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chapter-3-lab-lab-assignment

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Surya Basnet
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© © All Rights Reserved
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lOMoAR cPSD| 35660038

lOMoAR cPSD| 35660038

Chapter 3 Lab - lab assignment

MANAGEMENT INFORMATION SYSTEMS

Lab 3Improving Decision Making: Using a Database to Clarify Business Strategy

Resources needed:

1. A windows PC with Microsoft Access installed.


2. Ess13ch03_questionfile.mdb
In this exercise, you’ll use database software to analyze the reservation transactions for a hotel and use
that information to fine-tune the hotel’s business strategy and marketing activities.

Scenario: In the Chapter 3 Assignments module under Content you’ll find a database for hotel
reservation transactions developed in Microsoft Access (Ess13ch03_questionfile.mdb) with
information about The President’s Inn hotel in Cape May, New Jersey. At the Inn, 10 rooms
overlook side streets, 10 rooms have bay windows with limited views of the ocean, and the
remaining 10 rooms in the front of the hotel face the ocean. Room rates are based on room
choice, length of stay, and number of guests per room. Room rates are the same for one to
four guests. Fifth and sixth guests must pay an additional $20 per person per day. Guests
staying for seven days or more receive a 10 percent discount on their daily room rates.

The owners currently use a manual reservation and bookkeeping system, which cannot
provide management with immediate data about the hotel’s daily operations and revenue. Use
the database to develop reports on average length of stay per room type, average visitors per
room type, base revenue per room (i.e., length of visit multiplied by the daily rate) during a
specified period of time, and strongest customer base. After answering these questions, write a
brief report about the Inn’s current business situation and suggest future strategies.

Deliverables: I have included the SQL scripts for each of the needed queries and how to
create each report. After running each SQL script, right-click on the default name of your query
and choose Save. Give each query a meaningful name. It will then appear on the left-hand
pane if you choose All Access Objects.
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To create a Report, select the query you just saved in the left-hand pane, then Create and then
Report Wizzard. The wizard will walk you through the steps to format your report. You can
choose the format you want as long as it shows the necessary information. An example is
below:

Repeat the steps to create both a query and report from the list below:
• Reports on the following: (10 points for each set of queries and reports (30 points total))
o Average length of stay per room type
▪ SELECT [Reservations].[Room Type], Avg([Departure Date]-
[Arrival Date]) AS [Avg Visit Length]
FROM Reservations
GROUP BY [Reservations].[Room Type];
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o Average visitors per room type

SELECT Reservations.[Room Type], Avg(Reservations.[No of Guests])


AS [AvgOfNo of Guests]
FROM Reservations
GROUP BY Reservations.[Room Type];

o Base revenue per room during a specified period of time

SELECT [Reservations].[Room], [Reservations].[Daily Rate],


[Departure Date]-[Arrival Date] AS [Length of Visit], [Daily
Rate]*[Length of Visit] AS [Base Income/Room], [Reservations].
[Room Type]
from RESERVATIONS;
• Copy and paste each query output and report below: (To copy the reports, click in the
report window, select all and copy. When you paste into this document, it will paste as a
table) (20 points total for all 6 items)

Avg Length of Visit per Room Type


Room Type Avg Visit Length
Bay-window 3
Ocean 3.625
Side 5.5
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2.

Reservations Query1
Room Type AvgOfNo of Guests
Bay-window 1.8
Ocean 2.375
Side 3.25
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3.
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Reservations Query1
Room Daily Rate Length of Visit Base Income/Room Room Type
Hayes $150.00 3 450 Bay-window
Cleveland $112.50 8 900 Ocean
Coolidge $150.00 3 450 Bay-window
Washington $325.00 2 650 Ocean
Lincoln $300.00 4 1200 Ocean
Coolidge $150.00 2 300 Bay-window
Washington $292.50 8 2340 Ocean
Lincoln $300.00 2 600 Ocean
Lincoln $320.00 2 640 Ocean
Jefferson $175.00 2 350 Bay-window
Jackson $250.00 3 750 Ocean
Reagan $150.00 5 750 Bay-window
Truman $112.50 10 1125 Side
Garfield $125.00 2 250 Side
Arthur $198.00 7 1386 Ocean
Quincy Adams $150.00 3 450 Bay-window
Johnson $250.00 2 500 Ocean
Van Buren $150.00 2 300 Bay-window
$275.00 4 1100 Ocean
Madison
$275.00 2 550 Ocean
Roosevelt
$150.00 3 450 Bay-window
Tyler
$250.00 4 1000 Ocean
Jackson
Eisenhower $200.00 2 400 Ocean
Grant $200.00 2 400 Ocean
Jefferson $175.00 4 700 Bay-window
Eisenhower $200.00 3 600 Ocean
Adams $150.00 3 450 Bay-window
Polk $148.50 7 1039.5 Side
McKinley $125.00 3 375 Side
Washington $325.00 3 975 Ocean

MS 340 MANAG EMENT INFORMATION SYSTEMS (2020) BRIAN VOLKMUTH

Downloaded by Surya Basnet ([email protected])


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• Brief report about the Inn’s current business situation and suggest future strategies. (40
to 60 word minimum. (20 Points)
Answer: The hotel is doing alright looking at the queries they are not able
to target people in different types of rooms they have. The cost seems bit high if
their not able to target many people to come stay. They can improve their prices
and promote their hotel in new way. Like promote room types they have for
couples, family, friends etc. this will target people to come by. I think its important
to work on marketing and promoting strategies for business to run successfully.

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