--------------------Table Of Content--------------------

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How Does The Affiliate Marketing Model Work?

Major Points To Understand Affiliate Marketing Better?

How Affiliate Marketing Works?

Fb Organic Marketing Why?

Understand Niche & Select Converting Product

How To Find Your Dream Customer?

How To Build A Facebook Profile?

Lead Generation Strategies Through Facebook

Content Creation At Best

Conversations Conversions (Messenger Framework)

How To Grow And Monetize Your Fb Group By Sagar Sahu

Resources Mentioned In The FREE Course 👇🏻

● High Converting Affiliate Program (FB Edition) → Tap Here To Grab

● Dream Customer Avatar Questionnaire ⬇
https://docs.google.com/document/d/12qEuV4NsRbWNmxcM-
Z6uRzwrUtgJVYBoM1rEwOK7DQQ/edit?usp=sharing/
● Customer Avatar Data Sheet ⬇
https://docs.google.com/spreadsheets/d/1I-faC-
l4IcjV_wPkTKWcW1aRdbakhOgseqOUAbGzTYA/edit?usp=sharing/
● Free Facebook Cover Canva Template → Click Here to Grab
● Create Calendly Description by taking Inspiration from this Page → Click
Here to Check
● Here is your Calendly Questions ⬇
https://docs.google.com/document/d/11N4rfmy0cs3RbI6HUSUSiO_c2shN34
BFlFmNsvQBYlM/edit?usp=sharing/
● Lead Generation V2.O DOC ⬇
https://docs.google.com/document/d/1_yw170MFnzX17dIIQWfkimw15QTNY
Znhy2AVeoPdCnw/edit?usp=sharing/
● Finding Quality FB Groups Checklist ⬇
https://docs.google.com/spreadsheets/d/1ohQEeVFrgivmcZOZAlYzSKtnWV
kws8xTTqX_22BN3W4/edit?usp=sharing/
● Content Spy Chrome Extension → Click Here to Install
 ● 243 Post Template For Getting Maximum Reach ⬇
https://drive.google.com/drive/folders/1agICvCrNPGmey5NU266hJweq3AP
RHUSM?usp=sharing
● VTP Formula To Generate 5000 Ideal Friends → Tap Here To Watch
● My 5 Figure Closing Script ⬇
https://docs.google.com/document/d/1kBOzVSgnqm16AQ43tiFtqe0Z27Iov
RPe2wbhCgGY5eg/edit?usp=sharing
● Closing High Ticket Sales On Zoom Call (Premium Recording) ⬇
https://drive.google.com/file/d/1H80llJZT57Ld9rHZ6uX_rh-zFJyZonZK/view?
usp=sharing
● Facebook Group Checklist ⬇
https://docs.google.com/spreadsheets/d/1vS_9o-
m89F64eZ0IDVBS64K9EinCCRaNLL8bWV507XI/edit?usp=sharing

HOW DOES THE AFFILIATE MARKETING MODEL

WORK?

● Affiliate marketing is the act of promoting and selling others’ products.

● When the product is sold through an affiliate marketer’s Unique Affiliate

Link, they earn some portion of the price of the product as commission.

MAJOR POINTS TO UNDERSTAND AFFILIATE

MARKETING BETTER?

Here you’ll find some points that I’ve discussed in the course regarding affiliate
marketing business!

How Can You Earn More?

● Most of the platforms pay only 2-3% commission.

● Foreign platforms like ClickBank, JVZoo, and WarriorPlus pay commission

at the rate of more than 50%.

● You can easily earn a lot of money by promoting products from foreign
platforms.

What Is A Unique Affiliate Link?

 ● A Unique Affiliate Link is a URL provided to every affiliate marketer,
through which the affiliate marketer who has sold the product can be
identified by the platform.

Growth Potential Of This Business

● The worth of the affiliate marketing industry is $13 billion.

● 81% of the brands rely on affiliate programs to improve their business

(reference: BloggingX)

● If you enter this industry now, you can earn money easily. The market will
be saturated later and the competition will be higher!

● This industry is still growing & not going to be saturated because affiliate
marketing will exist & have a bright future.

HOW AFFILIATE MARKETING WORKS?

Here in this part you’re going to understand how affiliate marketing works and
you can make money from it as a beginner!

How To Sell Products?

● Find and approach your dream customers.

● Most brands use paid marketing to approach their dream customers.

● You can also market your affiliate product through Google Ads, Bing Ads,
and YouTube Ads.

Platforms To Attract Your Dream Customers

● Social media platforms like Google, YouTube, Facebook, Instagram, and

TikTok have the most organic traffic to run ads.

● These platforms can be divided into 2 categories:

1. Search-Based Platforms: These are the platforms where people

search keywords to get the desired results. For example, Google and
YouTube.
 2. Social-Based Platforms: These platforms are built to interact with
other users and build communities. For example, Facebook,
Instagram, and TikTok.

FB ORGANIC MARKETING WHY?

● Facebook is one of the biggest social media platforms where people

network.

● Apart from services, one can also sell their products on Facebook.

● Affiliate marketers can sell their affiliate products through Facebook.

UNDERSTAND NICHE & SELECT CONVERTING

PRODUCT

1. Niche Research

● There are 3 types of markets available, Wealth market, Health

market, and Relationship market. These are the niches where most
profits, competition, and problems exist.

● The best niches to work on Facebook are Make Money Online and
Affiliate Marketing.

● One can also promote relationship offers and health-related offers,

but they won’t see impressive results in these until and unless you
are a coach.

2. Product Selection

● There are 2 main categories of products: Physical and Digital

products.

● Softwares and courses are easy to sell on Facebook.

● One may fetch great results by selling digital courses as people are
investing a lot in digital courses and the e-learning market is
booming.

● Research and understand all the aspects of the product deeply

before selecting any product in order to persuade people to buy it.
 3. How To Get Access To Digital Products?

● Ask for JV access to the product/course from the founder of the

product/course for review purposes.

● Then go through its content and make notes regarding how it is

valuable.

● Return the access.

4. High Ticket Psychology 💰 - Products are categorised in 3 ways based

on their price:

● Low-Ticket Products ($7 - $50)

● Medium-Ticket Product ($100 - $500)
● High-Ticket Products ($997+)

● One can earn more by focusing on promoting high-ticket and medium-

ticket products as their price is higher, therefore the commission will be
higher.

HOW TO FIND YOUR DREAM CUSTOMER?

● A dream customer is a person whom a seller wishes to sell their product.

● Use the Customer Avatar formula to approach your dream customers.

What Is The Customer Avatar Formula?

● By using the Customer Avatar formula, The seller visualises all crucial
details of the customer. These details include:

1. Name
2. Age
3. Gender
4. Profession
5. Income
6. Problems
7. Desire
8. Goals

● After this, make a Customer Avatar Questionnaire Sheet asking the

following 7 questions in that:
 1. Describe what stage within the journey your dream disciple is
currently in.

2. What is the biggest core desire they have that you can help them
achieve by using the affiliate offer you are promoting?

3. What are the most pressing problems & pains they have right now
that you can help them solve by using the affiliate offer you are
promoting?

4. What are the biggest mistakes they are making right now when
trying to solve their problem?

5. What things do they incorrectly believe they need to have in order

to solve their problem.

6. What things do they incorrectly believe they need to do in order to

solve their problem.

7. What incorrect/misleading/incomplete advice have they been

given by the gurus they follow about how to solve their problem?

● Imagine yourself as a newbie and answer the above questions by yourself,

and make them your dream customer.

● Then make the Audience Research Sheet and note the following
information about your dream customer:

1. What may they search on Google?

2. Which YouTube videos they might be watching?

3. Which threads might they be reading?

4. What questions may they ask on quora?

5. Which Facebook groups might they have joined?

6. By which brand they might be watching ads?

7. Whom they might be following on Instagram?

8. Whose Facebook pages they might be following?

● Imagine yourself as a newbie and fill in the above details by yourself.

 ● After filling in all the information, you will have clarity about who your
dream clients are.

● If you still don’t understand what problems people may be facing, you can
search for them on various social media platforms.

HOW TO BUILD A FACEBOOK PROFILE?

● Remove your family, friends, relatives, political posts, links, and all old
content from your Facebook account.

● Only post content related to business.

● Many groups like ClickFunnels don’t give access to new profiles.

How To Optimise Your Facebook Profile?

● Upload a headshot picture of yourself as your profile picture.

● Upload an attractive banner image along with a Lead Magnet and an I

Help statement.

What is a Lead Magnet?

A Lead Magnet is a way of gaining somebody’s details by exchanging a

free gift with them. For example, free training, a free call, a free course, etc.

How to Create an I Help statement?

Create the I Help statement in the format given below:

‘I Help X (dream customer) with Y (desire) without Z (problem)’

● For example, ‘I help struggling affiliate marketers to crack their first sale
without using expensive tools.’

● Use Canva to edit your banner image using the I Help statement and your
picture.

● Put a fake ‘Click Here’ button on the banner so that the person who clicks
that fake button gets redirected to your post where you will be sharing all
the necessary details asking them to book a call.
 ● Add the description of your banner image asking them to book a call.

How To Implement a Consultation Funnel?

● So you can use an app named “Calendly”(Free), so that clients can book a
consultation call easily and then you can host a call Whatsapp or Zoom
(Recommended).

● And make sure you paste the link of it in your bio or Facebook Profile.

But WHAT IF you:

● In job, Then you can take call on Sunday and Saturday,

● Introvert, Then use it as an Opportunity, and Start Talking to People.

Important Things about FB BIO:

- Use bit.ly for link shortening and paste it in your bio, mentioning it for a
consultation call.
- Opt-in Page - This is a page where you will ask prospects for Name and
Email ID, so you can generate leads.

Lead Generation Strategies Through Facebook

Strategy #1 Finding Buying Power Leads

● Quality > Quantity.

● Join Groups that are hard to enter or have some entry barriers. Like Paid
Private Groups.

● Engage and Comment on Popular posts to build Goodwill

● Publish Posts

● Publish Posts
○ Viral transformation posts.
○ Value Post
○ Result Post

Strategy #2 Comment Marketing

 ● The goal of comment marketing is to start a conversation with potential
leads.

● Type of comments you can do

○ Value Comment
○ Appealing Comment
● Structure of Comment
○ Humble brag
○ Teach
○ Lead Magnet

Strategy #3 Ad Hacking

● Process
○ Find Ads of the guru’s in your industry.
○ Then Go to their posts and then find people who loved the post.
○ And start adding them as friends.

Strategy #4 Audience Hacking

● Facebook fan Hacking

● Invite Guests and Experts

Some Bonus Point

● Don’t send a lot of Friend requests at once

● Publish content daily
● Reply to every comment you get on posts
● Watch content for 30 mins daily and engage with it.
● Interact with your new Facebook friends
● Remove your inactive friends

Now that you have traffic, let’s see how to nurture it and the best way to nurture
is through CONTENT.

Content Creation AT BEST

● 3 Types Of Content Forms that work on FB

○ Text→ If you're a good writer, create content with your words.

○ Video → If you're a camera-shy person create content by shooting
videos
○ Audio → Deliver your content through voice

● 4 Category of Content That'll Nurture Your Audience

 ○ Education → Build your authority & value in the market

■ MythBusting
■ How-To
■ Problem Solving
■ Question Post

○ Connect Build Relationship

■ Document your Journey as much as you can!

■ Sharing your back story/experiences
■ Wishing on Festivals
■ Motivational Post
■ Sharing everyday life!

○ Proof→ Build Credibility

■ Wins/Progress/Highlights - Win can be anything... Small wins

matters. too
■ Celebrating Coach/Clients Wins!
■ Case Studies
■ Media/Press Featured

○ Monetize → Make you money!

■ Mission Post
● Desire - Tangible outcome
● Audience - Who's your target audience?
● Scarcity - Limited # of people
● Method - Mention Your Vehicle
● Time Frame
● Call to action "Who's with me?"
■ Hand Raising Post
■ Offer Post
■ CTA addition

● How to Create Content?

○ How to Get Ideas?

■ Get Ideas from the dream customer sheet that you created at
the start
■ If you're in an Affiliate Niche, First start following experts in
that field, and spy on them
 ○ 3 pillars of good content
■ Hook
■ Story of content
■ CTA

○ Content Calendar
■ Monday - Motivation Post
■ Tuesday - Value Post
■ Wednesday- Personal Backstory + FB LIVE Event Created
+Hype Post
■ Thursday- FB Live
■ Friday Post Training CTA
■ Saturday - Wins
■ Sunday Lifestyle Post

○ Group Posting Strategy

■ VTP Post - 2nd or 3rd Post after joining any group!

→ Breakdown
● Headline
● Pain
● Transformation
● Inject Motivation

Conversations Conversions
Outbound Messaging Strategy

CASE 1: THE FRIENDS WITH WHOM YOU HAVEN'T CONNECTED BEFORE AND
NEWLY ADDED MEMBERS OR SOMEONE YOU'VE REACHED OUT TO & STARTED
DIALOGUE & YOUR CONVERSATION IS FLOWING.

CASE 2: YOU REACH OUT IN RESPONSE TO A COMMENT REQUESTING MORE

INFO (EG: HIGH TICKET AFFILIATE MARKETING)

What we should ask:

● Current Situation → How much are you currently making with your affiliate
marketing? What's working? What's not. Dig on pains (see the script for
more details)

● Desired Situation → How much do you want to be making with affiliate

marketing? Why?
 ● Blockages → What do you see as the biggest things stopping you from
achieving your desired result?

Inbound Messaging Strategy

CASE 1: SOMEONE REACHES OUT TO YOU & SPECIFICALLY ASKS WHAT YOU'RE
INVOLVED, BASED ON YOUR CONTENT

● These are the best leads or prospects for you, and there is a high chance
they will be your customer in the future.

CASE 2: SOMEONE REACHES OUT TO YOU JUST TO CONNECT & CHAT

● These are good leads. Get the conversation going with them.

CASE 3: SOMEONE REACHES OUT TO YOU JUST TO ASK FOR FREE ADVICE

● These are people with whom you have to move on quickly by giving advice
and not getting stuck on them.

CASE 4: SOMEONE REACHES OUT TO PITCH THEIR PRODUCT TO YOU

● There is nothing unethical in this as they are pitching their products to us,
so we have to move on from them too.

HOW TO GROW AND MONETIZE YOUR FB GROUP BY

SAGAR SAHU

Firstly you have to answer these questions for yourself.

What Stage You Are

1. Don't Have Group

2. Have Group But No Audience

3. Have Group & Members But No Engagement

4. Have Group, Members & Engagement But No Monetization

Just note down in which category you are.

Firstly let’s see what are the main problems?

Big Problems

● Organic Lead Generation

● Unable to monetize audience
● Don't know how to attract leads using Facebook group
● Not find dream client
● Looking to Start FB Group But No Path.

5 Important Stage

1. Mindset

2. Your Ideal Audience

3. Value Ladder

4. Group Name & Optimise

5. Your First 500 Members(Growth Hacks)

Mistakes While Building FB Group

● Not Knowing Who Is My Dream Customer

● Not Knowing What Problem I Can Solve
● Not Creating Problem Solving Content
● Not Having Right Funnel To Convert Them
● Not Having Right Offer To Monetize Group

Why Facebook Group?

● Have access to Facebook's 2.8 billion active monthly users
● Right Specific Audience is Highly Targeted
● Increase Engagement Organically
● Get Quality Leads or Conversions
● According to Facebook themselves, the platform prioritizes content from
Groups that users frequently engage with.
● Most loyal customer since they are joining you (Traffic That You Own)

How is it helping Sagar?

 ● Sagar got his Affiliate First Sale using FB Organic
● Helped To Host Interview Show
● To Launch My Group Coaching
● Build Authority - Many Influencer Approached Me For Collaboration
● Facebook Promotes his Group to new similar audience i have already
inside my facebook group
● Create a Course Area Using FB Group Guides
● Know his Customer Problem Before he Ask Them
● Build Email List

Stage #1 Mindset
Mindset Of Digital Tribe Builder

● Impact Over Income

● Serve Before Sale
● Consistent On Giving Value (80:20)
● Care For Your Audience
● Build Movement

“You are Building a Movement, Not Just Selling a Product.”

Product/Service → Offer → Movement

As you become an expert, you'll find yourself moving away from just selling a
product or service, to creating offers, and finally to leading a movement.

Case Study - Doug Boughton $1.5M+

● Without spending a dollar on ad he clock’s revenue of $1.5M+

● He only has 7000 members in his groups.

Stage #2 Your Ideal Audience

3 Core Problem/Market/Desire

● Health
● Wealth
● Relationship

Pick One area where you wanted to solve a problem.

For Example, Let’s take wealth

Wealth:

Submarkets

● MMO(Make Money Online)

● Real Estate
● Insurance
● Trading
● Crypto

In that let’s take MMO

Niche -

● Affiliate Marketing
● MLM
● Course Creator, Coaching
● Freelance

What Problem Do You Want To Solve?

Step 1- Think what you have solved in the past?

Health/Wealth/Relationship/Business Problem?

Your Problem Become Your Offer

Step 2 - What you have achieved in 6-12 Months ?

Anything that you are proud of ?

Do they fall into Health/Wealth/Relationship/Business?

Find Top 5 Problems & Pick One Which Confident About it.

How Sagar did it?

Problem 1

● I was not comfortable with camera

 ● I Achieved it with 100 Days of Consistency.

● Then I Created FB live challenge

Problem 2

● I was not getting leads, No Offers, No Accountability

● Achieved $10K+
● Then I Created a Coaching Offer For New Online Marketers.

Steps To Find Your Dream Customer

Step 1

List everything and everyone that you believe you can help.

(ex: people, organisations, causes, groups)

Step 2

Out of All Which One You Have More Knowledge, Passion To Help them

Pick One That You Resonate Most

Your Best Ideal Customer Is You.

Who can you help?

Find your old version

Find Out :

● Challenges, Struggles, Fears

● Goals, Desires
● Who They Follow
● What Groups They Part Of.

Stage #3 Value Ladder

Create Your Value Ladder

Level 01 Offer - Free 5 Day Challenge or Mini Course

● Build Trust
● Give Value & Clarity Of The Path
● Explain What & Why
● Sell Affiliate Offer Or Sell Level 02 Offer

Level 02 Offer 30 day Mentorship/ Accountability /6 Weeks Coaching

● Tell them Tactics, How to do it

● Accountability, Coaching
● Group Coaching / One -One (For New People)

Stage #4 Group Name & Optimise

Different Types Of FB Groups

● Brand Name Focused

● Identity Focused
● Result Focused
● Community Focused
● Subject topic

Group Naming Framework

Identity + Result Or Outcome :

Lead Generation For Coaches

0-$10k/Month For Coaches,Course Creator

Topic + Identity:

Affiliate Marketing For Beginners

Digital Marketing For Women Entrepreneurs

Ads Breakthrough - YouTube ads for Affiliates, Coaches and Entrepreneurs

Community:
Digital Coaches and Course Creators Community

Keep This In Mind While Naming Group

● Keep It Simple & Straight

● Who is it For (Must Attract Your Dream Client)
● What they will get when they Join your Group
● Include Best Keyword

Optimise Group Checklist

● Private Group
● Name & Description
● Group Cover Photo
● Membership Questions
● Welcome Video
● Group Rules
● Feature Post
● Group Guides Tab Setup

Stage #5 Your First 500 Members(Growth Hacks)

#1 - Lead Generation Goal

Define, Why They Will Join Your Group

What Inspire them To Join Your Group

Is there any problem they can solve when they Join Your Group

Eg.
I want to help them build & Monetize Facebook Group
I want to help Grow Brand Using FB live

#2 - Build Free Resource

Attract Your Dream Customer to Your Funnel

What Lead Magnet You Can Create To Attract

● Free Case Study Video - How achieved [Results] In [Duration]

● Mini Course - Pre Frame
● PDF Guide - 5 Steps Guide To Get [Results]
● FREE TOOL - Software/Chrome Extension
 ● FREE Consultation Call

#3 - Setup Your Profile Funnel With CTA

#4 - Attract Your Dream Customer

1.Use Your FB Profile

2.Add Relevant Ideal Prospects To Your Profile

● Find Out 2-3 Groups Your Prospects Hang Out
● Find Out 2-3 Pages Your Prospects Follow

3. Create Content That

Eg #01 - Hype Post

Eg #02 - Validation Post
Eg #03 - Interview with Experts

● Find People who has audience similar to your audience

● Competition Over Collaboration
● This will help you to build instant organic traffic
● Build Authority In Your Niche
● Fill The Gap

#4- Launching Challenges

● Short Sales Cycle

● High Conversion
● Accountability
● Build Instant Trust
● Sell High Ticket Offers

Closing Notes / Summary

● Affiliate Marketing is a highly growing field. You might be feeling

overwhelmed at the start but you have to just take the first step.

● Above are detailed strategies that we have explained for you, pick one and
start taking action on it.

● As we have seen Facebook is one of the best platforms to get started with.
● Let’s see step by step what we have learned so far.

○ We learned about Niche selection, Product Selection and little

things that a beginner should know.

○ To get started the First step is to make a Strong Facebook Profile as

discussed in the video and notes.
■ Optimise
■ Strong Lead Magnet
■ I help statement

○ How to find a dream customer?What is an Ideal Customer Avatar?

○ Then we learned how to build a consultation funnel for that dream

customer,

○ Strategies for Lead generation through Facebook.

○ Then how to nurture that leads through publishing content.

○ Then we learned how to produce content, how to get ideas, how to

plan etc.

○ After that, we learned Inbound and Outbound reaching strategies.