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Lesson-3-Responsible-Use-of-Media (2)

This lesson focuses on the responsibilities of media and information consumers and producers, emphasizing the importance of understanding misinformation, disinformation, and mal-information. It outlines various forms of misleading content and encourages critical thinking and responsible media use. The goal is to foster awareness of the impact media has on society and the necessity of discerning credible information.
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0% found this document useful (0 votes)
4 views

Lesson-3-Responsible-Use-of-Media (2)

This lesson focuses on the responsibilities of media and information consumers and producers, emphasizing the importance of understanding misinformation, disinformation, and mal-information. It outlines various forms of misleading content and encourages critical thinking and responsible media use. The goal is to foster awareness of the impact media has on society and the necessity of discerning credible information.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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In this lesson, you will learn your

responsibility as a media and information


consumer and producer and how this affects
society as a whole. Specifically, you will be
able to:

1. Discuss responsible use of media and


information (MIL11/12IMIL-IIIa-3)
How many hours What roles does the
Which media provider
did you spend media play in your
did you spend the
consuming media life? (leisure, learning,
most time?
today? communication, etc.)
...refers to the many ways our
information environment is polluted–
content is fake, used out of context, or
weaponized to attack certain individuals
or groups of people.
Understanding this landscape is the first
step towards better and responsible use
of media and information.
Misinformation Mal-information
Disinformation
refers to information that is false,
but the person sharing or
disseminating it unknowingly
perceives it as something true.
when headlines or by cropping photos or
visuals do not support choosing quotes or
the content statistics selectively
refers to content that contains
false information with the
deliberate intention to mislead or
deceive the audience.
• False context – when genuine content is re-circulated
out of its original context
• Imposter content – persons’ bylines used alongside
articles they did not write, or
organizations’ logos used in videos or
images they did not create
• Manipulated content – when genuine content is
manipulated to deceive
• Fabricated content – fabricated “news sites” or
fabricated visual
refers to information that is based
on reality but is used to inflict harm
Examples:

A. Leaks to the press of private information for


personal or corporate interest.

B. Using a picture (e.g. of a dead child, with no


context or false context) in an effort to ignite
hatred of a particular ethnic group.
• Clickbait. This uses exaggerated, questionable or
misleading headlines, images or social media
descriptions to generate web traffic. These
stories are deliberately fabricated to attract
readers.

• Propaganda. This spreads information, rumors or


ideas to harm an institution, country, group of
people or individual -- typically for political
gain.
• Biased/slanted news. This attracts readers
to confirm their own biases and beliefs.
• Satire. This creates fake news stories for
parody and entertainment.
• State-sponsored news. This operates under
government control to create and spread
disinformation to residents.
• Misleading headlines. These stories may not
be completely false but are distorted with
misleading headlines and small snippets
displayed in newsfeeds.
Sonshine Media Network International (SMNI)
• The ability and willingness to make an effort to
understand the content, to pay attention, and to filter out
noise.
• An understanding of and respect for the power of
media messages
• The ability to distinguish emotional from reasoned
reactions when responding to content and to act
accordingly
• The ability to think critically about media messages, no
matter how credible their sources
• A knowledge and appreciation of the internal language
of various media and the ability to understand its effects,
no matter how complex

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