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The document discusses how to determine popular web browsers in a region using tools like Statcounter and Google Analytics. It provides a step-by-step guide on setting up Google Analytics for a website, including creating an account, entering website details, and adding tracking code. Additionally, it mentions alternative open-source analytics platforms like Open Web Analytics and Matomo for those who prefer self-hosting options.

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viniciusteleco
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12 views

3

The document discusses how to determine popular web browsers in a region using tools like Statcounter and Google Analytics. It provides a step-by-step guide on setting up Google Analytics for a website, including creating an account, entering website details, and adding tracking code. Additionally, it mentions alternative open-source analytics platforms like Open Web Analytics and Matomo for those who prefer self-hosting options.

Uploaded by

viniciusteleco
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Some websites show which browsers are popular in a given region.

For example,
Statcounter gives an idea of trends in North America.
Using analytics
A much more accurate source of data, if you can get it, is an analytics app like Google
Analytics , which tells you exactly what browsers people are using to browse your site. Of
course, this relies on you already having a site to use it on, so it isn't good for completely
new sites.
You may also consider using open-source and privacy-focused analytics platforms like
Open Web Analytics and Matomo . They expect you to self-host the analytics platform.
Setting up Google analytics
1. First of all, you'l need a Google account. Use this account to sign into Google Analytics
.
2. Choose the Google Analytics (web) option, and click the Sign Up button.
3. Enter your website/app details into the signup page. This is fairly intuitive to set up;
the most important field to get right is the website URL. This needs to be your
site/app's root URL.
4. Once you've finished filling in everything, press the Get Tracking ID button, then
accept the terms of service that appear.
5. The next page provides you with some code snippets and other instructions. For a
basic website, what you need to do is copy the Website tracking code block and
paste it into all the different pages you want to track using Google Analytics on your
site. You could place the snippets below your closing </body> tag, or somewhere else
appropriate that keeps it from getting muddled up with your application code.
6. Upload the changes to the development server, or wherever else you need your code.
That's it! Your site should now be ready to start reporting analytics data.
Studying analytics data
Now you should be able to go back to the Analytics Web homepage, and start looking at
the data you've collected about your site (you need to leave a little bit of time for some
data to actually be collected, of course.)

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