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48 lows of pawer

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5 views27 pages

48 lows of pawer

Huu

Uploaded by

Ridwan Axmd
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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COMMUNICATION SKILLS

TR. FLORENCE
INTRODUCTION
• The word “communication” derived from the Latin word ‘communicare’ that
means to impart, to participate, to share or to make common.
• It is a process of exchange of facts, ideas, opinions and as a means that
individual or organization share meaning and understanding with one
another.
• Communication had a vital role to play in ensuring that people belonging to a
particular country or a culture or linguistic group interact with and relate to
people belonging to other countries or culture or linguistic group.
• Communication adds meaning to human life. It helps to build relationship and
fosters love and understanding. It enriches our knowledge of the universe and
makes living worthwhile.
DEFINITIONS OF COMMUNICATION
American Management
Association de nes, Communication is any behaviour that results in an exchange of meaning’.

Peter Little de nes Communication is the process by which information is transmitted between
communication as, individuals and/or organizations so that an understanding response result’.

Newman and Summer Jr. state Communication is an exchange of facts, ideas, opinions or emotions by two
that, or more persons’.

The process of passing the information and understanding from one person to
another. It is essentially a bridge of meaning between the people. By using
According to Keith Davis,.
the bridge a person can safely across the river of misunderstanding’

Communication is the sum total of all the things that a person does, when he
Louis A. Allen de nes, wants to create an understanding in the mind of another. It involves a
systematic and continuous process of telling, listening and understanding’.

THEREFORE, THE MAIN PURPOSE OF COMMUNICATION IS TO INFORM, OR TO BRING AROUND TO A CERTAIN


POINT OF VIEW OR TO ELICIT ACTION.
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ROLE OF COMMUNICATION
•Communication is the life blood of the business. No business can develop in the
absence of effective communication system.

•Communication is the mortar that holds an organization together, whatever its


business or its size.

•When people within the organization communicate with each other, it is internal
communi- cation and when people in the organization communicate with anyone
outside the organization it is called external communication.

•Ability to work well in teams, to manage your subordinates and your relationship
with seniors, customers and colleagues depends on your communication skill.
THE COMMUNICATION SITUATION
THE COMMUNICATION SITUATION IS
SAID TO EXIST WHEN:

•There is a person (sender/transmitter) who


wants to pass some information;
•There is another person (receiver) to whom the
information is to be passed on;
•The receiver partly or wholly understands the
message or information passed on to him;
•The receiver responds to the message or gives
feedback.

These four components are essential for


communication.
PURPOSE OF COMMUNICATION
THE COMMUNICATION
PROCESS/CYCLE
ELEMENTS OF COMMUNICATION
THE PROCESS OF COMMUNICATION INVOLVES THE FOLLOWING ELEMENTS:
SENDER OR
TRANSMITTER
The person who desires to convey the
message is known as sender. Sender
initiates the message and changes the
behaviour of the receiver.
RECEIVER
The person who receives the message is called
receiver or receiver is the person to whom the
particular message is sent by the transmitter.
The communication process is incomplete
without the existence of receiver of the
message. It is a receiver who receives and tries
to understand the message.
ENCODING
The communicator of the information
organises his idea into series of symbols
(words, signs, etc.) which, he feels will
communicate to the intended receiver or
receivers.
MESSAGE
It is a subject matter of any
communication. It may involve any fact,
idea, opinion or information. It must exist
in the mind of the sender if
communication is to take place.
COMMUNICATION
CHANNEL
The sender has to select the channel
for sending the information.
Communication channel is the media
through which the message passes. It
is the link that connects the sender
and the receiver.
DECODING
Decoding is the process of interpretation
of an encoded message into the
understandable meaning. Decoding helps
the receiver to drive meaning from the
message.
FEEDBACK
Communication is an exchange process. For the exchange
to be complete the information must go back to whom from
where it started (or sender), so that he can know the
reaction of the receiver. The reaction or response of the
receiver is known as feedback.
BRAIN DRAIN
On whole process there is a possibility of
misunderstandings at any level and is called
brain drain. It may arise on sender side if they
do not choose the adequate medium for delivery
of message, by using default channel and it may
also arise when receiver does not properly
decode the message. In other words, we can say
that it is breakdown of cycle at any level.

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