IB 2024 New
IB 2024 New
3) There is nothing inherently "good" or "bad" about any color of the spectrum and all
associations and perceptions regarding color arise from culture. Which of the following
statements is not true?
A) Red is a popular color in most parts of the world.
B) Red color is associated with "active," "vibrant," and "emotional."
C) Red color is preferred in many countries since it is the color of blood.
D) Red color is highly preferred in some African countries.
5. It happens in the...........society that the chance for individuals to move from one
stratum to another is higher.
A. less populated
B. more populated
C. more stratified
D. less stratified
30) The allure of the Latin American market has been its:
A) lack of inflation.
B) considerable size.
C) rapid economic growth.
D) low foreign debt.
38. In relation to the PESTEL framework, which of the following statements is correct?
A. It assists in the assessment of organizational strengths and weaknesses.
B. It allows a detailed analysis of the structure of an industry.
C. It can be used as a checklist to understand the different environmental influences in the
macro-environment.
D. Takes a historical perspective on the main political, economic, sociocultural,
technological, environmental, and legal factors.
3. This refers to the preference for behavior that promotes one's self interest
a. power distant index
b. uncertainty avoidance index
c. individualism/collectivism index
d. cultural values and consumer behavior
4. which place considers ribbons and bow as part of gift wrapping to be unattractive
a. Europe
b. United States
c. Russia
d. Japan
6. which one of these is one of the basic origins that shape culture
a. consequences
b. peers
c. consumption decisions and behaviors
d. social institutions
a. localization b. internationalization
c. trans-nationalization d. standardization
18) Which type of economy consists mostly of households with very low family
incomes?
A) post-industrial
B) developed
C) subsistence
D) industrial
a. Knowledge
b. Understanding
c. Logistics
d. Strategy
2. Which aspect of globalization has led to the spread of international fast-food chains
and popular brands worldwide?
A. Cultural exchange
B. Technological advancements
C. Economic integration
D. Political cooperation
3. Assume that country X has 12 official languages and appropriately 2,000 dialects.
Which of the following statements is most likely to be true?
A. Non-verbal communication is not quite effective in this country.
B. There are signs of differences in income and value exist among citizens of this
country.
C. MNEs should avoid country X due to costly adaptation needs.
D. Nationhood is the defining factor of the society in country X.
3. The political authority exercised at a higher level than the nation-state is termed:
A/ national sovereignty.
B/ sub-national governance.
C/ supra-national governance.
D/ globalization.
17. An “emerging middle class” refers to ___.
A. The growing number of people with significant purchasing power.
B. The growing number of rich people.
C. The growing number of poor people.
D. The growing number of the market size.
19. Which of the following is NOT characteristic of the Latin American negotiating style?
A. impatience with documentation
B. hiding of emotions
C. impulsive decision making
D. loyalty to employer
23. A multi-domestic MNC should use what type of controls on its foreign units?
A. Management should be given considerable latitude, but be required to meet some
predetermined performance targets.
B. Management should use a matrix structure allowing some limited autonomy of the
foreign unit.
C. Management needs to exert tight controls over its many units using a centralized
strategic operational decision-making format.
D. Management should use a functional approach assigning distinct and separate
responsibilities to each department throughout the MNC.
96) Many organizations no longer have a clearly defined home market. Nor do they have
home-office staffs. Instead, multicultural managers operate out of facilities located all
around the world, bringing diverse cultural perspectives to their brands and operations.
They are truly ________.
A) world product groups
B) geographical organizations
C) international subsidiaries
D) global organizations
25. Which of the following statements about global standardization is most accurate?
A. An enterprise realizes substantial scale economies.
B. An enterprise varies some aspect of its products but not its marketing messages.
C. An enterprise varies some aspect of its marketing messages but not its products.
D. An enterprise is taking into account local business systems and culture.
What strategy type is based on the idea of a shared vision and effective global
coordination, but also attempts to ensure adequate market adaptation or local
responsiveness?
A.Transnational strategy.
B.Multidomestic strategy.
C.International strategy.
D.Global strategy.
If Nissan realizes that many of its models in the US market are not selling well and
decides to discontinue them, it is engaging in:
A. value chain analysis.
B. environmental assessments.
C. control and evaluation.
D. information assessments.
The global MNC faces the dual challenge of achieving scale economies through
standardization while at the same time responding to
A. increased competition.
B. local customer differences.
C. higher prices.
D. global economics.
9. Bottom-of-Pyramid markets …
A/… are often underserved.
B/… are usually unprofitable.
C/… do not need marketing adaptation efforts.
D/ … are about low-income populations.
27. A company with a _______ predisposition allows the values and interests of the
parent company to guide strategic decisions.
A. ethnocentric
B. polycentric
C. geocentric
D. regiocentric
5. The idea that all countries are created equal and possess inalienable characteristics that
are neither superior nor inferior but simply there Headquarters and subsidiaries
collaborate to identify, transfer, and diffuse best practices is called?
a. Polycentric
b. Geocentric
c. Ethnocentric
d. Post polycentric
17/ Which of the following is NOT a mode of entry into foreign markets?
a) Export
b) Internationalization
c) International joint venture
d) Franchising
30. General Electric is currently using a ________ strategy, as well as a _____ staffing
approach.
A. Global, geocentric
B. multidomestic, polycentric
C. regional, geocentric
D. transnational, ethnocentric
16. Companies that view themselves as multidomestic are more likely to...
A. provide visas to third country nationals
B. decentralize decision making
C. employ parent country nationals
D. centralize decision making
3.) Which of the following is a reason a company would want local to deal with their
foreign operations?
a) Cost containment
b) high turnover among locals
c) social integration
d) command and control
44. The ethnocentric approach to management is most likely used by firms that...
A. operate internationally the same way they do domestically
B. customize their operations for each foreign market in which they serve
C. analyze the needs of their customers worldwide and then adopt standardized operation
for all markets they serve
D. adapt their marketing strategies for foreign markets but not their finance strategy
Why do alliances between a large Western multinational firm and an emerging economy
firm often fail?
a) The cultural gap between partners is too large.
b) The partner objectives are very divergent.
c) The company size of partners is very different.
d) The organizational cultures of partners are different.
51. The success of an international manager is least decided by which skills and abilities?
A. flexibility
B. extroversion
C. technical knowledge
D. emotional and physical health
16. If a Thai company has branches in Vietnam and Malaysia, and has Thai people to
manage the branches in these two countries, then their approach is:
a. a franchise
b. ethnocentric
c. geocentric
d. an acquisition
53. The reasons that many American MNCs refer to use geocentric approach except ....
A. enabling the firm to make best use of its human resources
B. be able to build strong culture and informal management networks
C. immigration laws encourage the mobility of workers
D. build a cadre of international executives who feel at home working in a number of
different cultures.
55. MNCs within European Union refer to use geocentric staffing policy because...
A. it helps to protect currency rates
B. it promotes worker mobility
C. it ensures consensus building
D. it helps to maintain reasonable wage rates
57. Using....will most likely improve a subsidiary's ability to adjust to changes in local
economic and political conditions.
A. parent country nationals
B. host country nationals
C. third country nationals
D. home contry nationals
37) Which of the following does not contribute to the establishment of an international
division?
A) An organizational unit should be headed by a committed senior manager.
B) Complexity of international operations to make its own decisions.
C) Recognition of the need for internal specialists.
D) A lack of desire by management to scan the globe for opportunities and threats.
39) A company with headquarters in the United States and operational units in the
Netherlands, France, Italy, and Spain would be well advised to consider establishing a(n):
A) regional management center.
B) international division structure.
C) geographic structure.
D) worldwide product division structure.
41) The advantages that a regional management center can offer include all of the
following except:
A) pan-regional decision making.
B) coordinated regional planning.
C) considerable cost saving.
D) coordinated control.
44) Under the geographical and product division structures, for the company with French
origins, France is:
A) the headquarter country market.
B) simply another geographic market.
C) a special unit of the European market.
D) a divisional market in Europe.
85) Nike came under fire from critics who alleged poor working conditions in the
factories that make the company's athletic shoes. This is an example of the demand for:
A) labor unions.
B) equal opportunity employment.
C) corporate social responsibility.
D) standards for working conditions.
86) The universal concerns for global companies established by the United Nations
Global Compact consist of the following three dimensions:
A) factor conditions, demand conditions, industry conditions.
B) human rights, animal rights, and the environment.
C) content domain, human conditions and animal rights.
D) human rights, labor, and the environment.
7) While some food preferences remain deeply embedded in culture, there is plenty of
evidence that global dietary preferences are converging. Examples of such a change can
be predicted from the:
A) popularity of Domino's Pizza in Italy.
B) preference for local hamburgers from a local chain, Jollibee's, in the Philippines.
C) growing number of McDonald's restaurants globally.
D) increased sales of soups and noodles in Thailand.
8. An example of Aesthetics is
a. Language
b. funerals
c. folklore
d. cultural empathy
2) Suppose you have a friend from India who is a lifelong vegetarian and who does not
like McDonald's because the company sells hamburgers in many countries. Which of the
following describes your friend?
A) "vegetarianism" represents a value, "dislike McDonald's" represents an attitude
B) "vegetarianism" represents an attitude, "dislike McDonald's" represents a value
C) "vegetarianism" and "dislike McDonald's" both represent an attitude
D) "vegetarianism" represents a value, "dislike McDonald's" represents a belief
62) The Walt Disney Company's decision to build a theme park in France provides an
excellent vehicle to understanding SRC (Self-Reference Criterion). All of the statements
listed below portray this meaning except:
A) Disney executives believed there is virtually unlimited demand for American cultural
exports.
B) French are sensitive about American cultural imperialism.
C) Consuming wine with the midday meal is a long-established custom which was not
realized by Disney executives.
D) Disney executives were blinded by their prior success and ethnocentrism.
15) The Swedish government has significant holdings in key business sectors and has a
hybrid economic system that incorporates:
A) market capitalism and centrally planned socialism.
B) centrally planned socialism and market socialism.
C) centrally planned socialism and capitalism.
D) market socialism and market capitalism.
35 Social structure is best defined as....
A. means by which a society's members communicate with each other
B. attitudes of MNEs towards corporate social responsibility on a global scale
C. overall framework that determines the roles of individuals within a society
D. behavior of and opportunities available to MNC's operating in a given society
37) Prahalad and Hammond have identified several assumptions and misconceptions
about the "bottom of the pyramid" (BOP) that need to be corrected. All of the following
mistaken assumptions are correct except:
A) The poor are too concerned with fulfilling basic needs to "waste" money on
nonessential goods.
B) The goods sold in developing markets are so expensive that there is no room for a new
market entrant to make a profit.
C) The poor have no money.
D) People in BOP markets cannot use advanced technology.
a. Ethnocentrism
b. Self-reference criterion
c. Cognitive bias
d. None of the above
36) The success of Uniqlo's retail stores can be attributed to it's decision to:
A) remain in Japan.
B) locate in high population density areas.
C) locate in low population density areas.
D) manufacture most of their products in Japan.
39) Companies that fail to formulate adequate responses to the challenges and
opportunities of globalization will face all of the following consequences except:
A) getting absorbed by visionary enterprises.
B) getting absorbed by dynamic enterprises.
C) becoming locally profitable enterprises.
D) undergoing wrenching transformations.
In an industry that is, or is rapidly becoming global, the riskiest possible posture is to
A) become a global competitor.
B) remain a domestic competitor.
C) remain a global competitor.
D) expand beyond the role of domestic competitor.
All of the following are potential advantages to initiating, continuing, and/or expanding
international operations EXCEPT
A. firms can gain new customers for their products.
B. foreign operations can absorb excess capacity, reduce unit costs, and spread economic
risks over a wider number of markets.
C. foreign operations can allow firms to establish low-cost production facilities in
locations close to raw materials and/or cheap labor.
D. foreign operations could be seized by nationalistic factions.
34 / The strategy to use joint ventures has several advantages which do not include:
A. risk sharing.
B. reduced financial risk.
C. reward sharing.
D. achieve synergy.
30) In the fast changing, competitive environment, new global realities are emerging,
which include all of the following needs except:
A) to be cost effective.
B) to deliver success.
C) to deliver best quality.
D) to deliver quickly.
Which of the following is not an example of foreign portfolio investment?
A. The purchase of a US stock by a US citizen
B. The purchase of a US Treasury bond by a German citizen
C. The purchase of a US mutual funds by a US citizen
D. The purchase of a Japanese factory by a French citizen
Mode of Entry :
2) Which of the following is not true about a personal visit to size up the market firsthand
and begin the development of an actual export-marketing program?
A) Confirm assumptions regarding market potential
B) Contradict assumptions regarding market potential
C) Arrange a face-to-face meeting and avoid going to trade shows
D) Develop a marketing plan in cooperation with local agents
5. When McDonalds makes a hamburger with mutton instead of beef in India is called:
a. globalization
b. standardization
c. segmentation
d. localization
1) For Starbucks and other companies whose business models include a service
component, it is not recommended that they use one of the following methods for going
global.
A) joint ventures
B) licensing
C) 100-percent ownership
D) exporting
2) For Walt Disney Company, the best mode for going global is by:
A) joint ventures.
B) licensing.
C) 100-percent ownership.
D) exporting.
5) ________ represents a market entry strategy whereby one company permits a foreign
company to make use of its patents, know-how, technology, company name, or other
intangible assets in return for a royalty payment.
A) A joint venture
B) One-hundred-percent ownership
C) Licensing
D) Exporting
29) Honda has invested $550 million in building an assembly plant in Greensburg,
Indiana; IKEA spent nearly $2 billion to open stores in Russia; and South Korea's LG
Electronics purchased a 58% stake in Zenith Electronics. All of these are examples of:
A) acquisition.
B) licensing.
C) franchising.
D) FDI.
10) Would-be franchisors ask all of the following questions except one before expanding
overseas:
A) How tough is the local competition?
B) Does the government respect trademark and copyrights?
C) Can profits be easily repatriated?
D) Can products be easily counterfeited?
12) The agreements that allow McDonald's franchisees around the globe to use
McDonald's trademarked name and menu items represent, in essence, which form of
market entry?
A) joint ventures
B) franchising
C) 100% ownership
D) exporting
Design Area:
9) As a company's initial international business involvement becomes too much for a
single manager or export department to handle, the next step is typically to establish a(n):
A) matrix structure.
B) international division structure.
C) geographic structure.
D) worldwide product division structure.
2. Konica has three divisions. One division focuses on selling high-quality film to film
studios. Another divition sells to professional and amateur photographers. Finally, its
new business division targets emerging markets. What organizational design does Konica
ultilize?
A. global product design
B. global customer design
C. global area design
D. global matrix design
1. Which of the following is not one of the managerial philosophies that guide the
approach to functions like organizational design and marketing?
A. ethnocentric approach
B. transnational approach
C. polycentric approach
D. geocentric approach
46) Boeing has reorganized its commercial transport design and manufacturing engineers
from functional lines into a matrix organization. This new design is expected to have all
of the following benefits except:
A) lower costs and quick updates.
B) facilitate problem solving.
C) unite engineering and manufacturing processes.
D) provide customer contacts.
4. Ford has five basic divisions, each one presents a different area of the world. Which
organization design does Ford use?
A. global product design
B. global customer design
C. global area design
D. global functional design
36) As a company's initial international business involvement becomes too much for a
single manager or export department to handle, the next step is typically to establish a(n):
A) matrix structure.
B) international division structure.
C) geographic structure.
D) worldwide product division structure.
11. .........is the term referring to the process of linking and integrating functions and
activities of different groups, units, or divisions.
A. decentralization
B. coordination
C. subsidizing
D. channeling
41) The advantages that a regional management center can offer include all of the
following except:
A) pan-regional decision making.
B) coordinated regional planning.
C) considerable cost saving.
D) coordinated control.
5. Term refers to a group of managers from different part of the world who are connected
to each other in some way:
A. liaison
B. task force
C. informal management network
D. formal management network