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Landing Page Checklist

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prasadpunter14
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12 views

Landing Page Checklist

Uploaded by

prasadpunter14
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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b.l.prasad789@gmail.

com 02 Jan 2025

Landing Page Checklist


Make sure your landing page includes these elements -
✅
Above the Fold
Headline
Subheadline
Social Proof (short testimonial)
Call to Action button
Risk reversal statement (”No CC required”,”7 Day Free Trial”
etc.)
Features explained as Benefits throughout
Used PAS, AIDA, BAB copywriting frameworks throughout the copy
“How it works” section explaining exactly what to expect
Demo video or product screenshots to explain how it works
“Who’s it for” section clearly defining the user persona.
Pricing structure and table is easy to understand.
Social Proof or testimonials - Near pricing section
Bonus - Customer testimonial video if available.
At least 2 CTAs depending on page length - one above the fold, one
with the pricing section. 3rd CTA at the bottom if the page is longer.
Live chat icon is installed and working
FAQs section explaining most common questions and objections
users might have.
Works great on Mobile
Open Graph image and meta tags are present on the page.

Important Note:

If you don’t have social proof yet, you can try the following ideas -

1. Get a quote from a friend


2. Add a related quote from an industry expert or influencer
3. Quote related facts and findings from research studies and
scientific papers.

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