QT Module-3
QT Module-3
FORECASTING METHODS
BUSINESS FORECASTING
CORRELATION & REGRESSION ANALYSIS
TIME SERIES ANALYSIS
Karl Pearson’s Correlation Coefficient
r = (ΣXY/N) - [X- Y- ]
-----------------
σX σ Y
________________________
2 - 2
σX = √ (ΣX /N ) – (X )
_________________________________
σY = √ (ΣY2 /N ) – (Y-)2
2
Rank Correlation Coefficient
◦ Developed by British psychologist Charles, Edward Spearman in 1904
◦ Useful when quantitative measure of certain factors cannot be fixed, but the
group can be ranked
◦ When there is a tie, each entry is given an average rank, for e.g. if two entries
are ranked at first place, they are each given the rank (1+2)/2 = 1.5
◦ If three are ranked at first place, they are given the rank (1+2+3)/3 = 6/3 = 2
◦ Where equal ranks are assigned to some entries, an adjustment is made in the
formula:
6[ΣD2 + (m3 – m)/12]
R = 1 - -----------------------------
N3 - N 6
REGRESSION ANALYSIS
Regression Analysis
◦ The statistical tool with the help of which we are in a position to estimate (or
predict) the unknown values of one variable from known values of another
◦ Regression Analysis helps to find out the average probable change in one
variables
2. The cause and effect relation is clearly indicated through regression analysis than by
correlation. In Correlation Analysis, we cannot say that one variable is the cause and the
◦ The Regression line of Y on X gives the most probable values of Y for given values of X
◦ Two regression lines will coincide – when there is either perfect positive or perfect negative
correlation
◦ Since there are two regression lines, there are two regression equations
1. The determination of the best basis available for the formation of intelligent
managerial expectations
2. Strategic Planning
◦ Analysis of data
Methods of Forecasting
◦ Historical Analogy Method ◦ Econometric Models
1998 40 2002 43
1999 32 2003 48
2000 47 2004 65
2001 41 2005 42
What did you notice ?
◦ Generally the sales have increased; but, for some years a decline is also
noticed.
◦ There may be several causes responsible for increase or decrease from one
period to another
◦ Changes in tastes and habits of people, growth of population, availability of
alternative products etc.
◦ It is very difficult to study the effect of various factors that have led either to
an increase or decrease in sales
Role of Time Series Analysis
◦ It helps in the understanding of past behavior
◦ It facilitates comparison
Components of Time Series
Also called as Patterns, Variations of Movements
1. Secular Trend
2. Seasonal Variations
3. Cyclical Variations
4. Irregular Variations
Secular Trend
◦ Changes that have occurred as a result of general tendency of the data to increase
2. Non-Linear Trends
Seasonal Variations
◦ Changes that have taken place during a period of 12 months as a result of
◦ Changes that have taken place as a result of such forces that could not be