Marked Coursework Samples

Marked sample A
Task 1
Title: Identifying a suitable project

Reported to: Ms. Niya Anna Andrews

Reported by: Zaid Majed Omar Himo

1) Introduction

The purpose of this report is to show the process I went through to determine which business to start for my
Enterprise coursework. I looked in detail at two possible options in order to choose one. Considering
whether it was viable, profitable, or if I have what it requires starting the business.

2) Evaluation of options

Option 1 –PS5 Gaming(including environmentally friendly recyclable bin and more)

2.1.1 Summary of idea

I’m planning a PS5 gaming event where students can join for a fee of 2 BD and enjoy some drinks. We’ll
have a FIFA competition, and the winner will take home a cash prize of 10 BD. To make this happen, I’ll
provide the PS5 console and set up a tournament bracket for 16 participants to help ensure profitability.
Those interested in competing will pay the 2 BD entry fee. The goal of the event is to create a fun and
competitive atmosphere for students while also generating a good profit.

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2.1.2 Research findings

I conducted a survey with a group of 35 people to determine how many people would be interested in
participating in my FIFA competition and whether they would be willing to pay to play. The competition
mostly focuses on FIFA, a game that is competitive and fun, as well as their are other gaming options. For
those who like games like Call of Duty, we ensure that photosensitive players are informed about potential
risks to their mental and emotional well-being as well as you have to be 14 years old to play this game.. In
addition to FIFA, the competition will feature games such as Injustice (superhero-themed), older FIFA
editions, and basketball games like NBA 2K24 and NBA 2K25.My results were:

These results show that around 71% of the possible customers say they would pay to play in the FIFA
competition or pay to play Call of duty 6 if I started this enterprise. This shows me there is high demand for
gaming experience. Later on the 5 people who said maybe said they would prefer to purchase ps5, ps4
games. This data is reliable as I asked teens to older teens from ages from 14-18 if they would want to pay
to play most care about the gaming experience.

Later I did the same survey in three different areas of town.

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These are the 3 survey questions I asked:

1.Blue “Would you be willing to pay a small entry fee to participate in a FIFA tournament?”

2.Red “Do you prefer tournaments with physical prizes (e.g., games, consoles) over cash prizes?”

3.Green “How important is the quality of gaming equipment (e.g., PS5 console, large screens)
in deciding to join a tournament?”

This means I will have to think about where I promote my FIFA PS5 tournament. 80% of the people in
schools said they would be interested in paying an entry fee, and over 70% also valued quality gaming
equipment. In high-density areas, 70% of people showed interest in participating, but only 60% preferred
physical prizes like games or consoles. This could mean I need to focus on prizes and the tournament
experience in these areas. Whereas in low-density areas, interest was slightly lower, with 50-55% of people
willing to join and valuing physical prizes or equipment. This helps me decide where to advertise, and what
parts of the tournament to focus on to get more people interested. 2.1.3 Analysis – PEST, SWOT
PEST
Political:
1. School Policies and Regulations: My school has specific rules about any project, especially related to
gaming or entertainment. This year commers week has a rule to be environmentally friendly meaning go
green. This allows us to protect and come together as a community to reduce pollution.
2. Data Protection & Privacy Concerns: When collecting personal information from students. Our school
always advises us to do it in an unharmful way or in a way that is contrary to the project at hand.
Economic:
1.Student Budget: The situation of my target audience the (students) will influence how much they
are willing to spend. If the students in multinational school have limited disposable income, I may need
to adjust pricing to make it affordable and attractive so that profit may exceed expectations.

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2.Costs of Equipment: The upfront costs for the PS5 console, games, and accessories can be
significant. A plan is needed to ensure profit PS5 will not be a problem as it is already
3.External Competition: If other businesses or stalls at the event offer cheaper or more enticing
alternatives, it could impact your sales. You'll need to differentiate your offering, perhaps through
special discounts or unique gaming experiences.

Social:
 Student Interest in Gaming: Gaming culture is widely popular, especially among young people.
The level of interest among students will significantly affect the success of your stall. If gaming is a
popular activity at your school, you’re more likely to attract a large number of customers.

 Peer Influence: Social trends among your peers could affect how many students come to your stall.
If gaming is seen as a fun, social activity, word-of-mouth could drive more people to check it out.

 Accessibility: Consider inclusivity in your stall, ensuring it’s accessible and appealing to a broad
range of students, including those who may not normally engage with gaming.

Technological
Availability of Technology: Your business relies on having functional PS5 consoles, games, and
controllers. Technological issues like hardware malfunctions or internet connectivity problems could
negatively affect your operation. You’ll need to ensure all equipment is properly maintained and ready for
use.
Payment Systems: Consider the technological aspect of handling payments. Digital payment methods like
mobile apps or cashless systems (if allowed by the school) could make transactions more convenient for
students.
Gaming Preferences: New games and technological advancements could affect which games are most
popular. Keeping up with trends in the gaming world will help you attract more customers.

1. The purpose of this report is to show the process I went through to determine which
business to start for my Enterprise coursework. I looked in detail at 2 possible options in order to
choose one. If i have what it requires starting the business
2.
. This will add to my costs SWOT Analysis:
STRENGTHS: WEAKNESSES:
Availability of Technology: My business
depends on having a working PS5 console,
games, and controllers. Any problems, such
as hardware failures or internet connection Limited Space or Equipment: There may be
problems, could be harmful to my business. too little space or equipment as the cost could
So, I must be sure that all my equipment is be high if not properly researching how to be
working. able to make our profits from our limited
equipment..
Payment Systems: We need to Consider the
benefit(app digital) or cash (if allowed by the :
school) could make transactions easier for
Technical Issues: If there are too many
students.
issues like internet non functional systems it
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Gaming Preferences: .New games could will frustrate the sutdents as they would feel
affect which games are most popular. Keeping they are not getting what they paid which
up with trends in the gaming world will help me would result in a bad review and may not get
attract more customer the profit that is needed.

Cost of Equipment: The renting or cost may

be high and might result in a break-even or
worse an actual loss which would be a failure
in the business, but taking the risk and
understanding that we can definitely make the
profit we deserve.

THREATS:
Competition: Competition from Other
Businesses: With many other businesses
OPPORTUNITIES:
having same or similar business as mine, my
Friends lending equipment: By having business will face a lot of competition from
friends/family lending equipment would help others offering similar gaming products or
us to lessen our costs and be able to move services. They might have lower prices which
past break-even and make big profits. This is not going to go well,, or have more
was our biggest opportunities as cost are very customers, which could make it harder for my
low as borrowing was very helpful from friends business to stand out.
and family.

Limited Target Audience: Since my business

Students spending more on services: By focuses on PS5 gaming and games, I might
them spending on the service we are able to have a limited amount of people who want to
gain a profit to enjoy and expand. participate , only people who own a PS5 or are
interested in gaming. could struggle to reach
enough people to make my business
profitable.

2.1.4 Evaluative comment

Option 2 – Home baked foods(of all kind)

2.2.1 Summary of idea
Running a home baked food stall where customers may buy discounted packages of cookies, brownies,
cupcakes, and other items and offering fresh and inexpensive treats is my second idea. This is a
reasonable and inexpensive concept that may be very effective for Commerce Week. The aim is to offer
excellent products beloved by both teachers and pupils. I would have straightforward but attractive
packaging to entice clients.
2.2.2 Research findings

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I did a survey to discover food preferences according to possible customers. I asked people to tell me their
favorite foods between cookies, brownies, pizza slices and Cupcakes. This option is risky because there
could be a lot of money on the line.

This indicates that cookies are the preferred choice, next cupcakes. Brownies are somewhat less favored; the
least favorite choice is pizza slices. Nevertheless, given that the items vary only a bit in popularity, including
all four alternatives on the menu would be advantageous. The information is trustworthy since it is from staff
and studentsthose who represent the queue's chief patrons.

2.2.3 Analysis – PEST, SWOT

Pest analysis Political:
1. Health and safety issues- regulations regarding sanitation and food safety, especially when being
prepared on the cart and not in a kitchen.
2. Restricted zones – these zones often include potential lucrative areas where food businesses are
allowed to operate.
3. Mobile food vendor permit – has exact descriptions of what is expected and who to contact if there
are any questions. Fees vary depending on the city.
4. Public property bans – such as on the streets and sidewalks need to contract with private property
owners to vend on their property.
Economic:
1. Food will have to be cheap because people cannot afford it if it is too expensive and would rather go
somewhere else where it is cheaper
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2. There is a small recession so people will start spending less, so my food will need to be a necessity
not luxury.
Social:
Attractive to All Ages – Our selection of delicious baked goods to mouthwatering pizza appeals to everyone
and therefore is popular at all levels of the year. Though it is wonderful to have many choices, we will have to
be careful of food waste and check that we are not over-preparing.

Given that students already enjoy fast food and sweet treats, our company is well placed to become popular
(see research results). Adding a few more healthy options would help us better please all and appeal to
every crowd.

Since we are selling precooked and baked products, we won't need to be concerned that smoke or powerful
odors will hurt pupils and hence we are keeping it clean & green. Still, there could be a problem with
packaging garbage including boxes and napkins. We can cut down on litter by putting bins close by and
using environmentally friendly packaging.
Technological:
1. Since this will be providing mainly for students, marketing on social networks will be a good idea.
2. Production will be the traditional way, because new methods are too expensive i.e. Machines
3. Record keeping will be done on paper then later put onto a computer, so I have a hard and soft
copy.
SWOT Analysis:
STRENGTHS: WEAKNESSES:
 Ability to be mobile – more convenient  Cost of cart and other equipment may
 Food can be cheaper than big franchises be expensive
 Food will be quick and easy to prepare  I lack cooking skills
 Cost of employing someone results in
less profit
OPPORTUNITIES:
THREATS:
 As prices are lower more people will be
able to come and by from this  A lot of competition
business.

2.2.4 Evaluative comment

This is a great idea with a lot of potential, especially with the many food options. It’s going to take big plan to
pull off, given the limited time and resources that we have . Cookies, pizza, cupcakes, and brownies will get
a lot of students, but buying ingredients and making enough food could be expensive. I need to make prices
low, but not too low so that I make a profit. Since the event is short, I will have to be quick with setup,, and
service, which could be tough if you haven’t done something like this before, It’s also important to check with
my school about any rules or permissions. And they may want more to say over what I do. Having to meet
all the legal issues would increase my costs and possibly delay the start of the project.
4) Conclusion and summary of option chosen
Having considered both possibilities and examined the collected data, I have opted for Option 1: the PS5 gaming pay-to-
play enterprise with a FIFA tournament. Since it appeals to students who enjoy gaming and provides a fun, competitive
activity, this concept is very good fit for Commerce Week.

Since the occasion will take place for a short time during school it is of little risk. A 16-player FIFA tournament is easy to
host, and the entry costs will guarantee the business a decent profit while keeping players entertained.

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Based on my market research, the second choice of selling food could generate money. Still, it entails more preparation,
resources, and effort, including baking, packaging and cooking for different tastes. This could complicate efficient time
management.
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Appendix 1

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Comment
This is a well-constructed report showing good knowledge of Enterprise concepts and terminology. The work is
presented in an appropriate layout and uses a variety of communication methods fully suitable for the
audience.
In the report, the candidate has clearly considered both the advantages and disadvantages of each project
before making a final decision. Issues such as feasibility, relative demand and cost associated with each option
are considered. Evidence is presented to support the choices made. Detailed explanations are offered to justify
the decisions made. The main research is around the SWOT and PEST. However, many of the observations
appear to be opinions, rather than based on actual research. In this respect, the report would have benefited
from greater use of market research data or other data gathered to support the points being made.
This work is placed in Band 3 – 9 marks.

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Task 2
Task 2a
Problem 1: Getting permission from parents to lend me money
Having decided on the egg option, I worked out I needed $1000 to buy the chickens and materials for the
cage (see Appendix B and C for budget and costings information). I do not have this amount of money, so I
needed to borrow some. I decided that asking my parents would be the best option (see task 2b). The risk
was that my parents might say no or set terms that I think would be unacceptable. To manage this problem, I
could look for alternative sources of finance. However, the risk was that because I needed so much money,
they would see me as too high a risk and say no or charge me high interest rates because they knew I was
desperate for the money. Higher interest rates will increase my costs and make it more difficult for me to
break even. This would also put more pressure on me when I am negotiating with my parents as they will
find out that I have asked others first, and failed, they may set more demanding terms. I could have tried to
ask different people to lend me smaller amounts of money but again, the interest rates and terms might be
too high so I couldn’t afford to repay them and run by business. Alternatively, I could try to find ways to
reduce the amount of money I need. This could be looking at cheaper materials or asking if I could have
scraps of materials that people don’t want. This would help reduce the amount I need to borrow. But I will still
need to borrow some money so I will still need to ask my parents to lend it to me. To reduce the chance that
my parents saying no I will prepare a detailed presentation to show them why it is a good idea for them to
lend me the money, including information about demand and detailed costs. Hopefully they will see that it will
be successful so they will get their money back. If they say no, I will not be able to run the project. Problem
2: Building the chicken cage
I needed to build the cage for the chickens so that they had somewhere to lay their eggs. It needed to be
secure so that the chickens couldn’t escape, and no one could get in to kill or steal the birds. The problem
was I lacked technical skills to build the cage so I could have paid someone to build it for me. This would
increase the costs, as not only would I have to pay for the materials I would have to pay for a builder. There
is an old chicken house and run in our back yard. I could read up on the Internet and try to repair this.
However, the house is badly damaged so I may not be able to rebuild it, and with my lack of skills there is the
chance that would not be safe to put chickens in. The third option is to build a new chicken cage. My father
has offered to let me use 3 of his workers to help, if I pay them. Using information from the Internet I can find
designs that are safe and simple to construct. With these plans, I should be able to build the cage with the
help of 3 workers. As finance was already an issue, I do not think paying for a builder to do everything would
be a good option. I know the old chicken house is unsafe, so I could waste materials trying to repair, and I
don’t have that much money I cannot afford this to happen so this is not a good idea. Therefore, I think the
best option would be to research simple designs, buy the materials and pay some of my father’s workers to
help me build it. To make sure the design is safe, I will ask a family friend who is a local builder to evaluate
what we do to make sure it is safe.
Problem 3: Getting eggs to customers
Eggs are fragile so it is important to make sure that the eggs are transported safely as people will not be
willing to pay for broken or cracked eggs. To manage this problem, I will have to provide egg boxes so that
the eggs are protected.
I also need to get the eggs to customers. To manage this problem, I am going to ask customers to collect the
eggs from my house. This means that I am not responsible for the eggs breaking on the way to their houses,
although this shouldn’t be a problem if I provide egg boxes. This is better than trying to offer a delivery
service. This could lead to better customer service as customers don’t have to travel to collect them and
could encourage people to buy more eggs. But if I do this, I will need to arrange transport and find time to do
this, look after the chickens as well as do my schoolwork. So, this is not really an option. I am not old enough
to drive, so I will only have my bike or ask my parents for help at the weekends, but this will depend on their
plans. So I cannot do this for every delivery. I may lose some customers especially if they live far away, but I
cannot easily get to them. It could be something I offer to regular customers who order a set number of eggs
but not everyone.
However, having people come to my house may not be convenient to my family or customers. My parents
will have to put up with lots of people coming to the house which they might not be happy about. People

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might come when I am not available and if they forget, I will be left with unsold or uncollected eggs. Chickens
lay eggs every day and regulations state I must keep them stored at 15 Celsius or lower (see task 1). Selling
from the house would allow me to keep the eggs cool so they keep safe and last longer. So, to manage this
problem I would have to arrange times for customers to collect the eggs and stop people coming to the
house unexpected. I could print collection times on the order form so the time can be arranged beforehand.
This way I can make sure either D_______ or me are available to sell them. That way my parents are not
interrupted all the time.

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Appendix A: Action Plan

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Appendix B: Income and expenditure budget

Appendix C: Costing information from interview with manager of a farm

supplier
Feeders 4 X $12 = $48
Energy booster packs $4 50kg
bag of growers mesh = $36
chicken wire mesh =$240 nails =
$2 Wire =$3
Metal sheets for roof =$6 Egg
trays $10

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Paint = $16
Thinners = $2.50
Cement blocks (scrap) free
Printing promotional materials $5
Stationery = $6

Comment
For this part of the task, the candidate has identified three problems, and explained why this could be a
significant issue for the enterprise. For each option the candidate has then explained possible actions they
could take to manage each problem. The candidate analyses a range of different approaches before
explaining their preferred solution. For example, the candidate discusses the implications of different
methods of delivery before explaining why asking customers to collect them from the house is the best way
for them to manage the problem.
The candidate is awarded mark Band 3 – 10 marks.

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Task 2b
Evaluation of Sources of Finance Options and selection of sources

To start up a business as an entrepreneur I would require initial start-up funds. Since I have no permanent
income or many personal possessions to lease or sell, I have to seek alternative finance sources. There are
not many options available for young entrepreneurs. As I have no experience in business and because of my
age banks are unwilling to lend to me. Government grants are unlikely, and most businesses will not be
interested in helping a young person like me. Other options usually are not very professional but instead are
friends and family. I would need to consider what I need to determine how much money I will need. For all
the options I will discuss the pros and cons before I chose which source / sources I believe are best for my
enterprise.
To start up I will need initial capital of about $740.
This money is to pay for the following:

• Chickens $600,
• Equipment $20,
• Housing (rent) $25,
• Marketing $20,
• Employment (negotiable but about $25 per month),

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• Feed $50 per month.

My first option was to lend money from my parents. This may be advantageous because it would be easier to
negotiate low-interest loans, lenient repayment dates and conditions (such as amount per month) as they are
more willing to help me. However, they may possible also want a say in my business because they feel as if
they are doing me a favour. For example, they might decide who I should buy things from such as mesh and
material. if these are more expensive, it will add to my costs. The funds will probably be sufficient and if I am
unable to repay them, they may be more forgiving than other options. Also, this is better than other options
as they might also be more willing to lend me more money if I need it for any unexpected costs. I don’t want
to borrow from lots of people as this would make it harder for me to keep track of what I owe. Having lower
costs should make it easier for me to make my profit target of $36.50.
I could also access loans from our family business, as they would also be willing to assist me. This may be a
good choice because they will probably be able to offer larger loans; however, they may have a set
repayment date. They will tend to be less lenient than my parents would. If I have underestimated my costs
or number of sales, and I am unable to pay back the money I may ruin my personal relationship and they will
probably not want to assist me again in future. As I have limited extra funds from my savings, I don’t want to
risk this.
Borrowing money from a family friend is another alternative. He is a businessman who likes to see other
enterprises emerge so may be willing to help me. There may also be slightly lower interest rate loans, which
will help keep my costs low. But terms and conditions will be more professional than my parents as he is a
businessman. The loan may be short or long term, but he will expect to be repaid on time. If I am late with
the repayments, this may ruin my personal relationship with him, and if he needs the money quickly, I could
be left without the funds I need. This would increase the risk especially because I need the money to buy the
chickens and materials at the start, so may not have cash straightway so he would have to wait which would
be unfair.
I could use my personal savings. This would be faster to access and no interest at all to pay. However, I don’t
actually have enough savings to pay $740 and I would put my own money at risk if my enterprise fails. I
could borrow form a relative such as my grandmother. She would be happy to lend me money, however it
may not be enough either. She may charge me little or no interest and no repayment dates which would help
me get the poultry laying business started, and I would be under less pressure to gain sales straightaway.
However once again I could possibly harm personal relationships, but this may not be as devastating as
some of the options because she is more forgiving.
I believe that borrowing from the family business may be a bit too risky for them. The funds from my
grandmother may be insufficient, and it would be unfair to ask her to lend me money that she cannot afford.
If I borrow from a family friend, it may destroy our friendship and it may be to formal for my needs. In
conclusion I think it would be best for me to ask my parents to lend me money and use my own savings. This
may prove to them that I am serious about the business by putting my own savings in, they may then also
believe that this business will be successful. So I will put in $250 of my own money and borrow $500 from
my parents.

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Financial planning presentation

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Witness Statement

Comment
For task 2b, the candidate has selected the Financial Planning option. For this, the candidate has included a
table of possible sources of finance. The range of options included such as loan from parents, family and
personal savings are generally appropriate for this business. Here, the candidate makes a reasonable
attempt to analyse information. In addition to the table, the candidate has also provided a detailed written
explanation as their final choice, and why other options were rejected. For example, in paragraph 3 when
discussing the option of ‘lend money from my parents’ the candidate discusses both points for and against
this course of action. Overall, this section demonstrates a good ability to analyse information.
The final part of task 2b involves a presentation. The witness statement, and supporting slides, provides
evidence that the presentation did outline their proposals for financing the activity. Some of the slides contain
too much information, which make them difficult to read. The witness statement did mention that the

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candidate demonstrated communication and listening skills. It would have been helpful if the assessor could
have provided more examples, which would have provided evidence for skills shown. For example, in terms
of communication, what did they say or do to keep people’s interest. The candidate is awarded mark
Band 3 – 11 marks.

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Task 3
Negotiation:
I had to negotiate with my parents to get the finance I needed to start my enterprise and employ D_______.
Because my parents knew I needed the money to be able to complete my school project I hoped my parents
would agree. However, I didn’t know what terms they would accept so I had to carefully plan for the
negotiation (see appendix for plan).
The negotiation was successful, and I got the money and help I needed.
Problem solving:
Chickens are sensitive animals, and if I wanted them to lay eggs, I needed to be quick to find solutions to
problems so they did not affect my enterprise. There were lots of problems I had to solve. For example, when
collecting the eggs, I had two options. Firstly, to buy the cages the chickens came in for $10 each and
secondly to quickly collect the chickens and return the cages before the truck left. I felt that adding an
unnecessary $50 to my budget would be damaging so I chose the second option. This was more stressful
and obviously the most rushed one, but it saved me money that I couldn’t afford to pay.

Another time was when the chickens arrived. The chickens were not happy so rather than do nothing, I used
my initiative and did some research on the Internet. Having identified what was wrong, I then had to use my
problem-solving skills to make the shelter. If I hadn’t have done this, this could have stopped them laying,
which would have meant I would have no eggs to sell.

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Time management
Good time management was important so I can pay bills on time and to plan my schedule. However, this is a
skill I don’t have so I needed to be really organised. I would also need to be aware of dates (arrival, to know
when to vaccinate, feed, collect eggs, order new pullets) to make sure I had eggs available to sell. Having a
detailed action plan was good (see appendix for updated action plan). Based on this I made myself to-
dolists, so I knew what needed to do every day. I also kept a notebook of my daily activities so I could see
what jobs hadn’t been done so could find time to do them. This meant that I was able to manage my time
well.

Not everything went well. Gathering all the materials and equipment for the construction of the chicken cage
was not done as planned. I soon realised I wouldn’t be able to collect everything I needed in one day so I
had to adjust my plan and spread the work load out and collect the materials such as scrap metal over a
period of time. There were problems making the cages but because I was ahead of schedule I was able to fix
the problems before it became a major issue.
Also, some jobs didn’t take as long. But after the cage problem rather go and catch up with friends, I
sometimes decided to do some jobs I had planned to do the next day. While it made it a very busy day, I
think this showed good time management. For example, I knew that the chickens were arriving in four days’
time, so it was important that everything was ready for this. By doing some jobs early I freed up time in case
there were unexpected issues so I would have time to try to solve them.

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Creativity:
For the promotional activities I had to be creative. In my PEST, I found out my customers are not
technologically advanced so I could do any marketing communication on the Internet. I needed to make my
posters attractive so people would stop and ask about my eggs. I also designed a logo, which I tried to make
look professional so that customers would think that I was serious about the enterprise and would choose to
buy their eggs from me.
I often had to come up with creative solutions to problems. D_______________ noticed something when
refilling their water. He felt that the water was getting dirty very quickly which meant it had to be replaced
often and that some of the energy booster that I added would be wasted. The water feeders needed to be
higher. I found some old bricks and experimented with different heights and after two days decided on a
height that was perfect for them to drink from and still give access so the water could be easily refilled.
Another time we experienced some heavy continuous down pour, which splashed up into the chicken cage.
The chickens were clearly unhappy and on the second day I was concerned. My brother took me to a
hardware shop where I purchased some black plastic. I used some string and leftover wire to make some
flaps to protect the sides of the cage. I also put some hay on the roof to soften the sound of the rain. I was
also lucky to have had emergency money.
Leadership and delegation:
I was able to negotiate with my parents to let me employ D________ part time. I had to tell D____________
what jobs I needed to do and when. When faced with decisions it was me who was responsible for making
them. When there were problems with the rain, and the water, D________ might tell me, but he expected
and trusted me to make the decisions.

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In this task, leadership was important. I had to work out what jobs my dad’s workers had to do, and then
keep check while working on things as well. It was up to me to research the design and make the jobs list.
Others were happy to help but they acted on the instructions I gave them.

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Appendix 1: Plan for negotiation

a) The situation
My parents are vital to the success of my business. They are the biggest stakeholders in my business. They
have given me advice and shared their business knowledge with me.
• To start my Enterprise project, I need a large start-up capital which exceeds my personal savings. To
solve this, I am asking my parents for a loan, either from their business or themselves personally,
whichever they choose. The two main costs are the chickens ($600) and the construction costs
($400).
• I would also like permission to enlarge the old chicken run in the garden to keep the chickens in
• I would also like to negotiate terms to part time employing D _______ who works for my parents at
home. My mum already suggested I employ him, so I just need to negotiate times

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e) Benefits and drawbacks of accepting my proposal

Benefits:

• You will get money out due to investment

• You have an interest in the success of my business
• My business will provide for your egg consumption
• Will help your businesses reputation for supporting small upcoming enterprises
• I’m adding value to the property by extending the chicken run • You want me to
learn entrepreneurial skills.
Drawbacks:
• Could be expensive for them

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• Not 100% guaranteed money back

• Take away privacy as there will be customers coming to the house
• Chickens in the garden can cause noise pollution
• D_______will have to plan his time more carefully to be as efficient as possible
f) Outcome of the negotiation
I can use and extend the old chicken run and don’t have to pay rent for using it. I can employ D___________
part time as long as he doesn’t spend more than one and a half hours working for me in a day. My parents
will lend me $600 on the terms that I pay back a minimum of $50 back a month, at an interest rate of 10%.
The interest of the overall amount can be paid back separately at the end.

Comment
The candidate has provided a detailed summary of actual named skills used. There are numerous examples
to support the points made particularly for time management, creativity and problem solving. For negotiation,
the candidate has provided plenty of evidence of preparing to negotiate at a meeting with their parents to
request finance. The material includes a description of the situation, some development of benefits and
drawbacks of accepting the proposal, as well as details of the outcome. Evidence is also provided to support
the points being made were appropriate.
It is recognised that the skills used, and frequency, will depend on project chosen and the role of the
individual. This candidate has clearly shown how they have used the five named skills. While there are fewer
examples for leadership, this may simply reflect the fact that this skill was not used as often when
implementing the plan. Overall, the candidate has demonstrated a good ability to show how they applied the
named skills.

The candidate is awarded mark Band 3 – 8 marks.

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Task 4
Title: Evaluating the project or activity Reported
to:
Reported by:
1. Introduction
The purpose of this report is to evaluate the main successes and failures of my business, Mazai Enterprises.
2. Findings and analysis
a) Planning and Implementation
i. Identifying a project
Creating the storyboards (see appendix to task 1) helped me see what I needed to do to get my business up
and running. Without it, I would have ended up spending money on things I didn’t need which would have
added to my costs and increased the amount I needed to borrow.
My market research needed to be more detailed. For example, it proved there was a great demand for eggs
in my area, but I didn’t not realize to what extent. If I had done more thorough research, I would probably
have bought double the number of chickens because I could not keep up with the demand. This meant I
missed out on possible sales and income. It could also have meant I might upset some of my loyal
customers if I could give them all the eggs they wanted, and if they had to get the extra ones from someone
else, I could have lost their business. While it would have cost me more to start up, I missed out on the
opportunity to make a greater profit at the end.
ii. Carrying out the Action plan
Some activities did not go to plan. For example, I did not have the correct measurements for the cage. This
meant I had to spend more time and money on construction than I had planned. Having a detailed checklist
to follow was vital for me as I am not good at time management. I did not forget a task which could have
resulted in my business failing. For example, I was able to order the fencing and feed so that it would arrive
on time. This meant the cage was ready for the delivery of the chickens. If not, I would have needed to find
somewhere else to keep them increasing the risk of losing some of them, so reducing the possible number of
eggs that the chickens would lay, reducing the possible number I would have to sell.
Employing someone to help look after the chickens allowed me time to focus on my record keeping, so I was
able to create clear and accurate accounts. Keeping records of the number of eggs was useful as it helped
me keep track on sales as I could easily double check the number of eggs sold to make sure I was paid all
the money. Thankfully my mum also helped me with this, so that I was able to make sure I paid everyone on
time. If not, they would have stopped supplying me the feed I needed for the chickens. This was important,
as without the chickens I would have no eggs to sell.
One failure was I didn’t always have coins to give out change. This meant I had to borrow money from our
farm workers to give change or owe customers money. This was not very professional, which could have put
people off buying from me, reducing my income.
iii. Outcome of monitoring progress of tasks
Monitoring the tasks was mostly done well. There were times that the method of monitoring was
inappropriate or difficult such as the lists. Often it would just have been better to have a reminder. This is
because the checklists were useful but sometimes time consuming to write up and the daily routines soon
didn’t desperately require one as both of use got used to our duties. This time could have been used other
things such as marketing. Comparing back to forecasts was a good idea as I could see whether I was on
track and doing as well as I had planned. This meant that I did not run out of resources and was able to meet
customer requests when needed.

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b) Finance
i. Suitability of sources of finance
Using personal savings was important especially in the first month when I had no income as I could buy hay
or extra plastic to make the cage shutters. Otherwise, I wouldn’t have been able to build the chicken house.
Borrowing from my parents was sensible as when I came across unexpected expenses, it was easier to ask
them to borrow more money as they knew me and wanted me to succeed. It didn’t look very professional,
and they might have charged extra interest, which would increase my costs more. Higher costs could mean
I had to increase my prices. This could have discouraged people from buying my eggs.
Unfortunately, this also meant they wanted to be involved in running my business. While I welcomed their
help, there were some situations where I felt I lost some control. Such as I as decided to change my food
suppliers and bought two bags as I was going away, only to return to find out my parents had bought some
as well from my old supplier. I had to find extra money to pay both suppliers. Also having to repay $50 a
month at an interest rate of 10% was higher than what I forecasted. This all increased my costs, and meant I
had to sell more eggs to break even. Fortunately, I was able to generate enough money to pay for chicken
feed, wages as well as the interest so I didn’t face cash flow problems.
iii. Management and monitoring of income and expenditure
When starting up, I over-budgeted because I did not have enough experience of running a business like this.
Without the extra $50 both my parents and me put in, I would have struggled to keep the chickens safe and
feed, which would have risked the number of eggs available for me to sell.
I also underestimated how difficult it was going to be to keep accurate records of all sales and expenditure. I
didn’t always update my receipt and invoice books at the right times, so when trying to update my
spreadsheet there were errors and the money did not balance.
My forecasts were not accurate as most figures were estimates. For example, my daily eggs total did not
take into account the fact that the chickens would lay fewer eggs in winter. This meant I had lower revenue,
at the same time I had to use a different feed. This would mean a slightly higher price ($3), which increased
my costs. Not having accurate costs could mean I set the wrong price, making it harder to generate enough
income to pay for everything.
However, they were still useful as it helped me know where to cut costs. For example, I was able to use
scrap metal instead of buying black poles for the construction so I could make some savings. This helped me
to make a higher profit than planned.
Most sales were in cash but offering regular customers credit was a good idea. This ensured I got regular
sales, which helped me earn enough to pay my costs including the $5 interest. Knowing I had guaranteed
sales from some people was important, as I was able to generate enough monthly income after six weeks to
sustain my business.
Overall, I think my project was a success as I made a profit of $43.75, which was higher than my budget of
$36. [Please see Appendix 1 and 2 for my Income and expenditure budgets and Income (P&L) Statement.]
Conclusions
Planning was detailed and accurate as I didn’t need to change any of the steps, only the timings and who
was responsible. However, my market research needed to be more detailed as mistakes made cost me both
time and money.
I believe I spent the loan I borrowed cleverly and with caution, but financial planning could have been better.
I was able to cut down costs, but I needed some money for an emergency that I did not plan for. Due to my
lack of numerical skills, I also needed some assistance from my mom. Although my financial planning was
inaccurate it was not a major issue for my business.
Recommendations Planning and Implementation
• I should do more thorough market research. Having a more detailed questionnaire, and just asking
friends as the wrong information can affect your planning. You need to be able to estimate potential
demand, to provide the right number of products.

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• I would try to cut down on buying things that are not vital to my business. This would reduce my
costs and allow me to reduce the prices of my eggs, so I could therefore potentially draw more
customers.
Finance
• Try to obtain accurate costings for planning. This would assist in making forecasts, which I need for
monitoring and to decide how much money I need to borrow.
• Keep up-to-date and accurate records of sales and costs would be helpful as I can compare back to
forecasts, which would allow me to see my progress and any areas that need improvement.

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Appendix 1 and 2

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Comment
The candidate has prepared an extremely detailed written report using a suitable layout. The report
considers a number of positive and negative outcomes for both Finance and Planning and Implementation.
A range of evidence is presented to support points made. For example, in (iii) Management and monitoring
of income and expenditure
‘I also underestimated how difficult it was going to be to keep accurate records of all sales and expenditure.
The eggs were generally sold for cash, except where I gave my loyal customers credit in order to maintain a
loyal customer base. This ensured I got regular sales, which helped me earn enough to pay for all my costs
including the $5 interest. Knowing that I had guaranteed sales from some people was really important, as I
was able to generate enough monthly income after a month and a half to completely sustain my business.’
This section shows excellent analysis as the candidate has tried to explain the significance of their findings,
using evidence gathered as part of the project to support the point being made. The candidate has adopted a
detailed approach throughout the report. The candidate has not just stated issues but provided real insight
into the consequences of these actions for their project.
The conclusions made are consistent with the findings presented, and valid recommendations for
improvement for both areas have been included. Overall, the standard of analysis and evaluation shown
throughout the report is excellent, and this enables the candidate to be given full marks. The candidate
is awarded mark Band 5 – 20 marks.
Total mark: 58

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