makes it easy to
understand the data. It also supports them to understand patterns, information, and make an opinion [3].
These days data visualization contributes a clear idea of what the data and information means by giving it
visual look through chart, maps or graphs. This makes the data more understandable and natural for our mind. It
makes it easier to find out the patterns and trends within huge data sets. Showing information in beautiful manner
is an art. Our eyes are made to sees and identify colorful and beautiful patterns around us. Unfortunately, across
the world many facts and figures are presented incorrectly or partially correct and they use data visualization
practices [1]. The new data visualization techniques should come with better methods to analyze, process and
visualize the data. In the recent times, technology has provided advancement to create better visual presentations
in terms of quick and complex creation of data visualization.
Over the last couple of decades research and publication is getting more advanced, accurate and clear.
Specially publishing is getting more professional and clear [8]. We are lucky enough that we have different type
of data visualization tools available which are being used to create a beautiful and effective visuals such as charts,
graphs, maps, dashboards and infographics etc. We can use Microsoft Excel as a data visualization tool. People
are not aware that MS-Excel has enormous capability to visualize the data. It has properties like PivotTables,
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Asian Journal of Technology & Management Research (AJTMR) ISSN: 2249 –0892 Vol11 Issue–01, Jun -2021
Charts, slicers and more. But for more advanced visualization there are tools like Power-BI, Tableau, Infogram,
ChartBlocks, Google Charts, Datawrapper, Plotly, SAP Analytics Cloud, D3.js, and NVD3 etc. These are the
tools which can help you to get a clean and interactive visualization for all the data. They can produce an effective
visual within a minute but we need to choose the correct tool according to our data [2].
Gantt chart
Bullet Graph
Histogram
Timeline etc.
So, the layout of charts and graphs can take the form of line graph, bar chart, scattered plot, pie chart etc. Data
is abstracted and summarized in data visualization process. A visualization system should follow the steps like
preparation, cleaning, organization and execution to get the dataset. It can visualize the result in the form of graphs
and charts and display the output in a user friendly manner.
Most of the visuals are commonly used for decision making. It can be used in producing research related data,
health data, energy consumptions, educational budgetary analysis, fraud detection representation and many more
[3].
These tools include ManyEyes owned by IBM, SmartMoney for stock market, Insights owned by Facebook
Corporation, and Thoth developed by California Institute of Technology, Power-BI developed by Microsoft,
Google charts by Google etc. [4, 5]. These tools make data visualization very easy to understand, interpret and
produce rapidly.
Apart from all the above tools we can also create visualization using Python programming. Python provides
multiple great graph designing libraries that are packed with large numbers of different features. If you are well
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Asian Journal of Technology & Management Research (AJTMR) ISSN: 2249 –0892 Vol11 Issue–01, Jun -2021
versed in Python programming and you want to produce live, interactive and highly customized plots python has
excellent libraries for you. Here are a few popular plotting libraries:
Area: It is for area plots
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Asian Journal of Technology & Management Research (AJTMR) ISSN: 2249 –0892 Vol11 Issue–01, Jun -2021
Now, get to the Data View and make the necessary altercations in the data we’ve imported.
After the things done, need to publish the report to the Power BI website.
Finally, it is necessary to be cost effective. A higher price range doesn’t means to eliminate a tool, but the
higher price label should be justified in relations to better features, better support, and overall great value. Some
crucial features any data visualization tool possess are:
Decision-making Ability
Integration Capability
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Asian Journal of Technology & Management Research (AJTMR) ISSN: 2249 –0892 Vol11 Issue–01, Jun -2021
Highly-effective Infrastructure
Data visualization has changed the scenario and it is facing great challenge due to the massive amount of data.
Data visualization of large and complex data has become a demanding task [9]. From the very simple project to
complex projects there are lots of things changed. Erroneous, missing and duplicate entry should be identified and
corrected data sets should be available to process. We should also think about the size, speed, real-time scalability,
interactive scalability, perceptual scalability and the variety of the data [3]. It is a huge challenge to cope with
increasing data in static or dynamic form.
V. CONCLUSION
This paper provides information on the field of data visualization. After the discussion we can say that data
visualization is the method to represent data in a pictorially, clearly and effectively. It emphasizes not only how
to visualize but also how visualization can be helpful [7]. It has appeared as a very powerful, widely acceptable
and applicable tool to analyze and understand huge and complex data. Data visualization has come up as a rapid,
easy method of conveying ideas in a universally accepted format. It communicates complex ideas with ease,
clarity, accurately, and effectively. These benefits make data visualization to be useful in various fields of study.
Data visualization is the need of future to reduce the report generation effort.
REFERENCES
[1]. Midway, S.R. (2020). "Principles of Effective Data Visualization", Cell Press USA.
https://doi.org/10.1016/j.patter.2020.100141. Date Accessed: 09/03/2021
[2]. L’Astorina, E. (2017). Review of 20 best big data visualization tools. https://bigdata-madesimple.com/review-of-20-best-
big-data-visualization-tools/ Date Accessed: 09/03/2021
[3]. Sadiku, M. N. O. et al. (2016) "Data Visualization". International Journal of Engineering Research and Advanced
Technology (IJERAT). ISSN: 2454-6135, 02(12)
[4]. Chen, C. (2010), “Information visualization,” WIREs Computational Statistics, vol. 2, July/August, pp. 387-403.
[5]. Laher, R.R. (2016). “Thoth: software for data visualization and statistics,” Astronomy and Computing, vol. 17, pp. 177-
185.
[6]. Data visualization beginner’s guide: a definition, examples, and learning resources. URL:
www.tableau.com/learn/articles/data-visualization Date Accessed: 10/03/2021
[7]. Kaidi, Z. (2004). “Data Visualization” National University of Singapore, Document version 1.0
[8]. Goodman, A.A.; Borkin, M.A and Robitaille, T.P. (2018). "New Thinking on, and with, Data Visualization". 2018 Sackler
Colloquium.
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[9]. Aggarwal, R. et al. "Challenges and opportunities with big data visualization". ACM Proceedings of the 7th International
Conference on Management of computational and collective intElligence in Digital EcoSystems
[10]. Komal (2020). "Everything You Need To Know About Power BI Charts". URL: https://www.edureka.co/blog/popular-
power-bi-charts/ Date Accessed: 11/03/2021
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