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Bombay Fifty - Mini Brand Book

The Bombay Fifty Brand Booklet outlines the brand's logo, color palette, typography, and graphic guidelines for branding and communication. It includes specifications for various branded items such as stickers, delivery bags, and uniforms. The document serves as a comprehensive guide for maintaining brand consistency across all platforms and materials.

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awaistest530
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27 views14 pages

Bombay Fifty - Mini Brand Book

The Bombay Fifty Brand Booklet outlines the brand's logo, color palette, typography, and graphic guidelines for branding and communication. It includes specifications for various branded items such as stickers, delivery bags, and uniforms. The document serves as a comprehensive guide for maintaining brand consistency across all platforms and materials.

Uploaded by

awaistest530
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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BRAND BOOKLET

V. 0 1 A U G 2 0 2 4
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

Logo We offer two versions of our logo: a horizontal layout and a vertical layout.
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

The logo is available in different color schemes, which are selected


Logo Colors based on the background it is placed on.
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

Color
Palette These are the colors utilized for our brand's communications and branding elements.

Royal Green Pantone 554 C Pastel Green Pantone 5513 C

C/ 74 M/ 45.5 Y/ 68 K/ 34 C/ 33 M/ 10.5 Y/ 24 K/ 0

R/ 61 G/ 89 B/ 74 R/ 172 G/ 200 B/ 193

#3d594a #acc8c1

Ocean Blue Pantone 2207 C Rich Red Pantone 1945 C

C/ 72 M/ 38 Y/ 38 K/ 6
C/ 26 M/ 100 Y/ 66 K/ 18
R/ 82 G/ 128 B/ 140
R/ 160 G/ 26 B/ 64
#52808c
#a01a40
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

Typography These are the typefaces chosen for our brand.

Headline typeface Copy typeface

Gloock Regular Avenir Light, Book, Menium, Black

Aa Bb
A B C D E F G H I J K L M N O P Q R S T UVWX Y Z
Aa Bb
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz abcdefghijklmnopqrstuvwxyz
1 2 3 4 5 678 9 0 ! @ # % * ( ) * 1234567890!@#%*()*
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

These graphics are employed in our design and branding,


Graphics and are used according to the guidelines stated below.

Background: Pastel Green Background: Rich Red


Graphic: 1x Mandala graphic Background: Ocean Blue Graphic: 2x Mandalas graphics
Placed on the edge, and Graphic: Double ‘f’ graphical design Placed on oposite edges of the
can be masked in half Placed in the centre - or - maske3d in half or more design, and always masked in half
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

Bag sealing stickers


Stickers 5 cm x 12 cm
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

Food container lid sticker


Stickers 10 cm x 6 cm
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

Bowls lid sticker


Stickers 7 cm
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

Branded Wet wips sachet - Sandwich paper


items
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

Delivery
Bag W30 X H 32 X G 18 CM
BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

Uniform Chef’s jacket


BOMBAY FIFTY | BRAND BOOKLET . V01 . AUG 2024

Menu Digital menu


BRAND BOOKLET

V. 0 1 A U G 2 0 2 4

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