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4201086
Reviewed Work(s): The Information Age: Economy, Society and Culture by Manuel
Castells
Review by: Markku Wilenius
Source: Acta Sociologica , 1998, Vol. 41, No. 3 (1998), pp. 269-276
Published by: Sage Publications, Ltd.
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Acta Sociologica
REVIEW ESSAY
Markku W?lenius
Finland Futures Research Centre, Turku School of Economics and Business
Administration, Finland
Manuel Castells: The Information Age: Economy, lennium', Castells focuses on developments in
Society and Culture. Vol. 1: The Network Society global geopolitics, and the new actors and
(1996). Vol. 2: The Power of Identity (1997). institutions that are shaping the end of the
Vol. 3: End of Millennium (1998). Maiden: millennium.
Blackwell. According to Castells, we live in an histor-
ical period of transformation, where a new
Accompanying Manuel Castells on his three-societal system is emerging. The two key fea-
volume, nearly 1500-page expedition on the tures of this new order are informationalism
Information Age is a challenging experience.and globalism. The emerging economy is infor-
Castells' eclectic approach, employing exten-mational in that productivity and success in
sive methodological tools and a vast array ofcompetition essentially derive from the ability
social phenomena to arrive at his analysis,of economic actors to create, handle, master
goes far beyond standard sociological narra- and apply information. It is global because the
tives, where the scope is usually limited to central functions of production, consumption
some particular field of social phenomena andand transportation, as well as many of the cri-
the work carried out within a specific disci-tical resources of the economy (capital, labour,
pline. Moreover, what is distinctive in Castells'
raw materials, management, knowledge, tech-
approach is his determination to provide us nology and markets) are being organized on a
with a new macrosociological theory aboutglobal scale and through global networks. The
the paradigmatic shift from the industrial age principal driving force and the material basis
to the Information Age, and to back up his of this process has been the birth and rapid
theoretical considerations with a vast body ofspread of information technology, which pro-
empirical evidence. While this approach inevi- vides the necessary platform for the new econ-
tably creates some problems in providing evi- omy.
dence in support of universal claims, Castells' Having thus summarized the key message
work is clearly light-years away from less meti-of Castells' work, it would be tempting to clas-
culously researched studies on the postmodern sify the author as a technological determinist,
order or technologically determined assump-one who sees technology as a horse pulling
tions on the information society. the carriage of culture and social life. However,
The first volume of Castells' trilogy, 'Thereading further into Castells' magnum opus, it
Network Society', concentrates on providingbecomes clear that much of the substance he
an overview of the major economic and cul- provides points to the conclusion that
tural developments which have been instru- although technology is present in practically
mental in making networking a major patterneverything we do on this planet today, it
of social organization. In the second volume,should be understood as only a part of the
'The Power of Identity', Castells examines thehuman subsystems of economy, society and
social movements of our time and the chal-
culture. Technology is society; societal pro-
lenges facing our political systems basedcesses
on cannot be understood or represented
without the underlying technology. Tech-
nation-states. In the final volume, 'End of Mil-
is caught between the increasing power tion has always played an important role in
claims of supranational systems and growing human development and social transforma-
demands for the decentralization of political tions. What is new in the present situation is
decision-making. Most of the power that the way human beings have become a means
nation-states once possessed is clearly gone. of production. The old order of the industrial
They are increasingly incapable of controllingage, where natural resources were a principal
monetary policy, deciding their budgets, orga-means of production, has changed fundamen-
nizing trade, providing resources for the tally. In the Information Age, with the advent
maintenance of social benefits, and so on. of knowledge as the raw material for economic
What they have preserved, however, is their and social development, humans have become
capacity to influence. They have become
a productive power in their own right.
increasingly strategic actors in the interna-According to Castells, the new informa-
tional arena, and their institutional capabil- tional paradigm will also bring about the con-
ities must provide the means for national vergence of biological and technical systems.
economies to prosper in global competition. As the new millennium unfolds, we can expect
Castells gives us an historical example by tra- a colossal growth of applications in the field of
cing the sudden disappearance of China from biotechnology. This development is closely
the frontiers of technological development in linked with the development of information
the 14th century to the inability of the Chi-technology, as in the mapping of the human
nese State to support technological innovation genome, which will be dependent upon suffi-
processes. cient computer calculating power. The blur-
In Castells' vocabulary, the central socio-
ring of the boundaries between human life and
logical concept and metaphor for the Informa- technological systems may also compel us to
tion Age, and its organizing principle, isreconsider
the seriously our relationship with nat-
'network'. Industrial logic, based on hierar- ural systems. Moreover, it may be just a ques-
chies, is replaced by networking logic, which tion of time before technological systems
in the crude world of competition in informa- become capable of self-reflection, a quality
tional capitalism has already proved to bewhich far has previously been impossible for all
more efficient. Castells cites the extraordinarybut human beings.
success of East Asian economies during the While Castells argues persuasively for net-
last few decades as an example par excellence of
working as the underlying principle of the pre-
sent social organization, the other fundamental
the power of this logic: the organization of East
Asian economies is based on business net- principle of the Information Age - one that
works, both formal and informal. In this new moulds its economic and technological con-
system, power does not disappear into a labyr-struction in particular - is globalization. Cas-
inth of connections; it is negotiated within antells' term for the present techno-economic
extensive set of interactions between global system, of which the 1980s was the first dec-
flows, locally based identities and networkedade, is informational capitalism. Within this sys-
institutions and companies. Moreover, power istem, information technology has been the
most often linked to those actors who lead the necessary condition for globalizing the econ-
development of this new economic system.omy. Similarly, the most important feature of
These actors are not necessarily only thosethe new capitalism is its 'globalism'. As a con-
with a capacity to accumulate capital, and cept, 'global economy' is very different from
they are certainly not those who have ac- 'world economy', a concept developed by such
quired political leadership. The new gate- scholars as Wallerstein and Braudel referring
keepers, according to Castells, are those whoto the historical expansion of the market econ-
run the dynamo of the new economic system,omy with a world-wide accumulation of capi-
those who use and manipulate information fortal. 'Global economy' is based on the
the development of the new information sys-assumption that the market can operate
tems. throughout the world as a functional unit in
Although Castells is keen to point out the
real-time. This is made possible by the cultural
impact of technological systems on society, he shift which has changed the ways we relate to
also wants to demystify the role of informationtime and space.
within the present transformation. For it is not Castells arrives at the somewhat question-
information and knowledge as such that are able notion that we live in a culture of 'real
novel in the present age; knowledge accumula- virtuality', made possible by the new commu-
the American Militia and the Patriot move- idea of timeless time, compressing occurrences
ment of the 1990s, a right-wing populistand alli-
concentrating on instantaneous time, the
ance which regards the age of information as
argument of the environmental movement is
based on a notion of 'glacial time', a concept
the age of confusion; and Japan's Aum Shinri-
kyo, a movement for 'highest truth', which borrowed from Lash and Urry, which is
has served as a platform for disillusioneddesigned
and to reveal the consequences of human
predominantly young representatives ofaction the on a long temporal scale. The issue of
people behind the 'miracle of Japan'. global warming is a particularly good example
Although they stem from very different of a social struggle in which the short-term
cultural, economic and institutional back- interest of providing the prerequisites for the
grounds, what is common to all these move- maintenance of industrial production and
work
ments is that they all stand out as reactive andopportunities is in contrast with the
defensive towards the rest of the world. But long-term interest of planetary survival threa-
much more influential than these reactive tened by the overuse of fossil fuels. But the
movements are proactive movements, particu- aims of the environmental movement go
larly those of feminism and environmentalism. beyond defending 'old' concepts of time and
In Castells' scheme, the fundamental change place. Castells sees the role of the environmen-
in women's position is supported by the tal new movement as proactive rather than reac-
informational economy, which facilitates thesupporting social strategies that may
tive,
dissemination of knowledge and ideas and hasus some way from the present culture of
bring
helped women to partake in schemes of 'real life-virtuality' and closer to a more viable
long education. Technological changes have relationship with nature.
also facilitated family planning and aided var- Castells' view of the significance of the
ious social movements that supported sexual environmental movement is related to his por-
liberation and the globalization of culture. trayal of the Information Age as representing
The third kind of identity in Castells' a new era in the relationship between Nature
scheme is project identity, which is potentially and Culture. The first era was marked by the
able to reconstruct elements of a new civic dominance of Nature over Culture, when nat-
society. In exploring the historical significance ural conditions were crucial for continued
and future potential of various social move- human existence. The second era began at the
ments, Castells places special emphasis on dawn theof the modern age, when Nature was
environmental movement as one which subjected may to industrial Culture, which aimed at
grow from resistance identity to projectincreasing iden- human welfare by harnessing nat-
tity, ready to build a positive identity of itsural ownresources through the use of technology.
and use the technological (telematic) and According to Castells, we are now entering the
social (networking) tools of the Informationthird period where 'Culture refers to Culture,
Age. Since Castells considers the environmen- having superseded Nature to the point that
tal movement the most influential social move- Nature is artificially revived ('preserved') as a
ment of our time, we have reason to take a cultural form' (part 1, p. 477). Here we also
closer look at his arguments in this matter. find Castells' definition of the ultimate mean-
Castells sees the role of the environmental ing of the environmental movement: 'to recon-
movement as being related to the transforma- struct nature as an ideal cultural form', which
tional forces implicit in our ways of perceivingpresumably means the correction of the cul-
the world in terms of space and time. In terms tural bias of the network society by re-inte-
of space, the environmental movement seeks grating the cycles of Nature into societal
to seize control of the environment we inhabit decision-making and the social control of
from the environmentally disinterested move- space. Castells does not develop this idea of
ments of global capital flows. The spatial logic human reconciliation with nature; he only
of the 'space of flows' and its overwhelming refers to the novelty of our era as one that
share of the world's economic and politicalenables us to live in a predominantly social
power makes this control very difficult toworld.
achieve for movements that are generally Castells' argumentation concerning the
organized locally. Furthermore, Castells sees
position of the environmental movement is
the environmental movement as the bearer of novel and interesting, and it would have been
a new type of temporal conceptualization as very interesting indeed to see it supported by
well. While the Information Age advocates the
empirical data. Unfortunately, although Cas-
This fundamental social conflict expres- the conclusions, or where interpretations are
sing our Zeitgeist reflects the second, larger and too generalized or contestable. Clear mistakes
complementary field of social conflict which can also be found. For instance, in part 1,
Castells has undertaken to explore, understand Table 5.1, where Castells describes the diffu-
and reveal: the fight for power and wealth sion of the Internet, Finland is depicted in Jan-
between nations and blocks of nations, whichuary 1994 as a one-horse town with less than
is now taking place under the sun of the new1,000 hosts in the country, when in fact we
had at that time over 35,000 hosts and were,
globalized social order. This is an order in
which Europe undertakes to reorganize itself assessed
- (as it should be) on a per capita basis,
in the face of accelerating global competitionpioneers
- in global development. Castells' argu-
as a network state, a true expression of net- ment, that the diffusion of information tech-
worked political power system in the Informa- nology in national economies does not induce
tion Age. The European project may lead to unemployment, is difficult to accept in light of
the European experience, as almost all coun-
the formation of a new project identity, a strat-
egy based not on exclusion, but on sharedtries are burdened with structural unemploy-
values and common institutional goals. How-ment, the development of which coincides (I
ever, the general mistrust among Europeansbelieve not by accident) with the revolution in
towards the European Union and its latest information technology. Castells does not con-
expression, the European Monetary Union, sider the dilemma of employment in the con-
means that there is still a long way to go text of the crises of the welfare state, in which
before the EU becomes established as an entitythe transformation of production technologies,
in its own right in the minds of the citizenry. coupled with the liberalization of markets, has
It is also a new order in which the USA fundamentally weakened the formerly explicit
increasingly dominates the political sphere correlation
of between economic growth and its
the global system, and where its former coun- effect of producing social good through tax
terpart, the states that once formed the Soviet returns and higher employment. What might
Union, now mark the blind alley of the Infor- be taking place in the global informational
mation Age. Along with the serious stagnation economy is a shift from the market economy,
of Africa and regions that can be found lit- with the invisible hand of the State safeguard-
erally in every country and every city, they ing the common good, to crude laissez-faire
form the core of a new geography of social capitalism, where every step to increase the
exclusion which Castells calls 'the rise of the productivity of companies and thus their turn-
Fourth World'. One frightening aspect of over this may lead to a reduction in the number of
segmentation is the development of whatjobs. Cas-
tells calls 'perverse connection', the sudden The greatest shortcoming in Castells' tril-
expansion of global crime in the 1990s, which ogy is that the author does not consider at
can be seen as a desperate attempt by the any length the massive number of critical
excluded to escape their marginality in the glo- trends inducing global change on the bio-
bal informational economy. Castells also sees sphere. In other words: although Castells does
the rise of the Pacific countries as a new observe the social significance of the environ-
source of economic growth and technological mental movement, as reflected above, he does
innovation in the global economy. Is this not per-
appreciate the economic and political
haps a new union of states on the rise, a
manifestations of wasteful and resource inten-
sive economies.
union which will take the lead in the trinity of The sinister legacy of the
development centres of the world? Castells industrial age - the excessive use of energy
does not appear to think so. There will andbematerials
no - is causing land cover changes,
Pacific Era, because there is no integrated harmful emissions, and an increasingly pol-
entity which could form such a unity. Develop- luted biosphere. Together with explosive popu-
ment in the Pacific depends on the strong lation growth, these processes are already
nationalism of the countries in the region, and giving rise to harmful and far-reaching
they are not prepared to downplay their changes in our atmosphere, the impacts of
national identities for the sake of the common which on human systems will, according to
good, as appears to be the case in Europe. our present knowledge, be considerable. These
Given Castells' holistic approach and the developments and the social responses engen-
dered by them already have a major influence
scope of his research, there are inevitably parts
where the data provided is not able to support in the global economy, causing fierce battles