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Bba141 FPD 9 2023 1

The document outlines five main forms of communication: intrapersonal, interpersonal, group, public, and mass communication, detailing their definitions, intentionality, goals, and contexts. Intrapersonal communication involves self-reflection, interpersonal focuses on mutual influence between individuals, group communication targets shared goals among three or more people, public communication is sender-focused aimed at an audience, and mass communication utilizes technology to reach a broad audience without immediate feedback. Each form has distinct characteristics and plays a significant role in social interactions and relationships.

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31 views14 pages

Bba141 FPD 9 2023 1

The document outlines five main forms of communication: intrapersonal, interpersonal, group, public, and mass communication, detailing their definitions, intentionality, goals, and contexts. Intrapersonal communication involves self-reflection, interpersonal focuses on mutual influence between individuals, group communication targets shared goals among three or more people, public communication is sender-focused aimed at an audience, and mass communication utilizes technology to reach a broad audience without immediate feedback. Each form has distinct characteristics and plays a significant role in social interactions and relationships.

Uploaded by

nyakapanganigel
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Forms of Communication

Forms of Communication
The five main forms of
communication are intrapersonal,
interpersonal, group, public, and
mass communication.
In the following we will discuss the
similarities and differences among
each form of communication,
including its definition, level of
intentionality, goals, and contexts.
Intrapersonal Communication
Intrapersonal communication is
communication with oneself using
internal vocalization or reflective
thinking.
Intrapersonal communication is
triggered by some internal or
external stimulus.
We may, for example, communicate with our self about what we
want to eat due to the internal stimulus of hunger, or we may
react intrapersonally to an event we witness.
We also use intrapersonal communication or “self-talk” to let
off steam, process emotions, think through something, or
rehearse what we plan to say or do in the future. Competent
intrapersonal communication helps facilitate social interaction
and can enhance our well-being. Conversely, the breakdown in
the ability of a person to intrapersonally communicate is
associated with mental illness (Dance & Larson, 1972).
Interpersonal Communication
Interpersonal communication is
communication between people
whose lives mutually influence one
another.
Interpersonal communication builds,
maintains, and ends our
relationships, and we spend more
time engaged in interpersonal
communication than the other forms
of communication.
Interpersonal communication can be planned or unplanned, but
since it is interactive, it is usually more structured and influenced
by social expectations than intrapersonal communication.
Interpersonal communication is also more goal oriented than
intrapersonal communication and fulfils instrumental and
relational needs.
In order to be a competent interpersonal communicator, you
need conflict management skills and listening skills, among
others, to maintain positive relationships.
Group Communication
Group communication is communication among three or more
people interacting to achieve a shared goal.
Group work in an academic setting provides useful experience
and preparation for group work in professional settings.
Group communication is more intentional and formal than
interpersonal communication. Individuals in a group are often
assigned to their position within a group.
Group communication is often task focused, meaning that
members of the group work together for an explicit purpose or
goal that affects each member of the group.
Since group members also communicate with and relate to each
other interpersonally and may have pre-existing relationships or
develop them during the course of group interaction, elements
of interpersonal communication occur within group
communication too.
Public Communication
Public communication is a sender-
focused form of communication in
which one person is typically responsible
for conveying information to an
audience.
Public speaking is something that
many people fear, or at least don’t
enjoy. But, just like group
communication, public speaking is
an important part of our academic,
professional, and civic lives.
When compared to interpersonal and group communication,
public communication is the most consistently intentional,
formal, and goal-oriented form of communication we have
discussed so far.
Despite being formal, public speaking is very similar to the
conversations that we have in our daily interactions. Although
public speakers don’t necessarily develop individual relationships
with audience members, they still have the benefit of being face-
to-face with them so they can receive verbal and nonverbal
feedback.
Mass Communication
Public communication becomes mass
communication when it is transmitted to
many people through print or electronic
media. Radio, podcasts, and books are
other examples of mass media.
The technology required to send mass
communication messages distinguishes it
from the other forms of communication.
The technology required to send mass communication
messages distinguishes it from the other forms of
communication.
A certain amount of intentionality goes into transmitting a
mass communication message since it usually requires one or
more extra steps to convey the message.
The intentionality and goals of the person actually creating the
message, such as the writer, television host, or talk show guest,
vary greatly.
Unlike interpersonal, group, and public communication, there
is no immediate verbal and nonverbal feedback loop in mass
communication. With new media technologies like Twitter,
blogs, and Facebook, feedback is becoming more immediate.

The technology to mass-produce and distribute


communication messages brings with it the power for one
voice or a series of voices to reach and affect many people.
The potential consequences of unethical mass communication
are important to consider.

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