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course outline

The document outlines the course TEng 5242: Entrepreneurship and Business Management for a B. Sc. in Textile Engineering, coordinated by Fekade Dejene, covering various topics over 16 weeks. Key subjects include entrepreneurship fundamentals, business planning, marketing strategies, and financial management, with assessments comprising assignments, a mid-term exam, and a final exam. The course also includes practical activities such as market research, business plan development, and a final project presentation.

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2 views

course outline

The document outlines the course TEng 5242: Entrepreneurship and Business Management for a B. Sc. in Textile Engineering, coordinated by Fekade Dejene, covering various topics over 16 weeks. Key subjects include entrepreneurship fundamentals, business planning, marketing strategies, and financial management, with assessments comprising assignments, a mid-term exam, and a final exam. The course also includes practical activities such as market research, business plan development, and a final project presentation.

Uploaded by

fekade
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Course outline

Course Number TEng 5242


Course Title Entrepreneurship and Business Management
Degree Program B. Sc. in Textile Engineering
Module 24: Textile Economics and Management
Module
Coordinator
Lecturer Fekade Dejene
ECTS Credits 4
Contact Hours Laboratory or
Lecture Tutorial Home study
(per week) Practice
4 0 0 4

Week Chapter Topics Covered Activities & Assignments

- Definition of Entrepreneurship -
Discussion: Why
Chapter 1: The Nature of Characteristics of Entrepreneurs -
Week 1 Entrepreneurship? Case Study:
Entrepreneurship Importance of Entrepreneurship in the
Famous Entrepreneurs
Economy

Chapter 1: The Nature of - Types of Entrepreneurs - Activity: Self-assessment quiz


Week 2
Entrepreneurship Entrepreneurial Mindset and Skills on entrepreneurial traits

Chapter 2: Business - Importance of a Business Plan - Assignment: Draft a Business


Week 3
Planning Elements of a Business Plan Idea Summary

Chapter 2: Business - Market Research - SWOT Analysis - Group Work: Conduct Market
Week 4
Planning Setting Business Goals Research for a Business Idea

Assignment: Choose a Business


Chapter 3: Business - Legal Forms of Business - Registering a
Week 5 Structure and Justify Your
Formation Business - Business Licenses and Permits
Choice

- Business Ethics and Social


Chapter 3: Business Discussion: Ethical Issues in
Week 6 Responsibility - Taxation for
Formation Business
Entrepreneurs

Chapter 4:
- Identifying Market Needs - Product Workshop: Develop a Prototype
Week 7 Product/Service
Development Process or Service Model
Development
Week Chapter Topics Covered Activities & Assignments

Chapter 4:
- Pricing Strategies - Quality Control and Assignment: Create a Pricing
Week 8 Product/Service
Innovation Strategy for Your Business Idea
Development

- Marketing Strategies - Branding and Activity: Design a Business


Week 9 Chapter 5: Marketing
Positioning Logo and Tagline

- Digital Marketing and Social Media - Assignment: Develop a Digital


Week 10 Chapter 5: Marketing
Sales Techniques Marketing Plan

Chapter 6: Business - Sources of Business Funding - Financial Case Study: Successful Business
Week 11
Financing Planning & Budgeting Fundraising Strategies

Chapter 6: Business - Managing Cash Flow - Financial Assignment: Create a Financial


Week 12
Financing Statements Plan

Chapter 7: Managing - Scaling a Business - Leadership and Discussion: Challenges in


Week 13
Growth and Transition Team Building Scaling a Business

Chapter 7: Managing - Exit Strategies - Business Succession Assignment: Develop an Exit


Week 14
Growth and Transition Planning Strategy for a Business

Group Work: Business Plan


Week 15 Final Project - Business Plan Presentation Preparation
Draft Submission

- Business Plan Presentations & Final Evaluation: Business


Week 16 Final Project
Feedback Pitch Competition

Assessment/ 1. Assignments / Project / Seminar : 20 %


Evaluation 2. Mid-Term Examination: 30 %
&Grading System 3. Final - Examination: 50 %
Total 100 %

Literature 1. Timmons and Spinelli, New Venture Creation: Entrepreneurship for the 21st
Century, 6th edition, McGraw-Hill/Irwin, New York, 2004.
2. Allen, Kathleen R., Growing and Managing an Entrepreneurial Business, 1st
Edition. Houghton-Mifflin Company, 1999.
3. M. Mahajan, Industrial Engineering and Production Management, 2002.
4. T. R Banga, Industrial Organizations and Engineering Economics, 2003.
5. Bhavesh, Project management: strategic financial planning, evaluation and control,
2000.
6. Dennis F. Kehoe, the Fundamentals of Quality Management, 1996.

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