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Introduction
Conflict between the Federal Government of Nigeria and the Academic Staff
Union of Universities (ASUU) on management of tertiary institutions became
pronounced over twelve years. Since 1999, almost all government-owned
universities in Nigeria have experienced indefinite strike that has crippled
academic activities. These strikes are sometimes justified by the fact that
government officials, both at state and federal levels, have acquired a notorious
reputation for responding to issues only when they have assumed crisis
_______________
*Dr. Raphael Olugbenga Abimbola, Ph.D. is a Lecturer in the Department of Mass Communication, Adekunle
Ajasin University, Akungba-Akoko, Ondo State, Nigeria.
***Oyindamola Dolapo Scott is a Lecturer in the Department of Mass Communication, Wesley University,
Ondo, Ondo State, Nigeria.
JCMR
Journal of Communication and Media Research, Vol. 7, No. 2, October 2015, 127 – 143
©Delmas Communications Ltd.
128 Journal of Communication and Media Research Vol. 7 No. 2, October, 2015
taken, the objective remains the same: to persuade the employer or government
to adopt a position acceptable to the union and its members on the issues under
dispute.
Strike is workers’ refusal to work as protest for inadequate service or poor
condition. In the education sector, teachers’ strike can be compared to students’
examination malpractice, corruption and other social vices in the society. Strike
is a social ill, not different from corruption because it eats into students’ time
which makes it difficult for students to be fully and properly ‘baked’ within the
designated educational time-frame. As a result, ‘products’ that are ill- equipped
in both character and learning are turned out to the society.
Mass media often plays a key role in conflict, especially, strike, today.
Basically, her role can take two different and opposed forms: either the media
takes an active part in the conflict, and accept responsibility for increased
violence, or stays independent and out of the conflict, thereby contributing to the
resolution of conflict and alleviation of violence. (Puddephatt, 2006).
Whichever role the media takes in a given conflict depends on the
relationship the media has with the actors in the conflict and whether the media is
independent of the power holders and government in a society. The recognition
of the crucial role the media can play in provoking conflict has led many to
examine how the media can play a constructive role in resolving conflict. This
has created a considerable controversy: should journalists stay detached, even
from horrific events unfolding around them? Or should they take up the stance
and become attached to a cause?
It is important for a country to have a print media industry that promotes
reports that are honest, accurate, and comprehensive, and analysis that is
informed, fair and based on facts (Kennedy, 2010). This study intends to know
the importance that was given to the coverage of the July to December, 2013,
ASUU strike by The Punch, The Nation and Nigerian Tribune newspapers. The
researchers also want to know whether The Punch, The Nation and Nigerian
Tribune newspapers were un-biased and objective in the analysis of the conflict
between ASUU and the Federal Government. This study also intends to find out
if The Punch, The Nation and Nigerian Tribune newspapers contributed
positively or negatively to the resolution of the crisis in their coverage of the July
to December, 2013 ASUU strike.
Research Questions
1. What was the frequency with which The Punch,The Nation and
Nigerian Tribune newspapers reported the July to December, 2013
ASUU strike?
3. From what angle did The Punch, Nigerian Tribune and The Nation
newspapers report the July to December, 2013 ASUU strike?
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Literature Review
Nwuneli and Idowu (2005) conducted a research on reporting of education issues
in the Nigerian media. The study was a part of a regional effort to establish how
well the African media had covered education as a development subject after a
series of Communication for Education and Development in Africa (COMED)
training workshops. The significance of the study among other issues was to help
education stakeholders to obtain, first-hand, what the media publish as education
news, evaluate media content, highlighting areas of strength and weakness, give
the media an independent feedback on the quality of their education news,
thereby enriching their coverage of education, helping education stakeholders
design better media fare and giving greater visibility to education as an important
development. For the study, data was collected through personal in-depth
interviews with the managing editors of the selected national newspapers, the
directors and producers of news in the electronic media; Questionnaire was
served to education editors and correspondents/columnists and Content analysis
of national circulating newspapers with education section or supplements was
done.
The media managers of both the print and electronic media were identified
and personal in-depth interviews were conducted with each of them. The media
institutions covered included ; The Comet, Daily Champion, Daily Times, Daily
Trust, The Guardian, New Nigerian, Thisday, The Punch and Vanguard
Newspapers and FRCN Network; FRCN, Abuja; NTA Network, NTA Abuja, Ray
Power, AIT and NAN.
Some of the issues covered in the interview with the media managers
included the editorial policy of media institutions on such issues as professional
training regarding education, editorial policies regarding other national issues,
impact of ownership (Government vis-à-vis private) on media institutions,
perception of coverage vis-à-vis audience information needs and development,
media responsibility in terms of commercialization and development, training
needs for education reporting and how to build partnerships and confidence
among various stakeholders.
The researchers identified various constraints to effective coverage: funding,
negative attitude of public officials, inadequate space and market sensitivity have
been identified as constraints to the media’s ability to cover education
effectively. Inadequate funding translates to inability to hire enough hands to
cover education, buy equipment, train reporters and send them on detailed
investigations that can turn out thoughtful, well researched articles.
Increased training of education correspondents and deployment of more
hands to the education desk were some of the plans of media managers to
improve their coverage of education. Four of five media organizations planned to
either step up more training or deploy more hands to cover the education beat.
Surprisingly, only two organizations called directly for more funding. NTA
Network cited its Educational Television (ETV) as a positive contribution to
education reporting that is already enjoying the support of donor agencies such as
the World Bank and the Commonwealth.
Abimbola, Oguntomisin and Scott: Assessment of Newspaper Coverage 131
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editors and reporters of these institutions were interviewed for the other aspects
of the study.
The study time frame was from July 2002 to June 2004, a total of 24 months.
One edition of the identified newspapers was selected in each month of the year
such that the total number of editions for each paper was 24 copies. The
composite week within each month of the year was used for the selection of the
editions for the content analysis. Some of the data collected from the newspapers
studied included the names of the newspaper, ownership, year of publication,
type of news story, the headline, the education subject matter, story placement,
presentation and main personalities covered. Also included were the sources of
the story and the orientations of the story.
The newspapers studied (Comet, New Nigeria, Daily Times, Punch,
Vanguard, Guardian and ThisDay) published a total of 1138 stories in the
targeted 24 months. The Guardian newspaper published 302 stories representing
the highest number of stories published by any of the newspapers studied over
the 24-month period. The second newspaper with the largest number of stories
was the Comet with a total of 219 stories. The majority of the newspapers
studied, with the exception of Daily Times and New Nigerian, were privately
owned.
A good number of the stories published were about the standards and quality
of education in Nigeria and about government’s funding of education and
provision of educational facilities. The researchers had expected issues such as
teachers’ welfare and strikes, and student unrest to show significant presence but
were all below ten percent in each of the published stories in all the newspapers.
These two issues had put tremendous pressure on the Nigerian education system
to breaking-point that the Nigerian academic calendar has been totally off course
for over ten years compared to the rest of the world.
Even though there was no baseline with which to compare, the findings from
this study suggest that major national Nigerian newspapers do give considerable
coverage to educational issues in the country. What we do not know, however, is
whether with respect to July to December 2103 ASSU strike, some selected
national dailies maintain considerable coverage to educational issues, and
whether there was any bias in the reportage.
concept of agenda setting in our society is for the press to selectively choose
what we see or hear in the media.
When mass media emphasize a topic, the audience/public receiving the
message will consider this topic to be important. Agenda setting theory therefore
justifies the need for unbiased reporting of news stories. Agenda setting theory is
related to this study because it explains why people tend to support a particular
side or idea during the July to December, 2013 ASUU strike based on the
importance or the extent to which The Punch, Nigerian Tribune and The Nation
covered and reported the July to December, 2013 ASUU strike.
Research Design
The research design adopted in this study is Content Analysis. Content analysis is
a technique for systematically describing written, spoken or visual
communication (Baran,2010). The population for the study is July to December,
2013 editions of The Punch, The Nation and Nigerian Tribune newspapers that
covered the ASUU strike. The Punch, The Nation and Nigerian Tribune
newspapers each publish 7 days in a week; this makes it a total of 184 days for
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the July to December, 2013 edition respectively. For the three newspapers used
in this study, the total number of editions is 552.
The systematic random sampling technique was used to sample 180 editions
from 552 editions. Sixty editions each of The Punch, Nigerian Tribune and The
Nation newspapers were selected and analyzed. The units of analysis were news
stories, articles, editorials, cartoons, pictures and letters to the editor while the
content categories were: Frequency of the reports, Prominence, and Slant.
Data Analysis
Out of the 60 editions, each of the Punch, Nigerian Tribune and the Nation
newspapers that formed the sample for this research, the researchers were able to
acquire 58 editions of Punch, 58 editions of Nigerian Tribune and 50 editions of
the Nation newspapers respectively. Thus, 166 editions were content analyzed
instead of 180 editions.
Table 1: Summary of Types of Reports and their Frequency of occurrence in the Selected Newspapers
Forms of Punch Percentage Nigerian Percentage The Nation Percentage
Reports Newspapers % Tribune % newspaper %
Newspapers
News 64 54 86 67 69 62
stories
Features 21 18 15 12 15 14
Editorials 1 1 1 0 - -
Letter to 17 14 6 5 7 6
the Editor
Pictures 12 10 21 16 9 8
Cartoons 4 3 - - 11 10
Total 119 100 129 100 111 100
Table 1 clearly shows that there are 119 reports in the 58 editions of The
Punch newspaper that covered the July to December, 2013 ASUU strike. 64
reports which is 54% represents News Stories,21 report which is 18% represents
Features, 1 report which is 0% represents Editorials, 17 reports which is 14%
represents Letters to the Editor, 12 reports which is 10% represents Pictures
while 4 reports which is 3% represent Cartoons.
In the same table, there are a total of 129 reports in 58 editions of Nigerian
Tribune newspaper about ASUU strike within the July to December, 2013.
There are 86 News Stories which equal to 67%, 15 Features which is equal to
12%, and 1 Editorial which is equal to 0%, 6 Letters to the Editor which is equal
to 5%, and 21 Pictures which is equal to 16%.
Also, in the Nation newspaper as shown on the table, there are a total of 111
reports about ASUU strike in 50 editions analyzed by the researchers. There are
69 news stories which is equal to 62%, 15 Features which is equal to 14%, 11
Cartoons which is equal to 10%, 7 Letters to the Editor which is equal to 6% and
9 Pictures which is equal to 8%.
The Punch and Nigerian Tribune newspapers have the same number of
editions (58), yet there are more reports in Nigerian Tribune newspaper (129)
than there are in The Punch newspaper (119). There are 111 reports on ASUU in
Abimbola, Oguntomisin and Scott: Assessment of Newspaper Coverage 135
The Nation newspaper;it should be noted that just 50 editions were sampled in
comparison to the number of The Punch and Nigerian Tribune newspapers
sampled.
RQ1: What was the frequency with which The Punch, The Nigerian tribune
and The Nation newspapers report the July to December,2013 ASUU Strike?
Data on the frequency category from The Punch, Nigerian Tribune and The
Nation newspapers in Tables 2, 3 and 4 are used to answer research question 1.
Table 2: Frequency of Reports for The Punch newspaper
The analysis in the table shows that more news stories occur within the range
of 1-5 times in an edition than the other categories. It should be noted that 77
reports occurred within the range of 1-5 times in an edition, 38 reports occurred
within the range of 6-10 times in an edition and 4 reports occurred within the
range 11 and above. This gives a total of 119 reports in the 58 editions of the
Punch newspaper analyzed with 54% representing News Stories, 18%
representing Features, 1% representing Editorial, 14% representing Letters to the
Editor, 10% representing Pictures, and 3% representing Cartoons.
The table above reveals that out of the 129 total number of reports in the 58
editions of Nigerian Tribune newspaper analyzed, 106 reports occurred within
the range of 1-5 times in an edition, 18 reports occurred within the range of 6-10
times in an edition, and 5 reports occurred more than 11 times in an edition.
From these, we have 67% representing news stories, 12% representing features,
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The table above reveals that more report occurred within the range 6-10
times in an edition than other categories. 30 reports occurred within the range of
1-5 times in an edition, 65 reports occurred within the range of 6-10 times in an
edition and 16 reports occurred within the range of 11 and above. This gives a
total of 111 reports in the 50 editions of the Nation newspaper analyzed with
62% representing News stories, 14% representing Features, 6% representing
Letters to the Editor, 8% representing Pictures and10% representing Cartoons.
RQ2: What was the importance attached to the report of the July to
December, 2013 ASUU strike by The Punch, Nigerian Tribune and The Nation
newspapers? Data on the prominence of reports from The Punch, Nigerian
Tribune and The Nation newspapers in Tables 5-13 are used to answer research
question two.
Table 5 reveals that the Punch newspapers did not attach adequate
importance and attention to the coverage and reportage of the July to December,
2013 ASUU strike. The table shows that there are 11 reports about the strike on
the front page, 100 at the inside page and 8 at the back page of the 58 editions of
the newspaper analyzed. 54% of these reports represent News Stories, 18%
Abimbola, Oguntomisin and Scott: Assessment of Newspaper Coverage 137
Table 6 reveals that Nigerian Tribune newspaper gave less importance and
less attention to the coverage and reportage of the July to December, 2013 ASUU
strike. The findings show that there are 21 reports on the front page, 102 on
the inside page, and 6 reports at the back page of the 58 editions of the
newspaper analyzed. 67% of these reports represent News Stories, 12%
represent Features, 0% represents Editorials, 5% represent Letters to the
Editor, and 16% represents pictures.
Also aside from News Stories and Features, Pictures had the third highest
number of reports, 21, which is 16%.
Table 7: Placement of Reports for the Nation newspapers
Table 7 reveals that The Nation newspapers did not attach adequate
importance to the coverage and reportage of the July to December, 2013 ASUU
strike. The findings show that there are 16 reports about the strike on the front
page, 88 at the inside page and 7 at the back page of the 50 editions of the
newspaper analyzed. 62% of these reports represent News Stories, 14% represent
Features, 6% represents Letters to the Editor, and 8% represent Pictures while
10% represent Cartoons.
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Table 8: Size of Reports (In Terms of Paragraphs) for the Punch newspaper
From the table above, it is revealed that the Punch did not give enough
attention to the coverage and reportage of the July to December, 2013 ASUU
strike in terms of paragraphs used in the 58 editions analyzed.
The number of reports analyzed (excluding cartoon and pictures) in the 58
editions summed up to 103 reports with 9 reports occurring within the range of 1-
5 paragraphs, 47 reports occurring within the range of 6-10 paragraphs and 47
reports also occurring within the range of 11 and above paragraphs. The findings
also show that out of the 103 report in the editions analyzed, 62% represents
news stories, 20% represents features, 17% represents letters to the editor, and
1% represents editorials.
From the table above, it is revealed that Nigerian Tribune did not give
adequate attention to the coverage and reportage of the July to December, 2013
ASUU strike in terms of paragraphs used in the report analyzed.
The number of reports in the 58 editions analyzed by the researchers summed
up to 108 (excluding pictures and cartoons), 22 reports occurred within the range
of 1-5 paragraphs, 53 reports occurred within the range of 6-10 and 33 reports
occurred within the range of 11 and above paragraphs. The findings also show
that out of the 108 reports in the editions analyzed, 80% represent news stories,
14% represent features, 6% represents letters to the editor.
Abimbola, Oguntomisin and Scott: Assessment of Newspaper Coverage 139
Table 10: Size of Reports (In Terms of Paragraphs) For the Nation newspaper
From the table above, it is revealed that the Nation newspaper did not give
adequate attention to the coverage and reportage of the July to December, 2013
ASUU strike in terms of paragraphs used in the reports analyzed.
The number of reports in the 50 editions analyzed by the researcher summed
up to 91 reports (excluding pictures and cartoons), with 9 reports occurring
within the range 1-5 paragraphs, 24 reports occurring within the range of 6-10
paragraphs and 58 reports occurring within the range of 11 and above
paragraphs. The findings show that out of the 91 reports analyzed, 76%
represents News stories, 16% represent Features and 8% represent Letters to the
Editor.
Table 11: Size of Reports (For Pictures and Cartoons) For the Punch Newspaper
The findings from Table 11 revealed that 4cols*4 inches + pictures are
mostly used by The Punch newspaper in the 58 editions analyzed by the
researcher and only 4 cartoons is used in the whole edition and 3 out of the 4 is
4cols*4inches+ in size. Out of the 12 pictures, 2 are of the size 1*3, 3 are of the
size 2-3cols*3 inches and 7 are of the size 4cols*4 inch
Table 12: Size of Reports (For Pictures and Cartoons) for Nigerian Tribune newspaper
From the table above, Nigerian Tribune newspaper used a total of 21 pictures
and no cartoon in the 58 editions analyzed by the researchers. Out of the 21
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pictures, 2 pictures are 1*3 inches, 12 are of the size of 2-3cols*3inches and 7
pictures are of the 4cols*4inches+.
Table 13: Size of Reports (For Pictures and Cartoons) For the Nation newspaper
Table 13 shows the Nation newspaper used mostly 4cols*4 inches+ Pictures
in the 50 editions analyzed by the researchers and more Cartoons were used in
the editions.
It was also discovered in the table, that 2 pictures are of the size of 1*3
inches, 4 pictures are of the size of 2-3cols*3 inches and 14 pictures are of the
size of 4cols*4inches and above. The total reports are 20, with 45% representing
Pictures and 55% representing Cartoons.
RQ3: From what angle did The Punch, Nigerian Tribune and The Nation
newspapers report the July to December, 2013 ASUU strike? Data on the slant of
report from the three newspapers in table 14, 15 and 16 are used to answer
research question three.
Table 14: Slant of Reports for the Punch newspaper
Table 15 reveals that, out of the 129 reports analyzed in the 58 editions of
Nigerian Tribune Newspaper, there are 44 positive biased reports, 22 negative
biased and 63 neutral reports. Out of the 129 reports, 67% represents news
stories, 12% represents features, 5% represents letters to the editor, and 16%
represents Pictures. It can be deduced that Nigerian Tribune Newspaper was
neutral in the coverage of the July to December, 2013 ASUU strike.
Table 16 shows that out of the 111 reports analyzed in the 50 editions of The
Nation newspaper, there are 22 positive biased reports and 89 neutral reports.
Out of the 111 reports, 62% represents news stories, 14% represents
Features, 6% represents Letters to the Editor, 8% represents Pictures and 10%
represents Cartoons. From the findings, it can be deduced that The Nation is
neutral in the coverage of July to December, 2013 ASUU strike.
Findings
The Punch, Nigerian Tribune and the Nation newspapers frequently covered and
reported the July to December, 2013 ASUU strike. This is so because in an
edition in the three newspapers, there is more than one report of the strike.
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The Punch, Nigerian Tribune and the Nation newspapers did not attach
enough importance to the coverage of the July to December, 2013 ASUU strike.
From the data collected by the researchers, it was discovered that the strike was
not the major lead story of the newspapers, although the reports had full details in
the inside page and had pictures and cartoons to complement the stories. Based
on the findings gathered in this research work, the researchers discovered that
there is little or no editorial about the strike in the Punch, The Nation and
Nigerian Tribune newspapers.
The data collected by the researchers revealed that The Punch newspaper was
biased in their report of the July to December, 2013, ASUU strike, giving more
attention to ASUU and the students and less attention to the federal government.
Nigerian Tribune and The Nation were neutral in their report of the strike, giving
equal attention to ASUU, the students and the federal government.
The data collected by the researchers revealed that The Punch newspaper was
biased in its report of the July to December, 2013, ASUU strike; it means that
most readers were biased against the government during the conflict/crisis period
as a result of the agenda set and emphasized by the said newspaper. Nigerian
Tribune and The Nation newspapers were neutral in their report so their readers
were neutral towards the government during the crisis period.
The researchers discovered that since The Punch newspaper was biased, it
means that their readers were reacting only to issues deemed important to the
media professionalism regards to the Spiral of Silence theory. Nigerian Tribune
and The Nation newspapers were neutral in their report so their readers were
reacting only to issues deemed important to the media professionals.
Conclusion
The mass media has an important role to play in conflict resolution by reporting
the sides of all those involved in the conflict, thereby presenting balanced and
fair reports. The media must not down play the opinion of the opposition in favor
of other parties involved in the dispute. The media should endeavor to take a
neutral stand and not mix sentiments with objectivity in reporting sensitive
issues. The media should also give great visibility to education news as an
important sector of development in the country.
From the findings and data gathered in this study, the researchers therefore
conclude that the Punch, The Nation and Nigerian Tribune did not do an
adequate job in informing the public about the strike by frequently writing
reports about the strike.
It was also discovered that Nigerian Tribune newspaper gave more
importance to the coverage of education news by having more lead stories about
the strike with 21 headline reports and complementing pictures than the other two
newspapers. The Punch newspaper had more public feedback (i.e. Letters to the
editor) about the strike with I7 reports on letters to the editor than the other two
newspapers. The Nation newspaper had more cartoons (i.e. 11) than the other two
newspapers. This shows that the three newspapers did not give adequate
importance to the coverage of the July to December, 2013 ASUU strike.
Abimbola, Oguntomisin and Scott: Assessment of Newspaper Coverage 143
Based on the various findings gathered in the course of this research, the
researchers therefore made the following recommendations:
1. Journalists should attach great importance to the coverage and reportage
of education news, most especially strike actions in the educational
sector.
2. The media should be balanced and fair in the reportage of sensitive
developmental issues such as the ASUU strike, and should avoid taking
sides in conflicts.
3. Journalists should write more editorials on educational issues and the
implication of ASUU strike on national development.
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