topic 3
topic 3
Decision Making
Alnoor Bhimani
Topic Overview
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Absorption Costing
SALES X
Less CGS (DM, DL, VFOH, FFOH) - X
GM X
Less S & A -X
NI X
Variable Costing
SALES X
Less VC (DM, DL, VFOH, VS & A) - X
CM X
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We are now ready to consider relevant
cost information for decision making
WE KNOW THE INCOME STATEMENT
EQUATION:
NI = TR - TC
IF
TC = VQ + FC
UNIT VC QUANTITY
AND
TR = PQ
UNIT PRICE
THE “SECRET”:
NI = PQ – (VQ + FC)
= (P - V) Q – FC
CONTRIBUTION MARGIN 6
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Logic of Contribution Margin
Revenue
CM
Variable Cost
Fixed Cost
Profit
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Cost-Volume-Profit Graph
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Profit Graph
TEXAS COMPANY
1stQtr 2nd Qtr
Sales 50,000 units@ £24 1,200,000
70,000 units@ £24 1,680,000
Cost of Goods Sold 700,000 880,000
Gross Margin 500,000 800,000
Selling and Administrative 650,000 690,000
Net Income before tax (150,000) 110,000
Tax (40%) (60,000) 44,000
Net Income after tax (90,000) 66,000
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We can construct the Cost-Volume-Profit
equation to work out the break-even point
but first, we need to know the total
variable and fixed costs:
Manufacturing Variable Cost:
= Change in cost
Change in activity
= £880,000 – £700,000
70,000 – 50,000
=
11
11
12
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USING SAME LOGIC:
Variable Selling and Admin Cost =
£690,000 – £650,000
70,000 – 50,000
= £2 per unit
and, Fixed Selling and Admin Cost =
£650,000 – (50,000 X £2) =
£550,000
So now we know: Total variable cost = £9 + £2 = £11
and
Total fixed cost = £250,000 + £550,000 = £800,000 13
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In other words,
Total Cost = £800,000/Quarter + £11/Unit
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For the second quarter, is it worthwhile
to reduce price by £1.50 and increase
spending by £150,000 to increase sales
volume by 20%?
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Assumptions of C V P
• Short-run
• Variable Costs are proportional to volume
change only
• No change in stock levels
• Revenues are linear
• Sales mix is constant
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Consider the following income statement
for Harry’s Department Store
General TV and
Merchandise Appliances Toys Total
Sales 500,000 300,000 200,000 1,000,000
Variable Cost (300,000) (195,000) (150,000) (645,000)
Contribution
Margin 200,000 105,000 50,000 355,000
Fixed Costs
Separable (50,000) (35,000) (25,000) (110,000)
Common (75,000) (45,000) (30,000) (150,000)
Net Income 75,000 25,000 (5,000) 95,000
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So drop Toys . . .
General TV and
Merchandise Appliances Total
Sales 500,000 300,000 800,000
Variable Cost (300,000) (195,000) (495,000)
Contribution
Margin 200,000 105,000 305,000
Fixed Costs 0
Separable (50,000) (35,000) (85,000)
Common (94,000) (56,000) (150,000)
Net Income 56,000 14,000 70,000
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Eliminating common fixed costs
General TV and
Merchandise Appliances Toys Total
Sales 500,000 300,000 200,000 1,000,000
Variable Cost (300,000) (195,000) (150,000) (645,000)
Contribution
Margin 200,000 105,000 50,000 355,000
Fixed Costs
Separable (50,000) (35,000) (25,000) (110,000)
Segment
Margin 150,000 70,000 25,000 245,000
Common FC (150,000)
Net Income 95,000
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Morale is:
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Limiting Factors and Profits
Consider the AB Company:
Product A B
Selling Price 15 10
VC 10 8
5 2
DLH 0.5 0.5
MH 1 1/3
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CFO Pay relative to the CEO
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How long do you have to wait?
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RECALL:
A key assumption of C V P is it is a
Short-Run analysis
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