Responsible

Artificial Intelligence
Principles at RELX
RELX is a global provider of information-based
analytics and decision tools for professional and
business customers, enabling them to make
better decisions, get better results and be more
productive.

Our purpose is to benefit society by developing

products that help researchers advance scientific
knowledge; doctors and nurses improve the lives
of patients; lawyers promote the rule of law and
achieve justice and fair results for their clients;
businesses and governments prevent fraud;
consumers access financial services and get fair
prices on insurance; and customers learn about
markets and complete transactions.

Our purpose guides our actions beyond the

products that we develop. It defines us as a
company. Every day across RELX our employees
are inspired to undertake initiatives that
make unique contributions to society and the
communities in which we operate.
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RESPONSIBLE
ARTIFICIAL Our solutions, both internal and external,
enhance human decision-making.

INTELLIGENCE This approach is underpinned by our

commitment to corporate responsibility,

PRINCIPLES
which we define as the way we do
business, proactively working to increase
our positive impact and prevent negative
impact.

AT RELX We are using ever more sophisticated

analytics and technology as we deliver
higher value-add solutions. Our products
and applications span a continuum of
information-based analytics and decision
assistive tools from providing insights,
to identifying potential risk factors and
recommendations, to assisting customers
and colleagues in their decision-making
processes.
The intersection of advanced technology,
its increasing closeness to decision-
making, and its possible societal effects
pose new risks but also offer numerous
chances for societal benefits.
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PURPOSE AND SCOPE OF THE practice from within our company and
other organisations. Individual business
RESPONSIBLE AI PRINCIPLES areas own the practical implementation of
the Principles.
Generally, we use the term Artificial RELX and its businesses already have
Intelligence (AI) to describe machine- robust policies and processes in place that
based systems, including generative AI are applicable to AI-enabled solutions. The
systems, which infer solutions to set purpose of the Responsible AI Principles
tasks and have a degree of autonomy. The is to complement these. AI is a field that
scope of our RELX Principles, however, is evolves continually, at unprecedented
broader than AI and includes any machine- speed and scale. These Principles will
driven insights resulting from the tools iterate over time, based on colleague and
and techniques within the field of data customer feedback, as well as industry
science. These Principles provide high- and legislative trends. This will allow us
level guidance for anyone at RELX working to be proactive, ensuring our solutions
on designing, developing, and deploying develop in line with our values, and
machine-driven insights. They provide a maintaining our stance as a thought leader
risk-based framework drawing on best in the market.

AS PART OF OUR RESPONSIBLE AI APPROACH...

1. We consider the real-world impact of our solutions on people

2. We take action to prevent the creation or reinforcement of unfair bias

3. We can explain how our solutions work

4. We create accountability through human oversight

5. We respect privacy and champion robust data governance

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#1 WE CONSIDER THE REAL-WORLD IMPACT

OF OUR SOLUTIONS ON PEOPLE
This level of reflection enables us to create trustworthy
solutions in line with our company values.

Recognising that our solutions may assist We go beyond asking “what are we
our customers in their decision-making, building, and who is the customer?” We
we are mindful of the potential impacts seek to identify the range of people who
our solutions may have on people. benefit from our solution and how, and
who might be impacted and why.
AI is a method to solve a business problem
for our customers as well as our own To do so, we define the sphere of influence
company, implying a set of assumptions of the solution. We map stakeholders
and a specific, real-world context. The beyond direct customers, and we think
better that context is understood and the about the domain to which the solution
more aware we are of our assumptions, applies – are people’s health, livelihood
the better the solutions we create, and the (including career prospects) or rights
higher the value-add for customers. affected in any way? These insights enable
us to consider the impact of a particular
solution.
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#2 WE TAKE ACTION TO PREVENT THE CREATION OR

REINFORCEMENT OF UNFAIR BIAS
This drives high-quality results and averts discrimination.

As a supporter of the United Nations That can lead to results that are skewed,
Global Compact, promoting fairness and and therefore less valuable. It also may
non-discrimination is at the core of our lead to less favourable outcomes for
business philosophy and values. individuals or groups based on gender,
ethnicity, socio-economic status, and other
We understand that mathematical accuracy personal attributes.
doesn’t guarantee freedom from bias,
which is why we act to prevent the creation Our actions to prevent the creation or
or reinforcement of unfair bias. reinforcement of unfair bias include
implementation of procedures, extensive
When such actions are not taken, bias review and documentation processes, and
can be introduced inadvertently via data use of available automated bias detection
inputs and/or through machine processing tools, among others.
or algorithms. Once introduced, it can be
replicated through human decision-making
across data science, product management
and technology.
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#3 WE CAN EXPLAIN HOW OUR SOLUTIONS WORK

An appropriate level of transparency creates
trustworthiness for users and regulatory bodies.

This principle doesn’t prescribe what Different contexts and audiences

models to build and use, and it doesn’t require different explanations. As part
prohibit the use of “closed box” models. of the design process, we consider
The aim is to have an appropriate level what elements of the solution will need
of transparency for each application and explaining, to whom they might need
use-case to ensure that different users can to be explained, and how to go about
understand and trust the output. explaining them. We also evaluate a
solution’s reliability and are explicit about
its intended use.
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#4 WE CREATE ACCOUNTABILITY THROUGH HUMAN OVERSIGHT

This enables ongoing, robust quality assurance of
machine outputs and helps pre-empt unintended use.

Our technology assists our customers’ Once the solution has left our hands, this
decision-making processes. It is important means the customer takes on the role
that humans have ownership and of ultimate decision-maker. Use of our
accountability over the development, use, solutions is controlled by an agreed set of
and outcomes of AI systems. terms and conditions, as well as applicable
law. We hold our customers accountable
We have an appropriate level of human to these requirements. Customer support
oversight throughout the lifecycle of our colleagues play an important role in
solutions. ensuring the intended use is understood
This is core to ensuring the quality and by customers and quality issues are dealt
appropriate performance of our solutions. with appropriately by our teams.
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#5 WE RESPECT PRIVACY AND CHAMPION

ROBUST DATA GOVERNANCE
This ensures we continue to be recognised as
a trusted provider of information solutions.

Appropriate collection, usage and Some data sets include personal

protection of data are crucial to our long- information. We are committed to handling
term success as an information and personal information in accordance with all
analytics business. applicable privacy laws and regulations as
well as our own Privacy Principles, which
As we maintain and broaden our require that we always act as responsible
data assets and discover new ways of stewards of personal information.
generating insights, we recognise that
strong data governance is essential. AI
systems function more accurately when
they are fed large amounts of high quality
data, and some data sets are utilised
across solutions, for multiple purposes.
We need to ensure we have in place robust
data management practices, such as
for data minimisation and retention, and
security policies and procedures.
email: [email protected] www.relx.com
August 2024